The Gstaad Guy Podcastย is your backstage pass to the untold stories behind excellence. Hosted by The Gstaad Guy, out of character, this guest driven, unscripted series explores the real journeys, challenges and turning points that shape those who have mastered their craft. From global tastemakers and industry leaders to creative pioneers and cultural outliers, each episode reveals what it really takes to achieve excellence. Through humour and curiosity, The Gstaad Guy peels back the layers to uncover the grit behind the glamour, offering listeners a rare glimpse into the worlds usually kept behind closed doors.
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Kerzner International CEO: Philippe Zuber โ Destinations, Experience, & The Future of Hospitality
Wednesday, March 4, 2026 โข Duration 01:22:38
The Gstaad Guy sits down with Philippe Zuber, CEO of Kerzner International, to explore how modern luxury hospitality is evolving from hotel stays into fully immersive destinations. As the driving force behind brands such as One&Only, Atlantis, SIRO, and Rare Finds, Philippe shares how unlocking extraordinary locations and designing once-in-a-lifetime experiences requires both discipline and imagination. From selecting destinations to shaping brand emotion and storytelling, he reflects on what it takes to define the future while preserving exclusivity, privacy, and trust.
The conversation dives into the shifting expectations of a multi-generational, highly discerning clientele and why luxury today is about anticipating guest needs before they are spoken. Philippe discusses health and wellness stays, sports and longevity, mindfulness, and the growing demand for meaningful escapes that enhance how time is spent. They explore decision-making in private companies, curating experiences beyond the traditional hotel model, and the added value of personalisation in a world saturated with options. A thoughtful look at comfort, adventure, innovation, and the evolving relationship between brand and guest, revealing how true luxury is not excess, but precision.
Filmed in the One&Only One Zaโabeel Royal Suite.
Chapters:
(00:00) Intro โจ๐๏ธ
(02:02) Kerzner International Ecosystem ๐๐จ
(11:46) Decision Making ๐ง โ๏ธ
(12:30) Private vs. Public Companies ๐๐ข
(15:30) Selecting Destinations ๐โจ
(21:26) Success By Design ๐ฏ๐
(22:21) Destination Selection Process ๐บ๏ธ๐
(29:08) Defining The Future ๐ฎ๐
(30:36) Discerned Customers ๐๏ธ๐
(32:56) Health & Wellness Approach ๐ฟ๐งโโ๏ธ
(40:52) Target Clientele ๐ฏ๐ฅ
(43:37) Understanding Your Desires โค๏ธ๐
(50:41) Sports & Longevity ๐โโ๏ธโณ
(53:07) Montana ๐๏ธ๐ฒ
(53:30) Escapes & Retreats ๐ ๐๏ธ
(55:08) Curating Experiences ๐จโจ
(1:01:03) How Time Is Spent โณ๐
(1:03:47) Hotel Bar ๐ธ๐จ
(1:05:15) Understanding The Consumer ๐ง ๐ฅ
(1:10:18) Demand & Consumption ๐๐
(1:17:54) ร La Poubelle vs. Fantastique ๐๏ธโจ
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Ferragamo Chief Product Officer: James Ferragamo โ Craftsmanship, Legacy, & The Italian Way of Luxury
Wednesday, February 25, 2026 โข Duration 01:12:51
The Gstaad Guy sits down with James Ferragamo, Chief Product Officer at Salvatore Ferragamo, to explore how a century-old family business continues to evolve without losing its soul. From Florence and the historic halls of Palazzo Spini Feroni to working closely with artisans and creative teams, James reflects on joining the family business, navigating generational dynamics, and the responsibility that comes with stewarding a global luxury house. He shares how values, governance, and thoughtful risk-taking shape long-term decision making, and why the Italian approach to luxury has always centred around craftsmanship, beauty, and human connection.
The conversation dives into balancing tradition and innovation, sustainability, and diversification while staying attuned to consumer needs and cultural relevance. James discusses diversity, equity, and belonging, the influence of iconic figures like Marilyn Monroe and Audrey Hepburn on Ferragamoโs legacy, and how craftsmanship becomes a product of culture as much as technique. They also explore leadership across generations, time management, and finding space to do what you love while building something that lasts, culminating in reflections on Ferragamoโs 100-year anniversary and the enduring difference between the what and the why.
