The Growth Game – Details, episodes & analysis

In this vulnerable and fire-filled solo episode of The Growth Game, Brie Groves returns to the mic with a powerful reminder: the business (and life) you want starts with the identity you choose to step into.

Fresh off a mindset call with her Cashflow Collective, Brie breaks down how to become the version of yourself who already has the dream. Whether that's $500/month in extra income or a million dollar product suite, it's not about hustle. It's about alignment.

This episode is part pep talk, part journal prompt, and all heart. If you're ready to release the limiting beliefs of 2025 and walk boldly into the version of you who's done playing small, this one will hit deep.

In This Episode:

• Why mindset and not strategy, created Brie's $1.2M leap

• The exact beliefs holding you back (and what to replace them with)

• How to upgrade your identity to match your next-level vision

• Questions to ask as you prepare for a powerful 2026

• What "be her now" really looks like in your day-to-day habits

Resources Mentioned:

• Join the Cashflow Collective

• Follow Brie on Instagram: @briegroves

 

In this powerful episode of The Growth Game, Brie sits down with podcast growth strategist Kylee Chandler, the founder of Podcast Marketing Hub and a behind-the-scenes expert for powerhouse names like Amy Porterfield and Cathy Heller. Together, they unpack how to actually grow a podcast that converts—without a huge audience, fancy gear, or years of content.

Kylee shares the surprising story of how her business skyrocketed after walking away from high-ticket pressure and building her dream offer on her terms. You'll hear her take on low-ticket digital products, quiz funnels, and why podcasting is still one of the most underutilized tools for building trust and making sales in 2025.

Whether you're thinking of launching a podcast, already have one, or want to turn your audience into buyers, this episode is a goldmine of strategy, mindset, and heart.

 

💼 Get Kylee's Podcast Growth Toolkit: PodcastMarketingHub.com/toolkit

🧠 Join Brie's Cashflow Collective: A step-by-step membership to create, launch, and sell your first (or next) digital product

📲 Follow Brie: @briegroves

🎧 Follow Kylee: @kyleejchandler

 

Key Moments from the Episode:

00:00:25 – 00:01:18 - From Amy Porterfield to Lead Machines

Brie introduces Kylee Chandler, podcast growth strategist and founder of Podcast Marketing Hub, who has helped scale major shows using quizzes, SEO, and smart funnels.

00:02:06 – 00:03:15 - The Secret to Fast Growth? Know Your People.

Kylee explains how deep audience understanding (not hacks or trends) is what finally made her business take off after years of struggle.

00:07:31 – 00:10:09 - "You Just Got Lucky" — When Success Triggers People

Kylee tells the raw story of how her business exploded with low-ticket offers after ignoring industry advice — and what happened when a former mentor called it "luck."

00:11:25 – 00:13:25 - How Low-Ticket Offers Fuel Podcast Sales

Brie and Kylee break down how intentional, low-cost offers act as warm-up tools to grow your list and funnel podcast listeners into higher-ticket programs.

00:16:47 – 00:20:23 - Why Podcasting Builds Trust Faster Than Instagram

Kylee shares why podcasting builds a deeper relationship than any other platform — and why now is the best time to start one (even with just a mic and your voice).

00:28:04 – 00:29:03 - Mom Life & Million-Dollar Vision

Brie shares how she built her business with little kids at home, and the mindset shift that helped her keep going: "If someone gave me a million-dollar check in 10 years, would I still show up?"

Hey, it's Bri Groves here, and in my latest podcast episode, I'm spilling the tea on why it took me five years to build a seven-figure business—and how you can do it in just six months with the right roadmap. I just got back from a fabulous weekend in Beverly Hills celebrating my sister's 30th, and while sipping poolside drinks, I made sales from my digital products without lifting a finger—talk about a gratitude moment! I used to hustle hard, throwing spaghetti at the wall with endless offers, but everything shifted when I went all in on one product and perfected its messaging and systems. Now, I'm obsessed with helping women like you skip the trial-and-error grind I went through, which is why I created the Cash Flow Collective and my new Bree Bot AI tool to guide you. I'm sharing how consistency, clarity, and a simplified strategy can build a sustainable business that lets you live your dream life. So grab a seat, dive into this episode, and let's make your one offer irresistible together—DM me your wins because I'd love to cheer you on!

