The Divorce Revolution – Details, episodes & analysis

If your freebie isn't turning into clients, the problem is probably not what you think.

In this episode of The Divorce Revolution Podcast, I'm breaking down why so many coaches assume they need to create a brand new freebie…when the real issue is usually somewhere else in the process.

Because I see this happen all the time.

A coach creates a freebie, promotes it for a little while, doesn't immediately get traction  and then decides the answer is to create another one. And then another one. Until suddenly they have 10 freebies and still no consistent leads or clients.

But the truth is, your freebie doesn't exist in isolation.

There's an entire process that has to work around it—from people seeing it, understanding it, wanting it, downloading it, consuming it, and then actually taking the next step with you.

And if one part of that process breaks down, the whole thing feels like it's "not converting."

In this episode, I walk you through the full freebie funnel, the five biggest areas where things usually go wrong, and how to actually diagnose the problem before you throw your current freebie away and start over.

Resources Mentioned:

• Episode 475. What a Freebie Actually Does (And Why Most Don't Work): https://podcasts.apple.com/us/podcast/475-what-a-freebie-actually-does-and-why-most-dont-work/id1577282350?i=1000766197629
• Episode 476. How to Create a Freebie That Actually Attracts Buyers (Not Freebie Hunters): https://podcasts.apple.com/us/podcast/476-how-to-create-a-freebie-that-actually-attracts/id1577282350?i=1000767347976
• Join the waitlist for ReNewU, the step-by-step business roadmap for women who are DONE guessing and finally ready to build a profitable coaching business: https://products.ambershaw.com/signature-waitlist

What I Discuss:

• 00:55 Why most freebies fail to convert
• 02:56 The full freebie funnel (and where it can break down)
• 04:13 Fix #1: Making sure people are actually seeing your freebie
• 05:42 Fix #2: Strengthening your promise and positioning
• 06:28 Fix #3: Creating a smooth and clear delivery process
• 07:37 Fix #4: Making your freebie actionable and transformation-focused
• 08:31 Fix #5: The follow-up piece most coaches are missing
• 10:08 How to diagnose the real issue using metrics and behavior
• 12:45 Your action step before creating another freebie

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com 

Your freebie might be getting downloads but is it attracting actual buyers?

In this episode of The Divorce Revolution Podcast, I'm continuing the freebie series and breaking down how to create a freebie that brings in the right people—not just people who love collecting free stuff.

Because a lot of coaches create freebies backwards.

They start by asking things like:

"What should I give?"

"What would be valuable?"

"What should I include?"

But that's not the right starting point.

The real question is:

"What hyper-specific problem is my ideal client desperately trying to solve right now?"

In this episode, I walk you through the difference between freebies that attract serious buyers versus freebies that attract people who just want more information. We talk about why specificity matters so much, how to create a compelling promise, and why the goal of a freebie is not to teach everything—it's to solve one urgent problem and create a quick win.

If you've been thinking about creating a freebie, or you already have one that's attracting the wrong people (or not converting at all), this episode is going to help you completely rethink how you approach it.

Resources Mentioned:

• Episode 475. What a Freebie Actually Does (And Why Most Don't Work): https://podcasts.apple.com/us/podcast/475-what-a-freebie-actually-does-and-why-most-dont-work/id1577282350?i=1000766197629
• Join the waitlist for ReNewU, the step-by-step business roadmap for women who are DONE guessing and finally ready to build a profitable coaching business: https://products.ambershaw.com/signature-waitlist
• Download the FREE 3-Post DM Magnet: https://products.ambershaw.com/3-post-dm
• Cured Nutrition use code AMBER for 15% off: https://www.curednutrition.com

What I Discuss:

• 01:41 A quick recap of the freebie series so far
• 02:03 Why strong freebies start with a micro problem
• 04:11 How coaches accidentally attract "freebie seekers"
• 05:28 The four traits every strong freebie needs
• 08:12 Why your freebie should feel like a natural next step
• 08:38 How to create a compelling promise for your freebie
• 10:40 Examples of weak vs strong freebie promises
• 13:01 Why specificity is the secret to conversions
• 14:14 Your action step: the one sentence test
• 15:12 A preview of next week's episode and what's coming next

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com 

If you've been posting, getting some likes or comments, but no one is really asking how to work with you—or you feel like you're trying everything and nothing is clicking—this episode will help you see what might actually be missing.

