The LinkedIn™ Branding Show empowers entrepreneurs, experts, and businesses on how to use personal and business branding on LinkedIn™ to win dream clients and land industry opportunities outside of the often talked about LinkedIn clichés.
Join your hosts, Michelle B Griffin and Michelle J Raymond, aka #MichelleSquared, for real conversations plus actionable takeaways with a community of powerful and impactful professionals looking to grow with a "good together" approach to personal and business branding. Learn more at MichelleSquared.com and purchase The LinkedIn™ Branding Book on Amazon.com
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How to Prepare Your Brand For LinkedIn's New Second Home Feed Coming Soon
Thursday, July 23, 2026 • Duration 16:00
There's a new feature coming soon to your home feed that will make your LinkedIn experience a bit different, depending on your goals and usage.
In this episode, we share the latest update and exactly what to do to prepare your personal brand and profile so you're not confused or left out of a hopefully upgraded LinkedIn feed experience.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
and ShesVisible.com
Buy your copy on Amazon
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself, Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
GET UNSTUCK WITH YOUR PERSONAL BRAND
When you need clarity fast, Michelle's Power Hours give you a clarity session with strategic answers, feedback and next steps to get unstuck for your biggest personal branding roadblock.
Learn More & Book your session here https://michellebgriffin.com/powerhour/
SUBSCRIBE TO SOCIAL MEDIA FOR B2B GROWTH PODCAST
Listen to Michelle J Raymond's Other Podcast
If you enjoy The LinkedIn Branding Show, you’ll also love Social Media for B2B Growth Podcast, where Michelle shares practical, no-hacks strategies to help B2B teams turn LinkedIn into real business growth. Subscribe wherever you listen.
The LinkedIn Mid Year Brand Reset: The 4-Steps to Win The Second Half of 2026
Thursday, July 9, 2026 • Duration 16:41
Not happy with your LinkedIn presence so far? Good news, we're celebrating the Mid-Year Reset Strategy, the mindset and method we use to get our brands back in gear to meet our personal & professional goals.
Tune in for the exact steps you can take to make the rest of the year one that wins on LinkedIn.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
and ShesVisible.com
Buy your copy on Amazon
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The Latest in LinkedIn Premium & Perks: Is the Value There & Benefits Worth It?
Thursday, June 25, 2026 • Duration 16:39
We're asked this often when we work with clients, speak and train on LinkedIn...should we use LinkedIn Premium?
In this candid episode, we cover the latest benefits rolled out and explore if they are truly worth the investment. We cover the pros/cons and the candid realities of the Premium & Perks Program for you to decide what's best for you.
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
LinkedIn Video: What's REALLY Going On + The Latest Update Impacting Your Feed
Thursday, June 11, 2026 • Duration 16:10
Depending on where you live, the video icon in your feed may have been nonexistent for a while. That's because LinkedIn was hard at work making video a better experience for us. Or did they?
In this episode, we share the new, good, bad, and reality for video to build your brand on LinkedIn. And spoiler: it's not for everyone. But do tell us what you think, we'd love to hear from you.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
and ShesVisible.com
Buy your copy on Amazon
Why Everyone Sounds the Same on LinkedIn Right Now: How To Ensure You Don't Become One of Them
Thursday, May 28, 2026 • Duration 14:59
IN THIS EPISODE
Why is that that so many B2B and personal brands seem like clones on LinkedIn? Looking and sounding the same where so it's just one endless blur? In this episode, we share why it's so easy to fall victim to blurred branding, and how you can escape it if you're feeling a tad blended too.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
If Your Brand Foundation Is Cracked, LinkedIn Just Won't Work: Here's The Fix
Thursday, May 14, 2026 • Duration 16:32
IN THIS EPISODE
Struggling on LinkedIn lately? Let's look deeper....is your brand positioning and messaging set to do the heavy lifting so it's crystal clear who you are and what you're known for?