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

Key Moments:

00:00:02:03 - Introduction as Host: Bri welcomes listeners to "The Girls Game," introducing herself as their "new business bestie" and setting the tone for a podcast focused on growing confidence, cash flow, and a dream life. 00:01:46:02 - Gratitude for Passive Income: Bri shares a personal moment of gratitude from her weekend in Beverly Hills, highlighting how her passive income from digital products allowed her to make sales while enjoying life. 00:02:45:11 - Why It Took Five Years: Bri reveals it took her five years to build her success and explains how her students can achieve it faster with a roadmap, sparking the episode's core theme. 00:06:13:10 - Turning Point with One Product: She identifies her shift to focusing on one product as the game-changer, emphasizing consistency in messaging over constantly creating new offers. 00:08:14:13 - Simplifying for Sustainability: Bri details how refining her funnel, content, and backend systems around one offer created a sustainable business, offering actionable advice to listeners. 00:12:45:07 - Cash Flow Collective & Bree Bot: She introduces her Cash Flow Collective and the new "Bree Bot" AI tool, showcasing how she supports her community in building sustainable businesses. 00:14:46:09 - Call to Community: Bri expresses gratitude to her listeners, invites them to connect via DM, and encourages them to join her Cash Flow Collective, reinforcing her community-driven mission.

If you're waiting to feel "ready" before launching your digital product, you'll be waiting forever. In this episode, I break down the biggest myths holding people back from starting and scaling their business. First, you don't need a big audience to make money—some of my students launched with zero followers and still made sales. Second, feeling ready is a lie—successful entrepreneurs take messy action before they have everything figured out. And third, you don't need to have your entire product built before you start selling—pre-selling is a game changer. If you want your life to look completely different in six months, stop waiting and start now!

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

Key Moments:

The Biggest Myth About Starting a Digital Product Business (00:00:00 - 00:00:20)

Brie busts the myth that you need to feel "ready" before launching, emphasizing that waiting for the perfect moment will keep you stuck.

 Why Your Brain is Keeping You Stuck (00:02:09 - 00:03:06)

She explains how fear and imposter syndrome create false excuses, tricking you into staying in your comfort zone instead of taking action.

 Myth #1: You Need a Big Audience to Make Money (00:04:43 - 00:05:38)

Brie shares how some of her students launched their digital products with zero followers and still made money, proving that authority and value matter more than audience size.

 Myth #2: You Have to Feel Ready Before Taking Action (00:07:57 - 00:09:18)

She stresses that "ready" is a moving target, and successful entrepreneurs start before they feel fully prepared.

 Myth #3: You Need to Have Everything Built Before Selling (00:10:58 - 00:12:37)

Brie encourages pre-selling as a way to test offers before spending months creating something that might not sell.

 How Messy Action Leads to Success (00:14:37 - 00:15:21)

She reminds listeners that every successful entrepreneur started before they felt ready, taking action despite uncertainty.

 Your Life Could Look Completely Different in Six Months (00:15:21 - 00:16:07)

Brie ends with a powerful call to action: either keep believing limiting beliefs and stay stuck, or push through fear and transform your life in just six months.

Building a successful business isn't about having all the answers—it's about taking action even when you don't feel ready. I started my business with a three-year-old and a six-month-old, working late at night because I knew I had to change my life. At first, I focused too much on what others were doing, following all the "rules" instead of leaning into what I truly loved. But when I shifted my mindset, stopped chasing vanity metrics, and started showing up unapologetically as myself, my business went from making $12K to $1.4M in just one year. The truth is, success isn't about motivation—it's about consistency. If you want to transform your life, you have to create a vision that's bigger than your fears and show up for it every single day.

