Your Virtual Upline Podcast – Details, episodes & analysis

Today I’m sharing an interview with you that I recently did with one of our community members, and someone that has been a long-time listener and supporter of this podcast, Kristen Glass.

In this episode, we dive deep into what it really means to be a leader, as this is something I’ve been exploring a lot on the podcast lately. Kristen and I specifically talk about the power of faith as it relates to leadership, and we look at the role of bravery and why this is so important to have when you’re starting out in business or navigating challenging times as an entrepreneur.

Kristen is somebody that I respect and admire, because she is someone that truly embodies being a LOVE-LED™ leader. Like what we teach our students to be inside Love Serve Grow™. I hope you get a ton of value from this conversation with Kristen, and that her story inspires you to think bigger in your business as you step into that vision of what the next season of your life will look like!

Listen to Learn

6:37  - How Kristen got her start in network marketing and all the life experiences that led her to that point 

14:48 - Her insights on sponsoring and coaching her team and the way that she views promoting herself to others 

26:07 - A special ask for you regarding how you can support this podcast and its message

31:09 - Kristen’s thoughts on building a team, the hardest parts of leadership, and how you’ll know energetically when it’s time to move on from someone 

39:30 - Her approach to operating as a love-led leader and what she does to cultivate her focus and faith despite all the changes in the market 

47:09 - Why living a life of freedom by doing what we do is about so much more than just making money 

266: How Hard Should You Push Your New Recruits?

264: The 3 Keys to Helping Your New Recruits Get Results

207: What is Your Core Story?

142: {Biz Tip Friday} The Secret to Recruiting Business Builders

Follow me on Threads & Instagram at @bob_heilig

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Today, I want to talk more on leadership and give you some advice around how to handle things when someone on your team joins another company. Because the way that you respond as a leader during these times is key in determining how your business will be impacted long-term!

Let’s be love-led in the way that we lead our teams and the way we show up in the world and let’s build a love-led business, because that is what this profession needs more of. Hopefully, the message I share in this episode will encourage some of you who are dealing with this and allow you to grow more trust and respect with your team, while you build a successful and sustainable business.

Listen to Learn

2:52 - The dangerous thing that happens when a leader stops growing and serving 

9:18 - Why your vision as a leader must be so BIG that it can fit the dreams of every person on your team

11:11 - What practicing your faith means and looks like in action

13:48 - A special ask for you regarding how you can support this podcast and its message

14:30 - How the way you handle someone on your team joining another company will have a long-term impact on your business 

19:42 - The real way to build trust and respect with your team

20:42 - Why I believe that long-term thinking is the key to positivity, and ultimately, the success of your business

Follow me on Threads & Instagram at @bob_heilig

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Recently you’ve been hearing me talk about Facebook Groups on the podcast. As I believe that they are one of, if not the most, powerful business building tools that you have on social media today.

If you have a Facebook Group for your business, or you’re thinking of starting one, then this episode is for you, because today I reveal how using a combination of the right content and outreach strategies will completely transform your group - and business!

As I’ve been sharing, I’ll be hosting a free 3-day workshop on July 23rd to July 25th called How to Revive + Monetize Your VIP Customer Group, and you can register now at www.yourvirtualupline.com/vipgroup

Listen to Learn

5:14 - How to set up your group and position it properly by having a clear mission

6:04 - Ways to create the four different types of content to be successful in your group 

6:18 - Why proactively crafting outreach to the members of your group is key 

7:11 - A special ask for you regarding how you can support this podcast and its message

8:05 - How it all starts with thinking about the problems that you solve in your business

9:04 - Outreach techniques to find out the struggles or problems your members have right now

10:17 - More on creating engaging content based on conversations and outreach

11:08 - What to keep in mind about the follow up with group members 

Register for Our Free 3-Day Workshop, How to Revive + Monetize Your VIP Customer Group! 

430: 5 Reasons to Have a Facebook Group in 2024

431: How to Find Your Dream Customers on Social Media

Follow me on Threads & Instagram at @bob_heilig

Join our free Network Marketing Community

Subscribe to our YouTube Channel

Big News: I’m introducing a brand new, free training series next week... (we’re sill in the process of creating a catchy name for it...).
But the bulk of this episode is about how being a parent is an incredibly REWARDING, but oftentimes a challenging and maddening job...

