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Podcast Brown Way To Money - Money Talks for Women of Color Entrepreneurs

Brown Way To Money - Money Talks for Women of Color Entrepreneurs

Alejandra Rojas

Business
Education

Frequency: 1 episode/13d. Total Eps: 159

Hosting podcast Libsyn
The Brown Way to Money Podcast is every woman of color entrepreneur's no-BS guide to building a solid financial foundation, creating multiple income streams, and investing in your future. Break free from cultural money pressures. Overcome systemic barriers to financial success. Build a business that reflects your values. Heal from money trauma. Create a legacy of generational wealth. This isn’t your average money podcast. It’s designed for you, the entrepreneur juggling cultural money pressures, systemic barriers, and the desire to build a business that aligns with your values. Grounded in the transformative Brown Way Framework, this show is here to help you heal money trauma, break free from scarcity mindsets, and create real, sustainable wealth—without sacrificing who you are. Alejandra Rojas, the host of Brown Way to Money, is a Forbes Columnist, entrepreneur, trauma-informed finance expert, and founder of The Money Mindset Hub. As a certified TRAUMA OF MONEY™ professional and active member of Rapid Resolution Therapy® in the Netherlands, she helps women of color entrepreneurs build sustainable wealth by healing money trauma and breaking free from scarcity mindsets, which are often overlooked in traditional financial advice, so they can create a profitable business aligned with their values. If you love relatable, empowering shows like Brown Ambition or Side Hustle Pro, you’ll feel right at home here. Each episode is packed with actionable tips, candid conversations, and inspiring stories from women who’ve been where you are and found a way forward. Whether you’re scaling your business, tackling debt, or just trying to figure out where to start, this is the space where your questions, concerns, and goals are front and center. Ready to rewrite your money story? Tune in to The Brown Way to Money and join Alejandra on the journey to building the financial future you deserve.
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  • 🇫🇷 France - entrepreneurship

    19/08/2025
    #97

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Money Hacks That Actually Works To Grow Your Business (and Bank Account)

Episode 161

samedi 9 août 2025Duration 22:16

Is your income dissapearing as fast as it hits your account? This episode is for you. 

Let's reveal four tested money hacks that make your money stay and work for you. From pausing before you spend, to selling before you invest, to turning savings into a game, these strategies are proven to grow both your bank account and your business without killing your joy.

Important Links:

👉🏾Pitch me your story: here
👉🏾 Take the Financial Freedom Assessment: www.brownwaytomoney.com/assessment
👉🏾 Rate & Review This Podcast: www.brownwaytomoney.com/rate
👉🏾 Follow Alejandra Rojas on LinkedIn: www.brownwaytomoney.com/LinkedIN

In This Episode, You’ll Learn:

  • The mindset shift that keeps money from disappearing the second it lands

  • How to sell your offers before investing a dime in them

  • Why automating your finances is your best defense against temptation

  • How to turn saving into something you actually look forward to

  • A behind-the-scenes announcement of July’s Brown Way to Money Microgrant winner

✨ Subscribe + Share CTA:
Loved this episode? Subscribe on your favorite podcast platform and send it to three women in your circle who need this truth-telling and transformation. Let’s heal, grow, and rise, together.

Keep walking your Brown Way to Money.

Do You Know the Five Money Questions Every Entrepreneur Must Answer?

Episode 160

vendredi 1 août 2025Duration 25:30

Name them, ask them, succeed.

In this episode Alejandra Rojas dives deep into the five non-negotiable money conversations every woman of color entrepreneur needs to have to build a business that sustains—not drains—your life. If you’ve been leading with hustle, vibes, and prayer but still feel stuck in financial fog, this episode offers the clarity you’ve been craving. Alejandra walks listeners through the mindset shifts, boundaries, and financial systems that transform burnout into bankable strategy.