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

Key Moments:

1. Quality Over Follower Count (00:00:00 - 00:00:28)

• Brie shares a powerful realization: having a smaller, engaged audience of ideal customers is far more valuable than a large but disengaged following.

2. The Entrepreneurial Journey Is Never Fully Figured Out (00:01:17 - 00:02:35)

• She emphasizes that success is a journey filled with trial and error, and that waiting until everything is "perfect" before starting a business is a huge mistake.

3. Starting a Business as a Mom of Two Young Kids (00:03:15 - 00:05:23)

• Brie opens up about launching her business while raising a three-year-old and a six-month-old, finding time in late nights to build a better future for her family.

4. The Myth of Vanity Metrics in Business Growth (00:05:23 - 00:07:52)

• Brie shares an eye-opening experience from her boutique days: how a smaller influencer with 10K followers outsold an influencer with 150K, proving that engagement and connection matter more than numbers.

5. The $12K to $1.4M Leap—What Really Changed (00:09:07 - 00:10:06)

• Brie breaks down how shifting her mindset and fully embracing her passion helped her scale from making $12,000 to generating $1.4 million in just one year.

6. Creating a Vision Bigger Than Your Fears (00:11:13 - 00:12:30)

• She explains the power of daily visualization, detailing how imagining her future (including a dream trip to Italy) kept her motivated even on tough days.

7. Consistency Over Motivation (00:12:30 - 00:12:50)

• Brie reminds listeners that they won't always feel like showing up, but the difference between those who succeed and those who don't is choosing to take action regardless of how they feel.

3 Signs You're Sitting on a Digital Goldmine (Without Even Realizing It)

When I started my first digital product, I had no idea it would change my life. I was simply sharing what I was already doing—running my boutique business—and people kept asking how I made it work. That's when I realized the power of taking what I already knew and packaging it into a format that could help others. In this episode, I break down the three key signs that tell you you're ready to create your own digital product. Whether you're constantly giving advice, feeling stuck in your current business, or just looking for extra income, the opportunity is already in front of you. I also share some of my students' most unexpected success stories—because if they can do it, so can you. Let's dive in and start building your dream business today!

 

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

 

Key Moments:

The Power of Digital Products (00:00:00 - 00:00:16)

• Brie explains that creating a digital product is simply packaging what you're already helping people with into a format that allows you to serve more people at once.

 Sign #1: You're Already an Expert (00:01:05 - 00:02:23)

• If people frequently ask you for advice in a particular area, that's a strong sign you have valuable knowledge worth monetizing.

 Brie's Personal Example (00:01:32 - 00:01:55)

• She shares how people kept asking her how she built her boutique business, which led her to create her first digital product.

 Sign #2: You've Hit a Business Ceiling (00:02:23 - 00:03:15)

• If you're constantly trading time for money and looking for a way to scale, a digital product can help you serve a larger audience without overextending yourself.

 Sign #3: You Want Extra Income (00:03:31 - 00:04:07)

• Even if you don't feel like an expert, your skills, hobbies, and interests can be turned into profitable digital products.

 Unexpected Success Stories (00:04:07 - 00:05:50)

• Brie shares real-life examples of her students turning unique passions into successful digital products, from selling on Poshmark to mobile bartending to homesteading.

 The Importance of Social Media (00:05:28 - 00:06:15)

• She highlights how today's buyers prefer learning from people they trust on Instagram and TikTok, reinforcing the power of building a personal brand.

