Ep. 364: Are you undervaluing your services because someone told you your prices are too high? In this episode of Success in Mind, we tackle the common trap of lowering your worth to fit someone else’s budget. Your pricing reflects your expertise, results, and value—so why let someone else’s money mindset dictate your own?

Join me as we discuss: 

• The real reason people say, "That’s too expensive." 
• Why lowering your prices can actually hurt your business (and your clients!)
• How to respond to price objections with confidence
• The mindset shift you need to own your worth and stand firm in your pricing

If you’ve ever felt pressure to discount your services or doubted whether you’re "charging too much," this episode is for you. Tune in now and step into the confidence you deserve!

🎧 Listen now: www.teriholland.ca

Key Takeaways: ✅ Pricing objections are often a reflection of the buyer’s priorities—not your value. ✅ Lowering your prices attracts lower commitment and can lead to burnout. ✅ You don’t have to justify your worth—stand firm in what you offer! ✅ Instead of discounting, reframe the value and offer flexible payment options.

Resources & Links:

Follow me on Instagram: www.instagram.com/theteriholland
Learn how to podcast: The 5-Day Launch Your Podcast Challenge

Let’s Connect!
💬 Did this episode resonate with you? Share your biggest takeaway on social media and tag me @TheTeriHolland so I can cheer you on!
⭐️ If you loved this episode, please leave a review—it helps more people find Success in Mind and step into their confidence!

Until next time, remember: Your worth isn’t up for negotiation.

Chapters:

[00:00:00] – Welcome & Episode Introduction
[00:01:00] – The Truth About Pricing & Perception
[00:03:00] – The Impact of Raising vs. Lowering Your Prices
[00:05:00] – People Pay for What They Value
[00:07:00] – How Lower Prices Attract Lower Commitment
[00:09:00] – Setting Prices Based on Your Ideal Client
[00:12:00] – Standing Firm: How to Handle Price Objections
[00:14:00] – When & How to Barter (The Right Way)
[00:16:00] – Final Takeaways: Owning Your Worth
[00:17:00] –  Closing Thoughts

Ep. 363: This week on Success in Mind, I’m sitting down with Dr. Destini Copp to talk about all things newsletters, and this conversation is a game-changer. If you’ve been sending out the same old “Here’s my latest blog/podcast/other thing” email and are wondering why no one’s opening it, this episode is for you.

Destini breaks down:

• The biggest mistakes business owners make with newsletters
• Why email marketing ≠ newsletters (yes, there’s a difference)
• How to create engaging content that people actually want to read
• The Mini Magazine Method—a genius way to structure your emails
• Simple ways to grow your list (even if you’re starting from scratch)
• How to monetize your newsletter and start making money from your emails

She also shares her go-to AI hack for writing subject lines that boost open rates and keep subscribers hooked.

Key Takeaway: Your newsletter isn’t just a marketing tool—it’s a business asset. And if you’re not monetizing it, you’re leaving money on the table.

Listen Now and Start Turning Your Email List Into a Revenue Machine

Resources & Links:

• Get Destini’s Freebie: Newsletter Profit Calculator – Find out how much your newsletter could be earning
• Follow Destini: Website | LinkedIn 
• Listen to Past Episodes: Success in Mind Podcast
• Start a podcast:  The 5-Day Launch Your Podcast Challenge
• Kajabi: Try it free for 30 days

If you found this episode helpful, share it with a friend who needs to hear this. Leaving a review also helps more people find the show.

Chapters

00:00 The Importance of Newsletters for Small Businesses
03:11 Understanding Email Marketing vs. Newsletters
05:51 Misconceptions About Email Newsletters
09:12 Creating Engaging Newsletter Content
12:00 Growing Your Email List
14:58 Segmenting Your Email List
18:04 Common Mistakes in List Building
20:59 Avoiding Alienation in Newsletters
23:58 Standing Out in the Inbox
27:26 Crafting Compelling Subject Lines
28:48 Choosing the Right Newsletter Platform
29:59 Establishing a Unique Brand Voice
31:52 Generating Fresh Content Ideas
34:53 Repurposing Content Across Platforms
35:43 Monetizing Your Newsletter
39:42 Finding Sponsors for Your Newsletter
41:45 Determining the Right Frequency for Newsletters
42:12 Rapid Fire Questions and Personal Insights

Ep: 354: In this episode of 'Success in Mind,' I welcome back business growth strategist Yahel Demeter. We previously discussed brand differentiation, and due to your feedback, Yahel returns to talk about the exciting opportunities AI presents for businesses in 2025. We explore how AI can flatten learning curves, enable side businesses, and emphasize the importance of maintaining authentic connections in business. Yahel shares insights into leveraging AI to stay competitive in business and in the job market. With practical advice for using AI to improve content creation and marketing, this episode is full of valuable takeaways for any business owner.

