SharkPreneur – Details, episodes & analysis

Are you ready to scale your business without the overwhelm? Discover how automation and AI can help you drive traffic, generate leads, and create video content while you sleep.

In this episode of Sharkpreneur, Seth Greene interviews Reed Floren, The Solopreneur Automator, who shares his journey from early internet marketing to revolutionizing his business with AI-driven automation. Known for his expertise in marketing and automation, Reed has helped six-, seven-, and eight-figure entrepreneurs scale their businesses efficiently. With his innovative use of AI to automate video creation, lead generation, and social media content, Reed is paving the way for marketers to optimize their operations while saving time and money.

Key Takeaways:

→ Why speaking with industry leaders can accelerate your career.

→ How AI-driven automation enables entrepreneurs to scale video content with minimal effort.

→ How Facebook Ads with broad targeting can generate leads for under $1, enabling high-volume, profitable campaigns at scale.

→ AI scripts and video generation tools enable people to produce hundreds of videos daily.

→ Why it’s vital to optimize video ads and content using automated rules in Facebook Ads to improve performance and reduce waste.

Reed Floren is “The Solopreneur Automator,” the entrepreneur who teaches founders to scale without hiring teams. He designs AI agents that handle sales conversations, follow-ups, client support, and audience growth 24/7 - turning busywork into profit. Reed has trained thousands of marketers worldwide to use automation as real leverage, not hype, and build businesses that run even when they don’t.

Connect With Reed:

Website: https://automatedaimarketer.com/index617911

Instagram: https://www.instagram.com/reedfloren/

Facebook: https://www.facebook.com/reedflorenofficial/

LinkedIn: https://www.linkedin.com/in/reedfloren/

You don’t really know how alone you are after a wreck until the insurance company starts talking.

In this episode of Sharkpreneur, Seth Greene interviews Darrell Burrow, a Bankruptcy and Personal Injury Attorney at Burrow & Associates, who shares what he’s learned over nearly 30 years representing injured people in Georgia. Darrell explains why insurance companies aren’t there to “do the right thing,” why most people leave money on the table, and what to do in the critical moments after a wreck. He also discusses building a values-driven law firm, fostering a culture of client empathy, and preparing the next generation of attorneys to carry the torch.

Key Takeaways:

→ The first call you should make after a car crash or personal injury is 911.

→ Photos at the scene can become critical evidence.

→ Documenting injuries immediately can make or break a claim.

→ If the police don’t file a report, Burrow & Associates can help by using a self-report form to create an official record.

→ Making sure each client has an excellent experience is intentional, as most clients are often scared and overwhelmed.

Darrell Burrow is an accomplished attorney with over 30 years of experience helping individuals and families navigate personal injury and bankruptcy cases. Born in Alabama and raised in Virginia, he earned his J.D. from the University of Alabama in 1992 and began his career clerking for Judge John Bush. In 1996, with the support of his wife, Darrell opened his own practice in Atlanta, which has since expanded to multiple offices across Georgia. Over the course of his career, he has successfully handled more than 30,000 cases, earning a reputation as a trusted advocate and advisor. Beyond the courtroom, Darrell is a devoted family man who values faith, fitness, and the outdoors. Whether boating, golfing, or camping under the stars with his children, he embraces life with a spirit of adventure while remaining deeply committed to his clients and community.

Connect With Darrell:

Website: https://legalatlanta.com/

Instagram: https://www.instagram.com/burrowassociatesllc/

X: https://x.com/burrow_assocLLC

Facebook: https://www.facebook.com/profile.php?id=100063763112141

LinkedIn: https://www.linkedin.com/company/burrow-associates-llc/

What if an AI agent could negotiate your car deal while you keep your phone on silent?

In this episode of Sharkpreneur, Seth Greene interviews Zach Shefska, Co-Founder & CEO of CarEdge, a platform using data, software, and services to make car buying fair, fast, and transparent. Zach explains how CarEdge evolved from a YouTube channel with his veteran car-salesman father into a suite of tools—pricing data, a concierge team, and an AI negotiator—that level the playing field for buyers without trying to eliminate dealerships. He shares how the business model aligns incentives, why “human-in-the-loop” AI matters, and how trust and speed can beat opacity and pressure.

Key Takeaways:

→ CarEdge began as a YouTube channel teaching people how to buy cars and has grown into a platform with millions of monthly viewers plus tools and services that support the entire purchase journey.

→ The company offers negotiation-ready data, an AI negotiator that engages dealers on your behalf, and a human concierge team made up of former dealership pros who can run the process end-to-end.

→ Zach designed the model to avoid dealer pay-to-play by charging consumers for help, which means dealerships receive educated, motivated buyers without subscription fees or low-quality lead churn.

