The Social-Engineer Podcast – Details, episodes & analysis

Welcome to the Social-Engineer Podcast: The SE Etc. Series. This series will be hosted by Chris Hadnagy, CEO of Social-Engineer LLC, and The Innocent Lives Foundation, as well as Social-Engineer.Org and The Institute for Social Engineering. Join Chris as he discusses topics and news pertaining to the world of Social Engineering. [Aug 26, 2024]

 

00:00 - Intro

00:20 - Intro Links

-          Social-Engineer.com - http://www.social-engineer.com/

-          Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/

-          Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/

-          Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/

-          Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb

-          CLUTCH - http://www.pro-rock.com/

-          innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/                                                

04:11 - Story 1: Keytronic Attack

05:46 - Story 2: CrowdStrike Aftermath

06:41 - What You Can Do

10:11 - Story 3: Apple Intelligence

12:19 - Wrap Up & Outro

-          www.social-engineer.com

-          www.innocentlivesfoundation.org

 

Find us online

-          Chris Hadnagy

-          Twitter: @humanhacker

-          LinkedIn: linkedin.com/in/christopherhadnagy

Today on the Social-Engineer Podcast: The Security Awareness Series, Chris is joined by Kimberly Sims. Kimberly is the Deputy CISO, Director of Cyber Operations and Cloud Security for American Century Investments. Kimberly has over 17 years’ experience in the Financial Services sector. Prior to joining American Century, Kimberly ran the Information Security Program for the second-largest capital market’s desk in the world, responsible for securing systems that process a trillion-dollar debt portfolio.

 

Kimberly is an advisory member, and IT lead for the Charter for Veterans, a non-profit organization assisting recovering combat wounded veterans. She is an advocate for mentorship and coaching across the security industry and participates in several industry groups. [Aug 19, 2024]

 

00:00 - Intro

00:22 - Intro Links:

-          Social-Engineer.com - http://www.social-engineer.com/

-          Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/

-          Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/

-          Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/

-          Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb

-          CLUTCH - http://www.pro-rock.com/

-          innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/                                               

03:01 - Kimberly Sims Intro

03:49 - Inspired by a Book

05:32 - Making a Giant Leap!

06:59 - Biggest Mistakes

09:14 - Lessons Learned

11:07 - Security Ambassador

13:23 - Overcoming the Fear

15:20 - Executive Order

17:06 - People, Process, Technology

18:38 - Back to Basics

20:11 - Resiliency Programs

23:14 - The Take Home

24:47 - Jump In!

25:46 - Book Recommendations

-          Blink - Malcolm Gladwell

-          Pitch Perfect - Bill McGowan

-          Permission to Screw Up - Kristen Hadeed

27:49 - Mentors

29:12 - Find Kimberly Sims online

-          LinkedIn: in/kimberly-sims-733510/

29:26 - Wrap Up & Outro

-          www.social-engineer.com

-          www.innocentlivesfoundation.org

Today on the Social-Engineer Podcast: The Security Awareness Series, Chris is joined by Sigita Jurkynaitė. Sigita works as Information Security Manager at Nord Security, where she is responsible for company's Information Security Management System, ensuring compliance with international standards and regulations, and security training and awareness.

 

Previously, Sigita worked at Research and Education Network Association GÉANT, where she led a wide range of international projects and teams, information security community activities and Special Interest Groups. She organized cyber security trainings, conferences and workshops in Europe and Asian countries.  Sigita was Director of CyberSOC at NRD Cyber Security prior to joining Nord Security.

 

Sigita holds a Master’s Degree of Business Management at the ISM University of Management and Economics, where she researched the relationships between people's knowledge, attitude and behavior towards cyber security in organizations. [June 17, 2024]

 

00:00 - Intro

00:18 - Intro Links:

-          Social-Engineer.com - http://www.social-engineer.com/

-          Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/

-          Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/

-          Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/

-          Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb

-          CLUTCH - http://www.pro-rock.com/

-          innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/                                               

02:50 - Sigita Jurkynaitė Intro

04:03 - It's Not All Tech

06:24 - A Change in Attitude

09:26 - On the Same Team

13:51 - Back to Basics

14:52 - Reporting, Not Ratio

17:06 - Win Fabulous Prizes!

