Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners – Details, episodes & analysis

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Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

Sun Tzu 4 Small Business | Strategy and Tactics, Technology and Leadership, Management and Marketing for Small Business Owners

James Eling | Entrepreneur, Marketer, Strategist

Business
News

Frequency: 1 episode/67d. Total Eps: 40

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Join James Eling as he discusses the strategy and tactics of Small Business and the strategy and tactics of histories great generals. Growing a small business is tough. We look at leadership, innovation, technology and how to wrap it all up to build a fast growing company. James runs 3 companies, generates over 5,000,000 page views a year and has customers in 5 countries. Learn how you can marry the latest technology with the ageless principles of Sun Tzu for your business today.
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Apple Podcasts

  • 🇨🇦 Canada - management

    21/04/2026
    #67
  • 🇬🇧 Great Britain - management

    10/11/2025
    #91
  • 🇬🇧 Great Britain - management

    29/04/2025
    #82

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Score global : 38%


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40 - I uploaded our P&L to ChatGPT - Is this the end for Accountants?

Season 1 · Episode 40

lundi 11 décembre 2023Duration 30:12

ChatGPT has been the biggest game changer for Small Business looking for productivity improvements.  There has been a lot of talk about what AI can and can't do and what you should and shouldn't do with AI.

Last week I uploaded our P&L and Balance Sheet because I wanted to get some advice on how our company is going.  I think this will be something that ChatGPT should be really good at.

This podcast discusses the results and what it will mean for the accounting industry in the short and medium term.

Have a listen to the podcast to find out how what advice ChatGPT gave me when acting as an expert SME accountant.

Check out the podcast show notes for more information on this podcast.

39 - Top 20 Small Business productivity tips

jeudi 29 juin 2023Duration 31:54

This week we look at productivity tips for your Small Business.

Inflation is running wild around the world and Governments are looking for the best solutions to bring it back under control.  Increasing productivity is a great way to do this.  It means higher profits, higher wages and businesses have more resources to reinvest and grow their businesses.

We look at a range of tools and tips that we use at www.extremenetworks.com.au to grow our productivity.  Some of these are cheap, even better many are free.  Some are tools, many are techniques that can pay off big time as you look to increase efficiency and run a leaner business. 

This isn't about working harder, much more about how to work smarter! 

Have a listen to the podcast to find out how this will impact your small or medium-sized business.

Check out the podcast show notes for more information on this podcast.

30 - Tips for firing employees

dimanche 16 mai 2021Duration 35:48

Firing employees is a really difficult process for everyone - the business owner or manager, and the employee.  

We discuss some of the mistakes we've made, how to avoid it, and if it absolutely has to be done, the process that we use.

Obviously employment law differs around the world, so get legal advice first, but this process focuses on minimising the firings you need to do and ensuring they are as fair and painless as possible for all concerned.

For Small Business IT Support visit our IT Company, Extreme Networks.

For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.

29 - Martech - Marketing Technology that's free and easy to use to grow your small business

lundi 19 avril 2021Duration 36:46

We discuss the Martech - Marketing Technology - that we use to run our marketing campaigns.  Mostly free and easy to use, these are the tools you should be looking at to see if they fit into your marketing plan, so that it can achieve the goals set out by your business plan and personal plan.

For Small Business IT Support visit our IT Company, Extreme Networks.

For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.

28 - Free and easy Marketing Technology for your Small Business

mercredi 24 février 2021Duration 25:52

We discuss free and easy to use marketing technology that small business owners need to at least know about, if not use, to market their businesses successully.

For Small Business IT Support visit our IT Company, Extreme Networks.

For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.

 

Let us know what you thought of the podcast on Linkedin or Facebook.

27 - Examples of Small Business Hacking Attempts and how to defend your Small Business

samedi 24 octobre 2020Duration 21:00

This is Part 

 

For Small Business IT Support visit our IT Company, Extreme Networks.

For Small Business Strategy and Tactics, visit Sun Tzu 4 Small Business.

 

Let us know what you thought of the podcast on Linkedin or Facebook.

26 - Small Business IT Security Update

samedi 3 octobre 2020Duration 26:47

This episode covers the latest ACSC Cyber Threat report.  We marry this up with some real-life hackings that we have seen in local businesses and we cover how you can secure your business.

Have a listen to the podcast and do some marketing to get those customers in.

Let us know what you thought of the podcast on Linkedin or Facebook.

25 - The week every Small Business became an Entrepreneurial Startup

lundi 23 mars 2020Duration 23:43

This special COVID 19 Podcast looks at Leadership, Runway and pivoting for small businesses in the face of COVID.

Business has changed massively and runway is now key.  Businesses need to cut expenses very quickly but they are also looking for new ways to grow their revenues as the business and consumer worlds are changed massively.

To help you through the crisis, we have our Free Restaurant Tools, and if you need more help, contact the team about our special marketing assistance program during the Coronavirus outbreak.

Have a listen to the podcast and do some marketing to get those customers in.

Let us know what you thought of the podcast on Linkedin or Facebook.

24 - The Small Business COVID 19 / Coronavirus Survival Guide

vendredi 13 mars 2020Duration 31:12

This podcast looks at some of the tactics you can use to manage your business better with the Coronavirus / COVID 19. 

We look at suppliers, customers, your team and your cashflow with some ideas to help you get through it all.

We have some tips that will definitely help with business continuity and cash flow for Small Businesses.

Check out our show notes for more details on this podcast.

23 - Small Business Leadership

lundi 9 décembre 2019Duration 31:43

This podcast looks at Small Business Leadership.

Your team will perform better with better Leadership, but for many small business owners, they never get any formal training in Leadership.  What is it and how do you do it?

Check out our show notes for more details on this podcast.


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