The Pro Organizer Studio Podcast – Details, episodes & analysis

How is the organizing business growing and changing--and how do YOU adapt so you don't lose out? We're talking about it today on Day 2 of the Week of Cabri on the pod!

LINKS FOR LISTENERS:

Our new free workshop: www.poroadmap.com
Connect with Melissa: hello@proorganizerstudio.com
Meet Cabri: www.minimizethenorganize.com

Melissa is delving into the evolving landscape of the organizing industry with guest Cabri Carpenter of Minimize Then Organize in Lubbock, Texas.

They discuss the impact of COVID-19 on business practices, the importance of adaptability and flexibility, and the necessity for organizers to embrace new technologies and strategies. The conversation also touches on the influx of new organizers, pricing challenges, and the various paths professionals can take within the industry. Melissa emphasizes the need for continuous learning and innovation to sustain and grow a successful organizing business.

 01:32 Adapting to Industry Changes
04:18 The Importance of Flexibility
06:31 Challenges and Opportunities in Organizing
10:55 The Reality of Running an Organizing Business
13:54 Exploring Diverse Paths in Organizing
20:03 Conclusion and Upcoming Episodes

It's part 1 of our WEEK OF CABRI here on the podcast--you are going to get lots of GREAT stuff from one of my favorite (and one of the most successful!) organizers that I know! 

LINKS FOR LISTENERS:

New FREE workshop: www.poroadmap.com
Connect with Melissa: hello@proorganizerstudio.com

The Week of Cabri part 1: Business Growth, Team Dynamics, and Social Media Insights 

We are touching on various topics crucial for the professional organizing industry, including social media strategies, business reflection, team expansion, and the importance of knowing your numbers. Both Melissa and Cabri share their unique experiences and perspectives on growing an organizing business, tackling social media, and transitioning into leadership roles. 

03:54 Cabri's strengths and coaching style 
07:13 The journey of Minimize Then Organize 
13:10 The role of social media in organizing businesses 
22:07 Building and managing a successful team 

Your online presence is your employee that works 24/7/365--and today I'm hosting Brie Morrissey of BK Branding Co to talk about 8 signs your business needs a REFRESH! 

In this episode, Melissa Klug checks in from Kyoto, Japan, to discuss the crucial role of branding in the organizing industry with expert Brie Morrissey. Brie, a former Pro Organizer Studio employee, now specializes in helping professional organizers enhance their online presence to attract more clients.

They explore the significant impact of visual branding, effective website design, and proper use of fonts. Listeners will learn about the importance of maintaining up-to-date branding, aligning business models with current services, and making strategic brand refreshes.

Tune in to gain actionable insights on how to build a cohesive and attractive brand that will elevate your organizing business.

TIMESTAMPS:

00:00 Introduction from Japan

00:30 Meet Brie Morrissey: Expert in Online Presence

01:11 Brie's Journey and Expertise

02:23 The Importance of Branding and Websites

05:58 User Experience and Branding Strategies

11:26 Signs It's Time for a Rebrand

14:46 Practical Tips for Rebranding

23:55 Adapting to Business Changes

30:50 Staying Competitive in the Market

34:05 Expanding Your Business to a New Location

35:24 Rebranding After Acquiring a Business

37:36 Raising Prices and Enhancing Brand Perception

40:11 Attracting High-Quality Employees Through Rebranding 

42:03 The Importance of Investing in Professional Branding

45:09 Efficient Design and Branding Processes

48:30 Affordable and Effective Branding Solutions

01:02:21 Conclusion and Final Thoughts

Jessica Litman is well known as The Organized Mama, and has built an organizing business that many of us dream of! She also has dreamed of writing a book since she was in 4th grade--and is making that dream come true in April with the publication of "Home Sweet Organized Home." She is talking to us today about her path in organizing, including working one on one with clients both in-home and virtually, as well as a super successful online brand which started with a blog and has grown exponentially. 

 

LINKS FOR LISTENERS:

The Organized Mama website

Jessica's book "Home Sweet Organized Home"

Jessica's Instagram @organizedmamas

Pro Organizer Studio courses 

Amy Mayorga tells us about turning her personal passion and interest into a strong onine brand, and how to find your own passion for online presence (hint: it's NOT about having to do social media to be successful!) This is part 2 of our conversation with Amy of Minimalista Organizing in Dallas-Ft. Worth, Texas. 

LINKS FOR LISTENERS: 

Amy's Instagram @minimalistamom

Amy's website minimalistaorganizing.com

Inspired Organizer® program information

When Amy Mayorga became a mom, she realized that the STUFF of being a mother was overwhelming her. She discovered organizing and minimalism, changed her own home life--and now changes the home life of her 26,000 Instagram followers and her in-home organizing clients in the Dallas-Ft. Worth, Texas metropolitan area. 

LINKS FOR LISTENERS: 

Amy's Instagram @minimalistamom

Amy's website minimalistaorganizing.com

Inspired Organizer® program information

 

Jen and Melissa are back with part 2 of answering organizer Instagram questions. Today we talk about our own closets and what that teaches us about working with clients, and the pressure we feel to have perfect homes because we are organizers.  LINKS FOR LISTENERS

Our new FREE workshop: The Pro Organizer's Profit Plan 

Join our Inspired Organizer® program

Pro Organizer Studio has resources for professional organizers to start and grow thriving organizing businesses. We have resources for you to check out at all of these places: 

www.inspiredorganizer.com

www.youtube.com/proorganizerstudio

www.instagram.com/proorganizerstudio

www.proorganizerstudio.com

 

 

It's another epsiode of "Jen and Melissa get together and record their conversation" for you! This week, we will give you two epsiodes of us answering questions we got from pro organizers on Instagram. We talk about client situations and client questions, home organizing reality shows, and all sorts of things to get you thinking about your businesses. 

LINKS FOR LISTENERS:

Our new FREE workshop/masterclass "The Pro Organizer's Profit Plan" 

Information on our Inspired Organizer® program and community

In this podcast, we are going over the three mistakes Melissa made early on in her organizing business--so if you are making them too, you know you aren't alone! This is a sneak peek of our NEW one hour free workshop called The Pro Organizer's Profit Plan--If you are interested in watching the full one hour free workshop, click here. 

For more information on our Inspired Organizer® program, click here. 

It is our 100th episode celebration here at Pro Organizer Studio--and we are bringing you an extra special message today. Working with organizers each day--we know that sometimes what we tell ourselves, the story about our capabilities and what we are and who we are--sometimes can stop our progress in our businesses. Today we are bringing you a conversation about the book "Soundtracks" by Jon Acuff, which is all about what those messages in our head are, and more importantly--what are some concrete ways we can fix those messages. 

If you are struggling with mindset, or negative self-talk--and PS, WE ALL DO THIS!--today is for you. 

LINKS FOR LISTENERS:

Soundtracks by Jon Acuff

Sisters of Industry podcast 

Information on the Inspired Organizer® program and community

Jon Acuff's podcast (which is awesome!)