The Fempreneur Podcast – Details, episodes & analysis

Connect with Mazlie on Instagram:   / statikequine.sporttherapy  

Connect with Lyndsie Barrie and join the Fempreneur Community at http://yycfempreneurs.com

If you are ready to make a career transition, or hire a talented new team member, I can't wait to introduce you to one of Calgary's Top Talent Recruitment Experts, Melissa Lyall. And if you're an entrepreneur who's feeling unsure about what to charge for your services, or finding it difficult to raise your prices, Melissa has excellent advice to share in this episode! Connect with Melissa on Linkedin: https://www.linkedin.com/in/melissa-c-lyall-35616b8/

Join Lyndsie's online community and marketing school for Fempreneurs at yycfempreneurs.com!

 The best thing I ever did to boost my credibility and income was write a book. It changed my life for so many reasons, and the top 3 are:

1. I immediately became more confident in my skills and what I stand for.
2. My message became clear to anyone who researched me on the internet (this is also due to a VERY NICHE book title: Money & The 39 Forever Mom).
3. Others viewed me as a more credible source when comparing me to others in my field who had not written a book. This landed me more of my dream clients, an international speaking gig and many other exciting and profitable opportunities.

In this episode, I'll share where I want to take all of you beautiful, talented Fempreneurs in 2022 as I lean into my key value proposition.

All the events mentioned and more can be found here: yycfempreneurs.com/events!

~Lyndsie Barrie

PS - the new Reality Show for Fempreneur launches on March 1st, 2022 on my YouTube channel: youtube.com/lyndsiebarrie! Thanks for subscribing to my channel so you are notified when season 1 drops!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Make sure you're on my email list before January 12th so I can send you my 2022 Plan (which I built at Canva.com) and my Top 20 list PDF with links to all my favourite goodies and all my latest and greatest creations for you!

Here is a very important video which I emailed to all my YYC Fempreneurs earlier today describing what is coming in 2022 to help serve you better! Click here to watch!

Thank you so much for listening to and sharing this podcast episode with other Fempreneurs!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing Program - Live & Interactive!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Here is a TEASER of the next free gift I'll be sending to all YYC Fempreneurs on January 12th, 2022 - a PDF copy of my Top 20 list with clickable links to all these goodies and more...

Lyndsie's Top 20 List for 2022

1. Get into a group coaching program led by someone who has proof in the pudding - someone who has achieved things you want to achieve.

Other important factors:

 - Make sure there is also some one-on-one coaching included with the leader as well as interaction with the other group members.

 - If you don’t pay money for the coaching program, there’s a good chance you won’t work as hard

Check out the 90 Day Leadership & Marketing Program for Fempreneurs, led by me, at www.yycfempreneurs.com/program! 

2. Fees - they are a cost of doing business. Get over it. You are losing money and credibility the longer you wait to set up your online payment infrastructure. Do it today at www.stripe.com. 

Note: you do not pay a monthly or annual fee to have a payment system at www.stripe.com (similar to www.paypal.com, but better, in my opinion) or at www.squareup.com. You will only pay a small fee each time you process a transaction, meaning unless you get paid, you don’t pay a fee. Fair, right?

What I love most about Stripe and SquareUp (I use both) is that you can send a payment link via text or instant message, plus you can embed that same link in a button or image on your website, so you can get paid while you’re sleeping or walking your dog. You can also add the *FREE* SquareUp booking/appointments feature to your profile and voila - people can book either free or paid meetings with you anytime! If you want to see this live in action, go to www.yycfempreneurs.com/schedule.