Important Links:

👉🏾Pitch me your story: here
👉🏾 Take 1 of the 5 1:1 spots: here
👉🏾 Take the Financial Freedom Assessment: www.brownwaytomoney.com/assessment
👉🏾 Rate & Review This Podcast: www.brownwaytomoney.com/rate
👉🏾 Follow Alejandra Rojas on LinkedIn: www.brownwaytomoney.com/LinkedIN

In This Episode, You’ll Learn:

  • Why naming your enough number is the first step to financial freedom

  • How tax trauma shows up in our money habits—and how to heal it

  • The difference between real financial boundaries and people-pleasing discounts

  • What protecting your “future you” looks like in a business context

  • How to move from hustle-heavy to clarity-rich strategy

✨ Subscribe + Share CTA:
Loved this episode? Subscribe on your favorite podcast platform and send it to three women in your circle who need this truth-telling and transformation. Let’s heal, grow, and rise, together.

Keep walking your Brown Way to Money.

How to Stop Negative Spiraling When Income Is Lower Than Expected?

Episode 151

vendredi 2 mai 2025Duration 21:44

How can you work with your nervous system and navigate those lower income months anxiety? 

In this powerful solo episode of The Brown Way to Money Podcast, Alejandra Rojas explores how financial trauma quietly shapes the way women of color respond to lower-income months—emotionally, physically, and spiritually.

If you’ve ever felt intense fear, shame, or self-doubt when your income dips, this episode will help you understand why—and give you a path to heal. Alejandra breaks down how past money wounds, generational stories, and nervous system responses get activated during slow seasons in business.

She shares a simple, repeatable 3-step framework to move through those triggering moments, regulate your emotions, and reframe the financial narrative you're carrying—so you can grow with clarity, not chaos.

This episode is essential listening for every WOC entrepreneur ready to stop letting past financial pain define her future.

 

Important Links:

👉Pitch me your story: here

👉 Take 1 of the 5 1:1 spots here

👉 Take the Financial Freedom Assessment – www.brownwaytomoney.com/assessment
👉 Rate & Review This Podcast – www.brownwaytomoney.com/rate
👉 Follow Alejandra Rojas on LinkedIn – www.brownwaytomoney.com/LinkedIN
👉 Follow on Instagram – @moneymindsetexpert

Episodes mentioned:

1. Paula Pant : Financial Freedom When Your Income Isn't consistent.

2. Generational Financial Trauma: Financial Habits and balancing business, family, and financial independence without guilt or overwhelmed.

 In This Episode, You’ll Learn:
  • What financial trauma actually is—and how it shows up in your body

  • Why a dip in income feels like more than just “making less”

  • How your family’s survival patterns are silently shaping your money mindset

  • Why entrepreneurship triggers more financial anxiety than a 9-to-5

  • The “CD scratch” analogy: how unresolved money trauma distorts your thinking

  • A 3-step trauma-responsive method to regulate your nervous system

  • How to start making business decisions from a healed, grounded place

💸 Microgrants Are Back!

Heard the secret word in this episode? That means you're eligible to apply for a $500 microgrant to grow your business or give yourself the rest you deserve.

👉 Apply now at www.brownwaytomoney.com

✨ Subscribe & Join Us:

Every week, we bring you raw conversations and trauma-informed strategies to help women of color heal, grow, and lead through financial independence.

Subscribe to The Brown Way to Money on Apple Podcasts, Spotify, or wherever you tune in.

You're Not Worthy of Making It Happen- Debunking Your Money Beliefs

Episode 60

mercredi 9 novembre 2022Duration 06:49

Welcome to a New Segment of the Happy and Wealthy Podcast!  5 Min to debunk a money belief so that you can go out there to make and Attract More Money

Are you a female entrepreneur looking for a way to achieve financial success? You may have been told to save, and change your behaviors, but if you do not see the results you want, then this episode is for you.

"Only I can make that judgment of how much I deserve."

I was on my way to work one day when I overheard a heated conversation between a couple. 

