Connect with Mazlie on Instagram:   / statikequine.sporttherapy  

Connect with Lyndsie Barrie and join the Fempreneur Community at http://yycfempreneurs.com

If you are ready to make a career transition, or hire a talented new team member, I can't wait to introduce you to one of Calgary's Top Talent Recruitment Experts, Melissa Lyall. And if you're an entrepreneur who's feeling unsure about what to charge for your services, or finding it difficult to raise your prices, Melissa has excellent advice to share in this episode! Connect with Melissa on Linkedin: https://www.linkedin.com/in/melissa-c-lyall-35616b8/

Join Lyndsie's online community and marketing school for Fempreneurs at yycfempreneurs.com!

 The best thing I ever did to boost my credibility and income was write a book. It changed my life for so many reasons, and the top 3 are:

1. I immediately became more confident in my skills and what I stand for.
2. My message became clear to anyone who researched me on the internet (this is also due to a VERY NICHE book title: Money & The 39 Forever Mom).
3. Others viewed me as a more credible source when comparing me to others in my field who had not written a book. This landed me more of my dream clients, an international speaking gig and many other exciting and profitable opportunities.

In this episode, I'll share where I want to take all of you beautiful, talented Fempreneurs in 2022 as I lean into my key value proposition.

All the events mentioned and more can be found here: yycfempreneurs.com/events!

~Lyndsie Barrie

PS - the new Reality Show for Fempreneur launches on March 1st, 2022 on my YouTube channel: youtube.com/lyndsiebarrie! Thanks for subscribing to my channel so you are notified when season 1 drops!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Make sure you're on my email list before January 12th so I can send you my 2022 Plan (which I built at Canva.com) and my Top 20 list PDF with links to all my favourite goodies and all my latest and greatest creations for you!

Here is a very important video which I emailed to all my YYC Fempreneurs earlier today describing what is coming in 2022 to help serve you better! Click here to watch!

Thank you so much for listening to and sharing this podcast episode with other Fempreneurs!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing Program - Live & Interactive!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Here is a TEASER of the next free gift I'll be sending to all YYC Fempreneurs on January 12th, 2022 - a PDF copy of my Top 20 list with clickable links to all these goodies and more...

Lyndsie's Top 20 List for 2022

1. Get into a group coaching program led by someone who has proof in the pudding - someone who has achieved things you want to achieve.

Other important factors:

 - Make sure there is also some one-on-one coaching included with the leader as well as interaction with the other group members.

 - If you don’t pay money for the coaching program, there’s a good chance you won’t work as hard

Check out the 90 Day Leadership & Marketing Program for Fempreneurs, led by me, at www.yycfempreneurs.com/program! 

2. Fees - they are a cost of doing business. Get over it. You are losing money and credibility the longer you wait to set up your online payment infrastructure. Do it today at www.stripe.com. 

Note: you do not pay a monthly or annual fee to have a payment system at www.stripe.com (similar to www.paypal.com, but better, in my opinion) or at www.squareup.com. You will only pay a small fee each time you process a transaction, meaning unless you get paid, you don’t pay a fee. Fair, right?

What I love most about Stripe and SquareUp (I use both) is that you can send a payment link via text or instant message, plus you can embed that same link in a button or image on your website, so you can get paid while you’re sleeping or walking your dog. You can also add the *FREE* SquareUp booking/appointments feature to your profile and voila - people can book either free or paid meetings with you anytime! If you want to see this live in action, go to www.yycfempreneurs.com/schedule.

3. You need a website. Saying you aren’t ready for a website means you are either playing small, meaning you don’t plan on your business and income growing rapidly and steadily in 2022, or you don’t realize how inexpensive a website plan is. Here are the steps to setting up your fabulous website set up and making sure your message is crystal clear:

• Go to www.squarespace.com. Click Domains (unless you have your domain already, then you can go straight to choosing your website template.)
• Use these two videos to get everything set up and looking great - for less than $250CAD!!!
• Website Building with Lyndsie Part One: https://youtu.be/GzaGrXx1txs
• Website Building with Lyndsie Part Two: https://youtu.be/BLJmKBSFPtk

*BONUS* Website Essentials

(This is a little taste of what’s in the new 90-Day Planner *and Program* I created for you - everything you need to grow your community TONS in 2022…)

Your website MUST have the following six components on the home page - each of these is or is followed by a link to TAKE ACTION:

1. FREE WELCOME GIFT. This could also be a link to a free event, specifically, the sign up page/landing page where they enter their information to be added to the guest list. For FREE landing pages, I use www.mailchimp.com.
2. WELCOME VIDEO. This is you introducing yourself and explaining how they can get the most from what you have to offer and your community in five minutes or less.
3. TESTIMONIAL VIDEO OR QUOTE. Let your happy customers do the marketing for you! 
4. CONTACT. This is simply a form where they can ask a question or request a meeting with you. 
5. LOW PRICE OFFER.
6. MEDIUM-HIGH PRICE OFFER.

***All of these should be tabs as well. If this doesn’t make sense, have a look at my homepage: www.yycfempreneurs.com. 

4. Listen To Podcasts! These are the two that I wish I would have started listening to loooong before I did:

The Tim Ferriss Show

Smart Passive Income (Pat Flynn)

You can find two of my favourite books, one by Tim Ferriss and the other by Pat Flynn, and all my other favourite books, at www.yycfempreneurs.com/goodreads. 

5. Take Podcast Breaks. Pay attention to when you are feeling like your to-do list is long enough and choose to NOT be inspired by the latest podcast episode by your favourite host- yes, this includes the Fempreneur Marketing Podcast!!