3. You need a website. Saying you aren’t ready for a website means you are either playing small, meaning you don’t plan on your business and income growing rapidly and steadily in 2022, or you don’t realize how inexpensive a website plan is. Here are the steps to setting up your fabulous website set up and making sure your message is crystal clear:

• Go to www.squarespace.com. Click Domains (unless you have your domain already, then you can go straight to choosing your website template.)
• Use these two videos to get everything set up and looking great - for less than $250CAD!!!
• Website Building with Lyndsie Part One: https://youtu.be/GzaGrXx1txs
• Website Building with Lyndsie Part Two: https://youtu.be/BLJmKBSFPtk

*BONUS* Website Essentials

(This is a little taste of what’s in the new 90-Day Planner *and Program* I created for you - everything you need to grow your community TONS in 2022…)

Your website MUST have the following six components on the home page - each of these is or is followed by a link to TAKE ACTION:

1. FREE WELCOME GIFT. This could also be a link to a free event, specifically, the sign up page/landing page where they enter their information to be added to the guest list. For FREE landing pages, I use www.mailchimp.com.
2. WELCOME VIDEO. This is you introducing yourself and explaining how they can get the most from what you have to offer and your community in five minutes or less.
3. TESTIMONIAL VIDEO OR QUOTE. Let your happy customers do the marketing for you! 
4. CONTACT. This is simply a form where they can ask a question or request a meeting with you. 
5. LOW PRICE OFFER.
6. MEDIUM-HIGH PRICE OFFER.

***All of these should be tabs as well. If this doesn’t make sense, have a look at my homepage: www.yycfempreneurs.com. 

4. Listen To Podcasts! These are the two that I wish I would have started listening to loooong before I did:

The Tim Ferriss Show

Smart Passive Income (Pat Flynn)

You can find two of my favourite books, one by Tim Ferriss and the other by Pat Flynn, and all my other favourite books, at www.yycfempreneurs.com/goodreads. 

5. Take Podcast Breaks. Pay attention to when you are feeling like your to-do list is long enough and choose to NOT be inspired by the latest podcast episode by your favourite host- yes, this includes the Fempreneur Marketing Podcast!!

I’ve been on a Podcast Break for over a month now (other than listening to the Joe Rogan Experience with my son, of course!) because it has been very clear to me for a while now I have so much stuff to share with y’all - tons of valuable PROVEN EFFECTIVE strategies and steps I want all of you reading this to learn and implement. This Podcast Break served all of you well because it became the 90-Day Leadership + Marketing Planner for Fempreneurs - 265 pages of very clear and pacific action steps that I pulled from what’s worked for me. The planner then became the new 90-Day Program for Fempreneurs who want to grow their community & income. Now the Journal is underway and will be ready for your journaling pleasure (with BONUS weekly accelerator exercises) on or shortly after January 1st 2022!

Trust me, do not give in to FOMO when it comes to taking on new knowledge when there is SO MUCH AWESOMENESS already on your to-do list. Switch from a mix of input and output mode to STRICTLY OUTPUT MODE for at least 3 weeks every 90 days. Your community and income will grow, as long as you keep sharing with all of us (your followers and fans) what you’re cooking up before it’s ready!!

Another example of what’s happening in early 2022, as I continue on my output-only path, is the new Reality TV Show, which will be called something awesome, of course including the word “Fempreneurs”!!! (Stay tuned by staying on the community email list! Sign up at www.yycfempreneurs.com/member.)

6. Write a book. It doesn’t have to be an actual 300+ page book. It does need to be about a 100-120 page guidebook or workbook. Having a book for sale on Amazon is a HUGE credibility booster. It’s not even fair or right how much it will boost your credibility. What is truly magical, even more magical than how others will view you, is:

ONCE YOU HAVE A BOOK ON AMAZON, YOUR CONFIDENCE LEVEL WILL RISE. NOT A LITTLE BIT - A LOT.

That’s why I took my proven marketing education system - Fempreneur Marketing School - and combined it with my ability to help Fempreneurs write and self-publish a book (I have helped three women do this as of December 2021, plus I've put 5 of my own books on Amazon!), to offer you the 90-Day Leadership and Marketing Program (if the January 12th program is in the past by the time you're reading this, the next one will be here: yycfempreneurs.com/program.) It will be an intense 90 days, but you will achieve more than you ever thought possible and you’ll do it with8 other Fempreneurs by your side, cheering you on.