In this episode of The Divorce Revolution Podcast, I'm breaking down three signs I see all the time with new coaches who are showing up, posting content, and putting themselves out there—but still not getting consistent clients. Because the truth is, it's not always about doing more…sometimes it's about realizing what's not actually working yet behind the scenes.

Resources Mentioned:

• Sign up for Why You're Not Getting Consistent Clients (Even If You've Started) Workshop: https://ambershaw.samcart.com/products/clients
• Join the waitlist for ReNewU, my signature group program for divorced moms ready to launch a coaching business that actually pays: https://products.ambershaw.com/signature-waitlist

What I Discuss:

• 02:46 The three signs to pay attention to
• 03:05 When people engage but don't ask how to work with you
• 05:48 Why your offer might not be as clear as you think
• 09:52 How to make your offer feel more tangible
• 11:38 Why chasing new strategies keeps you stuck
• 14:19 What to do next and how to move forward

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com 

What if you could be a great co-parent without pretending to be friends?

In this episode of The Divorce Revolution Podcast, I break down one of the biggest misconceptions about healthy co-parenting: the idea that you have to be friends with your ex. Spoiler: you don't. In fact, forcing a friendship that doesn't feel safe or authentic can leave you exhausted, resentful, and second-guessing your boundaries.

I share what healthy co-parenting actually looks like (hint: it's not curated for Instagram), how to define your role without compromising yourself, and why emotional neutrality is the real gold standard—not forced closeness.

Resources Mentioned:

• Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist

• Nail Your Niche: https://ambershaw.samcart.com/products/nail-your-niche

What I Discuss:

• Do you actually need to be friends with your ex? 

• The pressure to perform peace and the rise of curated co-parenting 

• Why friendship is optional (and functional is enough) 

• What social media doesn't show you about co-parenting dynamics 

• How to define success as a co-parent without overextending yourself

• Boundaries, guilt, and knowing when you're doing too much 

• Why emotional neutrality, not closeness, is the goal in co-parenting

Key Takeaways:

"You don't have to be friends with your ex to be a great co-parent." – Amber Shaw

"Emotional neutrality is the goal—not forced closeness." – Amber Shaw

"Just because it looks peaceful on Instagram doesn't mean it's healthy in real life." – Amber Shaw

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com 

Youtube: https://www.youtube.com/@msambershaw

What if success isn't what makes you powerful but the freedom to finally feel satisfied?

In this episode of The Divorce Revolution Podcast, I'm joined by Alanna Kaivalya, Ph.D., spiritual teacher and author of The Way of the Satisfied Woman: Reclaiming Feminine Power. 

Alanna shares her perspective on why today's women are burned out, emotionally depleted, and carrying an invisible weight of expectations. We talk about the lies women are sold in marriage, motherhood, and the workplace and how to begin untangling from them so you can live on your terms. This episode is a must-listen for any woman ready to soften, heal, and reclaim her power.

Resources Mentioned:

• Alanna's book: https://www.thesatisfiedwoman.com/book 

• Amazon: https://www.amazon.com/stores/Alanna-Kaivalya/author/B00GU54W3A?ref=sr_ntt_srch_lnk_8&qid=1730677121&sr=1-8&isDramIntegrated=true&shoppingPortalEnabled=true

• Alanna's Starter Kit: https://www.thesatisfiedwoman.com/empowerme

• Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist

• Cured Nutrition use code AMBER for 15% off: https://www.curednutrition.com/

What We Discuss:

• Alanna's story and why her message is so timely for divorced moms

• The number one myth women are sold in marriage

• What patriarchy gets wrong about feminine energy

• Why the supermom narrative is destroying women's health

• Navigating masculine vs. feminine energy after divorce

• Redefining success through the lens of satisfaction

• How to tell if you're operating from the masculine

• Practical ways to reconnect with your feminine energy

• Boundaries, self-care, and the power of saying "no"