I’ve been on a Podcast Break for over a month now (other than listening to the Joe Rogan Experience with my son, of course!) because it has been very clear to me for a while now I have so much stuff to share with y’all - tons of valuable PROVEN EFFECTIVE strategies and steps I want all of you reading this to learn and implement. This Podcast Break served all of you well because it became the 90-Day Leadership + Marketing Planner for Fempreneurs - 265 pages of very clear and pacific action steps that I pulled from what’s worked for me. The planner then became the new 90-Day Program for Fempreneurs who want to grow their community & income. Now the Journal is underway and will be ready for your journaling pleasure (with BONUS weekly accelerator exercises) on or shortly after January 1st 2022!

Trust me, do not give in to FOMO when it comes to taking on new knowledge when there is SO MUCH AWESOMENESS already on your to-do list. Switch from a mix of input and output mode to STRICTLY OUTPUT MODE for at least 3 weeks every 90 days. Your community and income will grow, as long as you keep sharing with all of us (your followers and fans) what you’re cooking up before it’s ready!!

Another example of what’s happening in early 2022, as I continue on my output-only path, is the new Reality TV Show, which will be called something awesome, of course including the word “Fempreneurs”!!! (Stay tuned by staying on the community email list! Sign up at www.yycfempreneurs.com/member.)

6. Write a book. It doesn’t have to be an actual 300+ page book. It does need to be about a 100-120 page guidebook or workbook. Having a book for sale on Amazon is a HUGE credibility booster. It’s not even fair or right how much it will boost your credibility. What is truly magical, even more magical than how others will view you, is:

ONCE YOU HAVE A BOOK ON AMAZON, YOUR CONFIDENCE LEVEL WILL RISE. NOT A LITTLE BIT - A LOT.

That’s why I took my proven marketing education system - Fempreneur Marketing School - and combined it with my ability to help Fempreneurs write and self-publish a book (I have helped three women do this as of December 2021, plus I've put 5 of my own books on Amazon!), to offer you the 90-Day Leadership and Marketing Program (if the January 12th program is in the past by the time you're reading this, the next one will be here: yycfempreneurs.com/program.) It will be an intense 90 days, but you will achieve more than you ever thought possible and you’ll do it with8 other Fempreneurs by your side, cheering you on.

Check out these books by three of my FemAuthor Grads: 

1. How To Get Out Of An Abusive Relationship With Yourself by Carey Wilkinson Lee
2. The Unexpected Entrepreneur by Noreen Music
3. Don’t Stay A Secret by Felicia Yap

7. Document your life -

THAT’S IT! YES, THAT'S THE END OF  THE TEASER!!

JOIN THE YYC FEMPRENEURS COMMUNITY EMAIL LIST BEFORE JANUARY 12TH, 2022 TO RECEIVE A PDF COPY OF MY TOP 20 LIST AT:

YYCFEMPRENEURS.COM!

~Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Many of the best businesses begin without a plan to start a business. Often a servant role chooses you. Marilyn's is one of those stories.

If your business is one that was born from an accident or illness that caused you to re-work your life plan, this episode has many gold nuggets for you. My guest today is Marilyn Vrooman-Robertson, a Calgary Alberta start up success story. Her clientele is growing as her online presence grows because she is driven by a strong purpose and a unique ability: to show people who want to get back into exercising after an injury how its done.

Marilyn is the right mix of gritty and gentle, and I know her stories and success strategies will change the way you look at marketing and being the best servant you can be.

Be empowered and inspired by Marilyn's new blog: mvrfitnessyyc.com/blog

Connect with Marilyn on Instagram: @mvrfitnessyyc

Thank you so much for listening, and thank you for  sharing these podcast episodes with other Fempreneurs!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing School

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Charmaine hates admitting this, because she still receives so many messages from her brick-and-mortar gym clients, but she is loving her life more nowadays. Since closing both her gym locations in Calgary, Alberta, Charmaine's life is simple and fun, because she now runs a simple and fun online business.

Her number one priority is her family. Her new online business has been constructed in a way that will always allow her to put her family first.

In this episode, Charmaine admits it still breaks her heart to read messages from past clients who still haven't found a community like Ironside Fitness. So many friendships began there. However, she admits leading her community left her feeling too busy day after day - for over seven years! She had two gym locations in Calgary. She was a workaholic. She was missing out on getting to know her children. Because she was such a proud person, she would NEVER have walked away.

If you need to hear a positive story about the changes of 2020, and gain some direction and ideas for your own business, dive into this episode ASAP and follow Charmaine on Instagram: @charmaine.ironside

If you want to make improvements to your business, such as growing your online community through clarifying your message/offers and automating your communication methods, click here!

See you next week! And thank you so much for sharing your favourite Fempreneur Marketing podcast episodes with other women like you!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing Program - Live & Interactive!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

First of all, a huge shout out to the lovely Jerilyn who introduced Dawn and I to each other! If you need help with organizing any area of your life - personal or business - get in touch with Jerilyn on Instagram @pleaseorganizemylife!

Learn more about Dawn O'Connor and Focus Bubbles at FocusBubbles.com and on Instagram @focusbubbles.

We want you in the bubble with us on Nov 24th from 8-10am MST! If you are on the YYC Fempreneurs email list, you have the link to join us in your email inbox! If you want to get this and future live event invites from me, sign up to become a member of YYC Fempreneurs it's FREE! The sign up button is on the home page at yycfempreneurs.com.

See you next week! And thank you so much for listening and sharing these podcast episodes with other Fempreneurs!

Lyndsie Barrie

Instagram

Events

Contact Lyndsie

Books by Lyndsie

90-Day Leadership & Marketing Program - Live & Interactive!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Erin Thorp is a Speaker and Coach for leaders who struggle with conflict, communication, and performance during high-stress times. She supports them in navigating difficult conversations, building powerful teams, and communicating with empathy so that they can lead confidently.