The man was telling the woman that she didn't deserve what she had. The woman looked pain-stricken, but she took a moment to answer. She said, "Only I can make that judgment of how much I deserve."    Something clicked for me at that moment. I realized that I was the only one who could make the judgment of how worthy I was of receiving money.    I repeated that to myself over and over again, and something started to shift. I began to see that I could make my own judgments about my worthiness and that I deserved to receive money. It didn't happen overnight, but I kept at it, and eventually, things started to change. Today, I am aware of my worth

In this episode, you will learn the following:
1. How our beliefs about money can hold us back from achieving financial success
2. The importance of emotional healing when it comes to money
3. How our beliefs about our own worthiness can impact our relationship with money


Resources:

❣️Save your spot inside The Sacred Circle To Heal Money Wounds & Transform Them into Paying Clients. Limited Spots Available www.alejandrar.com/circle

❣️ Learn more about the Ignite Your Money Mind Membership to upgrade your money mindset step by step www.alejandrar.com/membership


Chapter Summaries:
[00:00:00] - There is a new segment on the Happy and Wealthy podcast every other week. It's about the secrets of money and the process of reframing the emotional layer with money. Ali used to believe she didn't deserve to have any money because she had already spent it all. Now she believes she is the only one who can make the judgment of how worthy she is of receiving money.

Other episodes you'll enjoy:

👉 How To Heal The Wounds that Keep You from Making Money 

👉"Everything is So Expensive, Nobody Will Buy From Me": Debunking Your Money Beliefs  
Connect with me:
Instagram: @MoneyMindsetExpert
Website: www.alejandrar.com/podcast


Loved this episode?Leave us a review and rating

Is the "gratitude attitude" necessary for success with money?

Season 6 · Episode 59

mercredi 2 novembre 2022Duration 27:38

In this podcast episode, I dive into the idea of the "gratitude attitude", and whether or not it is necessary to be grateful for everything in order to attract abundance.

You will learn how feeling grateful can harm or help your money mindset journey to attract more money.

"Do not compare my ends with your beginnings."

I'm grateful for a lot of things in my life, but sometimes it's hard to be grateful, its normal when you are a female entrepreneur.

"I know I should be grateful for what I have, but when I'm feeling down, it's hard to see the good" This is said often, but if you don't, does it mean you are sabotaging your success with money?

 

This Thanksgiving, I want you to make a point to really focus on gratitude in a way that supports your money mindset upgrade.


In this episode, you will learn the following:
1. Is a gratitude attitude necessary in order to attract more abundance?

2. Can gratitude be used as a tool to help shift your money mindset?

3. Is it harmful to push negative emotions away when trying to be grateful?

Resources:
❣️Save your spot inside The Sacred Circle To Heal Money Wounds & Transform Them into Paying Clients. Limited Spots Available www.alejandrar.com/circle

❣️ Learn more about the Ignite Your Money Mind Membership to upgrade your money mindset step by step www.alejandrar.com/membership


Chapter Summaries:
[00:00:00] - The happy and wealthy Bilingual podcast is hosted by Alejandra Rojas. Alejandro is a finance professional and MoneyMinded expert. The podcast combines personal finance with powerful lessons to expand your money mindset so you can embody the wealthiest and happiest version of yourself.

[00:01:16] - Today on the episode of “this Is Life with Kevin, I'm going to talk about Gratitude and how It can Help You to have a more positive attitude towards money so that You Can attract more paying Clients and drop the fear of uncertainty around money.

[00:02:50] - Alejandra invites you to the sacred circle to heal money wounds and transform them into paying clients. The workshop is taking place on December 3, 2022. There are limited spots available. Only seven people are going to be invited to the circle, and it's first come, first serve basis. Alejandra is celebrating her 28th birthday.

