The Heather Sager Show – Details, episodes & analysis

Ok real talk— I almost didn't hit publish on this episode. After I finished recording I had serious “wait— I can’t publish that trainwreck of a ramble” thoughts.

But lately, I’ve been craving far more rambles and far less polish.

And if that’s you too— then hit play, because this one might just be what you need to hear.

Today we’re talking about hustle and why I will proudly continue to make it part of my life (why should we all should stop feeling guilty for working our tails off from time to time).  It's all about working with intention, and finding a flow that fuels you instead of draining you.

In this episode, we’ll talk about:

• My relationship with the word “hustle” and why I think it is necessary
• How I got my business off the ground in the first two years 
• The key difference between hustling and being busy
• Why being intentional is the new hustle
• The importance of hitting pause in your business 

EPISODE  SHOW NOTES👇
https://heathersager.com/episode231

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Ever wondered how to tailor your message when you have multiple audiences? Or how to change up what you talk about for different groups?  In today's episode, I've got the answers you've been searching for. Get ready to level up your speaking game and leave every audience feeling like you are speaking to JUST them.

Hint: Grab your notepad because this episode is packed with actionable tips, Spicy Sager rants, and captivating stories you won't want to miss.

Here's a sneak peek at what's in store:

• the secret to choosing the perfect topic for diverse audiences.
• why crafting one signature talk trumps constantly creating new presentations.
• the pitfalls of constantly reinventing the wheel
• five key areas to customize in your talk make it resonate

Plus, insider tips on the questions you should ask the host before stepping on stage to ensure your content is a home run.

EPISODE  SHOW NOTES👇
https://heathersager.com/episode230

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Think of your business as a three-legged stool…miss the mark with one (or neglect it) and the whole structure topples over.

As a business owner, your most vital role is making sure there’s a balance between all 3 legs—or as I call them pillars–so you can find the right growth path for this season of your business.

Inside the episode I break down my 3 powerful pillar strategy to help you focus on the true needle movers as you build your thought leadership business. 

Whether you’re at $500k+ or on your way to $100k, I’m dropping specific strategies to help you hit goals without overcomplicating your to-do list,  falling victim to the perfectionism trap or wasting time with busywork.

Plus I answered the top FAQs I always get asked related to speaking (visibility, pitching, and more) and created a special playlist of podcast episodes for you to burn through so you can get unstuck.

EPISODE  SHOW NOTES👇

https://heathersager.com/episode223

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

When you sell online courses or coaching programs, you can outsource a lot of the tasks in your business– from your sales page to your emails, even your content creation! But there is ONE thing that cannot be outsourced for personal brand based businesses and how you approach this one thing will make or break your launch.

EPISODE  SHOW NOTES👇

➡️ https://heathersager.com/episode134/

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

One of the best ways to connect with your ideal customers is by becoming a guest on podcasts. But the big question is how do you find shows and get the host to say yes to YOU as a guest? That’s exactly what we’re diving into on today’s episode with podcast pitching expert and PR agency owner, Christina Lenkowski.

She’s sharing why pitching the “big shows” is a waste of your time, a simple strategy to find podcasts aligned with your ideal customer and what step in the pitching process is more important than the pitch itself. Plus so much more!


 EPISODE  SHOW NOTES👇

➡️  https://heathersager.com/episode133/

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

SURPRISE! It’s a podcast TAKEOVER!

My friend Milan, who you might remember from episode 63, has graciously taken the mic while I rest and recover.

Milan is an alum from my program, Speak Up to Level Up (or SULU as we call it).  He runs an agency based in NYC that has been a huge asset to Team HS.  Last year, when I wanted to up my video presence online, he was the first person I called and helped us grow our YouTube audience.

So when it comes to helping YOU become more confident and effective on camera, there’s no one I trust more. This episode is for you if you have a complicated relationships with video :)

I hope you enjoy this special edition take over, I’ll be back next week.

And please help me say thanks to Milan by giving him love on Instagram and check out his podcast, The Online Marketing & Media Podcast. It’s an excellent resource to learn what's working in social media, content marketing, & online marketing strategies to propel your business to the next level!

EPISODE  SHOW NOTES👇

➡️ https://heathersager.com/episode132/

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

In an effort to be more concrete, more valuable and stand out from the “fluffy crap” online, far too many struggling entrepreneurs focus on packing “how to” content into their marketing. 

It makes sense, on the surface, we’re all tired of the fluffy training disguised as “mindset” work, so we set out to share tangible, practical information that can truly serve our ideal customers.

But I don’t have to tell you that a plethora of free, “how to” content already exists on the internet.  So if your audience truly wanted that information, they’d have it by now.

So the question is: if “how to” content isn’t the answer, but neither is the fluffy stuff…how do you attract clients with your content?

The answer? INFLUENCE. You must gain their buy-in to your ideas aka your content. And in this episode I’m tackling 3 ways you can do so using elements from my Influence Framework. Enjoy.

 EPISODE  SHOW NOTES👇

➡️  https://heathersager.com/episode131/

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

Can narrowing your focus really create more opportunity? The term “niche” has become common lingo in online marketing, but surprisingly many business owners still resist, thinking, if I get too specific I’ll turn people away.  So to debunk myths around niching, I brought in business growth strategist for female consultant coaches and service providers, Jessica Osborn. 

In this episode we’ll help you navigate how to make a huge shift in how you approach the “niche” conversation. She'll break down the three specific parts of what makes a great niche, and help you avoid the pitfalls of not inching down. 

I couldn’t think of a better way to start the new year. So if you want to get clearer and be more specific with your marketing strategy while serving your people best and want to niche down in the right way, this is the episode for you! 

 EPISODE  SHOW NOTES👇

➡️  https://heathersager.com/episode130/

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

As we round out the year, you’re most likely thinking about next year's goals and ways that you want to grow. I’m this episode I’ll share my take on three specific cues to point to where you might want to focus on for your next level up. 

Enjoy this week’s episode and hope it gets you right to the edge ready to jump and spark one little action that can ignite a huge moment of progress for you!

Ps.. we’re taking a break the last week of the year! So we’ll see you back on January 3– Happy Holidays!

 EPISODE  SHOW NOTES👇

➡️  https://heathersager.com/episode129/

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.

As you pause and reflect this time of year (as many of us do), I bet showing up in a more magnetic way is one of those aspirational goals you've set for yourself.

And here’s the thing you need to know for next year:

Pitching and guest speaking will never be an urgent task on your list.

But they will continue to be one of the most effective ways to reach cold-to-you- audiences that warm quickly through the credibility the host gives you.

Getting seen isn't just about booking podcast interviews. It's about having a strategic plan to speak on the right platforms, to the right audience with the right message. 

Let 2022 be the year you consistently show up and share your message to grow your audience and authority. Tune in to this bonus episode from my final live training of this year to learn my strategy for INTENTIONAL VISIBILITY to help you save time and get results right out of the gate in the new year.

 EPISODE  SHOW NOTES👇

➡️  https://heathersager.com/episode128/

Send us a text

Support the show

🔗 Grab the latest FREE resources: https://heathersager.com/start

🔗 Browse all episode shownotes: https://heathersager.com/blog

📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.

👋 CONNECT WITH HEATHER:

Work with Heather: https://www.heathersager.com/
Instagram: https://www.instagram.com/theheathersager/
YouTube: https://www.youtube.com/HeatherSager

If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.