Check out these books by three of my FemAuthor Grads: 

1. How To Get Out Of An Abusive Relationship With Yourself by Carey Wilkinson Lee
2. The Unexpected Entrepreneur by Noreen Music
3. Don’t Stay A Secret by Felicia Yap

7. Document your life -

THAT’S IT! YES, THAT'S THE END OF  THE TEASER!!

JOIN THE YYC FEMPRENEURS COMMUNITY EMAIL LIST BEFORE JANUARY 12TH, 2022 TO RECEIVE A PDF COPY OF MY TOP 20 LIST AT:

YYCFEMPRENEURS.COM!

~Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Many of the best businesses begin without a plan to start a business. Often a servant role chooses you. Marilyn's is one of those stories.

If your business is one that was born from an accident or illness that caused you to re-work your life plan, this episode has many gold nuggets for you. My guest today is Marilyn Vrooman-Robertson, a Calgary Alberta start up success story. Her clientele is growing as her online presence grows because she is driven by a strong purpose and a unique ability: to show people who want to get back into exercising after an injury how its done.

Marilyn is the right mix of gritty and gentle, and I know her stories and success strategies will change the way you look at marketing and being the best servant you can be.

Be empowered and inspired by Marilyn's new blog: mvrfitnessyyc.com/blog

Connect with Marilyn on Instagram: @mvrfitnessyyc

Thank you so much for listening, and thank you for  sharing these podcast episodes with other Fempreneurs!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing School

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Charmaine hates admitting this, because she still receives so many messages from her brick-and-mortar gym clients, but she is loving her life more nowadays. Since closing both her gym locations in Calgary, Alberta, Charmaine's life is simple and fun, because she now runs a simple and fun online business.

Her number one priority is her family. Her new online business has been constructed in a way that will always allow her to put her family first.

In this episode, Charmaine admits it still breaks her heart to read messages from past clients who still haven't found a community like Ironside Fitness. So many friendships began there. However, she admits leading her community left her feeling too busy day after day - for over seven years! She had two gym locations in Calgary. She was a workaholic. She was missing out on getting to know her children. Because she was such a proud person, she would NEVER have walked away.

If you need to hear a positive story about the changes of 2020, and gain some direction and ideas for your own business, dive into this episode ASAP and follow Charmaine on Instagram: @charmaine.ironside

If you want to make improvements to your business, such as growing your online community through clarifying your message/offers and automating your communication methods, click here!

See you next week! And thank you so much for sharing your favourite Fempreneur Marketing podcast episodes with other women like you!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing Program - Live & Interactive!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

First of all, a huge shout out to the lovely Jerilyn who introduced Dawn and I to each other! If you need help with organizing any area of your life - personal or business - get in touch with Jerilyn on Instagram @pleaseorganizemylife!

Learn more about Dawn O'Connor and Focus Bubbles at FocusBubbles.com and on Instagram @focusbubbles.

We want you in the bubble with us on Nov 24th from 8-10am MST! If you are on the YYC Fempreneurs email list, you have the link to join us in your email inbox! If you want to get this and future live event invites from me, sign up to become a member of YYC Fempreneurs it's FREE! The sign up button is on the home page at yycfempreneurs.com.

See you next week! And thank you so much for listening and sharing these podcast episodes with other Fempreneurs!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing Program - Live & Interactive!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Erin Thorp is a Speaker and Coach for leaders who struggle with conflict, communication, and performance during high-stress times. She supports them in navigating difficult conversations, building powerful teams, and communicating with empathy so that they can lead confidently.

Erin is also the Author of Inside Out Empathy.

Learn more about Erin and her upcoming Leadership Programs at erinthorp.ca.

Connect with the host, Lyndsie Barrie, and grab one of the *NEW*  FREE GIFTS to help you attract more of the right people on social media at yycfempreneurs.com!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!