ppc.zone | New Perspectives and Insights for Digital Marketers – Details, episodes & analysis

Good AF Consulting's Amalia Fowler and Inside Google Ads' Jyll Saskin Gales share a live, unedited conversation originally broadcast on YouTube and LinkedIn. Amalia and Jyll discuss Google Ads strategy in 2025, building a business as a PPC expert, and more. Come be a "fly on the wall" for this candid, in-depth conversation with two PPC besties <3

Follow Amalia on LinkedIn https://www.linkedin.com/in/amaliafowler

Follow Jyll on LinkedIn https://www.linkedin.com/in/jyllsaskingales

Learn more about PPC Zone at https://ppc.zone

ZATO Marketing's Kirk Williams and Inside Google Ads' Jyll Saskin Gales attended Google Marketing Live 2025 in Mountain View together. In this live, unedited conversation originally broadcast on YouTube and LinkedIn, Kirk and Jyll discussed GML news, writing their bestselling books, growing a brand in PPC, and more. Come be a "fly on the wall" for this candid, in-depth conversation with two leaders in the PPC industry.

Follow Kirk on LinkedIn https://www.linkedin.com/in/ppckirk 

Follow Jyll on LinkedIn https://www.linkedin.com/in/jyllsaskingales/ 

Learn more about PPC Zone at https://ppc.zone 

Ameet Khabra is a PPC powerhouse with over 16 years of experience, global accolades, and a passion for sharing her knowledge.  A former Google Partners Ambassador and Rising Star, she's spoken at top marketing conferences and leads a thriving online marketing agency, Hop Skip Media.

You can find her on LinkedIn: https://www.linkedin.com/in/adwordsgirl 

For more from the December 2024 event, visit https://ppc.zone/events/ppc-zone-december-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. Sign up for a free full functionality trial at https://optmyzr.com?utm_source=ppczone&utm_medium=sponsorship 

Andy Cooney is the Co-founder of Marcode, a paid search intelligence tool. He's worked in digital for 15 years, from startups to working with some of the world's largest brands. There aren't many situations he hasn't seen. Over the last few years he has been focused on the future of search, with a keen eye on breaking out of the black box to improve campaigns. 

You can find him on LinkedIn: https://www.linkedin.com/in/andycooney1 

For more from the December 2024 event, visit https://ppc.zone/events/ppc-zone-december-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. Sign up for a free full functionality trial at https://optmyzr.com?utm_source=ppczone&utm_medium=sponsorship 

Abby Nelson has been in healthcare marketing for the last ten years, and PPC advertising for the past 7 years. She is a subject matter expert and strategist for Google Ads and has started her own digital marketing consulting agency where she runs Meta Ads and provides Google Ads audits and training for her clients. Her areas of PPC ads expertise include healthcare, manufacturing, insurance, finance, higher education, and non-profit organizations. Having built and ran hundreds of Google and Meta ads, she is an expert in virtually every healthcare service-line campaign. 

You can find her on LinkedIn: https://www.linkedin.com/in/abbynelson1 

For more from the December 2024 event, visit https://ppc.zone/events/ppc-zone-december-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry
ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. Sign up for a free full functionality trial at https://optmyzr.com?utm_source=ppczone&utm_medium=sponsorship

Lou is a digital marketing specialist who is big on ethical and consent-based marketing. They have worked in the digital marketing industry since 2011, are a lifelong learner, and passionate mentor to online business owners.

You can find them on LinkedIn: https://www.linkedin.com/in/loukozlevcar 

For more from the November 2024 event, visit https://ppc.zone/events/ppc-zone-november-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. Sign up for a free full functionality trial at https://optmyzr.com/blog?utm_source=ppczone&utm_medium=sponsorship 

Adrienne is the Co-Founder and Head of AI & Performance Marketing at Second Banana Bunch.  She has experience in SEO, SEM, and Paid Media channels with a strong focus in CRO, paid search andYouTube. As a champion of ethical AI and AI enthusiast/evangelist, she empowers small to medium-sized businesses by integrating AI LLM platforms and tools to optimize strategies and enhance customer engagement. Adrienne’s approach is rooted in empathy, focusing on building authentic relationships and delivering purpose-driven marketing strategies for both B2B and B2C sectors.

You can find her on LinkedIn: https://www.linkedin.com/in/adrienneshaver 

For more from the November 2024 event, visit https://ppc.zone/events/ppc-zone-november-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. Sign up for a free full functionality trial at https://optmyzr.com/blog?utm_source=ppczone&utm_medium=sponsorship 

Dii Pooler is the founder and lead strategist at Pooler Digital, a consultancy focused on optimizing Google Ads campaigns and providing educational resources for businesses and PPC professionals. With over a decade of experience managing high-budget campaigns across platforms like Google, Meta, and Bing, Dii has driven significant growth through data-driven strategies and creative execution.

You can find her on LinkedIn: https://www.linkedin.com/in/diipooler 

For more from the November 2024 event, visit https://ppc.zone/events/ppc-zone-november-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. Sign up for a free full functionality trial at https://optmyzr.com/blog?utm_source=ppczone&utm_medium=sponsorship 

Solange Abraham is a B2B Growth Specialist who previously worked at Google and Salesforce. She’s based in Dublin, and now runs House of Solange, a consulting firm that creates elite sales strategies for women-led B2B companies. 

You can find her on LinkedIn: https://ie.linkedin.com/in/solange-abraham 

For more from the October 2024 event, visit https://ppc.zone/events/ppc-zone-october-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. In preparation for Q4, Optmyzr is sharing new data to help you achieve the best results from your ads. Learn more on the Optmyzr blog at https://optmyzr.com/blog?utm_source=ppczone&utm_medium=sponsorship 

Brooke Abbott began as an analyst in 2019 and has quickly emerged as a leader in Paid Search. In 2024, she was named a Cynopsis Rising Star in Marketing, recognizing her innovative approaches and leadership. With a strong foundation in hospitality and travel marketing, Brooke excels in shaping business strategies and crafting integrated marketing solutions. Her expertise extends beyond technical skills to include building strong relationships, advancing thought leadership, and leading high-performing teams. 

You can find her on LinkedIn: https://www.linkedin.com/in/brooke-a-abbott 

For more from the October 2024 event, visit https://ppc.zone/events/ppc-zone-october-2024 

Visit our website at ppc.zone to catch the next event, apply to speak and learn more about us.

ppc.zone is elevating new perspectives and insights in the PPC industry

ppc.zone is exclusively sponsored by Optmyzr, one of the leading automation PPC management suites to help you run your Google, Microsoft, Amazon, and paid social ads. In preparation for Q4, Optmyzr is sharing new data to help you achieve the best results from your ads. Learn more on the Optmyzr blog at https://optmyzr.com/blog?utm_source=ppczone&utm_medium=sponsorship