In this episode, we share our brands stories when we ventured off and how we got back our brand magic, plus the top tips to take now to get back to a foundational first brand.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
Celebrating Our 200th Episode - The Branding Lessons that Impact Most + Show Update
Thursday, April 30, 2026 • Duration 14:00
IN THIS EPISODE:
We are so excited and honored to drop our 200th episode that has impacted listeners on a global and often binge-worthy scale they tell us. We're celebrating and sharing the updates impacting LinkedIn branding that works today plus a SHOW UPDATE moving forward.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
Switching Industries or Careers? How to Pivot Your Profile and Show Up Confidently on LinkedIn
Thursday, April 23, 2026 • Duration 16:18
IN THIS EPISODE:
If you've left a company, role or industry how do you handle the changes on LinkedIn? We share the strategies you need for your profile and your content to align so the people and algorithms make sense of your new path.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
The Power of Ownable Ideas in Content: Why a Unique Concept Is the Key to Differentiate Your Brand On LinkedIn
Thursday, April 16, 2026 • Duration 16:23
IN THIS EPISODE:
Tired of blending in with your content? We makes the case for a strong branded idea to differentiate your content that makes you untouchable and uncopyable on LinkedIn and stand out against the slop of AI content in the feed.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
How To Get Over Your Fear and "Put Yourself Out There" on LinkedIn
Thursday, April 9, 2026 • Duration 14:09
IN THIS EPISODE:
Why does LinkedIn feel so scary to step out and be seen? Especially for women, whom this episode is focused, we're sharing the exact shifts and steps that got us off the sidelines to grow our brands and businesses, and how you can, too, starting today.
CONTACT US:
Michelle J Raymond is a globally recognized LinkedIn™️ for business growth speaker, author and consultant. Her services – audit & strategy, LinkedIn training and LinkedIn profile rewrites.
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist who helps women authors and experts become recognized authorities and thought leaders in their industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle equips experts to position their personal brands for recognition, media opportunities and industry impact.
The LinkedIn Branding Book + Workbook
Position Yourself, Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
GET UNSTUCK WITH YOUR PERSONAL BRAND
When you need clarity fast, Michelle's Power Hours give you a clarity session with strategic answers, feedback and next steps to get unstuck for your biggest personal branding roadblock.
Learn More & Book your session here https://michellebgriffin.com/powerhour/
STAY AHEAD OF WHAT'S WORKING ON LINKEDIN
If LinkedIn feels important to your business but messy in practice, Michelle J Raymond's newsletter delivers clear, no-hacks insights to help B2B teams make better LinkedIn decisions each week. Subscribe here - https://b2bgrowthco.com/newsletter/
and ShesVisible.com
Buy your copy on Amazon
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
KEEP LEARNING HOW B2B TEAMS WIN ON LINKEDIN
If you enjoy The LinkedIn Branding Show, you’ll also love Michelle J Raymond’s other podcast, Social Media for B2B Growth, where she shares practical, no-hacks strategies to help B2B teams turn LinkedIn into real business growth. Subscribe wherever you listen or catch the episodes here - https://socialmediaforb2bgrowthpodcast.com/episodes
GET UNSTUCK WITH YOUR PERSONAL BRAND
When you need clarity fast, Michelle's Position Yourself Power Hour™ gives you a 60-minute clarity session with strategic answers, feedback and next steps to get unstuck for your biggest personal branding roadblock.
Book your session here https://michellebgriffin.com/powerhour/
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
KEEP LEARNING HOW B2B TEAMS WIN ON LINKEDIN
If you enjoy The LinkedIn Branding Show, you’ll also love Michelle J Raymond’s other podcast, Social Media for B2B Growth, where she shares practical, no-hacks strategies to help B2B teams turn LinkedIn into real business growth. Subscribe wherever you listen or catch the episodes here - https://socialmediaforb2bgrowthpodcast.com/episodes
GET UNSTUCK WITH YOUR PERSONAL BRAND
When you need clarity fast, Michelle's Position Yourself Power Hour™ gives you a 60-minute clarity session with strategic answers, feedback and next steps to get unstuck for your biggest personal branding roadblock.