If You're Waiting for the 'Perfect Time'—You're Already Losing

In this episode, Brie Grove and Maria discuss the power of overcoming fear and embracing one's personal journey. They explore how shifting from a scarcity mindset to an abundance mindset can completely transform both business and life. Maria opens up about her struggles with maintaining balance, setting boundaries, and learning to say "no" to opportunities that don't align with her vision. One of the key moments in the conversation revolves around how limiting money beliefs hold many people back from financial success and how small mindset shifts can create major breakthroughs. They also emphasize the importance of taking action even before feeling ready, as waiting for the "perfect moment" often leads to missed opportunities. The episode serves as a powerful call to step up, take control, and move boldly toward success.

Follow Maria!

Instagram | Website

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

Key Moments:

• Breaking Through Fear and Doubt (00:02:10 - 00:04:00)

Maria shares how fear held her back for years and what finally pushed her to take action and step into her power.

• The Role of Mindset in Success (00:07:25 - 00:08:50)

We discuss how shifting your mindset from scarcity to abundance can open doors to opportunities you never thought possible.

• Finding Balance in Life and Business (00:12:30 - 00:14:00)

Maria talks about her journey in creating harmony between personal growth and professional success without feeling burnt out.

• The Importance of Saying No (00:16:15 - 00:18:00)

We break down how setting boundaries and turning down the wrong opportunities actually makes room for the right ones.

• Owning Your Unique Story (00:21:40 - 00:23:15)

Maria shares why embracing your personal journey is the secret weapon to building a magnetic brand that stands out.

• The Money Mindset Shift That Changed Everything (00:27:05 - 00:28:50)

We dive into how reframing limiting beliefs around money allowed Maria to break free from financial struggles and step into abundance.

• Taking Action Before You Feel Ready (00:32:10 - 00:34:00)

The episode wraps up with a powerful reminder that waiting for the "perfect moment" is the biggest mistake—success comes from action, not overthinking.

Welcome back to the Growth Game with Brie Groves! This episode with Sheree Burton hit deep because we talked about what it truly means to own your power. We both know what it feels like to let fear hold us back, but we also know the magic that happens when you push through it. Sheree shared how shifting her money mindset and setting boundaries completely changed her business and life. We also talked about why playing small is the fastest way to stay broke—and how confidence is what gets people to buy into YOU. One of my favorite parts? We broke down how owning your unique story is the ultimate business strategy because your truth is what sells. If you're ready to stop hiding and start showing up for the life you want, this episode is for you.

Follow Sheree!

Instagram | Website

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

Key Moments:

Sheree's Fitness Empire Begins (00:02:15 - 00:03:06)

Sheree shares how she built a membership-based fitness community, The Fit Club, designed to remove the guesswork from workouts, meal planning, and support systems for women.

• The Real Struggle of Entrepreneurs and Health (00:06:29 - 00:07:24)

Brie opens up about how entrepreneurs often neglect their health and asks Sheree for advice on how busy women can make fitness a priority.

• The Mindset Shift that Changes Everything (00:26:39 - 00:27:56)

Sheree emphasizes the power of small, sustainable changes, highlighting that fitness and nutrition need to fit into your lifestyle rather than feel like a temporary fix.

• Overcoming Fear to Build a Business (00:28:43 - 00:30:36)

Sheree reveals how she took a leap into entrepreneurship by starting challenges on Instagram, overcoming her fear, and scaling her business despite initial doubts.

• Social Media and Scaling a Brand (00:31:17 - 00:32:28)

Brie and Sheree discuss the power of social media, showing how she leveraged Instagram to create an engaged audience and grow her fitness brand organically.

• It's Never Too Late to Start (00:39:05 - 00:40:15)

Sheree crushes the myth that age is a barrier, sharing how she started her business after 40 and got into the best shape of her life.

• Sheree's Three Simple Rules for Success (00:40:39 - 00:41:04)

She leaves listeners with three game-changing takeaways: walk 10,000 steps daily, consume enough protein, and post something on social media to inspire others.

