The Critically Conscious Coach – Details, episodes & analysis

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The Critically Conscious Coach

The Critically Conscious Coach

Ruthie Bowles

Business
Business
Business

Frequency: 1 episode/4d. Total Eps: 249

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Are you afraid to market your coaching or consulting business because you feel that everything that you’ve been taught was manipulative and unethical marketing coaching strategies? Have you been paid to be in a coaching program that promised to get you to 10k a month but it just didn’t work for you? Are you ready to choose HOW you show up for your audience despite everyone telling you to do it in a certain way that doesn’t feel in alignment with your business values? Coaches and consultants know the importance of deeply connecting with prospects, showing up in an authentic and joyful way, and inviting them to become life-long customers to exceed sales goals. But many coaches struggle to market and sell their services because they’ve been taught to use cookie-cutter marketing tactics and unethical sales approaches when what your prospect really wants is an emotional connection and real results. Therefore get ready to “unlearn” and market yourself authentically through asking insightful questions, making better business decisions, practicing self-acceptance, and doing sales the right way. In this podcast, you’ll find the tools and resources to grow your coaching or consulting business in a way that doesn’t feel like you’re “screaming out” in your marketing and sales calls. Each week I’m going to take you behind the curtain to share tools, strategies, and tactics for creating an aligned and authentic coaching business. My mission is to empower and equip you to find YOUR voice in marketing, use ethics in sales to make an impact, and change your clients’ lives using a human-centric approach to grow your business.
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  • 🇩🇪 Germany - marketing

    24/04/2025
    #82

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Score global : 43%


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266: Embracing New Opportunities

lundi 6 juin 2022Duration 11:43

Welcome to the final episode of the Critically Conscious Coach Podcast.

I've made the decision to let the podcast and the topics it covers rest. I've gotten some great audiobook narration opportunities and I'm happy to generate an income doing something that I love.

While I've loved creating this podcast, at this time, I can't seem to generate a reliable income from it to help support my family financially.

If you have any questions about the podcast and its topics, feel free to send me a message. Thank you for all your support!

Ruthie

265: Never Use False Exclusivity and Scarcity

lundi 30 mai 2022Duration 10:56

“Only 2 days left to get this course!”

“Only 2 seats left in my program!”

These are examples of false scarcity and false exclusivity, and we’re going to talk about why you should avoid this in your business.

False exclusivity is when a coach, consultant, or business owner makes it seem as if only certain people or a certain number of people can buy their services. 

You'll learn:

  • What's false scarcity in coaching and consulting?
  • What's false exclusivity?
  • How to avoid these unethical marketing tactics

🎤Want your question to be answered in a future episode? Leave us a voice message here

🎧Episodes mentioned in this episode (You SHOULD listen to):

259: The Pressure Cooker Sales Script

▶ Sign up for the Why Workshop mini-course: https://products.defythestatusquo.com/the-why-workshop

Mentioned in this episode:

Ready to get crystal clear on your WHY so you can scale your business ethically?

Ready to get crystal clear on your WHY so you can scale your business ethically? Join my self-paced Why Workshop to get clear on your Why for your business. Get access: https://products.defythestatusquo.com/the-why-workshop

256: Using Storytelling Ethically In Our Marketing With Shannon Busse

jeudi 28 avril 2022Duration 21:00

Today, I'm talking with Shannon Busse a Story Strategist that helps ambitious entrepreneurs uncover and leverage their brand stories to increase client engagement, serve bigger and impact more lives.

In this episode, we'll dive into Using Storytelling Ethically In Our Marketing and provide you with the recourses you need to apply storytelling in your business, marketing, and sales.

You'll learn:

  • How to use Story ethically in your marketing and business
  • What are some questions to ask yourself to avoid using manipulative tactics in your story
  • How to connect with people through Storytelling - How to get started sharing your story

Resources mentioned in this episode:

Download the Free Guide: 10 essential elements of a brand story

Connect with Shannon: https://shannonbusse.com

Follow along on Instagram at @defythestatusquobiz

E 167: God’s Money: The Crossroads of Religion and Money With Shay Cook

Episode 167

jeudi 3 juin 2021Duration 21:23

Welcome back to another episode of The Defiant Business Podcast! Today I have with me Shay Cook, Christian, proud black woman, Leader, mom, and a successful entrepreneur. She's the CEO & Founder of Crusaders for Change, LLC, and she focuses on providing financial counseling, coaching classes, and consultation where people:

  • PRAY - Providing members with the tools they need to succeed;
  • WORK - Increasing well-being, morale, and productivity;
  • PLAY - Bringing personal finance education & assistance to places of fun;

In her second episode, Shay will talk about misunderstandings that people of faith have around money, as well as how we can shift our perspective and money mindset as entrepreneurs. So if you're an entrepreneur or a service-based business and you've been struggling with your mindset around money which is a tool for your business, then this episode is for you.