Filmed at Salvatore Ferragamoโs head office in Florence.
(00:00) Intro โจ๐๏ธ
(01:53) Ferragamo HQ ๐๏ธ๐
(02:21) Palazzo Spini Feroni ๐ฐโจ
(03:17) Becoming A Shoemaker ๐๐ ๏ธ
(04:54) Family Dynamics ๐จโ๐ฉโ๐ฆโ๐ฆ๐
(06:22) Florentine Businesses ๐ฎ๐น๐๏ธ
(08:21) Ferragamo Today ๐โจ
(11:50) Luxury The Italian Way ๐ฎ๐น๐
(14:52) Tradition & Innovation ๐ฐ๏ธโ๏ธ
(17:35) Sustainability ๐ฑโป๏ธ
(19:30) Value For Customers ๐ค๐ซ
(22:20) Menโs Shoes ๐๐
(24:18) Family Business ๐จโ๐ฉโ๐งโ๐ฆ๐ข
(29:25) Generational Work ๐งฌโณ
(32:00) Joining The Family Business ๐ช๐
(32:58) Luxury Businesses ๐ผ๐
(36:01) Diversification ๐๐
(42:35) Priorities At Home & Work โ๏ธ๐ก
(45:33) Time Management โฐ๐
(47:55) Problem Solving ๐งฉ๐ก
(51:10) Developing Governance ๐๏ธ๐
(54:13) The Fashion Pact ๐ค๐
(56:17) Consumer Touch Points ๐โจ
(1:00:36) 100 Year Anniversary ๐๐ฏ
(1:01:54) The What vs. The Why โ๐ฏ
(1:05:00) ร La Poubelle vs. Fantastique ๐๏ธโจ
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Kessel Group CEO: Ronnie Kessel โ Motorsport, Family Legacy, & The Pursuit of Perfection On And Off The Track
Wednesday, December 24, 2025 โข Duration 59:27
The Gstaad Guy sits down with Ronnie Kessel, CEO of Kessel Group, and co-founder of The I.C.E. St. Moritz, to explore a life shaped by speed, discipline, and a deep-rooted passion for the automotive world. From early dreams of becoming a racing driver and competing at the highest levels of motorsport, to inheriting the responsibility of the family business, following his fatherโs passing, Ronnie reflects on the pivotal moments that defined both his career and his character.
The conversation dives into the transition from racing to leadership within Kessel Group, the balance between competition, dealership life, and classic cars, and why heritage matters as much as performance. Ronnie shares his perspective on how motorsport has evolved, the growing intersection of luxury and racing, and the shared values between craftsmanship in fashion and precision on the track. From obsession with perfection to lessons learned at iconic races such as the 24 Hours of Spa, this is a candid look at ambition, responsibility, and the enduring romance of cars.
Filmed in Andermatt, Switzerland.
Chapters:
(00:00) Intro โจ
(03:18) Racing ๐๏ธ๐จ
(04:44) F1 & Family ๐๐จโ๐ฉโ๐ฆ
(06:49) Sport Today ๐๏ธโก
(09:03) From Racing To The Family Business ๐๏ธโก๏ธ๐ข
(12:17) Racing, Dealership, or Vintage Cars? ๐๐
(13:16) I.C.E. St Moritz ๐ง๐
(14:36) Inheriting Responsibility ๐งฌโ๏ธ
(17:18) Then vs. Now โณ๐
(19:17) C.A.R.S. ๐๐
(19:57) Racing As A Fashion ๐๏ธ๐
(21:13) Specialising vs. Expanding ๐ฏ๐ฑ
(25:43) Importance Of Classic Cars & Heritage ๐๐๏ธ
(27:01) What Do People Think Of Cars? ๐ค๐
(30:46) Formula 1 ๐๏ธ๐
(34:24) 24 Hours of Spa โฑ๏ธ๐๏ธ
(36:43) Intersection of Luxury, Motorsport & Performance ๐๐๏ธ
(39:46) Shared Values Between Racing & Loro Piana ๐ค๐ป๐งต
(40:51) Perfection & Obsession ๐ฏ๐ฅ
(43:37) Lessons Learnt ๐๐ก
(45:49) Advice To Younger Self ๐ช๐ฌ
(50:54) Entering The Automotive World ๐ช๐
(53:14) ร La Poubelle vs. Fantastique ๐๏ธโจ
(55:18) Dream Three-Car Garage ๐
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GCDS Founder: Giuliano Calza โ Branding Codes, Dreaming Big, Discipline, & Making Fashion Fun Again
Wednesday, December 17, 2025 โข Duration 01:12:30
The Gstaad Guy sits down with Giuliano Calza, founder and creative force behind GCDS, to explore the mindset, conviction, and storytelling that shaped one of fashionโs most distinctive modern brands. From his upbringing and early dreams to moving to China and building a new life from scratch, Giuliano reflects on the moments of discomfort and discipline that fuelled his personal and creative growth.
