The Content Capitalists – Details, episodes & analysis

This episode is for:

• eCom brands struggling to rank & drive organic traffic
• Business owners tired of overpaying for ads
• Entrepreneurs looking for an SEO strategy
• Brands ready to dominate Google search
• Anyone serious about using SEO to drive sales

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Meet Zack Franklin, Founder of SmartEcomSEO and the strategist behind eCommerce brands doing $40M–$100M a year.

While most businesses burn cash on ads, Zack helps big businesses on Google take control of their traffic, and turn SEO into a high-performing revenue engine.

At SmartEComSEO, he and his team publish 3,000+ high-ranking content pieces per month, helping brands like Kikron ($150M+) and Mom Cozy ($400M+) explode their sales.

Topics include:

• Why Amazon sellers are moving to Google (and making millions doing it)
• The SEO strategy that took an eCom brand from $40M to $100M+
• Zack’s system to scale FAST using content

🔥 If you’re looking to grow your eCom business, don’t miss this interview.

📌 Want to work with my agency? Comment “20X” below and let’s talk.

📌 Subscribe for no-BS content marketing strategies.

Follow Zack Franklin at:

https://www.smartecomseo.com/ 

https://www.linkedin.com/in/zackjf/ 

https://www.facebook.com/zackjf

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Time Stamps:

00:00 How Does AI Content Compare?

00:40 Welcome to the Content Capitalists Podcast

01:35 Zach's Background in E-commerce and SEO

02:18 The Importance of SEO in E-commerce

05:29 Google's Changing Landscape

09:23 SEO Strategies and Techniques

10:15 Client Success Stories and Challenges

13:05 SEO for Different Business Models

26:53 Keyword Research and Competitor Analysis

34:11 YouTube and SEO Integration

38:07 The Power of Google Ads

39:22 Creating Effective MVP Models

42:28 The Impact of AI on SEO

45:31 Hiring the Right SEO Expert

54:12 These SEO Strategies Don’t Work Anymore

01:02:05 China’s Edge In Business

01:03:38 Final Thoughts and Takeaways

— 

About Ken Okazaki

Ken Okazaki is the CEO of 20x Agency, a full-service video marketing agency that specializes in A-Z content creation for platforms like YouTube, Instagram, Facebook and TikTok. Their services help clients build authority, engage leads, and convert sales through high-quality content. With a global team across five countries, Ken serves clients in the US, Canada, Australia, and 15 other countries.

Ken is also the inventor and CEO of GoBox Studio, a portable all-in-one podcasting and content creation studio that fits into a carry-on-sized case.

Ken hosts the Content Capitalists Podcast, interviewing million-dollar earners about their success and strategies. He offers free courses on home studio setups, video marketing, and content creation.

If you need top-tier marketing content or a portable studio, Ken can help you take your business to the next level.

Follow Ken Okazaki at: 

https://www.instagram.com/kenokazaki/ 

https://www.youtube.com/c/KenOkazaki

https://podcasts.apple.com/gb/podcast/the-content-capitalists-with-ken-okazaki/id1634328251

https://open.spotify.com/show/09IzKghscecbI7jPDVBJTw

Content Capitalists YouTube 

This episode is for:

• Podcasters ready to make the jump to video
• Entrepreneurs wanting to grow their brand with video
• Content creators struggling to build a sustainable system
• Creators tired of YouTube “hacks” that don’t work long-term
• Anyone serious about building a brand 

This episode is a little different. Instead of a regular interview, this is a case study, a real behind-the-scenes experience when Omar Zenhom decided to take the “$100 MBA Show”—his audio-only podcast—to YouTube.

He knew one thing: video is a different beast.

For over 10 years, Omar built a wildly successful podcast with millions of downloads. And if that sounds like an exaggeration, go ahead and Google "top business podcasts" and see where his show ranks.

That’s where my team at 20X Agency stepped in and took Omar from podcast-only to a full-fledged YouTube brand with a proud 11K subscribers (and counting), and scale his content on all major social media platforms without burning out!

Key takeaways from this case study:

• The YouTube shift: Why podcast and video audiences behave differently
• Content strategy upgrades: How Omar refined his delivery for video
• How to grow your audience while keeping your workload manageable
• Omar didn’t rely on viral gimmicks. He built a streamlined content machine that works.