→ The mission is not to destroy dealerships but to make transactions fairer and faster, which can still serve dealer interests by improving close rates and reducing negotiation friction.

→ Dealership profits are typically driven by finance and insurance products rather than the new-car sale itself, so CarEdge focuses on fair vehicle pricing while educating consumers on F&I decisions.

Zach Shefska is the co-founder and CEO of CarEdge, a platform dedicated to reforming the automotive retail experience through radical transparency, consumer empowerment, and digital innovation. His journey from tech executive to mission-driven entrepreneur exemplifies a deep commitment to building purpose-driven solutions that challenge exploitative norms.

Connect With Zach:Website: http://www.caredge.com/ 

Instagram: https://www.instagram.com/mycaredge

TikTok: https://www.tiktok.com/@caredge

Facebook: https://www.facebook.com/mycaredge

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What happens when podcast host, master marketer, and referral system pioneer Seth Greene takes the hot seat and gets grilled on his biggest wins, toughest failures, and the real story behind 2,000 videos and a no-ask referral empire?

In this rare role-reversal episode, Sharkpreneur host Seth Greene is interviewed by Peter Murphy Lewis, founder of StrategicPete.com. Seth opens up about the mindset, methods, and mistakes behind his entrepreneurial journey. From selling his house using Facebook ads to building a no-ask referral system that earned him three Dan Kennedy Marketer of the Year nominations, Seth shares the behind-the-scenes moments that have shaped his success. You’ll hear about painful lessons, martial arts-inspired leadership, and how he has created nearly 2,000 videos without burning out.

Key Takeaways:

→ What happens when a podcast host becomes the guest on his show.

→ How shifting your mindset can turn rejection into opportunity.

→ How one simple idea created a referral system that works without asking.

→ The connection between martial arts and modern leadership.

→ Why consistency, not perfection, is the secret behind 2,000 videos and counting.

Peter Murphy Lewis is the founder of StrategicPete.com and a seasoned fractional Chief Marketing Officer, known for helping CEOs transform messy, scattered marketing data into clear, actionable strategies that drive serious growth. With a rare blend of creative storytelling and strategic insight, Peter brings over a decade of experience in marketing leadership, positioning brands for exponential success. He's also a television host and lifelong storyteller, passionate about uncovering what makes entrepreneurs and businesses tick. Whether he’s advising a startup or optimizing a legacy brand’s digital ecosystem, Peter thrives on clarity, impact, and connection.

Seth Greene is the nation’s foremost authority on how to grow your business with 50 DREAM affiliates and our founder, growing us to the Inc 5000 list in 2023. He is the co-host of the Sharkpreneur podcast with Shark Tank’s Kevin Harrington, which was named the number 6 business podcast to listen to. Seth is a 9 time best selling author who has been interviewed on NBC news, CBS news, Forbes, Inc, CBS Moneywatch, and the only person in history to be nominated three years in a row for the prestigious GKIC Marketer of the Year award. Seth is a serial entrepreneur and has founded four successful businesses.

Connect With Peter:

StategicPete.com

Facebook

LinkedIn

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Nick Nanton is an award winning director,[4] agent, and author. He is a 5 time Emmy Award winner for directing and producing the short films Jacob's Turn, Esperanza, Mi Casa Hogar, and Visioneer.[5][6][7][8] Nanton is a 13 time Telly Award winner and has co-authored several best-selling books.[9] He is the founder and CEO of The Dicks and Nanton Celebrity Branding Agency.[10][11][12]

Nanton has been interviewed by The New York Times for his expertise in business branding and growth strategies, co-authors a regular column in Fast Company and has been featured in "The Next Big Thing," radio program and podcast.[13] He has been cited by other publications for his expert views on celebrity marketing and social media such as the Los Angeles Times and the Orlando Sentinel.[14][15]

Nanton is a partner at the law firm Dicks & Nanton where he practices liability, trademark, and entertainment law.[16][17] He was voted "Best of the Bar 2007" by his peers as published by the Orlando Business Journal.[18] Nanton is a member of the Florida Bar, the Orange Country Bar Association and the American Bar Association. He has also served on the Executive Council of the Florida Bar's Entertainment, Arts & Sports Law Section and was also the Chairman of the Orange County Bar Association's Entertainment Law Section.

In 2008, Nanton and partner J.W. Dicks, Esq. co-wrote, "Celebrity Branding You" which went on to become an Amazon #1 best-seller in multiple categories. Other works by Nanton include Building The Ultimate Network.

In 2013, one of Nanton's books, Story Selling, made the Wall Street Journal bestseller's list.[19]

In 2015, Nanton was named to the 40 under 40 by the Orlando Business Journal [20] and his business was named #9 fastest growing UF owned business[21]

In 2016, Nanton won an Emmy in Topical-Documentary for Return to Esperanza.[22]

Nanton currently serves on the board of the X_Prize_Foundation.

