Local SEO Tactics and Digital Marketing Strategies – Details, episodes & analysis

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Podcast Local SEO Tactics and Digital Marketing Strategies

Local SEO Tactics and Digital Marketing Strategies

Local SEO Tactics: SEO Tips and Tricks For Your Website

Business
Business

Frequency: 1 episode/11d. Total Eps: 261

Hosting podcast Libsyn
Local SEO Tactics is a weekly podcast and video show originally featuring Jesse Dolan and Bob Brennan from Intrycks, where they shared digital marketing strategies and local SEO tactics that service businesses can use to get ahead of the competition, get found in search engines, and attract more new local customers for their business. Discover how to identify your ideal customers online, get your website ranked at the top for the searches you want, generate more qualified leads, and how to convert those leads into new customers at a higher rate. For the past 20 years, Jesse and Bob operated real brick and mortar service businesses in the Minneapolis, MN area, so they understood the real-world struggles local entrepreneurs face and the limited time available. Building on that backdrop, each episode now continues with proven methods and actionable ideas that local business owners can quickly implement to get new customers and grow their business.
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Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

  • 🇬🇧 Great Britain - marketing

    07/05/2026
    #75
  • 🇬🇧 Great Britain - marketing

    02/05/2026
    #91
  • 🇨🇦 Canada - marketing

    11/04/2026
    #56
  • 🇬🇧 Great Britain - marketing

    16/03/2026
    #67
  • 🇨🇦 Canada - marketing

    11/01/2026
    #62
  • 🇨🇦 Canada - marketing

    04/12/2025
    #46
  • 🇨🇦 Canada - marketing

    01/12/2025
    #86
  • 🇨🇦 Canada - marketing

    30/11/2025
    #49
  • 🇨🇦 Canada - marketing

    29/11/2025
    #72
  • 🇨🇦 Canada - marketing

    28/11/2025
    #40

Spotify

    No recent rankings available



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Score global : 53%


Publication history

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Important Announcement: The Future of Local SEO Tactics

mercredi 27 novembre 2024Duration 03:45

Bob Brennan Introduces a New AI-Powered Focus for the Podcast

This episode marks a major milestone for the Local SEO Tactics podcast. Bob Brennan announces an important transition as he takes sole ownership of the show and unveils an exciting new direction. Learn how the podcast will blend SEO expertise with cutting-edge AI tools to revolutionize your digital marketing strategy. Explore upcoming topics, including AI-powered SEO, chatbots, content creation, and more. Join us as we embrace the future of marketing and help you take your business to new heights.

Don't miss this exciting new chapter—subscribe today and prepare to transform your marketing with AI!

https://www.localseotactics.com/

 

How to Incentivize Your Employees to Get Google Reviews with Theresa Mattioli - 224

vendredi 21 juin 2024Duration 44:22

Making Reviews Part of the Company Culture

Join Jesse and Sue in this episode as they sit down with Theresa Mattioli of Giant Enterprises, to discuss her journey with getting online reviews. They get into how crucial reviews are for a geography-based business like Giant Enterprise, starting from a passive approach to implementing a contest that motivated service technicians to actively seek reviews. Giant Enterprise exemplifies how prioritizing customer engagement and feedback has boosted their Google reviews from a handful to over 400, significantly enhancing their online visibility and reinforcing their company values. 

What You'll Learn

  • Discover why reviews are crucial for geography-based businesses like Giant Enterprise.
  • How implementing incentives like contests can motivate employees to actively seek customer reviews.
  • Understand why integrating reviews into company culture is essential for sustained success.
  Follow along to learn how integrating a robust review strategy can pave the way for sustained business success!  Ask SEO questions and get a free SEO audit on our website!

Episode Transcript and Resources: https://www.localseotactics.com/how-to-incentivize-your-employees-to-get-google-reviews-with-theresa-mattioli/

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

Top 5 Episodes of 2023 - 215

vendredi 5 janvier 2024Duration 44:57

Key Episode Takeaways for the New Year

As we ring in the New Year, join us on a journey through the top Local SEO Tactics episodes of 2023. From conversations about leveraging AI tools like ChatGPT to optimizing Google Business Profiles, Jesse takes you through each episode's key moments. Make sure you don' miss out on last year's key episodes as we get ready for another year of the best tips and tricks for getting found online!

Featured Episodes:

A huge thank you to our listeners for your unwavering support as we continue to navigate the ever-evolving world of SEO. Your supportt means the world to us! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website!

Episode Transcript and Resources: https://www.localseotactics.com/top-5-episodes-of-2023/

SEO Boost: https://www.localseotactics.com/boost/

FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/

Ask us a question: https://www.localseotactics.com/questions/

Adding FAQs To Your Web Pages Is An Easy Way To Help Your SEO Efforts

Episode 125

lundi 30 août 2021Duration 30:19

In this episode, the team answers a listener's question about using your Frequently Asked Questions section not just for providing great information for clients, but great SEO for your website! By finding the right questions for your FAQ, you can provide both great content for clients and great keywords for Google to help your rank and improve your visibility. This episode will give you a lot of good insights about how to get the most out of your FAQ.

Questions for the team? Visit us at localseotactics.com/questions! We love to help folks out and look forward to hearing from you. 

Thank you for checking us out and enjoy the show!