If you’ve been looking to actually grow on Youtube, have a watch at this interview

📌 Want to work with my agency? Comment “20X” below and let’s talk.

📌 Subscribe for no-BS content marketing strategies.


Follow Omar Zenhom at:

https://www.youtube.com/@100mba   
https://www.instagram.com/omarzenhom/  
https://www.facebook.com/ozenhom  
https://www.tiktok.com/@theomarz  
https://www.linkedin.com/in/omarzenhom/  
https://x.com/TheOmarZenhom 

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About Ken Okazaki

Ken Okazaki is the CEO of 20x Agency, a full-service video marketing agency that specializes in A-Z content creation for platforms like YouTube, Instagram, Facebook and TikTok. Their services help clients build authority, engage leads, and convert sales through high-quality content. With a global team across five countries, Ken serves clients in the US, Canada, Australia, and 15 other countries.

Ken is also the inventor and CEO of GoBox Studio, a portable all-in-one podcasting and content creation studio that fits into a carry-on-sized case.

Ken hosts the Content Capitalists Podcast, interviewing million-dollar earners about their success and strategies. He offers free courses on home studio setups, video marketing, and content creation.

If you need top-tier marketing content or a portable studio, Ken can help you take your business to the next level.



Follow Ken Okazaki at: 
https://www.instagram.com/kenokazaki/ 
https://www.youtube.com/c/KenOkazaki
https://podcasts.apple.com/gb/podcast/the-content-capitalists-with-ken-okazaki/id1634328251
https://open.spotify.com/show/09IzKghscecbI7jPDVBJTw


https://www.youtube.com/@contentcapitalists

When your side hustle makes $80K a month, is it still a "side" hustle? 🤔

Sean Ferres dropped out of engineering school to become a full-time music producer & DJ, playing gigs on hot air balloons and yachts, and chased his music dreams. But passion doesn’t always pay the rent.

He turned to copywriting and funnels, & had an instant knack for it, but it was when he started coaching other copywriters that he went from scraping by to making $80K a month!

In this episode, we talk about:

• How Sean scaled to $80K a month with a side hustle.
• Funnels, copywriting, and the real cash flow strategies most coaches get wrong
• Funnel secrets that drive consistent cash flow

Sean’s story is living proof that you can can excel at more than one passion, and make bank while you’re at it. Hit play.

Follow Sean Ferres at:

https://www.instagram.com/seanferres/
https://www.instagram.com/bigmoomusic/
https://www.youtube.com/@bigmoomusic
https://www.facebook.com/seanferrespersonal
https://www.facebook.com/bigmoomusic
https://www.youtube.com/@seanferres
https://open.spotify.com/artist/6kibRmkPunppTddl6kgvNe
https://music.apple.com/ph/artist/bigmoo/1186847599

Follow Ken Okazaki at:

https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki
https://podcasts.apple.com/gb/podcast/the-content-capitalists-with-ken-okazaki/id1634328251
https://open.spotify.com/show/09IzKghscecbI7jPDVBJTw

Content Capitalists YouTube

In this episode of the Content Capitalist Ken Okazaki speaks with Ryan Deiss, the Founder and CEO of The Scalable Company (Scalable.co), DigitalMarketer.com and a Founding Partner at Scalable Equity, LLC, a venture equity accelerator that builds and acquires B2B media and software brands.

Ryan shares how his entrepreneurial endeavors began while he was a college student at the University of Texas at Austin, launching his first very first website and generating his very first sale, an ebook on “How to make your own baby food” from his freshman dorm room. By the time he graduated, he was selling over 500 ebooks, and his hobby had grown into a business.

Ryan further shares how after Google went through a major algorithm change, everything he had built to generate thousands of dollars a day was suddenly gone, and he eventually found himself in a quarter of a million dollars in debt.

Listen to hear more about Ryan Deiss, how he avoided filing for bankruptcy (using a plan he wrote down on a napkin!) and instead is now the owner of multiple companies that combined, generate over 8 figures in revenue, his thoughts on content creation, business, and marketing on the Content Capitalists Podcast.