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AJ is proof of the power of branding. He began his entrepreneurial journey in the same way he began life—dirt broke and against the odds. Nonetheless, AJ set out to impact lives across America as a motivational speaker. With no capital, limited education, and little experience, he knew that in order to achieve the success he would have to develop an unfair competitive advantage.

AJ became obsessed with learning how to build a brand that would get attention and convey his unique value in the marketplace. He realized that in order to win in business…a brand needed to connect emotionally, personally, and authentically. Today, AJ is a sought-after keynote speaker who has spoken to hundreds of audiences across the globe.

It didn’t take long for colleagues and social media followers to notice AJ’s success and talent for branding and social media strategy. As demand for his expertise grew, AJ realized entrepreneurs and businesses needed a systematic process for developing a brand strategy to attract and engaged with their ideal clients and customers. He created that systematic process and D6Media was born.

Only 6 months after launching D6Media, AJ captured the attention of some of the best minds in branding, including Bernt Ullmann, CEO of Celebrity Lifestyle Brands and the “Chief Brand Accelerator” behind global and celebrity brands like FUBU, Jennifer Lopez, Adam Levine, Nikki Minaj, and many others. Soon after, a partnership was created and today D6Media provides brand strategy and development services for top celebrities, pro athletes, and lifestyle brands.

When he’s not building his business empire, AJ spends his time trying new restaurants with his wife, hanging out with his three kids, and working out at the gym. He also has a blast finding exciting and perhaps, even dangerous experiences that invigorate his spirit.

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Anthony Franck is on a mission to help people market themselves into new opportunity, growth, sales and profits in their business by showing them how to become the “Go-To" Expert people want to recommend and refer business to regularly.

He recently co-founded his new Live Event Immersion Experience “The Authority Maker Bootcamp” to help Authors, Coaches, Consultants, C-Suite executives and serial entrepreneurs improve their positioning, stay cutting edge on what they can do to outwork and out hustle the competition & Make More Profits.

Anthony Franck relies upon 17 years of “in-the-trenches” experience managing and leading people. He is passionate in his pursuit to understand what makes businesses grow and achieve success. He applies a “new-school meets old-school proven” perspective to every project, and provides his clients with the right set of strategies to implement so they can grow their business. Anthony Franck has an expertise related to Internet Marketing and all things Digital Marketing: Consumer Behavior, Marketing, Ads, Social Media.

In his downtime, Anthony enjoys beautiful Las Vegas weather, spending time playing frisbee golf or traveling with his clients to live events and seminars.

The Authority Maker Bootcamp is sure to help you grow your business and give you a MASSIVE leg up on your competitors. Building Relationships and teaching people how to monetize them is one of Anthony’s favorite parts about social media.

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It’s only natural that Kevin A. Guttman helps people with reverse mortgages. He’s been around real estate practically his whole life. His parents were realtors and investors in southern California. Kevin grew up tagging along with his dad to look at properties, and he learned early on what makes a good real estate investment.

As he got older, Kevin and his brothers began fixing up properties for their father, and eventually Kevin began managing them.

But before he began his own career in real estate, Kevin started on his life-long path of helping others. He spent years in the ministry and in the non-profit world. He traveled the country to raise money for projects in the developing world, helping people have clean water, medical clinics, schools, and enterprise loans to build businesses.

Since 2004, Kevin and his team have helped hundreds of homeowners get mortgages, with a close rate 50% above the industry average.

So why reverse mortgages? It’s all about helping people live the retirement lifestyle they deserve. Kevin says he’s met with so many seniors who are house rich and cash poor. They have no pension, they’re relying on Social Security, and many are working well past retirement age because they’re worried about their financial future. Kevin believes it’s his mission to inform and educate people, give them honest answers and advice, and help them consider their options.

On the home front, Kevin and his wife Sabrina have been married since 1988. They have five children and one grandchild. He’s proud of all of them, and he’s also proud that his customers like to tell him he treats them like family.

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My journey to becoming a speaker and coach was a non-traditional one and began when I was hired by the U.S. Customs Service several years after college.

I showed up at the Federal Law Enforcement Training Center with long blonde hair, red, white, and blue fingernails and a pair of black high-top Guess sneakers instead of the stereotypical scowl and combat boots. As you can imagine, this did not go over well.

I envisioned sitting at a big mahogany desk with the official seal of the United States of America emblazoned on the name tag on the door to my office. What I got was an assignment to work on the rat-infested piers of New York with some pretty cranky men who didn’t think women should be part of their world. (Oh, I could tell you some stories…) And, no desk. And, no office.

