Lift Free And Diet Hard with Andrew Coates – Details, episodes & analysis

Rachel Henley has cracked the code on creating evidence based and practical training content and scaling a massive audience. 

We talk about:

-Dealing with unwelcome comments from loved ones, shame triggers, and having tough conversations around this

-The “silly shit” Rachel used to do before finding evidence based fitness and nutrition

-Dealing with comments and beliefs about “ideal bodies”

-Our mission to focus on getting more everyday people into the gym and access to fitness instead of arguing over technical training minutiae

-How to tell who’s a real coach and who’s an entertainer masquerading as a coach. 

And much more

Please follow Rachel on IG: https://www.instagram.com/henleyfitness?igsh=Njl6djZ6dzJ4dzM2

This episode is among the earliest in a significant shift in discussion topics and theme for this podcast going forward. I still believe there’s a goldmine here for coaches, but this is now intended to be a valuable resource to the end users, the enthusiasts, and even the beginners who need our help navigating the often confusing and conflicting world of fitness and nutrition. If you find this valuable, please share it with a friend who needs it. Thank you.

00:00 Introduction and Welcome
01:33 Rachel Henley's Viral Moment
02:50 Navigating Family Criticism
04:05 Empathy and Setting Boundaries
07:14 Shame Triggers and Family Dynamics
09:52 Silly Fitness Mistakes
12:16 The Shortcut to Shred Experience
17:12 Body Image and Public Perception
20:21 Authenticity in Social Media
22:35 Authenticity in Social Media
23:22 Building Trust with the Audience
24:24 Encouraging Gym Confidence
25:53 Critique of Social Media Trends
26:47 Navigating Fitness Misinformation
29:11 Shameless Plug and Advice
34:10 The Problem with Viral Content
46:21 Final Thoughts and Farewell

Follow Andrew Coates:
Instagram: @andrewcoatesfitness
Join My Email List: www.andrewcoatesfitness.com

Dr Joseph Munoz joins to distinguish between how some nutrition misinformation is harmful while others are just incorrect. 

We talk about:

-Debunking the carb - insulin hypothesis 

-Does protein timing matter that much?

-Creating change through identity shift

-Is there any merit within the “Make America Healthy Again”? (without getting political)

-What really moves the needle for your nutrition?

And much more

Please follow Joey on IG: https://www.instagram.com/dr.joeymunoz?igsh=MTJuaHlsMTdhd2ZtNg==

This episode is among the earliest in a significant shift in discussion topics and theme for this podcast going forward. I still believe there’s a goldmine here for coaches, but this is now intended to be a valuable resource to the end users, the enthusiasts, and even the beginners who need our help navigating the often confusing and conflicting world of fitness and nutrition. If you find this valuable, please share it with a friend who needs it. Thank you.

00:00 Welcome to the Lift Free and Diet Hard Podcast
00:15 Introducing Dr. Joseph Munoz
01:18 Debunking Fitness Myths: Carb Insulin Hypothesis vs. Carnivore Diet
02:52 The Rise and Fall of Carb Backloading
07:30 The Truth About Nutrient Timing and Protein Intake
19:53 The Importance of Lifestyle Changes for Long-Term Health
24:53 Understanding Environmental Influence on Behavior
26:24 The Power of Identity and Accountability
28:48 Navigating Political and Health Debates
30:06 Debunking Food Myths and Misconceptions
35:28 The Role of Regulation and Personal Responsibility
43:41 Final Thoughts and Gentle Myth Busting

Follow Andrew Coates:
Instagram: @andrewcoatesfitness
Join My Email List: www.andrewcoatesfitness.com

Steve Keane joins me to discuss his meteoric social media growth and everything that's come with it in his career:

We talk about:

-If Steve would wish this kind of massive social media growth on his worst enemy

-How Steve approaches his growth to monetize and scale his business and livelihood to ensure he doesn't miss the opportunity

-Steve's thoughts on what really goes into app development

-How he deals with the volume of attention and how the experience hasn't fundamentally changed who he is.

-Much more, enjoy

Strength and conditioning coach, author, and mentor Jason Brown guests to talk about Louie Simmons's influence on Jason's career. Jason explains the conjugate method, popularized by Louie, and how to apply core principles of strength and conditioning to general population training. We talk extensively on career development and the balance of learning technical skills plus the soft interpersonal skills to be a successful coach. Jason highlights the value to writing articles to build credibility and grow your career. 

Brett Bartholomew makes is long overdue appearance to talk about his work making the industry better at coaching. Brett shares how he helps our industry avoid burnout by creating a value system to operate within. We discuss the importance of earning a good living as a coach and go into depth with our discussion of communication. 

Mobility educator Tom Morrison guests to talk about all things mobility training. He shares his experience with a major low back injury from poor training and movement through his education in moving better to not only help him lift and perform but coach and educate others. We talk about the importance of the language we use around injury and pain, body awareness and why Tom feels this is essential, and the importance of training specific abilities as we age. 

Hope you enjoy this discussion with Patrick Umphrey, a respected online and powerlifting coach. Patrick shares the power and value of his 20,000 plus member Facebook group Eat, Train, Progress, in how he's been able to help more people and have a fulfilling career. His group highlights a non-traditional type of social media following. Patrick also shares his thoughts on dealing with imposter syndrome. We also have some fun with the presence of predatory business coaches in our industry, and some nuanced thoughts on selling, dealing with objections, and whether you should niche your brand. 

Iconic powerlifter turned entrepreneur and engineer, Chris Duffin makes a rare podcast appearance to share stories. Chris explains how he chooses from the abundance of opportunities thrown his way. He shares the story of how Bearfoot shoes came to be along with his decision making matrix around alignment with his values and vision. 

Justin Farnsworth, Doctor of Physical Therapy is one of the most entertaining and forthright guests across this podcast's history. Justin shares why he chose to work within the fitness industry to make more of an impact than by staying in a clinical setting. We discuss the not always good relationship between physical therapy and the fitness industry, and how to get the most from it. Justin highlights his enthusiasm for working with other fitness professionals, and we discuss some important training concepts for working with older adults. 

Legendary strength coach and educator Dan John joins the podcast to share wisdom from his 40+ years as a coach. Dan talks about getting a wide variety of coaching experience early, of "Being so good they can't ignore you" a famous Steve Martin quote, in regards to cutting through social media novelty, and how he values problem solvers and thinkers, not problem finders and memorizers. Dan also shares some nuanced thoughts about his legacy and the importance of giving credit to people for their work.