The conversation dives into the codes of branding, the meaning behind logos, and why being a strong storyteller is essential to building something that resonates. Giuliano speaks openly about values, perspective, and the importance of surrounding yourself with the right people and environment to grow. He also touches on why fashion lost some of its fun, what luxury really means today, and why belonging matters more than status. A candid look at conviction, creativity, and what it takes to turn vision into something lasting.
Filmed at Mandarin Oriental, Milan.
Chapters:
(00:00) Intro โจ
(02:22) GCDS ๐โจ
(05:23) Upbringing ๐ถ๐ป๐ก
(08:18) An Unserious Generation ๐๐ฑ
(12:04) The Codes of Branding ๐งฌ๐ท๏ธ
(13:13) Being a Dreamer โ๏ธ๐ญ
(14:33) Moving to China โ๏ธ๐จ๐ณ
(19:00) A New Life ๐ โจ
(20:51) I Was Given Back What Seemed Stolen ๐๐
(24:58) What the Logo Represents ๐ฃโจ
(28:36) Being A Successful Storyteller ๐๐
(32:02) Same Values, Different Perspectives โ๏ธ๐๏ธ
(34:43) What You Look For In People Around You ๐๐ฅ
(37:20) Discovering Giuliano Calza ๐โญ
(39:57) Discomfort & Discipline Power Growth ๐งโโ๏ธ๐ฅ
(43:24) Right Mindset And Environment For Growth ๐ง ๐ฑ
(44:55) Making The Most Out Of Situations ๐๐ก
(47:24) Strong Conviction ๐ช๐ป๐ฏ
(50:27) Fashion Lost Its Fun ๐๐
(53:30) Luxury Is Something To Belong ๐๐ค๐ป
(55:30) ร La Poubelle vs. Fantastique ๐๏ธโจ
(1:02:01) Advice To Self ๐ช๐ฌ
(1:04:48) Family Business ๐จโ๐ฉโ๐งโ๐ฆ๐ข
(1:05:09) Driver For Success ๐๐ฅ
(1:06:46) Heaven Alone Is Hell, & Hell With Friends Is Heaven ๐๐ค๐ป๐
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Davide De Pierro: Author of "The Letters I Never Sent" โ Love, Self-Awareness, Dating, & The Complexity of Being Human
Wednesday, December 10, 2025 โข Duration 01:48:30
The Gstaad Guy sits down with Davide De Pierro, writer, storyteller, and viral voice behind The Letters I Never Sent, for a conversation that explores the messy, tender, and often hilarious reality of being human. Known for his clarity, honesty, and emotional precision, Davide reflects on the inspirations that shaped his writing, why โthe how matters more than the what,โ and the radical act of caring deeply in a world that rewards detachment.
The conversation dives into modern dating, expectations, accountability, and the quiet wisdom found in discovering how you truly feel. Davide unpacks the difference between being impressive and being loved, why perfection is a trap, and what role empathy plays in conflict resolution and navigating relationships. From role models to nostalgia, from self-awareness to the art of speaking simply, he offers a grounded and compassionate look at why so many of us struggle, and why none of us are alone in it. A thoughtful and emotionally resonant episode about relationships, identity, and the lifelong work of becoming a person.
Filmed at Casa Cipriani New Yorkโs Premier River View Suite.