Erin is also the Author of Inside Out Empathy.

Learn more about Erin and her upcoming Leadership Programs at erinthorp.ca.

Connect with the host, Lyndsie Barrie, and grab one of the *NEW*  FREE GIFTS to help you attract more of the right people on social media at yycfempreneurs.com!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

What does your dream business look like? And what's holding you back from getting there?

I bet at least one of your top 3 roadblocks is MONEY.

In this episode I put my Financial Consultant hat on and share the steps I walk my financial clients through who are ready to take a long, hard look at what's really going on with their money and why they keep seeing the same patterns repeated.

In the second half of this episode, I'll share with you the best way to increase your income - something that has worked for me and many other Fempreneurs. I'll give you a hint: It's something you can build in 3-6 months.

Lyndsie Barrie

Founder, yycfempreneurs.com

Learn more about Lyndsie's coaching group for  women who want to become official writers and authors at yycfempreneurs.com!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Think of a time when you felt defeated. Or think back to a period of your life, perhaps it lasted a few years, when you were believing a lie. My challenge to you is to write  a few of these stories down and identify the root theme or key lesson in each story.

Here's an excerpt from my new 90 day planner (now available on Amazon - click here to check it out!).  This part comes right after I share the story of my business coach who broke my trust, lied to me and tried to throw me under the bus...

What I learned:

I learned how to structure contracts when bringing in other experts to work on a client case, minimizing the chances of someone I invite to join the team pushing me out. I learned that sometimes people will break my trust. I learned to lengthen the amount of time it takes for me to trust someone. I learned that sometimes I am not a good judge of character. I learned that people who seem to like me may actually only want something from me.

What I unlearned:

Learning something from a painful experience is like building scar tissue. It’s an ugly reminder of pain you once experienced. It took a few years, but I eventually unlearned my distrustful tendencies and went back to being my trusting self. Regardless of how much more likely I am to get hurt by being a trusting person, it feels better to trust. I like myself more when I’m not guarded, when I don’t assume people who are being nice to me want to take advantage of me. I like that I don’t allow my brain to think of all the ways someone can hurt me anymore. I do still have some feelings of distrust at times, but I now recognize them and do my best to pay attention to facts rather than possibilities I create in my mind.

Every single woman you will invite into your community will have trust issues. We all have them. For some, the scar tissue is too thick and none of your welcoming strategies will work. However, most women will eventually trust you. One of the best ways to get them to trust you is by sharing your life stories. At an event, or at the beginning of any workshop or speech you give, you must tell them why you care and share a key challenge you’ve had to face to get to where you are in that moment.

Help them unlearn their distrustful habits.

Help them open up to new friendships.

Lead by example.

(End of excerpt.)

My challenge to you is to share on social media, in a video, about a time in your life that was really, really hard. If you're up for the challenge, but you need some tech help with posting your video on Instagram, send me a message. I'm here to help!

Your Greatest Challenges Must Be Revealed! Don't Keep These Stories Hidden, Woman!

Lyndsie Barrie

Founder, yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Connect with Deena and register for the FREE workshop October 28th, 2021 at uglowgrl.com/freebies!

And you can find the new resources I mentioned and so many other goodies to improve your life and business at yycfempreneurs.com! 

Until next time, keep fit and have fun!

Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Join me, Lyndsie Barrie, on the bank of Cochrane's beautiful Bow River (in Alberta, Canada) for a timely how-to guide about building your community (with the sounds of my dog obnoxiously placing his stick closer and closer to me...)

Sometimes I say smart stuff, and I think this was one of those times...

"I realized the power of Instagram Live Interviews, and holding these "events" (which are actually interviews), which become mini-workshops when you craft them properly."

You'll get tons of community building inspiration and ideas in this episode as well as a sneak peek from the new 90-day Fempreneur's Leadership & Marketing Planner:

MY GO-TO WEEKLY SOCIAL MEDIA POSTING CHECKLIST!

Thanks for listening and sharing with other Fempreneurs!

~Lyndsie Barrie

Author, Mother & Founder of YYC Fempreneurs

yycfempreneurs.com

Instagram: @yycfempreneurs

Check out my books on Amazon: click here

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Here's the latest info: 2 new resources and a story that will change how you use the F-word (failure).

You can find everything I mentioned in this episode at yycfempreneurs.com!

Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

You are in control! Yes! It's true! A quick reminder about how and why we must do the things I mention in this episode (STORYTELLING!!!) continually!

Also an important update for my YYC ladies about our upcoming BIGGEST EVENT YET!!! (I forgot to mention in this episode that I'll be on CTV Morning News with the lovely Brittney Matejka talking about all of YOU AMAZING LADIES - our community, my new book and our biggest event yet happening (hopefully) on September 30th at Trolley 5 Brewpub in Calgary!

***Keep an eye on your email inbox for event updates or if you haven't got your ticket yet which includes a copy of my new book, "We Should Be Friends", click here!

With personal service always,

Lyndsie Barrie

Fempreneur Mentor & Author

yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Caitlin Lacey has worked for Facebook for over 10 years. She currently leads the Emerging Platforms Business Marketing Team at Facebook and is a mom to two little girls. Or as Caitlin says it best in the episode, she's...

"raising strong-willed women for the next generation!"

Caitlin and I met almost a year ago at an online Facebook Boost event for female entrepreneurs. I connected with her on LinkedIn and invited her to participate in a podcast interview about what it's like to work for Facebook/Instagram in a role focused on helping business owners succeed.