Yahel Demeter is a business growth strategist with 22 years of experience, who helps businesses of any kind and size to reach their business goals faster and smarter by creating new target markets, products, and services and by using solid differentiation.

Learn more about Yahel here: https://www.yaheldemeter.ca/

Show Links:

Try Kajabi for free for 30 days: https://app.kajabi.com/r/tP6BMkjv/t/n4lik4ok

Connect with me: www.teriholland.ca

Drop me a message: www.instagram.com/theteriholland

Want to be a guest on Success In Mind? Send Teri Holland a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/successinmind

Chapters:

00:00 Introduction and Welcome

00:31 Exploring AI in 2025

02:26 The Competitive Edge of AI

05:02 AI and Side Businesses

07:22 AI in Content Creation

08:59 AI's Impact on Careers

12:38 Entrepreneurship and AI

18:24 Circling back to AI and Side Businesses

19:16 Monetizing Your Skills with AI

21:48 The Importance of Authenticity in Business

25:58 Sharing Failures in Entrepreneurship

29:37 Looking Ahead: Entrepreneurial Skills for the Future

32:43 Final Thoughts and Personal Touches

So you want to take a vacation?

But you're an entrepreneur and what if your business completely falls apart?

You got into business to have fun, to make money and have time freedom. But if you're not taking time off, what's the point?

Amanda Pruden is a Business Coach and Strategist who partners with visionary CEOs to help them propel their businesses forward and beyond, both behind-the-scenes and publicly, for scalability and sustainability.

Amanda spent over 13 years doing all things business while working in fancy skyscrapers for multi-billion dollar corporations. After experiencing burnout, and wanting to walk her dog every day at lunch, she left the corporate world. She has translated the structure and strategy of corporate and mixed it with the flexibility and freedom of entrepreneurship to support small businesses with people, processes, and productivity so they can achieve profits, high-performance, and peace.

Amanda also believes in coaching her clients in the power of mindset, especially an agile mindset and continuous improvement mindset for entrepreneurship.

She is also certified as a Practitioner of NLP, an NLP Coach, a Hypnotherapist, and a Time Line Therapy® Practitioner.

Amanda is just as excited when a client tells her they took a nap on a workday as she is when a client says they doubled their income. Excellence and success looks different for everyone and Amanda is passionate about helping every client achieve their version of that.

Connect with Amanda:

• So You Want to Take a Vacation?! bundle: https://amandapruden.mykajabi.com/offers/9oFXNAFh/checkout
• Schedule a call: https://business.amandapruden.com/public/appointment-scheduler/5c663eb6126f4f3696593cbc/schedule
• Instagram: https://www.instagram.com/amandaprudenco/
• LinkedIn: https://www.linkedin.com/in/amandapruden/
• Email: hello@amandapruden.com

Andrea is a Fashion Designer, Personal Brand Stylist, Entrepreneur, Coach, Facilitator, Educator, Change Maker, Cancer Survivor and Healer. She has over 20 years experience working in the fashion industry as a designer, developer, fit tech, production manager, and many other roles.

Andrea has had her business Fashion Your Life for 6 years now. It was on pause for a couple years as she went through treatment for breast cancer. She has been on a deep healing journey and is becoming certified to facilitate The Thriving Method. Andrea also incorporates her learnings from this work in with her client work.

Learn more about how you can work with Andrea through her 1 on 1 work or get on the waitlist for her Mastermind!

www.FashionYourLife.ca

And follow her on Instagram www.instagram.com/fashionyourlifeofficial

If you want to succeed in business, communication is one of the most important skills you could master. If you want to make more money, learn how to communicate effectively. If you want to learn how to communicate effectively, learn NLP.

Here is the free 30 day guest pass link for Aura: https://aurahealth.io/guestpass/teri-holland

And if you want to become a master at communication, join us for the Accelerated NLP Practitioner Training: www.teriholland.ca/nlpprac

If you are tired of chasing profit, if you feel like no matter how much money you make, it's never enough, or if you're feeling like you can't get on top of your numbers in business, this episode is an absolute must listen.

To watch the YouTube version: https://youtu.be/oBHSNusuoHY

Tara Newman is the Founder and CEO of The Bold Profit Academy where she teaches service based business owners how to sell premium services and programs without the emotional stress of launching, worrying about ads, overwhelming social strategies, or complex funnels.

Tara hosts a weekly podcast called The Bold Money Revolution and has been featured in publications like Money Magazine, Yahoo Finance, and Huffington Post as well as other publications and podcasts.