Key Takeaways:

"We've been taught to man up to survive, but our real strength is in softening." – Alanna Kaivalya

"Saying no is one of the most radical things a woman can do." – Alanna Kaivalya

Find more from Alanna Kaivalya:

Website: https://www.thesatisfiedwoman.com/ 

YouTube: https://www.youtube.com/@TheSatisfiedWoman 

Blog: https://www.thesatisfiedwoman.com/blog 

Podcast: https://www.thesatisfiedwoman.com/podcasts/the-satisfied-woman

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com 

Youtube: https://www.youtube.com/@msambershaw

What if Mother's Day didn't feel like a celebration but something you had to emotionally prepare for?

In this episode of The Divorce Revolution Podcast, I get real about what it's like to navigate Mother's Day as a divorced mom. Whether you're not with your kids this year, not being celebrated the way you used to be, or just feeling off, this one's for you. 

I talk about the identity shifts, the unmet expectations, and the quiet grief that can creep in on a day that's supposed to be joyful. I also share tangible ways to take your power back. From starting new traditions to planning solo time to asking for what you need (instead of waiting to be recognized), this episode is your reminder that you deserve to be celebrated even if you're the one doing the celebrating.

Resources Mentioned:

• Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist

• Nail Your Niche: https://ambershaw.samcart.com/products/nail-your-niche

What I Discuss:

• Why Mother's Day can feel complicated after divorce

• Identity shifts, loneliness, and grieving what used to be

• When you're not with your kids and it feels heavy

• Why you're allowed to want acknowledgment (and how to ask for it)

• Planning something for yourself—even if it's small

• Reclaiming the day and redefining celebration

Key Takeaways:

"You deserve to be celebrated even if you're the one doing the celebrating." – Amber Shaw

"Mother's Day can be beautiful and complicated at the same time." – Amber Shaw

"You're allowed to ask for what you need. You don't have to wait to be recognized." – Amber Shaw

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com 

Youtube: https://www.youtube.com/@msambershaw

What if the parenting plan you're handed is the very thing that's keeping you stuck?

In this episode of The Divorce Revolution Podcast, I'm joined by Samantha Boss, high-conflict divorce coach, mediator, and founder of The Ugly Truth of Divorce. Samantha shares how her own eight-year legal battle, toxic co-parenting dynamic, and expensive missteps led her to create a business helping women avoid the same fate. From diapers to diplomas, she now helps moms draft rock-solid parenting plans that reduce stress, prevent courtroom chaos, and give them their power back.

Resources Mentioned:

• Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist

• Nail Your Niche: https://ambershaw.samcart.com/products/nail-your-niche

• Higher Infrared Sauna Blanket use code AMBER 15: https://higherdose.com/products/infrared-sauna-blanket

What We Discuss:

• Red flags, parallel parenting, and recognizing high-conflict dynamics

• Radical acceptance and letting go of courtroom warfare 

• Why parenting plans should be created before hiring an attorney 

• What every plan should include (but usually doesn't) 

• Getting the most value out of your attorney relationship 

• Financial inequality, extracurriculars, and when to go back to court 

• When to let go of toxic money and create your own abundance 

• How starting her business changed her life (and income)

• Using your story to build something that matters 

• Why pivoting is normal and necessary 

Key Takeaways:

"Your parenting plan is a business contract. It's not about feelings, it's about clarity." – Samantha Boss

"The courtroom is not the place to heal your emotional wounds." – Samantha Boss

"You don't have to win in court to win in life after divorce." – Samantha Boss

Find more from Samantha Boss:

Website: www.samanthaboss.com

Instagram: https://www.instagram.com/theuglytruthofdivorce/

TikTok: https://www.tiktok.com/@theuglytruthofdivorce

YouTube: https://www.youtube.com/@TUTODwithsamboss

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com 

Youtube: https://www.youtube.com/@msambershaw

What if the time you spend alone could be the thing that changes everything?

In this episode of The Divorce Revolution Podcast, I share why every divorced mom needs a solo trip—not just as a luxury, but as a radical act of self-healing and personal power. I open up about my own post-divorce journey from emotional dependence and overdoing to discovering the peace, strength, and confidence that came from intentionally choosing to be alone.