Chapters:
(00:00) Intro โจ
(04:59) The Inspiration โจ๐ก
(06:35) โTwo Feet In One Shoeโ ๐ฃ๐
(08:29) The How is More Important Than The What ๐งญโ๏ธ
(10:30) Caring Deeply โค๏ธ๐ซ
(15:50) Writing Letters โ๐ป๐
(16:58) Captain America ๐ก๏ธ๐บ๐ธ
(17:49) โFind A Man Who Doesnโt Have Social Mediaโ ๐ โโ๏ธ๐ฑ
(22:45) Girl At A Bar ๐ธ๐ฉ
(25:54) Being Impressive vs. Being Loved ๐โค๏ธ
(27:22) Expecting Perfection ๐ฏโจ
(29:32) Be Monogamous In Your Dating Life โค๏ธ๐
(31:21) Role Models ๐๐งโโ๏ธ
(32:00) โPeasantryโ ๐งบ๐
(36:38) Sharing Struggle With Someone ๐ค๐ป๐ญ
(37:40) Wealthy People Donโt Love Each Other ๐ฐ๐
(40:16) โPeasantโ ๐งบ๐
(41:57) Conflict Resolution & Problem Solving ๐งฉ๐ค๐ป
(45:24) โItโs Easier For A Camel To Pass Through The Eye of a Needleโฆโ ๐ช๐ชก
(48:45) Accountability ๐ชโ๏ธ
(50:04) Deficit of Self-Awareness ๐คโ
(53:04) Speaking Calmly & Simply ๐งโโ๏ธ๐ฌ
(56:14) โItโs Really Hard To Be A Personโ ๐๐ง๏ธ
(1:00:09) Trying To Change People ๐ง๐ค
(1:01:58) Getting To Know People ๐ฅ๐ฌ
(1:06:30) Nightclub Analogy For Dating ๐บ๐
(1:08:03) If Itโs Not Sweet In The Beginning Then Whatโs The Point ๐ฏ๐
(1:10:13) Accepting Someoneโs Faults ๐ซ๐
(1:12:33) Taking Advice ๐๐ป๐
(1:14:34) โThe Letters I Never Sentโ ๐๐๏ธ
(1:16:11) Discovering How I Feel ๐ง โค๏ธ
(1:19:42) Relationship Games ๐ญ๐ฏ
(1:23:07) Toxic Tendencies โ ๏ธ๐
(1:25:16) Women Always Know ๐ฉโ๐ฆฐ๐
(1:30:23) Remembering Someone Fondly ๐ธ๐ญ
(1:32:04) Dealing With Your Ex ๐ฌ๐ฑ
(1:34:55) Reuniting With An Ex ๐โค๏ธ
(1:36:05) Why We Want Partners โค๏ธ๐ค๐ป
(1:38:49) Nostalgia ๐ผ๐
(1:43:28) ร La Poubelle vs. Fantastique ๐๏ธโจ
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Olympic Swimmer & UNHCR Goodwill Ambassador: Yusra Mardini โ Survival, Hope, Storytelling, & the Power of the Human Spirit
Wednesday, December 3, 2025 โข Duration 56:14
The Gstaad Guy sits down with Yusra Mardini, Olympic swimmer, UNHCR Goodwill Ambassador, and the real-life inspiration behind The Swimmers, to explore one of the most extraordinary journeys of courage, resilience, and reinvention. From her childhood in Damascus and the moment war changed everything, to the harrowing escape across the Aegean Sea and rebuilding her life in Germany, Yusra reflects on the experiences that shaped her both as an athlete and as a storyteller.
The conversation dives into the power of swimming as an anchor through chaos, her unlikely path to the Olympic Games, and the global impact of having her story portrayed on screen. Yusra opens up about public speaking, refugee advocacy, and how sharing her truth became a way to give hope to millions. She also discusses her creative future in filmmaking, the weight of expectations, and the importance of mental health after trauma. A moving look at courage, identity, and what it means to keep dreaming, even when the world tells you to stop.
Filmed in the One&Only One Zaโabeel Royal Suite.
