Success In Mind; Motivation, and Inspiration for Entrepreneurs – Details, episodes & analysis

Ep. 364: Are you undervaluing your services because someone told you your prices are too high? In this episode of Success in Mind, we tackle the common trap of lowering your worth to fit someone else’s budget. Your pricing reflects your expertise, results, and value—so why let someone else’s money mindset dictate your own?

Join me as we discuss: 

• The real reason people say, "That’s too expensive." 
• Why lowering your prices can actually hurt your business (and your clients!)
• How to respond to price objections with confidence
• The mindset shift you need to own your worth and stand firm in your pricing

If you’ve ever felt pressure to discount your services or doubted whether you’re "charging too much," this episode is for you. Tune in now and step into the confidence you deserve!

🎧 Listen now: www.teriholland.ca

Key Takeaways: ✅ Pricing objections are often a reflection of the buyer’s priorities—not your value. ✅ Lowering your prices attracts lower commitment and can lead to burnout. ✅ You don’t have to justify your worth—stand firm in what you offer! ✅ Instead of discounting, reframe the value and offer flexible payment options.

Resources & Links:

Follow me on Instagram: www.instagram.com/theteriholland
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Let’s Connect!
💬 Did this episode resonate with you? Share your biggest takeaway on social media and tag me @TheTeriHolland so I can cheer you on!
⭐️ If you loved this episode, please leave a review—it helps more people find Success in Mind and step into their confidence!

Until next time, remember: Your worth isn’t up for negotiation.

Chapters:

[00:00:00] – Welcome & Episode Introduction
[00:01:00] – The Truth About Pricing & Perception
[00:03:00] – The Impact of Raising vs. Lowering Your Prices
[00:05:00] – People Pay for What They Value
[00:07:00] – How Lower Prices Attract Lower Commitment
[00:09:00] – Setting Prices Based on Your Ideal Client
[00:12:00] – Standing Firm: How to Handle Price Objections
[00:14:00] – When & How to Barter (The Right Way)
[00:16:00] – Final Takeaways: Owning Your Worth
[00:17:00] –  Closing Thoughts

Ep. 363: This week on Success in Mind, I’m sitting down with Dr. Destini Copp to talk about all things newsletters, and this conversation is a game-changer. If you’ve been sending out the same old “Here’s my latest blog/podcast/other thing” email and are wondering why no one’s opening it, this episode is for you.

Destini breaks down:

• The biggest mistakes business owners make with newsletters
• Why email marketing ≠ newsletters (yes, there’s a difference)
• How to create engaging content that people actually want to read
• The Mini Magazine Method—a genius way to structure your emails
• Simple ways to grow your list (even if you’re starting from scratch)
• How to monetize your newsletter and start making money from your emails

She also shares her go-to AI hack for writing subject lines that boost open rates and keep subscribers hooked.

Key Takeaway: Your newsletter isn’t just a marketing tool—it’s a business asset. And if you’re not monetizing it, you’re leaving money on the table.

Resources & Links:

• Get Destini’s Freebie: Newsletter Profit Calculator – Find out how much your newsletter could be earning
• Follow Destini: Website | LinkedIn 
• Listen to Past Episodes: Success in Mind Podcast
• Start a podcast:  The 5-Day Launch Your Podcast Challenge
• Kajabi: Try it free for 30 days

If you found this episode helpful, share it with a friend who needs to hear this. Leaving a review also helps more people find the show.

Chapters

00:00 The Importance of Newsletters for Small Businesses
03:11 Understanding Email Marketing vs. Newsletters
05:51 Misconceptions About Email Newsletters
09:12 Creating Engaging Newsletter Content
12:00 Growing Your Email List
14:58 Segmenting Your Email List
18:04 Common Mistakes in List Building
20:59 Avoiding Alienation in Newsletters
23:58 Standing Out in the Inbox
27:26 Crafting Compelling Subject Lines
28:48 Choosing the Right Newsletter Platform
29:59 Establishing a Unique Brand Voice
31:52 Generating Fresh Content Ideas
34:53 Repurposing Content Across Platforms
35:43 Monetizing Your Newsletter
39:42 Finding Sponsors for Your Newsletter
41:45 Determining the Right Frequency for Newsletters
42:12 Rapid Fire Questions and Personal Insights

Ep: 354: In this episode of 'Success in Mind,' I welcome back business growth strategist Yahel Demeter. We previously discussed brand differentiation, and due to your feedback, Yahel returns to talk about the exciting opportunities AI presents for businesses in 2025. We explore how AI can flatten learning curves, enable side businesses, and emphasize the importance of maintaining authentic connections in business. Yahel shares insights into leveraging AI to stay competitive in business and in the job market. With practical advice for using AI to improve content creation and marketing, this episode is full of valuable takeaways for any business owner.

Yahel Demeter is a business growth strategist with 22 years of experience, who helps businesses of any kind and size to reach their business goals faster and smarter by creating new target markets, products, and services and by using solid differentiation.