[00:09:15] - Thanksgiving is coming in the US. And it's important to have a gratitude attitude. Simplicity when it comes to money is what is going to get you there, because it cuts down the nonsense and it gives you a straight to the point. When you're a female entrepreneur, you are stepping into an uncomfortable sun every day, every minute. And gratitude is a good tool to uncover your mind.

[00:17:13] - Ignari is getting certified on trauma of money. He uses gratitude as an awareness tool to shift his money mindset. Yesterday, he received the first check from Amazon from his I am Good with Money journal. Ignari's journal is open to the public in Amazon. And it's the only journal with money mindset exercises and money planning.

[00:26:03] - It's Alejandro's birthday. Today November 1st. Alejandro is taking the rest of the week off, but he wants to see Alejandra inside of the Sacred Circle. There is a limited number of spots in Sacred Circle and it's affordable. There's also a financial guidance and money mindset, expertise, community for female entrepreneurs.

Other episodes you'll enjoy:
👉 How To Heal The Wounds that Keep You from Making Money 

👉"Everything is So Expensive, Nobody Will Buy From Me": Debunking Your Money Beliefs 👉 3 Steps to CRUSH the Last Quarter of 2022

Connect with me:
Instagram: @MoneyMindsetExpert
Website: www.alejandrar.com


Loved this episode?Leave us a review and rating

How To Heal The Wounds that Keep You from Making Money

Episode 58

mercredi 19 octobre 2022Duration 20:23

If you want to make money as a female entrepreneur, you need to heal your relationship with money first. Or is it?

  In this episode, you will learn:  1. What does a person need to change about their relationship with money to attract more of it?
2. What are the most common money wounds for female entrepreneurs? 3. Most of your actions are led by your subconscious mind – what does this mean for making and keeping money as a female entrepreneur?


"It hurts to see yourself in a position where you don't know what to do. You need to heal and show your limbic brain, that part of your brain that manages the emotion with money that today is different."

I often feel uncomfortable with my relationship to money. It's something that affects everybody and I've been working on healing my own money wounds.    In today's episode, we're talking about three essential parts that need to be healed in order to make and keep money as an entrepreneur.    Shame is one of the most common money wounds for female entrepreneurs, and it often comes up when they are trying to take their business off the ground.    Changing your narrative in your subconscious mind with money requires understanding how did you grow up with money? This step is so important and that is the reason why we have invested solid five weeks inside of the Ignite Your Money Mind membership to discover why is this story like what is in there that dates back to when you were growing up? But today you can start opening

In this episode, you will learn the following:
1. What does a person need to change about their relationship with money to attract more of it?
2. Shame is one of the most common money wounds for female entrepreneurs – what are the other six?
3. Most of your actions are led by your subconscious mind – what does this mean for making and keeping money as a female entrepreneur?


Resources:
Join Ignite Your Money Mind Membership here Want to be part of the exclusive circle? Go to www.alejandrar.com/circle  Download your 5K in 30 Days Guide at www.alejandrar.com/5k


Chapter Summaries:
[00:00:00] - If you want to thrive with your business, you need to strive with money first. What does a person need to change about their relationship with money to attract more of it? Let's find out what it is. It's not about money in the bank account only.

[00:00:38] - Alejandro Rojas is the host of happy and wealthy bilingual podcast. In this episode, he talks about healing the emotional layer of money and how to make and keep money as a female entrepreneur. He also explains the three essential parts that need to be opened up and healed so that you can make money as an entrepreneur.

[00:04:13] - Shame is one of the most common money wounds for female entrepreneurs. Alejandro is going to work on this shame and six other deep rooted ones with money in a secret circle. To heal those seven money ones female entrepreneurs face in the first three years of business, there are only seven spots available. It hurts to see yourself in a position where you don't know what to do. You need to heal and show your limbic brain, that part of your brain that manages the emotion with money that today is different.