When I asked Caitlin why she's so passionate about helping female entrepreneurs succeed, she shared:

"I've had really strong female leaders in my life for a very long time. Before I entered the corporate world, I worked for a restaurant in San Fransisco called Umami. It was run by men, owned by men, but they hired incredibly powerful, strong female staff members. That community of women really instilled in me this desire to help and lift other women around me. All of those women are still incredible powerhouse people. And we all just had fun together for a few years bar tending in San Fransisco. One of them has gone on to create her own business down in southern California. Watching her use Instagram and Facebook to build her community and business has been a really awesome experience - shout out to Corie!"  (@savorandswig)

* BONUS *

In this episode, Caitlin and Lyndsie share what to look for when boosting a post to grow your Facebook and/or Instagram community and much, much more juicy marketing goodness!!

~Lyndsie Barrie

PS - check out the top marketing school for women who want to find their voice on social media and grow their community:

yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

If you're not taking your audience behind the scenes to give them a glimpse of what you actually do all day, you're missing out on a simple and effective way to build relationships using the power of social media!

Listen to this episode if you want some easy ways to help your audience feel more connected to you - like they really know you!

And I hope to see you September 30th, 2021 in Calgary Alberta for a super fun party with fabulous Fempreneurs! Get all the details and your ticket ($75 value - only $25!!!) at yycfempreneurs.com!

Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

While on a road trip, Lyndsie + Jake share the Top 8 Tips to help you get your book across the finish line - ASAP!

This episode also features recordings from a recent writing workshop with Cynthia Hamilton Urquhart!

Here's a little taste of  what's coming in this episode...

TIP #7:

Don't think about the technical stuff like the

title of your book, the chapter titles and flow,

or which chapter a certain story belongs under.

JUST KEEP WRITING.

Later on, you'll start to feel the structure naturally forming.

Don't force it.

A huge shout out to my brave son for participating in the recording and sharing his words of wisdom about writing a book, which he will no doubt put to use one day! He also wrapped up the episode for us with a very excellent quote from The Office which you won't want to miss!

Connect with the beautiful FemAuthors featured in this episode:

• Noreen Music - organizemyspacecalgary.com
• Felicia Yap - reelawesome.com
• Cynthia Hamilton Urquhart - cynthiahamiltonurquhart.com

Thanks for listening to this episode and sharing it with other Fempreneurs! I hope to see you at my book launch party October 1st, 2021 in Calgary! (Click here for tickets - only $25 includes a fun evening and signed book!!)

Lyndsie Barrie

Author & Podcast Host

yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

The top reason why Fempreneurs quit or feel like they're not moving forward fast enough is they don't have a supportive team of boss babes. Listen to this episode if you are still fighting to do it on your own and feel like you're sinking as much as swimming.

Lyndsie Barrie

Author & Fempreneur Mentor

yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Writing books helps me look back on my greatest "Aha!" moments and, since I'm currently writing my third book, I have a few fresh ones to share with you!!

In this episode, you'll learn a few of the key things I've learned about identifying the action we must take to effectively market ourselves and attract more women into our communities.

If your target audience on social media is women who want to achieve a specific goal you can help them with, this episode and everything I do is for YOU!!

~Lyndsie Barrie

  Author & Fempreneur Mentor

  yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Back when I was 17, I moved to Vancouver.

I didn't have a cell phone.

All I had to help me get around was a book map. I would get such a sense of accomplishment when I would drive somewhere, especially when I would get there by memory, without looking at my book map.

My questions to you is, what is it that's on your business to-do list that you're a little nervous about because you've never done it before?

People respect those who try more than they respect people who get it right the first time.

In this episode, you'll get a quick and punchy pep talk from me, Lyndsie Barrie, as I sweat and pedal my mountain bike  overlooking Okanagan Lake in beautiful British Columbia, Canada.

Thanks so much to all of you who have pre-ordered my third book called, We Should Be Friends. It's a book sharing all my stories of trial and error that prove my steps to building a big, happy, productive community of women actually work! If you're on a mission to serve more women and make a positive impact in a specific area of their lives, this book is for you! It will be available on Amazon August 23rd but if you pre-order it before August 23rd, you'll receive a signed copy of the book and a ticket to my book launch party being held in Calgary Alberta on October 1st, 2021! Thanks for your support, Femprenuer!

Lyndsie Barrie

yycfempreneurs.com

Instagram

Facebook

YouTube

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Hi! I'm Lyndsie Barrie! My third book will be released on August 23rd, 2021 and this podcast episode features an excerpt from the book which you can also read on the blog at yycfempreneurs.com/new-book!

In this episode, we will continue developing and delivering your clear message on Instagram. It is essential to share more of your life with your people to really hit home why and how you serve others. There is an art to it and I'll share it with you in this episode! If you missed the first two episodes in this series, be sure to go back and listen to them, too! There are a few simple and effective strategies there you must understand before moving on to the one I share here in Part Three!

Click here to pre-order the We Should Be Friends book and grab your BONUS book launch party ticket before August 1st, 2021!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Wow! Wow! Wow! There was a huge boost in new listeners and all-time highs for episode downloads which means y'all are loving my "random shows"! Yay!! I'm so glad you are finding these shorter pep-talks valuable, and you're in luck because the podcast will continue to be me sharing my best marketing nerd skills until the book is done August 23rd, 2021!

***A BONUS interview with Noreen Music is at the end of this episode - be sure to listen all the way to the end and follow Noreen's book writing journey on Instagram @organizemyspacecalgary!

If you're a new listener here, CONGRATS on dipping your toe into this amazing community of real, live supportive women who are all on a journey to become better servants and create more income streams from their talents! Be sure to message me on Instagram to let me know you are a new listener and tell me what you've found the most helpful so far: @yycfempreneurs.