In this episode, Brie Grove and Giulia Guerrieri explore the journey of entrepreneurship, highlighting the pivotal moments and mindset shifts that lead to success. Giulia shares how leaving her corporate job allowed her to pursue a business aligned with her passions and values. They discuss the power of daily habits in transforming both mindset and business outcomes. The conversation delves into overcoming limiting beliefs, building a purpose-driven brand, and using social media to grow an audience authentically. Resilience emerges as a key theme, with both sharing stories of bouncing back from setbacks. The episode concludes with an empowering call to take imperfect action and trust the process of growth.

Follow Giulia Guerrieri

Instagram | Website

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

Key Moments:

1. The Leap into Entrepreneurship (00:01:20 - 00:02:45)

Giulia shares the pivotal moment she decided to leave her corporate job and dive into entrepreneurship, fueled by her passion for freedom and creativity.

2. The Power of Daily Habits (00:05:10 - 00:06:30)

Giulia explains how implementing consistent daily habits transformed her mindset and helped her scale her business.

3. Overcoming Limiting Beliefs (00:08:20 - 00:09:50)

The discussion focuses on recognizing and rewriting limiting beliefs that hold people back from achieving their full potential.

4. Creating a Brand with Purpose (00:12:00 - 00:13:30)

Giulia emphasizes the importance of building a brand that aligns with your core values and serves a greater purpose.

5. Using Social Media as a Business Tool (00:15:40 - 00:17:20)

The conversation highlights how Giulia leveraged platforms like Instagram to grow her audience and establish authority in her niche.

6. The Role of Resilience in Success (00:19:50 - 00:21:10)

Both Brie and Giulia share personal stories of setbacks and how resilience has been a critical factor in their entrepreneurial journeys.

7. Taking Action Without Perfection (00:23:30 - 00:24:50)

The podcast concludes with a motivational message to take action even when things aren't perfect, emphasizing that progress beats perfection.

 

In this episode, Brie Grove and Alissa Circle dive into the power of collaboration and how combining their unique strengths has created lasting impact. Alissa shares her inspiring journey from a traditional career to entrepreneurship, emphasizing the mindset shifts needed to overcome doubt and pursue bold goals. The conversation touches on finding balance between personal life and business growth, offering actionable tips for harmony and sustainability. Brie highlights the importance of building scalable systems that simplify operations and support long-term success. They also explore the significance of building authentic connections, showing how genuine relationships foster trust and loyalty in business. The episode concludes with an empowering call to take bold action and trust the process, reminding listeners that growth comes from stepping outside their comfort zones.

Follow Allisa Circle

Instagram | Facebook | Website

RESOURCES + LINKS

Join the community - Cash Flow Collective!

Create Your own Digital Product - get the Passive Profit Playbook!

FOLLOW

Brie Groves IG: @briegroves

Brie Groves Youtube: @briegroves

Key Moments:

1. Introduction to Collaboration (00:01:00 - 00:02:30)

Brie and Alissa introduce their partnership and explain how their combined expertise has created a powerful synergy in their work.

2. Alissa's Journey to Entrepreneurship (00:03:15 - 00:05:00)

Alissa shares her transition from a traditional career to entrepreneurship, highlighting the challenges and breakthroughs along the way.

3. The Role of Mindset in Success (00:07:45 - 00:09:30)

They discuss the importance of mindset shifts in overcoming self-doubt and achieving long-term goals.

4. Balancing Personal and Professional Life (00:12:10 - 00:13:50)

Alissa talks about finding harmony between running a successful business and maintaining her personal life.

5. Building Authentic Connections (00:15:30 - 00:16:45)

The conversation explores how genuine relationships are key to growing a business and fostering trust with clients.

6. Scaling Through Systems (00:20:10 - 00:21:50)

Brie emphasizes the importance of creating scalable systems to streamline operations and sustain growth.

7. Taking Bold Action (00:24:30 - 00:26:00)

The episode wraps up with an encouraging call to action, inspiring listeners to take bold steps toward their dreams.