  • How to identify the right questions for your FAQ.
  • What a bit of easy keyword research can do to help you improve your FAQ.
  • Why knowing the right questions to answer can be really helpful for clients and your business.

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/adding-faqs-to-your-web-pages-is-an-easy-way-to-help-your-seo-efforts/

Applying Basic Local SEO To Your Homepage For Geography and Keyword Focus

Episode 124

vendredi 27 août 2021Duration 12:37

In this solo episode, Jesse walks you through the basics for creating and formatting web pages that rank well and will draw visitors to your website.  Jesse discusses the importance of integrating the keywords in a naturalistic manner, and how to rephrase content on your page to maintain your message while improving your SEO!

If you find our show provides value for you or your business, leave us a review! 

Thanks for checking us out, and enjoy the show.

  • How to utilize keywords properly.
  • What to look for on your website for ways to better integrate SEO rich text.
  • What tricks to use to include more information on your page to improve its SEO!

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/applying-basic-local-seo-to-your-homepage-for-geography-and-keyword-focus/

Hide Your Address By Setting Up Your GMB Listing As A Service Area Business

Episode 123

vendredi 20 août 2021Duration 31:41

Bob, Jesse and Sue answer listener questions about using your Google My Business listing as a service area business. Do you have a business that doesn't have a storefront or office space, but instead services an area? Listing your business as a service area business has tremendous advantages, but how do you get verified with Google without publicly listing a residential address? This episode will help you understand how to set up and use a service area business Google My Business profile!

Got a question for the team? Let us know! Whether you're a client or a first time listener, we love to help folks out. Visit us at localseotactics.com/questions to let us know!

Thanks for checking us out, and enjoy the show.

What You'll Learn

  • The basics of what being a service area business means.
  • Why some businesses may want to set up as a service area business.
  • How to set up your GMB to hide your physical address.

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/hide-your-address-by-setting-up-your-gmb-listing-as-a-service-area-business/

Leverage Blog Posting To Help The SEO On Your Website

Episode 122

vendredi 13 août 2021Duration 20:24

In this solo episode, Jesse discusses creative ways to utilize blogs on your website to improve your website SEO. Beyond the power of creating consistent content, there are unique tricks involved in blog posting that may surprise you! This episode provides great insights on fresh ways to leverage blogging for SEO purposes. 

Curious about your own website SEO? Don't forget to check out out free SEO audit tool! You can use this tool to analyze your web page (or the pages of competitors!) to figure out what's working and what could use some help.

Thanks for checking us out, and enjoy the show!

What You'll Learn

  • How to utilize a blog section on your website for SEO.
  • Ways to use your blog for SEO that you may not have considered.
  • Why continually creating content is valuable for your SEO.

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/leverage-blog-posting-to-help-the-seo-on-your-website/

Should I Focus On High Volume Keywords For My SEO?

Episode 121

jeudi 12 août 2021Duration 22:55

In this episode, Sue and Jesse explore how to narrow down your keyword targets for your SEO work. Is it best to dive into high-volume keywords, or is there a benefit for targeting niche keywords with room to grow? This episode highlights the value of keyword research for your industry and gives you great insight into helping your business know where to direct your SEO efforts.    Got a question for the team? Visit us at www.localseotactics.com/questions! We would love to give you the tips you need to get found online.   Thanks for checking us out, and enjoy the show!   What you'll learn
  • What factors to account for when identifying keywords to work towards.
  • When to "go where the fight isn't" and target niche keywords related to your industry.
  • Why keyword research is so vitally important to the process of SEO.

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/should-i-focus-on-high-volume-keywords-for-my-seo/

Using WebPageTest To Easily Check Your Web Page Speed Score For Free

vendredi 6 août 2021Duration 24:07

Jesse comes in with a solo episode about the importance of page speed for your website! Jesse will guide you through how to use webpagetest.org to determine your website's loading speed, and how to use that tool to create actionable goals to improve your speed and your SEO! This episode has visual features, so watching on YouTube is recommended.   Looking for more tools to improve your SEO? Check out our free SEO audit tool to give you a great idea of your web SEO and where you can put in work to improve your rankings.    Thanks for checking us out, and enjoy the show!   What you'll learn
  • The importance of page speed as a direct ranking factor for your website.
  • Why mobile view matters when accounting for page speed.
  • What to pay attention to with WebPageTest for SEO purposes.

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/using-webpagetest-to-easily-check-your-web-page-speed-score-for-free/

Should I Buy Up Domain Names That Are Similar To Mine To Help My SEO

Episode 119

mercredi 4 août 2021Duration 20:58

In this episode, Sue and Jesse tackle a listener question about buying domain names! Your business's domain name is an important part of your digital presence. With that in mind, should you also be worried about domain names close to yours? Should you pursue names similar to your own business for SEO or other purposes? Sue and Jesse tackle this issue which is common to many business owners.

Got a question of your own? Visit us at www.localseotactics.com/questions and let us know! Thanks for checking us out, and enjoy the show!

What You'll Learn

  • Where your domain name fits into your overall SEO scheme.
  • When to buy domain names, and when to avoid the expense.
  • If it's worthwhile to grab handles on social domains for your business as well.

View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/should-i-buy-up-domain-names-that-are-similar-to-mine-to-help-my-seo/

 


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