It's the final countdown for pre-ordering your copy of We Should Be Friends, my new book which drops August 23rd, 2021! For only $25, you'll get a signed copy of the book and a BONUS ticket to the book launch party happening October 1st, 2021 in Calgary - but only until August 1st (then the price goes up to $50)!!! Click here to pre-order!

Thank you so much for listening to and sharing this episode! It's jam-packed with the key fundamentals you need to include in your Instagram marketing so you can connect with more and more of the right people!

Until next time,

Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

As I cruise along on the highway to Jasper, Alberta, I share with you the KEY FOUNDATIONAL MARKETING CONCEPTS that so many women are not utilizing (or forget sometimes - it happens to me, too!). The sound quality isn't the best as there is a bit of road noise, yet I promise you'll be thankful you invested 22 minutes in listening to this episode to refresh your memory on how to deliver your clear message on Instagram!

Come back next week for Part Two of this series and be sure to share this episode with every Fempreneur you know who needs some free marketing advice!

Be sure to follow my friend Devon on Instagram to watch her boldly share more and more of what she's up to as a jewelry maker and hairstylist: @pennylane.handcrafted.designs!

~Lyndsie Barrie

Calgary, Alberta, Canada

yycfempreneurs.com

PS - thanks for pre-ordering my book before August 1st (you'll get a BONUS book launch party ticket!) at yycfempreneurs.com!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

One of the most important parts of being a Fempreneur is growing a community of women.

Without that community of people who look up to you, who look to you for knowledge, who like you and trust you and want to work with you, or have worked with you in the past and refer new people to you - without all of that, you don't have a business. You don't have an income.

I understand how difficult it is to open yourself up to new people. I've been hurt, too. I'm going to help you get over your fears and show you the seven essential steps to growing your community in my new book that will be released August 23rd!

~Lyndsie Barrie

Author & Fempreneur Mentor

yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

It's day 30 of working with the girls @sport4lifecochrane and I have some juicy new learnings to share with all you lovely listeners! Have your pen and notebook handy if you want to ORGANICALLY (FOR FREE) grow your Instagram followers stat!

Here's the video I referenced in this episode.

A huge thank you to Lea Norris, Ashley Fox and Geneviève Boivin for being Rockstar teammates with open minds! Your trust in me means the world and thanks to your willingness to ask questions and try new things, I'VE LEARNED SOME JUICY NEW MARKETING TIPS which I can't wait to share with Fempreneurs in this episode and in the next Marketing School in August 2021! (Click here to learn more and register!)

With personal service,

Lyndsie Barrie

yycfempreneurs.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Feeling a little off motivation-wise lately, Fempreneur? I'm Lyndsie Barrie, Founder of YYC Fempreneurs and Host of the Fempreneur Marketing Podcast. My mission in everything I do is to simplify social media marketing so you can easily attract 10x more of the right people online (and earn more $$!!)

In this short & sweet episode, I'll share my top 3 ways to get out of the mud and moving forward!

Learn all about YYC Fempreneurs and what we have to offer you at yycfempreneurs.com!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Rafaela really liked photography but never thought she could be a photographer.

In 2013, she took her first steps with photography professionally, shooting photos of friends' children. Still working in IT, she edited photos in the evenings and shot on weekends. "It was overwhelming at times!" she says. And then the universe took Rafaela from Brazil to Calgary. That's when she decided to dedicate her life to photography.

"I have very few photos of myself when I was growing up. My parents couldn't afford a camera." Rafaela's business is how she helps people avoid that feeling of loss.

Rafaela started Branding Photography to support local businesses and because many people asked her to use the natural and spontaneous way she works with kids for business social media and LinkedIn profiles.

When I asked Rafaela how she turned her love for photography into an actual business, she said:

"The most important thing is to be brave and kick the ball. Start the game. You learn a lot if you are already in the game."

This brings me to the Nike video I mentioned in the intro - click here to watch!

Here's to going for it!

I hope to see you in the next Fempreneur Marketing School or at one of our upcoming YYC Fempreneurs events! Get all the info: yycfempreneurs.com

~Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Thinking back to my life before I knew these ladies brings me to a lonely, confused, stuck-feeling place. I am so grateful that these 3 women came into my life: Collette Oswald, Deena Kordt and Kari Rose. Also the lovely Selina Novello who interviewed these ladies has been a HUGE blessing in my life!!

These Fempreneurs wouldn't be sharing their stories on the podcast if I hadn't taken a leap of faith and trusted myself and what I was feeling called to do back in February 2019.

Starting a marketing school for women was TERRIFYING. Today, the thought of not having all these amazing Fempreneurs in my life is way more terrifying!!

I'm so excited to be sharing these powerful stories with you in this week's episode! Here are links to connect with them:

Collette Oswald -  @organizingbyoz,  organizingbyoz.com

Deena Kordt -  @u.glow_grl,  uglowgrl.ca

Kari Rose -  @karirosehealth,  karirosehealth.com

Selina Novello -  @selina_novello

And the next Fempreneur Marketing School, a six week course sharing my proven social media strategies and confidence building exercises, starts August 18th, 2021. There are only 6 spots in each class so grab yours now at FempreneurLand.com!

With personal service,

Lyndsie Barrie

Author & Fempreneur Mentor

Get in touch with me by clicking here.

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Hello Fempreneur! Lyndsie Barrie here! So happy to have the opportunity to share a little taste of my nerdy brain with you because helping you feel more confident and at peace in your business is my mission. Here's a little taste of what's to come in this episode...