19:33 - The Toxic List

23:01 - Making it Fun

-          SWITCH Security Awareness Activities

27:25 - The Power of Ownership

29:28 - One Size Does NOT Fit All!

31:21 - Mentors

-          Aunshul Rege

-          Nicole Harris

-          Don't You Know That You're Toxic?

-          Fleur van Leusden

34:10 - Book Recommendations

-          The Security Culture Playbook - Kai Roer & Perry Carpenter

35:11 - Find Sigita Jurkynaitė online

-          LinkedIn: linkedin.com/in/sigita-jurkynaite

35:38 - Wrap Up & Outro

-          www.social-engineer.com

-          www.innocentlivesfoundation.org

Today Chris is talking with Ronald E. Riggio, Ph.D., the Henry R. Kravis Professor of Leadership and Organizational Psychology and former Director of the Kravis Leadership Institute at Claremont McKenna College. Dr. Riggio is a social/personality psychologist and leadership scholar with more than a dozen authored or edited books and more than 150 articles/book chapters. His research interests are in leadership and organizational communication, particularly leader nonverbal communication, and emotional competence.  He is part of the Fullerton Longitudinal Study that is examining leadership development across the lifespan (beginning at 1 year of age and continuing through adulthood).   

 [Sept 12th, 2022] 

 

00:00 – Intro  

• Social-Engineer.com

• Managed Voice Phishing 
• Managed Email Phishing 
• Adversarial Simulations 
• Social-Engineer channel on SLACK 
• CLUTCH 

• innocentlivesfoundation.org

00:20 – Intro Links 

03:02 – Dr. Ron Riggio Intro 

04:13 – How did you become a professor of leadership? 

07:41 – What year did you start focusing on charisma? 

09:16 – The importance of charisma for leadership 

12:49 – How does one learn to develop personal charisma? 

15:27 – How important is getting gestures right? 

18:22 – The benefits of showing emotional expressions 

21:41 – Dynamic Attractiveness 

23:45 – What can I do to become a better leader? 

26:51 – Transformational Leadership 

28:34 – Leaders need to know their followers 

29:41 – How do you lead at scale? 

32:42 – Developing leadership capacity in others 

35:44 – The attraction to the "Strong Man" 

40:11 – Spare the rod 

44:16 – Who do you consider your biggest mentors? 

• Howard S. Friedman 
• Bernard Bass 

47:04 – Book Recommendations: 

• Influence: Science and Practice - Robert Cialdini
• Leadership - James MacGregor Burns
• Daily Leadership Development - Ronald E. Riggio

50:58 – Find Dr. Riggio on the web 

• Twitter: https://twitter.com/ronriggio 
• Website: www.riggioleadership.org 
• Blog Site: psychologytoday.com/blog/cutting-edge-leadership   

51:54 – Guest Wrap Up 

52:28 – Outro 

• www.social-engineer.com 
• www.innocentlivesfoundation.org  

Welcome to the Social-Engineer Podcast: The Doctor Is In Series – where we will discuss understandings and developments in the field of psychology.  

 

This is Episode 177 and hosted by Chris Hadnagy, CEO of Social-Engineer LLC, and The Innocent Lives Foundation, as well as Social-Engineer.Org and The Institute for Social Engineering. 

 

Joining Chris is co-host Dr. Abbie Maroño. Abbie is Director of education at Social-Engineer, LLC, and a perception management coach. She has a PhD in Behaviour analysis and specializes in nonverbal communication, trust, and cooperation. 

 

Today’s conversation will be on the topic of Subliminal Persuasion. [Sep 05, 2022] 

 

00:00 – Intro 

00:27 – Dr. Abbie Maroño Intro 

01:07 – Intro Links 

• Social-Engineer.com
• Managed Voice Phishing
• Managed Email Phishing
• Adversarial Simulations 

• Social-Engineer channel on SLACK
• CLUTCH
• innocentlivesfoundation.org 

03:26 – Why this podcast? 

04:28 – The topic of the day: Subliminal Persuasion 

05:46 – What is Subliminal Persuasion? 

07:03 – The Coca-Cola & popcorn myth 

09:08 – Judas Priest Lawsuit 

10:32 – Sex on ice, does it work? 

15:00 – Getting warmer... 

16:08 – ...and colder 

18:49 – The importance of being attentive 

21:28 – Does it pass the smell test? 

