Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers – Details, episodes & analysis

Ever wondered how AI could perfectly reflect your brand’s unique voice? This week on Social Media News Live, we’re exporting the world of authentic AI branding with Kinsey Soderberg, the mind behind Authentic AI. Kinsey walks us through her human-first approach to leveraging AI tools, ensuring your brand’s personality remains front and center.

Key Takeaways:

• AI as Your Intern: Kinsey compares training AI to training an intern—don’t expect magic without guidance. AI shines when given clear instructions about your brand’s tone, values, and audience.
• Building a Brand Blueprint: Learn how Kinsey’s 80-page Brand Blueprint helps ChatGPT create nearly spot-on content while saving her hours each week.
• Repurposing Like a Pro: From social media captions to blog posts, Kinsey shows how AI can transform one piece of content into a multi-platform powerhouse.
• Maintaining Authenticity: AI isn’t about replacing your creativity but amplifying it. Kinsey emphasizes using AI as a collaborative partner, ensuring the human touch stays intact.

Resources Mentioned:

• DIY with AI Website – Kinsey’s hub for tools and resources.
• Brand Blueprint Course: Create your own ultimate brand training guide for AI. Learn More
• Reels Prompt Playbook: Download free AI-powered Reels prompts. Get It Here

----------------------

Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.

Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting...

Join us with Ryan Koral, founder of Tell Studios, as he breaks down the essentials of creating impactful videos with nothing but your smartphone. Drawing from his extensive background in filmmaking and strategic video marketing, Ryan reveals how anyone, from solopreneurs to small business owners, can harness the power of smartphone video to tell compelling stories and drive action.

Ryan dives into his journey from filmmaker to educator, sharing why he launched the Smartphone Film Academy. This Academy is designed to empower creators with the knowledge and skills to produce professional-quality videos using only a smartphone. Ryan discusses the most common mistakes people make with smartphone video – from smudged lenses to shaky footage – and offers practical tips for overcoming these pitfalls to capture clear, engaging content.

Throughout the conversation, Ryan emphasizes the value of storytelling and shares his TELL (Transition, Emotion, Leverage, Lead) framework to structure videos that resonate with audiences. He also tackles the myth that better gear equals better content, urging creators to focus on developing their unique voice and starting with what they have. From camera angles to lighting hacks, Ryan covers everything you need to know to start filming with confidence.

Key Points:

• Smartphone Film Academy: Equipping creators to make professional videos with their phones
• Practical tips to improve video quality, from cleaning lenses to understanding lighting
• The TELL framework for creating engaging, story-driven videos
• Overcoming imposter syndrome and embracing authenticity on camera
• How AI is transforming video marketing and where Ryan sees the industry headed

Resources:

• Tell Studios - www.tellstudios.com
• Smartphone Film Academy Waitlist - www.tellstudios.com/academy

----------------------

Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and

Join us for an insightful conversation on the influence of sound in branding and communication with Jodi Krangle, a Toronto-based professional voice-over artist. Jodi has lent her voice to major brands like Dell, HGTV, Nespresso, and Kraft. She shares her expertise on how sound can shape brand perception and elevate business communication.

Jodi delves into her journey from volunteering at the Canadian National Institute for the Blind to becoming a renowned voice actor. She highlights the significance of audio branding and provides practical tips on enhancing the audio quality of podcasts and videos.

Key Points:

• The role of sound in shaping brand perception
• Insights from Jodi’s career in voice acting
• Practical tips for improving audio quality in podcasts and videos
• The impact of sound on consumer behavior and marketing strategies
• The importance of consistency and emotional connection in audio branding

Resources:

• Jodi Krangle’s website: voiceoversandvocals.com
• Audio Branding Podcast: audiobrandingpodcast.com

----------------------

Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15

SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.

Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.

Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.

Email - Subscribe and never miss a live show reminder.

----------------------

JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.

Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.