Resources Mentioned:

• Sign up for ReNewU waitlist to get early access: https://products.ambershaw.com/signature-waitlist

• Nail Your Niche: https://ambershaw.samcart.com/products/nail-your-niche

What I Discuss:

• Why I stayed at my ex-husband's beach house for my solo trip

• My post-divorce struggle with being alone

• How emotional dependence and numbing showed up in my life

• Learning to love being alone and setting new dating standards

• The magic of solo vacations: freedom, presence, and total reset

• Why moms say they "can't leave the kids" (and what's really behind that)

• Tips for planning a stress-free solo getaway

• What to do when you're there: rest, reflect, talk to strangers, unplug

Key Takeaways:

"Being alone wasn't the hard part—facing myself was."

"Solo travel wasn't selfish. It was the most healing thing I've ever done." 

"You don't need permission to rest. You just need to choose yourself." 

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com 

Youtube: https://www.youtube.com/@msambershaw

What if your divorce was never meant to break you but to build the version of you that you were always meant to become?

Today, I'm joined by Rochelle Moffitt, founder of the Tickled Pink Agency, who shares her story of going from a stay-at-home mom with no income to building a thriving, soul-led personal branding agency. We talk about what it really takes to start your own business after divorce, especially when you're starting from scratch, facing financial stress, and second-guessing whether you have what it takes.

If you're wondering how to build something of your own while raising kids, navigating co-parenting, or juggling all the things, this episode is for you.

Resources Mentioned:

• Join my signature coaching program, ReNewU, for divorced moms who want to create an online coaching business and make $2,000 - $5,000 per month (even if you have no idea where to start!): https://products.ambershaw.com/renewu

What We Discuss:

• Starting messy, ditching perfection, and choosing speed

• Turning dyslexia into a business superpower

• How Rochelle built a business around motherhood and flexibility

• Simple branding tips for early-stage entrepreneurs

• Why done is better than perfect (especially when you're a new entrepreneur)

• How to balance business with being a single mom

• Rochelle's secret to managing time and avoiding burnout

• The mindset shift from business owner to CEO

• SOPs, delegation, and getting out of your own way

• Revenue streams, retainer clients, and real money talk

• Why mentorship and community are non-negotiable

Key Takeaways:

"I didn't have a choice. I had to figure it out—and fast." – Rochelle Moffitt

"Perfection was never the goal. Momentum was." – Rochelle Moffitt

"Your story is the brand. The business grows from there." – Rochelle Moffitt

Find more from Rochelle Moffitt:

LinkedIn: https://www.linkedin.com/in/rochellemoffitt/

Website: tickledpink.agency

Instagram: https://www.instagram.com/rochelle.was.here/

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com 

Youtube: https://www.youtube.com/@msambershaw

Thinking about hiring a coach, but not sure who to trust?

Today, I'm breaking down five red flags to avoid and five green flags to look for when you're choosing a coach, especially if you've been burned in the past or you're afraid of wasting money. I know how overwhelming it can feel to invest in a coach when you're still rebuilding your life after divorce. But I also know the power of the right coach at the right time and how much it can accelerate your healing, your growth, and your business.

Resources Mentioned:

• Join my signature coaching program, ReNewU, for divorced moms who want to create an online coaching business and make $2,000 - $5,000 per month (even if you have no idea where to start!): https://products.ambershaw.com/renewu

What I Discuss:

• 01:00 How coaching changed my life and helped launch my first business 

• 03:00 Red flags to avoid when hiring a coach

• 15:00 Green flags to look for when hiring a coach

• 21:00 How ReNewU is built around these green flags

Key Takeaways:

"The right coach won't pressure you—they'll empower you."

"You're not just buying a program—you're investing in a partnership that should feel safe, supportive, and strategic."

"If a coach talks more about themselves than your goals, that's your sign to walk away." 

Find more from Amber:

Instagram: @msambershaw

Website: ambershaw.com 

Youtube: https://www.youtube.com/@msambershaw