Book your session here https://michellebgriffin.com/powerhour/
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
GET UNSTUCK WITH YOUR PERSONAL BRAND
When you need clarity fast, Michelle's Position Yourself Power Hour™ gives you a 60-minute clarity session with strategic answers, feedback and next steps to get unstuck for your biggest personal branding roadblock.
If LinkedIn feels important to your business but messy in practice, Michelle J Raymond's newsletter delivers clear, no-hacks insights to help B2B teams make better LinkedIn decisions each week. Subscribe here - https://b2bgrowthco.com/newsletter/
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
GET UNSTUCK WITH YOUR PERSONAL BRAND
If you’re overthinking your message, positioning, or next move, Michelle’s Position Yourself Power Hour gives you clear direction and practical next steps so you can move forward with clarity and confidence.
If you enjoy The LinkedIn Branding Show, you’ll also love Michelle J Raymond’s other podcast, Social Media for B2B Growth, where she shares practical, no-hacks strategies to help B2B teams turn LinkedIn into real business growth. Subscribe wherever you listen.
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
ARE YOU SHOWING UP IN AI SEARCH?
AI is now the front door to opportunity for experts like you. The Recognition Ready™ AI Visibility Guide for Experts by Michelle B. Griffin helps you understand how AI evaluates your digital presence and what you can do to show up when and where it matters.
If LinkedIn feels important to the business but messy in practice, Michelle J Raymond's newsletter delivers clear, no-hacks insights to help B2B teams make better LinkedIn decisions each week. Subscribe here - https://b2bgrowthco.com/newsletter/
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
ARE YOU SHOWING UP IN AI SEARCH?
AI is now the front door to opportunity for expertslike you. The Recognition Ready™ AI Visibility Guide for Experts by Michelle B. Griffin helps you understand how AI evaluates your digital presence and what you can do to show up when and where it matters.
If LinkedIn feels almost right but something is still holding you back, Michelle J Raymond's Power Hour helps you gain clarity, direction, and a practical plan to fix exactly what’s not working.
Learn more here - https://b2bgrowthco.com/power-hour-session/
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
NEWSLETTER SUBSCRIPTION
If LinkedIn feels important to the business but messy in practice, Michelle J Raymond's newsletter delivers clear, no-hacks insights to help B2B teams make better LinkedIn decisions each week. Subscribe here - https://b2bgrowthco.com/newsletter/
BECOME THE RECOGNIZED AUTHORITY WITH THEOWN YOUR LANE™ PODCAST
If you’re enjoying The LinkedIn Branding Show, you’ll love Michelle B. Griffin’s solo podcast, Own Your Lane™, the personal branding and PR podcast for women experts ready to be chosen for what they do best. If you’re an author, speaker, or thought leader ready for more visibility, recognition, and opportunity for your next-level era. Listen here –https://michellebgriffin.com/podcast/
The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth - https://mybook.to/The_LinkedIn_Branding_Book
The LinkedIn Branding Book + Workbook
Position Yourself Personal Branding Planner
Business Gold: LinkedIn Company Pages
SUBMIT YOUR QUESTION:
Simply DM both Michelles on LinkedIn to submit your question for a future episode.
HOW YOU SHOWING UP IN AI SEARCH?
AI is now the front door to opportunity for experts like you. The Recognition Ready™ AI Visibility Guide for Experts by Michelle B. Griffin helps you understand how AI evaluates your digital presence and what you can do to show up when and where it matters.
Download Michelle B. Griffin's Recognition Ready™ AI Visibility Guide + Scorecard
If LinkedIn feels important to the business but messy in practice, Michelle J Raymond's newsletter delivers clear, no-hacks insights to help B2B teams make better LinkedIn decisions each week. Subscribe here - https://b2bgrowthco.com/newsletter/
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