22:59 – Can Prime lead to Persuasion? 

24:34 – The necessity of Motivation 

27:05 – Does Belief play a role? 

28:17 – The Smell of Fear 

32:52 – Applying the Subliminal 

38:58 – The limitations of application 

41:26 – Subtle Psychology 

44:33 – Book Recommendations 

• Subliminal: How Your Unconscious Mind Rules Your Behavior – Leonard Mlodinow 

45:42 – Find Dr. Abbie Maroño on the web 

• Twitter: https://twitter.com/abbiejmarono 
• LinkedIn: linkedin.com/in/dr-abbie-maroño-phd-35ab2611a 

• Website: https://www.abbiemarono.com/ 

46:26 – Find Chris on the web 

• Twitter: https://twitter.com/humanhacker 
• LinkedIn: linkedin.com/in/christopherhadnagy 

46:41 – Wrap Up  

47:59 – Outro 

• www.social-engineer.com 
• www.innocentlivesfoundation.org 

 

Select research: 

Chen, Z., Tan, Y., Zhang, Z., & Li, M. (2021). Research on subliminal visual messages based on EEG signal and convolutional neural network. In MATEC Web of Conferences (Vol. 336, p. 05014). EDP Sciences. 
 

Damaskinidis, G., & Kostopoulou, L. (2021). Intersemiotic Translation of Subliminal Messages in Brand Logos: A Qualitative Experimental Research. International Journal of Semiotics and Visual Rhetoric (IJSVR), 5(1), 1-14. 
 

Dijksterhuis, A., Aarts, H., & Smith, P. K. (2005). The power of the subliminal: On subliminal persuasion and other potential applications. The new unconscious, 1, 77-106. 
 

Epley, N., Savitsky, K., & Kachelski, R. A. (1999). What every skeptic should know about subliminal persuasion. Skeptical Inquirer, 23(5), 40-45. 

 

Hsu, L., & Chen, Y. J. (2020). Neuromarketing, subliminal advertising, and hotel selection: An EEG study. Australasian Marketing Journal (AMJ), 28(4), 200-208. 

 

Li, N., Juan, L., Xin, W., & Xiang-hong, S. (2011, March). Effect of sustained subliminal auditory stimulus on human emotion. In International Conference on Information Science and Technology (pp. 381-384). IEEE. 

 

Loersch, C., Durso, G. R., & Petty, R. E. (2013). Vicissitudes of desire: A matching mechanism for subliminal persuasion. Social Psychological and Personality Science, 4(5), 624-631. 

 

Riener, A. (2012). Subliminal persuasion and its potential for driver behavior adaptation. IEEE Transactions on Intelligent Transportation Systems, 13(1), 71-80. 

 

Smarandescu, L., & Shimp, T. A. (2015). Drink coca-cola, eat popcorn, and choose powerade: testing the limits of subliminal persuasion. Marketing Letters, 26(4), 715-726. 

 

Strahan, E. J., Spencer, S. J., & Zanna, M. P. (2002). Subliminal priming and persuasion: Striking while the iron is hot. Journal of experimental social psychology, 38(6), 556-568. 

 

Zacharia, A. B., Hamelin, N., Harcar, T., & Rodgers, P. (2020). A Neuro Analysis of Static Subliminal Advertising in Packaging. EDITORIAL 77, 29, 81-104. 

This month, Chris Hadnagy and Ryan MacDougall are joined by Nishant Bhajaria. Nishant is an executive leader and industry-expert in the privacy and security space and currently serves as the Director of Privacy Engineering and Governance at Uber. 

He plays the critical role connecting engineering, legal, and leadership to ensure data protection for both the user and the business. Prior to Uber, Nishant spearheaded compliance and privacy engineering programs at Google, Netflix and Nike. He has a Master’s Degree in computer science from Arizona State University 

In addition to speaking extensively in this space, Nishant also teaches courses around privacy, security and career development on LinkedIn Learning. Nishant authored Data Privacy: A Runbook for Engineers - a deep dive into strategies on effectively identifying, communicating and addressing privacy risks using technical strategies. [Aug 15, 2022] 

00:00 – Intro 

00:20 – Intro Links 

• Social-Engineer.com
• Managed Voice Phishing 
• Managed Email Phishing
• Adversarial Simulations
• Social-Engineer channel on SLACK

• CLUTCH
• innocentlivesfoundation.org

02:17 – Nishant Bhajaria Intro 

03:33 – How did your career path start? 