I realized quickly that it was going to be VERY different than the detective shows I watched on television as a kid. (No, I was not going to be one of Charlie’s Angels.) And, I recognized that being my soft-spoken and speak-when-spoken-to self was not going to enable me to excel in this arena. I needed to find my voice.

Instead of Looking at What Others Are Doing, Focus on Your Own Journey.

On the job, some of the guys called me “Hair and Nails” and a few did their best to make my life a nightmare, publicly berating me and harassing me.

But, I worked side by side in filthy assignments in the heat, snow, and rain lifting boxes, driving a forklift, and sifting through smelly shipments on the contraband enforcement (narcotics interdiction) and EXODUS (money laundering) teams.

I was one of the fastest promoted women on the job, and while I can’t say I was the best at enforcement, I was smart, hard-working, quick-witted – and I found my voice.

Working in the New York area during 9/11, I worked 16-hour grueling shifts after losing my mentor in the Trade Center bombings. And, over time, I earned the respect from these tough-as-nails men as they treated me like one of the boys.

Yes, I held my own.

And, when I left federal law enforcement after 10 years, I left with pride, and the nickname “Mary F’in Sunshine”.

What I Learned was You Can Do Anything You Want without Compromising Who You Are.

While I began my job with a small-town naiveté and there were days when I was unsure of myself, I learned how to be strong, stand up for what I wanted (I had a no-profanity rule which the guys adhered to….LOL), how to work well with others (even the people you don’t like), not to take other people’s “crap” without being ugly, and how to trust my gut to the point where I now have a built-in “No B.S.” meter.

I studied leadership and the inner workings of what it takes to communicate effectively and build a personal brand.

The World is Made for Those who Learn How to Stand Out, Not Fit In.

I worked in a male-dominated industry where I had to learn how to communicate who I was, what I brought to the job, or become invisible. And, despite the rigors of 9/11, my deep compassion for others led me to helping some of my co-workers cope with the changing landscape and recognize that every day brings is a gift which brings the promise of a new beginning. (From my 1st book, Designing Your Destiny….)

My career in law enforcement was a challenging journey – and I walked through this because of Choice. Direction. Commitment. and Discipline and you can do the same with whatever you are seeking to achieve or move forward in your organization or personal life.

Vince Lombardi said, “Leaders aren’t born; they’re made. And, they’re made like anything else, through hard work.” You can develop what it takes to be a leader in your career and in your life. I studied personal leadership and effective management and supervision, and you can be taught the same principles and learn how to do this with ease.

People Follow the Person First, and Then their Great Plan.

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From mikedillard.com:

I’ve always believed that the greatest achievement each of us can strive for in life is to have the ability to create the world around you, so that it matches the dreams in your mind.

This is how the most advanced city in the world sprung from the desert sands of Dubai in less than 10 years.

How Bugatti built the 253 mph Veyron. How Steve Jobs created the IPhone. And how Paul Allen And Burt Rutan built Spaceship 1.

Whatever that dream may be in your mind… Whether it’s unlimited time with your family, a new dress, the chance to work full-time for your favorite charity, to design your dream home, or change the future of mankind through your leadership…

Having the financial means and the courage to say, “yes, I can make this real if I want”, is the ultimate expression of freedom that each of us can experience.

I approach life with a core belief that anyone can accomplish anything. That not only can one man or woman make a difference, but that it’s one man or woman who always makes the difference.

Hi, my name is Mike Dillard and I’m grateful that that our paths have crossed. My mission, and my purpose is to empower those who want to change their life, and change the world for the better, with the knowledge and skills they need to do so.

If you’re an entrepreneur, or want to become one, I believe I have some insights and experiences that can help you make an incredible impact in the lives of others.

When I’m not working, I do my best to experience as much as I possibly can during the short window of time we all have here…

In 2008 I received my first taste of motorsports during an off road excursion trip driving through the magical place that is Baja Mexico. I was hooked. Six months later I found myself on the starting line of the longest, and most dangerous race in the world… The Baja 1000.

If you’re one of the few people on the planet who’s ever had the privilege of a steak dinner and a cold beer at Mike’s Sky Ranch, we’re clearly kindred spirits…

Today I spend my free time racing in the SCORE and HDRA off-road series, and with the construction of the new Circuit of The Americas racing facility here in Austin, I’ve started to transition my focus to road racing in an effort to follow in the footsteps of my friend Patrick Dempsey.

When I’m not flying down a track at 160 MPH, you’ll find me at my ranch in the Texas hill country chasing chickens, feeding goats, tending to the organic greenhouse, or pinging steel with some 7.62.

And when I’m not in Texas, you’ll find me waving a stick at some trout in the mountains of Colorado, or traveling the world in search of the best food and fun that it has to offer.

Thank you for taking the time connect, and the best way to stay in touch is to subscribe to my email newsletter list.

– Mike

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