She earned her Master’s in Organizational Psychology from Hofstra University, has over 20 years of experience, is a certified Profit First Professional, and holds an advanced level Reiki Certification.

Everything she teaches incorporates Energy, Mindset and Strategy as a framework for resiliency and results.

Grab her gift the Revenue Goal Calculator: https://theboldleadershiprevolution.com/revenue-goal-calculator/

You're not afraid to fail, you're afraid to succeed. Failing is easy. Success takes commitment, focus, discipline and stepping into the unknown. Follow me www.instagram.com/teriholland

In this episode, I'm talking with Kate Neale-Hughes of Cariad Wellness to discuss how to set, maintain and respect boundaries in our business relationships, personal relationships and ultimately, with ourselves.

Kate is a Registered Clinical Counsellor, Holistic Nutritionist, Hypnotherapist and NLP Practitioner.

To learn more about Kate and the work she does, visit www.cariadwellness.com and for great tips and insights, follow her on www.instagram.com/kate_cariadwellness

If things aren’t the way you want them to be, you can always blame someone or something. The problem is... how do you change something that isn't you? Follow me on Instagram: www.instagram.com/teriholland

This episode was created as a live video on Instagram, so please forgive the fuzzy mic sounds. How you price your services communicates value. In this episode, I'm sharing 2 different ads and how they both communicate value differently. Follow me on Instagram at www.instagram.com/teriholland

The best kind of doubt to have is the one that doubts your doubts.

Social media makes entrepreneurship look so easy... let's talk about what it really looks like.

Ep. 353: In this episode, I chat with my good friend, Kristy Powers, a passionate ADHD coach who uses foundational wellness techniques and innovative strategies to help her clients. From discussing her journey with an ADHD diagnosis to offering valuable tips like body doubling for productivity, we dive deep into how ADHD intersects with entrepreneurship. Whether you're struggling with overwhelm or looking to re-spark your tasks, this episode is packed with insights to help you thrive both personally and professionally. Join us for a candid and enlightening discussion!

Connect with Kristy Powers: 

Sign up for Kristy's newsletter for ADHD tips right in your inbox: https://thedailydistracted.kit.com/

Show Links:

Try Aura for free for 30 days: https://aurahealth.io/refer/aura-3qk40/guest-pass

Work with Teri Holland: www.teriholland.ca/consultation

Connect with Teri: www.instagram.com/theteriholland

Want to be a guest on Success In Mind? Send Teri Holland a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/successinmind

 Chapters:

00:00 Introduction to ADHD and Entrepreneurship

00:36 Meet Kristy Powers: ADHD Coach

01:49 Kristy's ADHD Diagnosis

03:01 The Diagnosis Process and Its Impact

08:12 ADHD in Entrepreneurs and Other Professions

15:48 Transitioning Careers

22:39 ADHD Coaching

24:25 Body Doubling

33:00 Re-Sparklizing Tasks

37:39 Simple and Effective Strategies

37:58 The Power of Co-Working Spaces

38:28 Delegating and Outsourcing

39:06 Thinking Outside the Box

39:31 Addressing Overwhelm and Pacing

44:29 Natural Rhythms and Schedules

52:49 Foundations for Success

55:44 Rapid Fire Questions

01:02:52 Final Thoughts and Actions

 

When do you need to stick it out and when is it okay to quit? That's what we're talking about in this episode of The Empowered Life.

When you're in a bad mood, it's easy to place the blame outside of yourself, but I think, it's much more empowering to take responsiblity for your state so that you can change it.

In this episode we're talking about potential and why I don't by into it when someone tells me they can't do something. Book your 30 minute Skype call with me at www.teriholland.ca

Energy flows where attention goes. So what are you focusing on? If you're not getting the results you want, it could be your focus.

Who do you listen to? And more importantly, what happens when you listen to someone else's opinion and take it on as a truth?

What are your values? You might have been to a seminar or workshop before where they talked about values, but what are you TRUE values? Most people don't know... that is, until they do this kind of work.

We all make assumptions... and you know that old saying "When you assume, you make an______". Exactly. That's what I'm talking about this week. Also, check out my new Facebook page The Empowered Life Academy for my upcoming workshops, training and more!

Self care is a wonderful thing, right? But can it be too much? Yes, and in this episode, I'm telling you why! If you're interested in my upcoming workshops or Trainings, check out www.teriholland.ca or go to my Facebook page at www.facebook.com/terihollandcoaching

The coaching industry is huge these days and how can you tell the good ones from the bad ones? Here's what you need to know. Also, I'm going to tell you what I've been up to this summer and why this podcast has been quiet.