"Women often say to me, I love that I can just message you and talk to you. Obviously I'm just a person but some people\ would search me up on the internet and think I'm a bigger deal than I am! But I'm not! I'm just a human who wants to hang out with other sweet, awesome ladies like me. And if you reach out to me, I'm more than happy to chat. So I think that's a big thing about email marketing that people don't understand - it's not just about getting their name and email address and having that automated email go to them with their free gift. No! You want to know where they are in the social media world because that's where you want to engage with them.

My third book, .COM UNITY, is about all those tips and tricks and things that have worked to grow a community of women who actually get to know each other and support each other."

A huge thank you to Vivian @realbizmoms for interviewing me! Hopefully I can introduce her to you soon in person at one of our upcoming hikes or YYC bike nights in Calgary Alberta! Go to fempreneurland.com/events to see the schedule - live and virtual events are what we do here in FempreneurLand!!!

I hope to see you soon on Instagram @yycfempreneurs!

~ Lyndsie Barrie

Author of Money & The 39 Forever Mom and Find Your Voice on Social Media

Founder, FempreneurLand.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

What you thought was impossible or extremely difficult is possible. Where do you start making your dreams a reality? With pen and paper.

Gayathri is a mom, engineer, leader of digital innovation programs in her professional role as an engineer as well as a Board volunteer at Calgary Immigrant Women's Association. She is passionate about applying her skills and knowledge to harness our rich diversity as Canadians. She has set out on a mission to unlock the power of empathy, both for ourselves and for others, through storytelling. Gayathri believes that by celebrating our unique stories, we can re-imagine and discover our purpose. And when we share our stories, we realize that no matter where we come from, we are united by our collective narrative of human resilience. Recent times have proven just how complex our problems are, and will require of us to bridge divides and leverage the full suite of our human qualities like curiosity, compassion, and creativity to solve them. Gayathri believes that the small act of sharing our stories, as she does in this episode, will encourage others to follow their own dreams while inspiring a sense of community. Follow @campfire_kinship today and reach out to Gayathri to have your story featured at campfirekinship.com!

Connect with Lyndsie Barrie the Fempreneur Community on Instagram @yycfempreneurs

Visit our website: FempreneurLand.com (grab your free hashtag guide - $100 value - until July 31st 2021!)

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Felicia, owner of Reel Awesome Productions, began working in television when she was a teenager. Although her passion for sharing stories was strong, she still found herself exploring other options, mainly due to  "encouragement" from  family members to pursue a career in medicine. After "flip flopping" in university, she ultimately felt clear on her mission as a  news reporter sharing stories.  After completing her education SAIT (Southern Alberta Institute of Technology), Felicia got hired right out of school for her first job in Yorkton, Saskatchewan. The hardest part of starting her career was moving to a small town that wasn't ethnically diverse. It was a huge culture shock. People would ask her, why is your English so good? (Felicia grew up in Calgary.) Her next job was with CTV Regina. During the day, she worked as a production assistant and at night she was a video journalist. She actually shot all her own stories, carrying 50lbs of camera equipment, then reporting live from the studio. Whenever she was asked to try something new, like reporting the weather for the first time, Felicia said yes. Her willingness to learn new roles and tackle new challenges gave her what she feels is the number one required skill to be a successful entrepreneur: adaptability.

For twenty years, she was super focused on growing her skills as a reporter and admits she was a perfectionist. Her perfectionism kept her from seeing herself as  an entrepreneur. She was convinced starting a business was too hard. It wasn't until recently, after settling into motherhood, she realized many people want to get comfortable on camera so they can share their stories. She felt called to start Reel Awesome Productions.

Connect with Felicia on Instagram.

Learn more about the Fempreneur Community.

Live in Calgary, Alberta? Join us at an event! (If you're not in Calgary, we offer virtual events, too!)

Watch the video version of this interview on YouTube.

Thanks for listening and sharing this episode with other women like you!

~ Lyndsie Barrie  (About)

Author + Founder of FempreneurLand.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

This episode shares valuable life experiences for anyone grieving the loss of a loved one, pet, freedom or hope. One of the stories Hana shares here is an experience with her father, who was slowly slipping away due to alzheimer's (this is something I, too, am currently dealing with). Here is part of what Hana shared:

"All I had was each moment and conversation - in the now. And there were days when some of those nows were extremely painful, but I was like, I'll deal with my emotion after. I want to give him everything I've got because I want to literally savour this moment to the depths... to create a memory.

He and I would have conversations, and I was like, Oh! There's Dad! Oh, there's his alzheimer's. Oh, there's his spirit. And I would find ways to make him laugh. I just wanted to spend time with this man who was slipping away from me and treat him with love and respect."

Other topics discussed include:

• Pet loss
• Openly communicating about grief
• What is grief
• Ways to cope with loss
• There is no wrong way to grieve
• How to find the beauty and joy in grief
• Considerations for those dealing with past trauma from loss of a loved one
• Ways to cope with and support an aging loved one

Connect with Hana and all her wisdom at endandafter.com and on Instagram @endandaftermedium.

Connect with the Fempreneur Community: FempreneurLand.com.

Learn more about Fempreneur Marketing School by clicking here.

Connect with us on Instagram @yycfempreneurs.

Thanks for tuning into this episode and sharing it with other women like you!

Until next time,

~Lyndsie Barrie

Author & Marketing Mentor

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Why are hashtags important?

Because they are a FREE and effective way to attract more of the right followers on Instagram!

We created a one page 5 step hashtag success checklist for you! It's available at FempreneurLand.com until July 31st, 2021 - $100 value - FREE!!!

Watch this training (with screenshots and me talking with my hands) on YouTube by clicking here!

Ready for Marketing School? Learn all about it at FempreneurLand.com/fms!

Connect with Selina, the Instagram Master,  @selina_novello!

