The Business Storytelling Podcast – Details, episodes & analysis

Podcast details

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The Business Storytelling Podcast

The Business Storytelling Podcast

Trappe Digital LLC

Business

Frequency: 1 episode/3d. Total Eps: 787

Spotify for Podcasters
Top content marketer Christoph Trappe and guests share tips on connecting better with buyers. Named a Top 5 storytelling podcast, a Top 125 podcast to listen to in 2025, and a Top 1.5 percent podcast in the world. A million downloads and counting. Listened to and watched in 100-plus countries. Available on all major podcast channels, live and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digital LLC. Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking
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Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

  • 🇩🇪 Germany - marketing

    07/06/2025
    #77
  • 🇬🇧 Great Britain - marketing

    01/06/2025
    #92
  • 🇨🇦 Canada - marketing

    21/04/2025
    #65

Spotify

    No recent rankings available



RSS feed quality and score

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RSS feed quality
To improve

Score global : 32%


Publication history

Monthly episode publishing history over the past years.

Episodes published by month in

Latest published episodes

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BONUS: Is your marketing saying things that can't be unheard?

mercredi 2 octobre 2024Duration 00:43

Is your marketing saying things people can't unhear? Tamsen Webster's new book on how to do that is coming out now!


Here's my top takeaway.


Grab your copy here: https://amzn.to/3XQGQj3

690: AI-Powered Storytelling: Personalizing Your Business Narrative

Episode 690

mercredi 18 septembre 2024Duration 24:16

Good business storytelling can help companies set themselves apart. And personalization makes things more relevant to the consumer. So, how about combining the two? How does it look to use AI to tie your business story into your prospective customer's story to create a hyper-personalized narrative?

Dan Sanchez, podcast marketing and automation expert, joins me on Episode 690 of "The Business Storytelling Podcast" to discuss just that .Join us to find out how it all works.


Connect with Dan at https://aidrivenmarketer.com

682: How to do better content testing

Episode 682

mardi 27 août 2024Duration 23:04

Content testing has certainly come a long way. From technology to better analytical skills on content and marketing teams, the level of content testing has moved on up and with good reason: How else would teams be able to tell if their content is even working. To discuss that topic further, I chat with Erin Del Ponte, a marketing executive who is a steward for accurate attribution and incrementality of investments.

Join us for Episode 682 of "The Business Storytelling Show" to find out how to level up your content testing.

611: Where should content strategy sit in a company? A chat with Fleur Willemijn van Beinum

Episode 611

jeudi 24 août 2023Duration 22:46

Content expert Fleur Willemijn van Beinum joins me on this live episode of "The Business Storytelling Show" to discuss where content fits in an org chart.
Join us and connect with her here: https://lnkd.in/giqzzvkQ


AI-generated transcript: https://www.christophtrappe.com/building-a-team-organizational-structure-in-marketing/

BONUS: What is a prompt in AI?

mardi 22 août 2023Duration 03:07

In this bonus episode of "The Business Storytelling Show," I look at what is a prompt in AI and how to write better ones. Join me.

610: Corporate storytelling for winning communication - a chat with Steve Multer

Episode 610

samedi 19 août 2023Duration 24:29

Steve joins me on this episode of "The Business Storytelling Show" to discuss the topic.
Join us and grab a copy of his book here: https://amzn.to/44BIPK8

BONUS: The AI Predicament: Is Using AI Cheating?

mardi 15 août 2023Duration 04:56

This podcast episode was created with Christoph's cloned AI voice, based on an article on his blog.


Listen in and read the article here: https://www.christophtrappe.com/the-ai-predicament-is-using-ai-cheating/

609: Using stories to influence your customers - a chat with Rob Biesenbach

Episode 609

samedi 12 août 2023Duration 24:29

Rob Biesenbach, author of the best-seller "Unleash the Power of Storytelling: Win Hearts, Change Minds, Get Results" joins me on Episode 609 of The Business Storytelling Show" to discuss the topic.
Join us and grab a copy of his book here: https://amzn.to/3XDoB09

BONUS: How does the TikTok affiliate program work?

mardi 8 août 2023Duration 08:54

Join me for this bonus episode of "The Business Storytelling Show" to learn about the program and how to use it.

608: Creating content for ALL relevant channels to increase authority - a chat with Jeff Bullas

Episode 608

samedi 5 août 2023Duration 24:01

Top global influencer and thought leader Jeff Bullas joins me on this episode of "The Business Storytelling Show" to discuss the topic.


We discuss:

  • Why blogging still works
  • The role of AI in content strategy
  • Channels to use
  • And more...


Join us and connect with Jeff at http://jeffbullas.com


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