Chapters:
(00:00) Intro โจ
(01:15) Life on the Road ๐โ๏ธ
(01:54) USC Film Path ๐๐ฅ
(02:50) Power of Storytelling โ๏ธโค๏ธ
(03:32) Love for Swimming ๐โโ๏ธ๐
(05:22) The Swimmers Film ๐ฌ๐ญ
(06:52) Born in Damascus ๐ธ๐พ๐
(07:50) War Begins ๐ฅ๐
(08:13) Missile in Pool ๐จ๐
(08:46) Losing Home ๐๏ธ๐
(10:37) Decision to Flee ๐งญ๐ข
(12:00) Smuggler Journey โ ๏ธ๐
(13:10) Reaching Lesvos ๐ฌ๐ท๐
(14:40) Sea Crossing ๐ค๐ฑ
(15:11) Arriving in Germany ๐ฉ๐ชโจ
(17:32) Olympic Dream ๐ ๐ฅ
(22:12) Olympic Selection ๐๐โโ๏ธ
(24:28) Opening Ceremony ๐๐
(25:36) Global Impact ๐๐ซ
(27:05) Public Speaking ๐๏ธ๐
(31:12) Refugee Advocacy ๐ค๐ป๐ฟ
(34:58) Directing Dreams ๐ฌ๐
(42:28) Mental Health ๐ง ๐
(49:15) ร La Poubelle vs. Fantastique ๐๏ธโจ
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TikTok Former CMO & President of First Round: Nick Tran โ Culture, Chaos, AI, & Being Yourself in the Digital Age
Wednesday, November 26, 2025 โข Duration 01:30:50
The Gstaad Guy sits down with Nick Tran, president of First Round & former CMO of TikTok, and one of the most inventive minds in modern marketing, to explore what it really means to stay true to yourself in a world shaped by algorithms, speed, and constant reinvention. With a career built at the intersection of culture, creativity, and technology, Nick reflects on navigating chaos, solving problems through imagination, and building brand affinity in an era where attention is the most valuable currency.
The conversation dives into how social media rewired culture, the rise of AI as a tool that empowers both creators and consumers, and why authenticity, not perfection, wins in the digital arena. Nick shares lessons from the inside of one of the worldโs most influential platforms, offering rare insight into storytelling, community, and the evolving relationship between people and technology. A thoughtful look at the future of content, identity, and creativity in a world where anyone can make anything.
Filmed at Casa Cipriani New Yorkโs Premier River View Suite.
Chapters:
(00:00) Intro โจ
(01:17) Social media & TikTok ๐ฑ๐ต
(02:32) AI social media ๐ค๐ฒ
(03:18) The most successful lies ๐ญโ ๏ธ
(06:31) AI servicing creators & consumers ๐ค๐จ๐ฅ
(09:48) Oversupply of AI-generated content ๐๐ค๐
(12:08) Producing campaigns ๐ฅ๐
(12:57) Organic socials ๐ฑ๐ฑ
(15:36) Community building ๐งโ๐คโ๐ง๐
(18:14) Becoming a CMO ๐๐ผ
(22:05) Having a calm demeanour ๐๐ฟ
(24:14) Problem solving ๐งฉ๐ก
(28:45) Brand affinity โค๏ธ๐ท๏ธ
(32:57) Content strategy ๐๏ธ๐ฏ
(37:08) Whoop โโก
(41:33) Solving chaos ๐ฅโก๏ธ๐ง
(44:03) Building a team ๐งฑ๐ฅ
(45:55) Working in lean environments ๐ชถ๐ผ
(54:49) Saily โต๐ฑ
(56:46 )University ๐๐
(1:01:36) Screen time ๐ฑโฑ๏ธ
(1:04:19) Knowledge access vs. acquisition ๐๐โ๏ธ
(1:08:16) Process matters โ๏ธ๐ง
(1:09:33) โMarketing at the speed of cultureโ โก๐จ๐
(1:15:32) ร La Poubelle vs. Fantastique ๐๏ธโจ
(1:18:44) Internet awareness & cultural curiosity ๐๐๏ธ๐ญ
(1:19:41) Freelance vs. full-time ๐งโ๐ปโ๏ธ๐ข
(1:25:30) Small teams ๐ฅโจ
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Pomellato CEO: Sabina Belli โ Savoir-Vivre, Modern Femininity, & The Importance of Authentic Craftsmanship In Luxury Goods
Wednesday, November 19, 2025 โข Duration 01:47:24
The Gstaad Guy sits down with Sabina Belli, CEO of Pomellato, to explore how she transformed one of Italyโs most distinctive maisons into a modern emblem of everyday luxury. With a philosophy rooted in savoir vivre, Milanese elegance, and a deep tribute to women, Sabina reflects on how Pomellato revolutionised prรชt-ร -porter jewellery and redefined how women wear, express, and empower themselves.