[00:11:23] - As a female entrepreneur, talking about your offers is a key factor to end 2022. With money on your side, most of your actions are led by your subconscious mind, and if there is hesitations, you most likely will avoid doing their thing. My mother and father worked for themselves as an accountant and a lawyer, but both of them expressed how difficult it is to start a business after a divorce and a financial mess. In her previous business, Chelsea finally put the necessary financial boundaries after healing so that her flow of money was not compromised anymore. MoneyMinded is an all in one financial guidance and money mindset expertise community for female entrepreneurs who want to live abundantly.


Connect with me:
Instagram: @MoneyMindsetExpert
Website: www.alejandrar.com/podcast


Loved this episode?Leave us a review and rating

"Everything is So Expensive, Nobody Will Buy From Me": Debunking Your Money Beliefs

Episode 57

mercredi 12 octobre 2022Duration 03:35

Alejandra helps women to debunk their money-beliefs in a new segment on the Happy and Wealthy Podcast, but the women need to spend at least five minutes with a timer on their phone to answer two questions in five minutes and take action to change their beliefs. If you want to change your money-beliefs, here's how to do it.

"Every other week, Alejandra helps women to debunk their money-beliefs."

I'm a finance professional, and I've been noticing a lot of people lately who seem to think that nobody will buy from them because prices are going up. I get it - it's a tough economy out there. But I also know that a recession is just a cycle, and it's not the first time it's happened. There are still plenty of opportunities out there for those who are willing to look for them. So if you find yourself thinking that nobody will buy from you, ask yourself two questions: why do you really think that, and are there other people out there offering similar products or services? If there are, what's the difference between you and them? Answering these questions honestly will help you to debunk your beliefs and open up new opportunities.

In this episode, you will learn the following:
1. What is a recession, and how does it impact individual businesses? 

2. Why do people believe that nobody will buy from them during a recession?  3. Is it possible to start and grow a business during a recession?

Resources:
Join us at Ignite Your Money Mind Membership at www.alejandrar.com/membership Download your 5K in 30 Days Guide at www.alejandrar.com/5k


Chapter Summaries:
[00:00:00] - There is a new segment on happy and wealthy podcast. Every other week, Alejandro helps women to debunk their money-beliefs. They need to spend at least five minutes with a timer on their phone to answer two questions in five minutes and take action to change their beliefs.


Connect with me:
Instagram: @MoneyMindsetExpert
Website: www.alejandrar.com/podcast


Loved this episode?Leave us a review and rating!

3 Steps to CRUSH the Last Quarter of 2022

Episode 56

mercredi 5 octobre 2022Duration 20:25

As a female entrepreneur, how can you ensure you end your 2022 with your money goals checked successfully?! 

 

In this episode you will learn: 

 

1. How to focus on what matters to you and what you want to accomplish by the end of the year.

 2. The number one way for female entrepreneurs to make money and why is essential.

 3. What you should be doing in the next 10 weeks to crush the last quarter of 2022. 

 

 

 "For the next ten weeks, focus on what really matters to you and talk about your offers."

 

 I can't believe it's already the last quarter of the year. It feels like just yesterday I was setting my goals for 2022 and now it's almost over. 

 

The pressure is real! The pressure to make everything you planned happen before the end of the year. I know You know that it is time to focus on what really matters and not get distracted by things that don't. I'm confident you can make this a successful and abundant year.

 

 In this episode, you will learn the following:

 1) What are the top three things you need to do to crush the last quarter of 2022? 

2) What is the best way to open the doors to abundance right now? 

3) How can you practice and repeat the steps necessary to achieve your goals? 

 

 Resources:

Join the Ignite your Money Mind Community www.alejandrar.com/membership

Download your 5K in 30 days here www.alejandrar.com/5K

 

 

 Chapter Summaries:

 [00:00:00] - The last quarter of the year always feels like a marathon. The holidays, the pressure of closing up a chapter and the end of a year add up the pressure. One of the members of IMM's Ignite Your Money community is a mom of four and a fulltime business owner. She feels the pressure to make it work for her and her kids.