05:44 – Balancing security and the end-user experience 

09:29 – How to introduce security and privacy concepts into a pre-existing infrastructure 

13:50 – Balancing technological freedom with security for your family 

19:28 – Bridging divisions for the sake of privacy and security 

22:09 – Creating better industry standards 

26:28 – How to handle your platform becoming weaponized 

30:53 – The ethical issue of data use 

35:11 – The role of Social Engineering in privacy and security 

39:14 – 3 action steps that companies should start doing right now 

42:56 – Find Nishant online 

• LinkedIn: https://www.linkedin.com/in/nishantjb/ 

• Certification: https://dataprotocol.com/pe-certification 

44:24 – Book Recommendations 

• Nonzero: The Logic of Human Destiny – Robert Wright
• Team of Rivals– Doris Kearns Goodwin
• Data Privacy: A Runbook for Engineers – Nishant Bhajaria

47:13 – Wrap Up  

47:41 – Outro 

• www.social-engineer.com 
• www.innocentlivesfoundation.org 

Today Chris is talking with Hala Taha. Hala, who has been dubbed the “The Podcast Princess,” is the host of Young and Profiting (YAP) Podcast, which is frequently ranked as a #1 Education podcast across all apps. Hala is also the founder and CEO of YAP Media, a social media and podcast marketing agency for top podcasters, celebrities and CEOs. She is well-known for her engaged following and influence on LinkedIn, and she landed the January 2021 cover of Podcast Magazine. 

 

Hala is an expert on networking, personal branding, leadership, social media, side hustles, entrepreneurship and podcasting. [Aug 8th, 2022] 

 

00:00 – Intro  

• Social-Engineer.com
• Managed Voice Phishing
• Managed Email Phishing 
• Adversarial Simulations 
• Social-Engineer channel on SLACK 

• CLUTCH 
• innocentlivesfoundation.org 

02:05 – Hala Taha Intro 

03:14 – How did you end up running a media company? 

05:43 – The journey towards starting YAP Media 

07:01 – The early days of podcasting 

09:22 – Resources for podcasting (2018 vs 2022) 

10:38 – How did you transform a podcast into a media company? 

16:20 – Taking Risks vs Being Smart 

18:29 – The importance of pure intentions 

20:44 – The secrets to finding like-minded team members 

21:56 – What have been your biggest struggles while growing your company? 

22:52 – Quality time with a remote team 

24:51 – Maintaining the work-culture across time zones 

26:35 – Tips for starting out 

30:25 – Building the right foundation 

32:27 – Find Hala online 

• Podcast link: https://linktr.ee/YAPwithHala 
• Instagram: https://www.instagram.com/yapwithhala 
• Twitter: https://twitter.com/YAP_Podcast 

• LinkedIn: https://www.linkedin.com/in/htaha/ 

33:15 – Who have been your mentors? 

• Father 
• Heather Monahan 
• Jordan Harbinger 

35:21 – Book Recommendations: 

• The Like Switch – Jack Schafer

36:17 – Guest Wrap Up 

36:28 – Outro 

• www.social-engineer.com 

• www.innocentlivesfoundation.org  

This month, Chris Hadnagy and Ryan MacDougall are joined by the Chief Operating Officer of the ILF, Shane McCombs.  

Shane leads the ILF with more than 25 years of experience in the tech industry, including more than a decade of experience in C-level roles. He led enterprise-wide initiatives within project management, customer relationship management and acquisition, policies and procedures, process improvement, and infrastructure. Shane is also an accomplished public speaker and trainer focused on change management, professionalism, social engineering, and corporate security. In the past, he volunteered for the Autism Hope Alliance and currently donates his time to businesses and non-profits as a trusted advisor. [July 18, 2022]  

00:00 – Intro 

01:02 – Intro Links 

• Social-Engineer.com

• Managed Voice Phishing
• Managed Email Phishing
• Adversarial Simulations
• Social-Engineer channel on SLACK 
• CLUTCH 

• innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/ 

04:41 – Shane McCombs Intro 

06:14 – What got you started off in InfoSec? 

08:36 – What led you to want to do more in the industry? 