Learn more about Yahel here: https://www.yaheldemeter.ca/

Show Links:

Try Kajabi for free for 30 days: https://app.kajabi.com/r/tP6BMkjv/t/n4lik4ok

Connect with me: www.teriholland.ca

Drop me a message: www.instagram.com/theteriholland

Want to be a guest on Success In Mind? Send Teri Holland a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/successinmind

Chapters:

00:00 Introduction and Welcome

00:31 Exploring AI in 2025

02:26 The Competitive Edge of AI

05:02 AI and Side Businesses

07:22 AI in Content Creation

08:59 AI's Impact on Careers

12:38 Entrepreneurship and AI

18:24 Circling back to AI and Side Businesses

19:16 Monetizing Your Skills with AI

21:48 The Importance of Authenticity in Business

25:58 Sharing Failures in Entrepreneurship

29:37 Looking Ahead: Entrepreneurial Skills for the Future

32:43 Final Thoughts and Personal Touches

So you want to take a vacation?

But you're an entrepreneur and what if your business completely falls apart?

You got into business to have fun, to make money and have time freedom. But if you're not taking time off, what's the point?

Amanda Pruden is a Business Coach and Strategist who partners with visionary CEOs to help them propel their businesses forward and beyond, both behind-the-scenes and publicly, for scalability and sustainability.

Amanda spent over 13 years doing all things business while working in fancy skyscrapers for multi-billion dollar corporations. After experiencing burnout, and wanting to walk her dog every day at lunch, she left the corporate world. She has translated the structure and strategy of corporate and mixed it with the flexibility and freedom of entrepreneurship to support small businesses with people, processes, and productivity so they can achieve profits, high-performance, and peace.

Amanda also believes in coaching her clients in the power of mindset, especially an agile mindset and continuous improvement mindset for entrepreneurship.

She is also certified as a Practitioner of NLP, an NLP Coach, a Hypnotherapist, and a Time Line Therapy® Practitioner.

Amanda is just as excited when a client tells her they took a nap on a workday as she is when a client says they doubled their income. Excellence and success looks different for everyone and Amanda is passionate about helping every client achieve their version of that.

Connect with Amanda:

• So You Want to Take a Vacation?! bundle: https://amandapruden.mykajabi.com/offers/9oFXNAFh/checkout
• Schedule a call: https://business.amandapruden.com/public/appointment-scheduler/5c663eb6126f4f3696593cbc/schedule
• Instagram: https://www.instagram.com/amandaprudenco/
• LinkedIn: https://www.linkedin.com/in/amandapruden/
• Email: hello@amandapruden.com

Andrea is a Fashion Designer, Personal Brand Stylist, Entrepreneur, Coach, Facilitator, Educator, Change Maker, Cancer Survivor and Healer. She has over 20 years experience working in the fashion industry as a designer, developer, fit tech, production manager, and many other roles.

Andrea has had her business Fashion Your Life for 6 years now. It was on pause for a couple years as she went through treatment for breast cancer. She has been on a deep healing journey and is becoming certified to facilitate The Thriving Method. Andrea also incorporates her learnings from this work in with her client work.

Learn more about how you can work with Andrea through her 1 on 1 work or get on the waitlist for her Mastermind!

www.FashionYourLife.ca

And follow her on Instagram www.instagram.com/fashionyourlifeofficial

If you want to succeed in business, communication is one of the most important skills you could master. If you want to make more money, learn how to communicate effectively. If you want to learn how to communicate effectively, learn NLP.

Here is the free 30 day guest pass link for Aura: https://aurahealth.io/guestpass/teri-holland

And if you want to become a master at communication, join us for the Accelerated NLP Practitioner Training: www.teriholland.ca/nlpprac

If you are tired of chasing profit, if you feel like no matter how much money you make, it's never enough, or if you're feeling like you can't get on top of your numbers in business, this episode is an absolute must listen.

To watch the YouTube version: https://youtu.be/oBHSNusuoHY

Tara Newman is the Founder and CEO of The Bold Profit Academy where she teaches service based business owners how to sell premium services and programs without the emotional stress of launching, worrying about ads, overwhelming social strategies, or complex funnels.

Tara hosts a weekly podcast called The Bold Money Revolution and has been featured in publications like Money Magazine, Yahoo Finance, and Huffington Post as well as other publications and podcasts.

She earned her Master’s in Organizational Psychology from Hofstra University, has over 20 years of experience, is a certified Profit First Professional, and holds an advanced level Reiki Certification.

Everything she teaches incorporates Energy, Mindset and Strategy as a framework for resiliency and results.

Grab her gift the Revenue Goal Calculator: https://theboldleadershiprevolution.com/revenue-goal-calculator/

You're not afraid to fail, you're afraid to succeed. Failing is easy. Success takes commitment, focus, discipline and stepping into the unknown. Follow me www.instagram.com/teriholland

In this episode, I'm talking with Kate Neale-Hughes of Cariad Wellness to discuss how to set, maintain and respect boundaries in our business relationships, personal relationships and ultimately, with ourselves.

Kate is a Registered Clinical Counsellor, Holistic Nutritionist, Hypnotherapist and NLP Practitioner.

To learn more about Kate and the work she does, visit www.cariadwellness.com and for great tips and insights, follow her on www.instagram.com/kate_cariadwellness

If things aren’t the way you want them to be, you can always blame someone or something. The problem is... how do you change something that isn't you? Follow me on Instagram: www.instagram.com/teriholland