The conversation dives into the art of preserving and promoting craftsmanship, the difference between archetypes and personas in storytelling, and what truly defines โThe Pomellato Woman.โ Sabina opens up about the brandโs values of kindness, generosity, and authenticity, and how gifting, to oneself or to others, carries emotional meaning far beyond ornament. She also discusses navigating healthy versus unhealthy relationships, both personally and professionally, and why jewellery often becomes a symbol of self-respect, resilience, and love.
Filmed at Mandarin Oriental, Milan.
Chapters:
(00:00) Intro โจ
(02:38) Pomellato ๐โจ
(04:18) Quintessence of Milan ๐ฎ๐น๐๏ธ
(06:03) DoDo ๐ฆ๐
(07:33) Running Pomellato ๐๏ธ๐ผ
(09:45) Craftsmanship ๐ ๏ธ๐จ
(12:16) โPomellato Virtuosiโ ๐ป๐
(13:13) Intelligence of the hand โ๐ป๐ง
(15:32) AI ๐คโจ
(17:30) Fascinated by luxury ๐๏ธ๐
(20:39) Mapping our luxury ๐บ๏ธโจ
(22:28) Archetypes vs. personas ๐ญ๐
(25:23) The Pomellato woman ๐ฉโ๐งก๐
(32:27) The meaning of the transaction ๐๐ค๐ป
(34:25) Essence of luxury ๐๐
(35:25) Self-gifting ๐๐
(38:53) You rule ๐โจ
(40:52) Categories of knowledge ๐๐
(43:13) Money ๐ฐ
(48:18) Be observant ๐๐ง
(52:37) Be kind ๐๐
(53:33) Inclusivity ๐๐ค๐ป
(56:51) Reading the room ๐๏ธ๐๏ธ
(57:49) Being extraordinary โญ๐
(1:02:03) โVirtuoso & La Sprezzaturaโ ๐ป๐ชถ
(1:07:56) Strong women ๐ช๐ป๐ฉโ๐ฆฐ
(1:12:53) ร La Poubelle ๐๏ธ
(1:14:02) Fantastique โจ๐
(1:15:04) Idea of perfection ๐ฏ๐ซ
(1:16:56) Giving back ๐๐คฒ๐ป
(1:19:51) Kind is boring ๐๐
(1:26:17) The essence of generosity ๐คฒ๐ปโจ
(1:29:58) Treat people right ๐ค๐ปโค๏ธ
(1:35:41) Inspiring the next generation ๐ฑโญ
(1:38:26) Modern day heroes ๐ฆธโโ๏ธ๐ฆธโโ๏ธ
(1:39:00) ร La Poubelle vs. Fantastique ๐๏ธโจ
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Nothing Founder & CEO: Carl Pei โ Reinventing Tech, Inspiring Creativity, & Building a Hardware Revolution
Wednesday, November 12, 2025 โข Duration 01:09:50
The Gstaad Guy sits down with Carl Pei, Founder & CEO of Nothing, to explore what it means to build a hardware company from scratch in an industry dominated by software giants. Known for making technology emotional, expressive, and fun again, Carl brings a perspective that blends design, culture, and radical originality.
The conversation delves into the discipline of creating physical products, how constraints sharpen creativity, and why individuality should be embedded into the technology we use every day. Carl reflects on the importance of optimism in innovation, the courage to think differently, and how great gadgets can inspire human creativity and self-expression. A look at the future of tech through the lens of emotion, intention, and personality, reminding us that the next era of innovation is not just about products, but about how they make us feel.
Filmed at The Berkeley, London, Knightsbridge Suite.