 

 [00:04:28] - In this episode, Toni explains how to focus on what matters to you and what you want to accomplish by the end of the year. Most female entrepreneurs waste time chasing many ghosts at the same time. They don't take a step back and ask, what is the intention and the impact of that specific goal?

 

 [00:11:03] - The number one way for female entrepreneurs to make money is by openly and widely offering their products and services. 90% of members of Ignite Your Money Mind and my 101 clients talk about their offers once or twice and then disappear. Last quarter of the year is the best quarter to put together an attractive offer and roll with it.

 

 [00:14:00] - For the next ten weeks, focus on what really matters to you and talk about your offers. Next week, talk about the lack mentality. Then talk about what you want to achieve and focus on opening the doors for abundance. Practice. Practice. Tweak and repeat.

 

 

 

 Connect with me:

IG: @MoneyMindsetExpert

www.alejandrar.com

 

Loved this episode?Leave us a review and rating here: {LINK}

How to Remove Your Biggest Money Block (It's Easier Than You Think)

Episode 55

mercredi 6 juillet 2022Duration 14:45

Are you experiencing this when it comes to Removing a money block.? You will struggle to change your relationship with money if you do not remove your money blocks.. I've put together my tips on how to get yourself to the next level.

 

In this episode, You will learn how to remove your money block...

 

So now you are aware that you have a specific money block waiting for you to release it. But now, what do you do with that information? And most importantly, how can you remove it? Let's talk about it in this episode we are listening to the Happy and wealthy bilingual podcast. 

 

I was recently made aware that I have a specific money block that is holding me back from being my happiest and wealthiest self. While this was initially difficult to hear, it was also a relief to finally put a name to the discomfort I'd been feeling. 

 

Now that I know what my block is, I am committed to taking the necessary steps to remove it. I'm grateful to have a resource like the Mess Money Block Blaster to help me effectively remove my block and welcome abundance into my life…

 

Go to www.alejandrar.com/exclusive  and book your exclusive appointment with me so that you know exactly what is stopping you from having real progress with your money.

 

In this episode, you will learn the following:

  1. How can you remove your money blocks?
  2. How can you turn your money block into a strength?
  3. How can you use the Mess Money Block Blaster to remove your money blocks effectively?



Resources:

 

Go to www.alejandrar.com/exclusive  and book your exclusive appointment with me so that you know exactly what is stopping you from having real progress with your money.

 

Follow me on:

Instagram: @alejandrar_coach

Website: www.alejandrar.com

Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/the-happy-wealthy-podcast/

 

Is manifestation techniques enough to have more money?

Episode 54

mercredi 29 juin 2022Duration 31:41

Are you attracting what you really want in life? If not, it's time to take a look at what you're doing and how you're thinking. Manifestation isn't everything. 

Go to www.alejandrar.com/exclusive and book your exclusive 1:1 Money Block Diagnosis so you know exactly what is stopping you from having real progress with your money. 

Our guest today will tell you how she changed her thinking and her life to attract what she really wanted. 

"When you change the way you look at things, the things you look at change." - Dr. Wayne Dyer

Petia Kolibova is an alignment women's coach who guides women to intuitively connect with their inner vision so they can experience personal and professional magnetism and become unapologetically abundant.

She has a background in business and NLP, and uses a variety of modalities to help her clients achieve their desired results. 

 

    In this episode, you will learn the following:

 

1. The importance of aligning with one's purpose

 

2. The impact of energy on manifestation

 

3. The importance of self-love in attracting abundance.

 

Connect with Petia Kolibova on Instagram @petiakolibov

 

Go to www.alejandrar.com/exclusive and book your exclusive 1:1 Money Block Diagnosis so you know exactly what is stopping you from having real progress with your money. 

 

Don't forget to Subscribe or hit the Follow button to this podcast. 

By the simple act of sharing this episode, you may be helping pack their bags and finally take that long overdue vacation.

Follow me on Instagram


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