I have a confession to make... I've been teaching SMART goals and I was wrong... Find out why on this episode of The Empowered Life.

Ep. 352: The holidays can be both wonderful and stressful, so let's focus on you. Learn tips for taking care of your mental, physical, and emotional wellbeing during this busy time of year. We'll cover the importance of rest, staying active, balanced nutrition, and hydration. Plus, I'll share strategies for handling holiday stress triggers and financial strains while managing family dynamics. Get ready to prioritize your joy with some of my favorite traditions and practical tips. Remember, self-care is not selfish! You deserve it.

Episode Links:

Check out Sleep Better playlist by Teri on Aura.
https://aurahealth.io/refer/aura-3qk40/playlist/ofj9RqD8CBgFmOe2m66e4WYOy8J3/-OBXElCcVe2foDAS91C0

Rise Sleep app: Join me on RISE to share our sleep progress. Download the app and accept: https://web.risescience.com/partner-connect?code=nylljZ2Uk6Ko

Connect with Teri: www.instagram.com/theteriholland

Support the show: buymeacoffee.com/teriholland

Want to be a guest on Success In Mind; Entrepreneurs Self-Improvement Guide? Send Teri Holland a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/successinmind

Chapters:

00:00 Introduction to Holiday Self-Care

01:38 The Importance of Physical Wellbeing

02:04 Tips for Better Sleep

04:18 Staying Active During the Holidays

05:08 Balancing Nutrition and Hydration

08:22 Emotional Wellbeing and Gratitude

10:01 Setting Boundaries and Checking In

13:26 Managing Holiday Stress

20:56 Creating Joyful Holiday Traditions

24:03 Staying Consistent and Grounded

25:26 Conclusion and Next Episode Preview

 

If you have ever wanted to achieve something but felt something was getting in your way, then you won't want to miss this episode! This episode is all about how to create a new you so that you can achieve your biggest, craziest, most audacious goals and dreams.

How striving for excellence in everything is key to success... don't half it!

Are you at the cause or effect side of the equation? What does it mean to be at cause or effect?

You have your own unique story to share... do you realize the value of it?

In this episode, I speak with Spiritual Pragmatist, Jill Prescott. Jill's work has had a profound impact on my life, and I am so excited to share her message with you. To connect with Jill, go to www.jillprescott.ca or on facebook at https://www.facebook.com/JillPrescott.CA

In this episode, I talk with Dai Manuel, Lifestyle mentor and Author of Whole Life Fitness Manifesto. To learn more about Dai, how you can work with him and to order your copy of his book, visit http://www.daimanuel.com

My conversation with Kristal Barrett-Stuart, country singer/songwriter, entrepreneur, speaker and founder of the Sparkle Project BC. Kristal is empowering young girls to sparkle! You can find out more about The Sparkle Project at http://www.thesparkleprojectbc.com and you can pick your copy of the book there, or on Amazon.

We have all heard it said that "Change is hard", but says who? Does it have to be hard? Or can change be easy and effortless? Ready for a change? Then I want to give you a complimentary clarity call! Book yours today at www.teriholland.ca

What happens when you're already living the life you want? Join me for a 30 minute complimentary clarity call at www.teriholland.ca

In this final episode of the 3 part Goal Buster series, I'm going to give you the final big reason why most goals are destined to fail and tie it all together for you to help you become massively successful this year! Click this link if you're interested in learning more about my new 6 week Mindset Intensive Group Coaching program:https://teriholland.leadpages.co/mindsetintensive/

Ep. 351: In this episode of Success in Mind, I'm joined by Matthew Fornaro, an experienced business law attorney focusing on helping small businesses. We dive into essential legal steps for ensuring your business is compliant and protected. From drafting foundational documents to understanding the importance of robust contracts, Matthew shares his wealth of knowledge to help you avoid common pitfalls. We also get personal with some rapid-fire questions and wrap up with inspiring advice for new and seasoned entrepreneurs alike.