Connect with the Fempreneur Community on Instagram @yycfempreneurs!

Thank you for sharing this podcast with other women like you! And if you find it helpful, please tell us on Instagram by commenting below a post!

~Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Have you ever decided to host an event? You  set up the Eventbrite page, created the Facebook event, maybe put up some posters on local bulletin boards, and all the while you're feeling...

If you're like Lisa Webb and most other women I've talked to, you are feeling a perfectly normal feeling: fear of failure.

How did Lisa go from feeling afraid that no one would show up to her first event to leading a massive female empire? Listen to this episode to learn the steps she took to create a fun and welcoming environment for thousands of women across Canada starting in 2019.

Why did Lisa feel the need to grow a community in 2019 and call it, "Wine, Women & Well-Being"?

Lisa had just become a Canadian Expat Mom after 10 years in France, Indonesia and the Congo. Now in her homeland, Calgary Alberta, she was feeling a familiar feeling: a need to surround herself with like-minded women.

After building and leaving and rebuilding her community countless times over 10 years, Lisa was up for the challenge. In this episode and in her book Becoming French, Lisa shares how she combined her community building lessons from childhood and her love for parties to build a safe, fun and welcoming place for women.

Learn all about the exciting things Lisa is working on, including a cross-Canada tour with Jess Tetu and Kaitlyn Bristowe, a new book series and her ongoing book club events at winewomenwellbeing.com!

If we haven't met yet, my name is Lyndsie Barrie and I'm an Author, Marketing Mentor and Host of the Fempreneur Marketing Podcast. If you or someone you know has a powerful story to share that will empower women and help them build income streams doing things they love, let's connect! I'm always looking for amazing women to interview for the podcast and I'm also looking for contributors to my 3rd book coming out in August 2021 - a book about building community! Get in touch with me either on Instagram or at FempreneurLand.com/contact. Thank you for listening to and sharing this podcast episode!

Lastly, in May 2021 we will be ready to welcome you to FempreneurLand 2.0 - we originally launched on Patreon and found it wasn't a fit so we went back to the drawing board, found a platform with the features you need most and are SO PUMPED to launch it soon! Make sure you're the first to know when it's ready by being on the FempreneurLand email list! See you next week!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

This episode is the first in a series called Featured Fempreneurs with Selina. Each week, Selina interviews a FempreneurLand member on Instagram Live and we share the recordings here on the podcast. In this episode you'll learn about three Fempreneurs, how and why each started her business, the greatest challenge she faced and how she overcame it and what she would tell her 10 year younger self. Click their names below to follow these #bossbabes on Instagram:

Jessica Velazquez, Interior Designer

Johnena Stenske, Personal Trainer

Carly Kolesnik, Athletic Therapist

Get ready to be inspired and learn new ways to market yourself effectively while adding a huge dose of passion and joy to your business building journey!

Connect with Selina, the host of this episode and FempreneurLand's Marketing Co-Manager, on Instagram @selina_novello.

If you are ready to dive into this amazing 6 week program you keep hearing about on the podcast called Fempreneur Marketing School, get all your questions answered at FempreneurLand.com!

My name is Lyndsie Barrie and the reason I create a new podcast episode for you each week is to give you the confidence and tools you need to build income streams doing things you love. If you have questions about leadership, marketing, writing your first book or building a niche community, get in touch with me at FempreneurLand.com/Lyndsie. See you next week!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Do you feel your stories need to be shared because they will help people avoid your mistakes? Maybe you're like Meghan was - $120k in debt and determined to get back to zero.

Meghan Cosenzo is my guest in this episode. She talks about her book that came out in early 2021, Getting Back to Zero, the story of why and how she got into debt and the steps she took to get out. Whether you're in debt and need a team of cheerleaders to help get you back to zero or you're an aspiring author, this episode will fuel your fire and get you moving forward!

Learn more about Meghan, her book and her videography business at cosenzomedia.com!

***AND WE ARE SO EXCITED TO BE LAUNCHING OUR VERY EXCITING NEW PROJECT FOR YOU IN THE SUMMER OF 2021! LISTEN TO THE END OF THE EPISODE TO HEAR WHAT IT IS!!!!

My name is Lyndsie Barrie and I'm so glad you have found FempreneurLand! We are a group of hundreds real, live women based in Calgary, Alberta who want to help you monetize your talents and fulfill your dreams through effective marketing and strategic lifestyle design. Check out all the events we have coming up, both networking and business growth training, at FempreneurLand.com and on Instagram @yycfempreneurs! Thanks for supporting the podcast by subscribing, listening and sharing!

PS - If you want to write your first book, reach out to me so I can help you at FempreneurLand.com/contact!

~Lyndsie Barrie

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

In this episode, you'll get a little taste of Fempreneur Marketing School, the 6 week course I developed to help women share their talents with more of the right people on social media. Women often struggle with feeling confident and clear when it comes to their business and that's why Fempreneur Marketing School is so effective - it is an incubator/safe place for women to practice sharing their important message and receive helpful feedback from like-minded ladies.

This episode is a recording of Session 4, Storytelling. If you're still struggling with what stories to share and how to share them so you can attract more of the right people on social media, this episode is going to help you feel less tongue-tied and more confident! Introducing my favourite marketing tool...

THE 4 TYPES OF POSTS:

1. Just for fun - share what you love, why you're grateful or anything hilarious, heartwarming and positive (can be a tear-jerker story with a happy ending!)
2. Educate - share a little taste of what you know that will help your niche audience. Ask yourself, What challenging experiences have I been through that left me with knowledge that can help others? Share the story and the 3-5 key action steps you suggest they take.
3. Promo Me - promote yourself. Share your why story, how you started your business and how you serve your clients. You will usually want to attach a call to action/offer in the middle and end of these stories, but not always. Sometimes you should just end it with a simple, If you think this story can help someone you care about, please share it with them!
4. Promo others - an Instagram live interview with one of your entrepreneur friends is the best way to nail this one every time!