I know most parents out there can relate how crazy it can be taking care of toddlers.

Today, I want to share some impactful moments I’ve had with my son, Greyson, and the leadership lessons I'm learning along the way.

Listen to Learn
01:58 - My 5-year old son's play therapy story 

04:06 - The amazing progress of Greyson

07:41 - Life lessons I learned from my son

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Have you ever taken the time to step back and consider what the EXPERIENCE is like for a CUSTOMER that buys from your business?

If you haven’t yet, then I want you to understand that improving your customer experience is one of the easiest ways to…

1. Increase your revenue and make more profit

2. Create more opportunities for your business

The problem is, most people in our profession only focused on the value of the initial sale – not thinking longer term – building relationships and creating an experience for customers.

This 2023, it’s no longer about marketing and sales, it’s more on customer experience and delivering customer results.

In this episode, I’ll teach you how to create a memorable customer experience and make a difference in the lives of your customers. 

Listen to Learn

00:14 - Why customer experience is key to profitability? 

02:45 - QUESTION: What percentage of your customers buy from you more than once?

04:30 - 2 signs that show your customers are happy 

06:00 - QUESTION: What's the lifetime value of a customer in your business?

10:34 - Customer service vs. Serving your customers

12:17 - How to bring more value into your customer relationship 

15:34 - Actionable steps to personalize the process 

19:40 - The #1 way to build relationships and trust

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We’ve always been taught that when we post on social media there NEEDS to be a STRONG CTA (call to action) on every single post.

While there’s nothing wrong with CTA’s, social media has changed in a big way over the years.  

(Listen to Episode 339 - How Social Has Changed in 2023 for more details on this)

On this week’s episode, I’ll show you a different way to think about the content you are creating on social media.

Sell LESS in your CONTENT, more in your CONVERSATIONS. 

I’ll discuss about why you should sell less in your content and the impact of shifting to transformational selling in your business. 

Listen to Learn

00:27 - Why sell less in your content, more in your conversations 

02:32 - Student Shoutout of the Week

03:23 - #1 - Make your content and offer LESS VALUABLE

05:53 - #2 - It makes people TRUST YOU LESS

07:32 - The impact of shifting to transformational selling

10:43 - How is your actual business?

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As I promised in the previous episode, today I’ll teach you EXACTLY what a Transformational Sales Conversation looks like.

I’ll help you understand the right questions to ask and what to focus on in a conversation.

I’ll share with you how to create value, build trust, and connect to people in a genuine and meaningful way. 

Implementing this strategy will surely increase you results - finding better quality people.

Most people are all over the place with their social media content - looking and sounding like everyone with no plan or clarity. 

It’s the main reason why you’re seeing a down trend in your results. 

If you haven’t realized it yet, social media has changed dramatically.

The problem is, you don’t fully understand how to adapt and evolve your content strategy to WIN.

Today, I’ll teach you 3 specific types of content that you need to create and what you need to do to stand out on social media for 2023.

The network marketing industry is full of FEAR recently.

Inflation, recession, potential wars happening, prices going up and consumers spending less….

The list goes on.

A recent report from Forrester says, “Consumers will be highly selective about which brands and business they buy from in 2023.” 

As an entrepreneur, it’s important to adapt your selling style to make sure you’re in alignment with what people are looking for. 

In this episode, I’ll share the consumer trend for 2023 and the steps you can do to set your business up for success in 2023.

Welcome to 2023 everyone! I hope you had a really wonderful time celebrating Christmas and New Year. 

Today we are going to talk about CREATING VALUE. 

(pssst...check out Episode 333 to learn more about the price value equation)

The concept of creating value has been tossed around a lot in our profession. 

In fact, a lot of us have heard statements like, “You’ve got to create value for what you do”, “You’ve got to create valuable content”, “You have to have valuable conversations”, etc. 

It’s because learning how to COMMUNICATE value is one of the most important skills in SALES.

However, many people in our profession don’t fully understand that there are actually different levels to value creation. 

In this episode we’re going to take that one step further and break down the 3 levels of value creation.