10:40 – “Throwing your hat in the ring” 

17:31 – Cybersecurity for kids and parents 

19:52 – How to "minor" in a "major" topic 

22:29 – Age appropriate conversations 

25:12 – Additional concerns in the summer months 

28:38 – The TRUST Framework 

31:40 – The importance of communication 

33:59 – When and how to introduce electronic monitoring

40:16 – The "stats" of ILF 

43:50 – Who is your biggest mentor?  
- his wife  

45:32 – Book Recommendations 

• Going Pro - Tony Kern
• The 7 Habits of Highly Effective People – Stephen Covey
• Neuromancer - William Gibson

48:44 – Wrap Up  

49:29 – Outro 

• www.social-engineer.com 
• www.innocentlivesfoundation.org 

Today Chris is talking with Laurie Segall. Laurie is the founder of Dot Dot Dot, a media company focused on onboarding the mainstream into a new era of the internet, Web3. Laurie is an award-winning journalist who has interviewed the world’s most influential tech leaders including Mark Zuckerberg and Tim Cook. Prior, she was CNN’s senior tech correspondent, covering technology and culture for a decade and a former reporter for 60 Minutes. [July 11, 2022] 

00:00 – Intro 

• Social-Engineer.com 
• Managed Voice Phishing 
• Managed Email Phishing

• Adversarial Simulations 
• Social-Engineer channel on SLACK 
• CLUTCH 
• innocentlivesfoundation.org 

03:23 – Laurie Segall intro 

04:20 – Starting your career in the "wee hours"  

07:54 – Was journalism always the goal? 

12:31 – Navigating chaos 

15:57 – Taking on Revenge Porn 

21:20 – What motivated you to write about your life so early? 

24:46 – Writing during the pandemic 

29:50 – How lobsters grow  

35:44 – Building a company 

38:40 – Wearing 2 hats 

40:54 – Who would you consider your biggest mentors? 

• CNN Digital – Susan Grant  

43:38 – Book Recommendations: 

• Slouching Towards Bethlehem - Joan Didion
• (Laurie’s book) Special Characters - Laurie Segall

45:56 – Find Laurie Segall online 

• Website link: https://www.d3network.io/ 
• Instagram: @LaurieSegall & @d3_network 
• Twitter: @LaurieSegall & @d3_network 

48:32 – Guest Wrap Up & Outro 

• www.social-engineer.com 

• www.innocentlivesfoundation.org  

This month, Chris Hadnagy and Ryan MacDougall are joined by Ted Harrington. Ted is the author of HACKABLE: How to Do Application Security Right and the Executive Partner at Independent Security Evaluators (ISE), the company of ethical hackers famous for hacking cars, medical devices, and password managers. Ted has been named both Executive of the Year by the American Business Awards and an SD Metro 40 Under 40 entrepreneur. Ted has been featured in more than 100 media outlets, including The Wall Street Journal, Financial Times, and Forbes. [June 20, 2022] 

00:00 – Intro 

00:56 – Intro Links 

• Social-Engineer.com - http://www.social-engineer.com/ 
• Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/ 

• Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/ 
• Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/ 
• Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb 
• CLUTCH - http://www.pro-rock.com/ 
• innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/ 

02:32 – Ted Harrington Intro 

03:21 – How did you start off in this industry? 

06:15 – Explain it like I'm 12 years old 

07:59 – The origins of ISE  

09:32 – Is there a "perfect" Password Manager? 

14:11 – How to communicate at the executive level 

16:54 – The right and wrong ways of investing in security 

25:17 – Responsible Disclosure 

29:04 – The challenges of the Medical Device field 

32:39 – The problem with legislation driving security  

34:20 – The manufacturers’ role in safety and security  

36:00 – Who is the book "Hackable" for? 

38:05 – Find Ted online 

• Twitter: https://twitter.com/securityted 
• LinkedIn: https://www.linkedin.com/in/securityted 

• Website: https://www.tedharrington.com 

38:37 – Book Recommendations 

• Retail Pride - Ron Thurston  
• Art of Resilience – Hussein Al-Baiaty  

41:04 – Who is your biggest mentor? 

• Business Partner – Steve Bono 

45:35 – Wrap Up  

46:17 – Outro 

• www.social-engineer.com 
• www.innocentlivesfoundation.org