Chapters:
(00:00) Intro โจ
(03:41) โMake tech fun to inspire human creativityโ โจ๐ ๏ธ๐จ
(04:53) Creativity ๐ก๐ญ
(06:11) Tech landscape ๐๐ฑ
(08:50) Launching a hardware business ๐๐ง
(12:59) โThe tech world is influenced by Appleโ ๐๐ซ
(18:30) Going into retail ๐๏ธ๐ฌ
(20:13) From Apple ecosystem to Nothing ๐โก๏ธโญ
(21:41) Vision for Nothing ๐โจ
(23:19) Standing out in todayโs market ๐๐
(25:38) Work life balance โ๏ธ๐ฟ
(28:09) Why phones and audio? ๐ฑ๐ง
(32:01) Today vs. Tomorrow โณโก๏ธ๐
(32:58) How AI will affect screen size ๐ค๐๐ฑ
(34:33) How do you feel about folding screens? ๐ฑ๐
(38:01) Entrepreneurship in Europe ๐ช๐บ๐ผ
(41:58) Essential skills ๐ง ๐ ๏ธ
(43:23) The new generation ๐ถ๐ปโก๏ธ๐ก
(44:32) Trauma fuels growth โก๐ฑ
(47:30) Optimism โ๏ธ๐๐ป
(52:00) AI ๐คโจ
(54:51) Open source vs. private models ๐๐ป๐
(58:30) The best device for applied AI is a smartphone ๐ฑ๐ค๐ก
(01:00:47) Robots ๐ค๐ฆพ
(01:04:45) ร La Poubelle vs. Fantastique ๐๏ธโจ
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Author of Just Good Manners: William Hanson โ Etiquette, British Dining Codes, & The Art of Grace in a Noisy World
Wednesday, November 5, 2025 โข Duration 01:13:24
The Gstaad Guy sits down with William Hanson, one of the worldโs leading etiquette authorities and author of Just Good Manners, to explore the role of civility and decorum in a rapidly changing world. Known for blending British tradition with contemporary wit, William reflects on a strict upbringing, the foundations of proper behaviour, and how he crafted a global online persona rooted in charm, clarity, and good sense.
The conversation dives into the nuances of British dining etiquette, navigating love and relationships with grace, and the art of managing social discourse in an age where opinions move faster than manners. William shares how etiquette is not about snobbery or rigidity, but about kindness, confidence, and the simple act of making others feel at ease. A thoughtful look at why timeless principles matter now more than ever, and how good manners can anchor us in an era of chaos and noise.
Filmed at the club at The Twenty Two in London.
Chapters:
(00:00) Intro โจ
(03:17) Philosophy about peas
(07:01) Dining etiquette dilemma ๐ฝ๏ธ๐ค
(07:48) What to do with foods you cannot swallow ๐ฌ๐ฅ
(12:33) Teaching etiquette through entertainment ๐ญ๐
(15:05) Developing an online persona ๐ค๐ป
(16:16) The Gstaad Guy online vs. offline ๐ญ๐งโโ๏ธ
(17:22) Having strict parents ๐จโ๐ฉโ๐ฆ๐
(18:38) Music and calls without headphones ๐ฑ๐๐ โโ๏ธ
(21:10) The voids in dating etiquette ๐๐
(24:58) People should not play games ๐ญ ๐ซ
(27:47) The art of asking someone out ๐ ๐ฌ
(29:38) Ideal first date ๐น๐ท
(30:52) โReverse catfishโ ๐ชค๐๐
(31:13) The optimal flow for a first date ๐งญโค๏ธ
(33:40) โI donโt like nightclubsโ ๐ซ๐บ
(36:24) Should you finish everything on your plate? ๐ฝ๏ธ โ โ
(37:48) Is refusing to toast at a formal dinner acceptable? ๐ฅโ
(39:10) Is double dipping truly a faux pas? ๐ซ ๐ซ
(41:00) Should you ever correct someoneโs table manners? ๐ฝ๏ธ โ ๏ธ
(42:24) Loud vs. soft spoken ๐ ๐คซ
(43:26) How to ask someone to lower their volume? ๐คซ ๐ฌ
(44:10) Small talk go-tos ๐ฌ โจ
(48:30) Being early ๐ โ
(51:34) The art of RSVPing โ๏ธโ๏ธ
(54:21) Is regifting ever ok? ๐ ๐โ
(57:48) Handwritten thank you notes โ๐ป ๐
(01:00:50) How to politely end conversations ๐๐ป ๐
(01:02:58) What is etiquette fundamentally about? ๐ฉ ๐ค๐ป
(01:05:23) ร La Poubelle vs. Fantastique ๐๏ธ โจ
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