If we haven't met yet, my name is Lyndsie Barrie. I learned the 6 fundamentals of marketing the hard way - while writing and marketing my first book and my financial consulting business. My purpose is to help thousands of women develop viable income streams from things they love to do and turn that profit into financial stability. My six week marketing school is one of the ways I do this - check it out at fempreneurland.com/fms!

If you want to learn about Pat Flynn's books, Will It Fly and Superfans, check out the FempreneurLand bookstore!

If you're seeking ongoing marketing and leadership education and a fantastic community of real, live women who want to meet and support you, go to FempreneurLand.com!

ONE MORE THING...

A huge shout out to the two women who work behind the scenes to make FempreneurLand a more organized and valuable experience for all of you: Noreen Music and Selina Novello! Be sure to follow them on Instagram:  @organizemyspacecalgary and @selina_novello.

~Lyndsie Barrie, @yycfempreneurs

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

In this episode we chat about everything content creation - from what it is to how it will help you grow your community and income when combined with a clear message and purpose.

Afton's journey to owning Scribe National, her very own B2B writing firm, began with a degree in journalism. She quickly saw that the world was going digital and decided to "cross over to the dark side" into public relations. Her advice to new Fempreneurs is:

"Sometimes the path is not going to be clear and it is going to take you to some amazing places."

Buckle up because you're going to get a TON of inspiration for writing your next powerful hook or call-to-action (CTA) and ideas for ways to turn your story - YOUR WHY - into leads! If you're confused about what to say on social media and in blog posts and videos to attract the people you want to serve, this episode will have you off and running in only 36 minutes! 

Learn more about Afton at scribenational.ca and on Instagram @aftonbrazzoni!

If you're looking for a community of Fempreneurs and a marketing education system THAT WORKS, get in touch with me at fempreneurland.com and on Instagram!

Until next time, 

Lyndsie Barrie

Author and Founder, FempreneurLand.com

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Learn how to attach technology, paid ads and proven marketing principles to your Calls to Action in this episode featuring Lyndsie’s Mastermind Group, FEMTEAM.

Lyndsie's marketing education started while in a Financial Advisor role at a large international investment firm. The relationship building steps she was taught always ended with "asking for the order", or "AFO". In this episode, she revisits what she was taught in her "Financial Advisor Training" that she has brought into her current career as an Author, Fempreneur Mentor and Marketing Educator.

Grab a copy of Lyndsie’s “Business Bible” (The 4 Hour Workweek by Tim Ferriss) and all her favourite books at fempreneurland.com/goodreads!

Follow the FEMTEAM members featured in this episode on Instagram:

Shannon @shannondesigns

Collette @organizingbyoz

Rae-Ann @beubebeautifulraeann

Meghan @cosenzomedia

Kari @karirosehealth

Jill @jillgossmortgages

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Hi! If you're new here, I'm Lyndsie Barrie. Today I'm excited to introduce to you the one and only Sharon Hughes. Sharon and I connected thanks to a Google search that led her to one of my YouTube videos about Mailchimp (ohhhh Mailchimp, you are a beautiful and complicated beast!). Sharon looked into me and noticed there was a conference coming up in January 2021 for female entrepreneurs. Sharon, bestselling author of “The Girl In The Garage”, responded to my ask for speakers and was quickly introduced to the Fempreneur Community on Instagram Live. 

After the conference, Sharon and many of the conference attendees joined FempreneurLand, an online platform where female entrepreneurs participate in weekly leadership and marketing training and connection events. Back by popular demand, Sharon taught this session to dive deeper into how to break up with your past self to build a confident foundation for your life and business. This recording is session one of three and is guaranteed to get you back in touch with your true self, your true north! It's amazing how confident we feel when we know our values and say no to things that aren't in line with those values! Sharon does a fantastic job of showing us how to do exactly that in this episode!

Learn more about Sharon at sharonhughes.net and on Instagram @sharonhughesofficial!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Krisztina and Johnena share how Fempreneur Marketing School and their new community of women changed their lives. Learn about their business building journeys, be inspired to get out of your comfort zone and get PUMPED for your future! Make sure to connect with these 2 beauties on Instagram:

Krisztina @beothyphotography

Johnena @theselfcaretrainer

If you feel like building your business is too hard and you can’t seem to get unstuck, this episode will get you moving in the right direction! Learn more about FempreneurLand and its founder, Lyndsie Barrie, at fempreneurland.com!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!

Ready to show up on social media with purpose? Learn how to provide clear calls to action in this episode with Lyndsie Barrie!

The number one area where Fempreneurs lack is owning their value. This is done by clearly stating how they plan to help their niche market achieve a specific outcome. This is really step 3 of 6 in Fempreneur Marketing School, so if you are a new business owner you first need: 1) a team, 2) a niche and then you will be ready to develop your POWERFUL CALL TO ACTION!

If you're ready to build a team of like-minded ladies around you to clarify your purpose and the specific people you were born to serve, join us in our online community, FempreneurLand  register today for the 6 week Fempreneur Marketing School.

Other ways we offer to help you connect with more like-minded ladies:

• List your business in the FempreneurLand Directory (it's free!)
• Follow Lyndsie and FempreneurLand on Facebook and Instagram.

Thanks for listening and sharing!

Learn about Lyndsie's Marketing Courses and upcoming YYC Fempreneurs Community Events at yycfempreneurs.com!