Show notes coming soon

E 166: What's Stopping Your Authentic Expression?

Episode 166

lundi 31 mai 2021Duration 15:36

On today’s Marketing Monday, we're going to talk about What's Stopping Your Authentic Expression? We will talk also about  What's keeping you from showing up and I'm actually going to share four of the most common, radical authenticity stoppers. These are the things that I see the kind of turn up in some way or another in my work with clients.

So if you've been wondering "Why can I not show up authentically for my audience?", or What's this that's stopping me from showing up as my authentic self,  then this episode is for you!

Show notes coming soon

E 165: Personal Finance With Shay Cook

Episode 165

jeudi 27 mai 2021Duration 18:28

Welcome back to another episode of The Defiant Business Podcast! Today I have with me Shay Cook, Christian, proud black woman, Leader, mom, and a successful entrepreneur. She's the CEO & Founder of Crusaders for Change, LLC, and she focuses on providing financial counseling, coaching classes, and consultation where people:

  • PRAY - Providing members with the tools they need to succeed;
  • WORK - Increasing well-being, morale, and productivity;
  • PLAY - Bringing personal finance education & assistance to places of fun;

In her episode, Shay will share her entrepreneurial journey on becoming financially free and how she has decided to study psychology as well as finances. So If you're a consultant or a service-based business and you want to start your financial journey and get inspired, then this episode is for you.

Show notes coming soon

E 164: Not Everything is a Limiting Belief

Episode 164

lundi 24 mai 2021Duration 19:43

On today’s Marketing Monday, we're going to talk about Limiting Beliefs. We'll explore questions like "Why does saying something is a limiting belief work so well?". We'll also look at what's a limiting belief and why these coaches and consultants use it in their sales calls. However, over-using it and translating everything into a limiting belief, is unethical marketing and I'll show you how to not do that in your sales or discovery calls.

So if you've been wondering "How Do I know if this is a limiting belief?",  then this episode is for you!

Show notes coming soon

E 163: Top Mistakes that Companies Make in Customer Experience Programs with Sally Mildren

Episode 163

jeudi 20 mai 2021Duration 20:19

Welcome back to another episode of The Defiant Business Podcast! Today I have with me Sally Mildren, healthcare Brand and Customer Experience Strategist. She has 20 years of experience as an Executive Leader in marketing and customer experience at fortune 100 companies, health systems, and nonprofits. As CEO of Boss Lady Consulting, she helps businesses grow through empowering their brand and creating exceptional patient and customer experiences.

In her second episode, Sally will share the top mistakes that companies make in their customer experience programs. Developing a great customer experience for your clients can make a big impact in your business, so if you own a company or you're a service-based business and want to know what the top mistakes that companies make in terms of customer experience are so you can avoid making them, then this episode is for you.

Show notes coming soon

E 162: Do Free Lead Magnets Still Work?

Episode 162

lundi 17 mai 2021Duration 14:40

On today’s Marketing Monday, we're going to talk about Free Lead Magnets and if they still work. Lead Magnets can be E-books, webinars, challenges, free courses. It could be any of these things.

So if you've been wondering "Should I create a free E-book or a free challenge for my audience as a lead magnet?", then this episode is for you!

Show notes coming soon

E 161: Healthcare Customer Experience with Sally Mildren

Episode 161

jeudi 13 mai 2021Duration 16:56

Welcome back to another episode of The Defiant Business Podcast! Today I have with me Sally Mildren, healthcare Brand and Customer Experience Strategist. She has 20 years of experience as an Executive Leader in marketing and customer experience at fortune 100 companies, health systems, and nonprofits. As CEO of Boss Lady Consulting, she helps businesses grow through empowering their brand and creating exceptional patient and customer experiences.

In her episode, Sally will share how developing a great customer experience for your clients can make an impact in your business, as well as why it's important to focus on it when you work with clients. So If you're a consultant or a service-based business and you care about giving an amazing customer experience to your clients, then this episode is for you. 

Show notes coming soon


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