Learn more about Matthew Fornaro:

https://fornarolegal.com/

LinkedIn: https://www.linkedin.com/in/matthewfornaro/

Facebook: https://www.facebook.com/fornarolegal

X: https://x.com/i/flow/login?redirect_after_login=%2FFornaroLegal

YouTube: https://www.youtube.com/@matthewfornarop.a.7953

 

Show Links:

Try Kajabi free for 30 days: https://app.kajabi.com/r/tP6BMkjv/t/n4lik4ok

Work with Teri: www.teriholland.ca/consultation

Connect with Teri: www.instagram.com/theteriholland

Want to be a guest on Success In Mind; Entrepreneurs Self-Improvement Guide? Send Teri Holland a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/successinmind

 

Chapters:

00:00 Believe in Yourself: Setting Goals and Planning

00:20 Introducing Matthew Fornaro: Business Law Expert

01:56 Matthew's Journey: From Big Law Firms to His Own Practice

03:27 Challenges of Starting a Law Firm

07:12 Common Mistakes Small Business Owners Make

09:57 Legal Advice for New Business Owners

12:22 Sole Proprietorship vs. Incorporation

18:32 Rapid Fire Questions with Matthew Fornaro

23:28 Final Thoughts and Farewell

 

 

This one might surprise you... I know when I really got this one it was a huge realization for me! If you've ever struggled to maintain a goal or you just can't seem to get what it is you really want, then this one is going to be an eye opener for you for sure! Join my private Facebook group at https://www.facebook.com/groups/TEmpL/

People set goals everyday but very few actually accomplish the goals they set. There are 3 key goal busters that will prevent you from getting what you want. In the next 3 episodes, I'm going to be revealing what these goal busters are and how to avoid them so you can achieve massive success! Make sure you listen to all 3 parts of this series and at the end I have a very exciting announcement to make and I think you'll be excited too! Join my private Facebook at https://www.facebook.com/groups/TEmpL/

The holidays can be a great time filled with love and happiness, but it can also be a difficult time for some. Today I'm sharing with you some of the challenges I see people facing as well as my own challenges this year. For the article I mention in the podcast, go to Facebook.com/terihollandcoaching and for the free Holiday Survival Guide go to www.teriholland.ca To listen to all of the episodes of The Empowered Life, check out www.teriholland.podbean.com

How often to you hold yourself back from getting what you want because you're afraid you're not good enough? How would your life be different if you could let that go?

Sometimes you achieve goals that you set, and other times you don't. What makes the difference? We're going to talk about how to set fool-proof goals to make sure you get exactly what you want. Not sure about what you want? Then it's time to book your complimentary 30 minute session with me to find out what it is you do want. You can book your appointment at www.teriholland.ca

If you've ever watched Simon Sinek's Ted Talk or read his book "Start With Why", you'll understand the importance of knowing your "why". Well I wasn't sure about mine anymore until someone asked me a very important question the other day and it hit me on the head like a ton of bricks.

Too often I hear business owners complaining that they're too busy to do the things that will grow their business. Too busy doing what?

If you're not happy with your results, then you have to look at what action you're taking to get them!

Why my skin crawls every time I hear the word "manifesting". Leave me your thoughts on twitter @terihcoaching or on Facebook @terihollandcoaching

It's been too long since my last episode, and I'm back! With new tools to help you reach greater levels of success.

Ep. 350: In this episode of Success in Mind, I'm chatting with Glen Van Peski, the legend of the backpacking world. Glen unveils how minimalism can create a richer life, and drops insights on gratitude, generosity, and efficiency—both on the trail and in life. Plus, if you've ever thought about cutting your toothbrush in half to save weight, you’ll definitely want to listen! Don't miss out on our giveaway to win Glen's book, 'Take Less, Do More.' 

Episode Links:

Learn about Glen Van Peski: https://www.glenvanpeski.com/

Get Glen's book: Take Less; Do More

Check out Gossamer Gear

Other book recommended by Glen:

Things That Matter by Joshua Becker

The Comfort Crisis by Michael Easter

Subtract by Leidy Klotz

Learn more about backpacking:

Alpine Adventure Coaching

Off Trail, On Track

Show Links:

Get 10% off at www.lizzibear.com with code: SUCCESS10

Connect with Teri on Instagram

Want to be a guest on Success In Mind; Entrepreneurs Self-Improvement Guide? Send Teri Holland a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/successinmind

Chapters:

00:00 Introduction to Minimalism

00:34 Meet Glen Van Peski: The Backpacking Legend

00:43 Glen's Journey

02:24 Glen's Book and Giveaway Announcement

04:08 Glen's Philosophy: Take Less, Do More

05:15 Understanding Ultralight Backpacking

13:42 Applying Minimalism in Life and Business

19:18 Glen's Retirement and Daily Routine

21:41 Favorite Trips and Hiking Insights

27:05 Practicing Gratitude and Rapid Fire Questions

32:27 Final Thoughts and Farewell

 

How often have you said "One day when I have ____ then I will be _____" Or some version of that? We have it backwards! Be the person you want to become now and watch how things start to show up differently in your life.

Do you have a positive attitude? Are you sure about that?

Since Wayne Dyers passing, I have been reflecting on some of the lessons I learnt from him and thought I'd share them in my podcast.