Follow Ryan Deiss at:
https://scalable.co/
https://www.ryandeiss.com/
https://twitter.com/ryandeiss
https://www.linkedin.com/in/ryandeiss


Follow Ken Okazaki at:
http://contentcapitalists.com/
https://www.facebook.com/groups/influencervideo
https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki

Content Capitalists YouTube 

In this episode of the Content Capitalist Ken Okazaki speaks with Freya Fox. Freya Fox is a Filipino Vietnamese-Chinese Las Vegas-based EDM Artist, Vocalist, DJ, and Producer who is constantly blurring the lines between heart-pounding and emotional melodic music that is inspired by her love of video games and Anime.

Freya talks about the importance of content creation and streaming, how she went homeless for a while and gradually found a way to bridge her financial gap by live stream gaming and content creation. She eventually got a deal with Facebook Gaming that catapulted her career. 

Freya is now forging a successful career as a EDM Artist, DJ, Producer and Gamer.

Listen to hear more from Freya Fox on gaming, content creation, music, AI, and more on the Content Capitalists Podcast.

Follow Freya Fox at:
https://www.youtube.com/channel/UCVUqShwBqNKJ0WyW9oXqWHw
https://www.instagram.com/freyafoxmusic/
https://twitter.com/freyafoxtv
https://www.tiktok.com/@freyafoxgg
https://www.youtube.com/@freyafoxmusic/featured

Follow Ken Okazaki at: 

http://contentcapitalists.com/
https://www.facebook.com/groups/influencervideo
https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki 

Content Capitalists YouTube 

In this episode of the Content Capitalist Ken Okazaki speaks with Lauren Tickner, 26 year old founder and CEO of Impact School, a company with a mission is to build a multi-billion dollar company of companies that each, individually, make a positive impact. 

Lauren shares about being overweight in high school, wanting to lose weight and fit in with the other girls, she created an Instagram account to follow fitness accounts and document her own fitness journey. 

It wasn’t long before Lauren started her own fitness coaching business as a side hustle, and after successfully launching a one hour webinar that earned her $22,000, she doubled down on committing to making her online fitness a brand that people would want to dive into and learn from. 

Lauren Tickner continued with her success and turned what was her fitness side hustle into a 7-figure online business by the age of 23, named by Forbes as the #1 for online coaching in 2021 (referencing our Specialist System for sales) and a “marketing genius” by the London Stock Exchange. 

Lauren’s mission with Impact School continues to empower Founders to turn their vision into a reality through Systematized Scaling, so they can get back into their zone of genius and change more lives around the world.

Listen to hear more about Lauren Tickner and the P.E.R.F.E.C.T framework she shares, on the Content Capitalists Podcast.

Follow Lauren Tickner at: 
https://www.instagram.com/laurentickner/
https://www.linkedin.com/in/laurentickner/
www.impact-school.com/accelerator

Pat Flynn - Smart Passive Income Podcast: https://www.smartpassiveincome.com/shows/spi/
Marie Forleo Podcast: https://www.marieforleo.com/podcast
John Lee Dumas - Entrepreneurs on Fire Podcast: https://www.eofire.com/podcast/

Follow Ken Okazaki at: 
http://contentcapitalists.com/
https://www.facebook.com/groups/influencervideo
https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki

Content Capitalists YouTube 

In this episode of the Content Capitalist Ken Okazaki speaks with Sohan Gokarn, co-founder of Epic Wealth Academy, a company committed to helping forward-thinking, established business owners and entrepreneurs 10X their sales by helping them create videos that convert.

Sohan Gokarn shares his experience of having to escape a war zone as a young child, when the explosions started he thought it was fireworks for a celebration, but his mother having to explain to him that Kuwait was under attack and escaping to India. 

Sohan had his first taste of success selling Herbalife. But unable to effectively manage money, he had nothing to show for it. Sohan went on to learn business operations and sales at his brother-in-law's IT company, after which Sohan established a company of his own. 

Sohan is now focused on helping established entrepreneurs and businesses grow their sales through marketing videos on Social Media, that sell in as little as 5 days via video challenge workshops, virtual and in-person group coaching programs, mentorship programs, webinars, and seminars.   

Listen to hear more about Sohan Gokarn’s view on life, business, and coaching,  on the Content Capitalists Podcast.

Follow Sohan Gokarn at:
https://au.linkedin.com/in/sohangokarn
https://www.instagram.com/sohangokarn/
https://www.makemorevideoschallenge.com/

Follow Ken Okazaki at: 
http://contentcapitalists.com/
https://www.facebook.com/groups/influencervideo
https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki 

Content Capitalists YouTube 

In this episode of the Content Capitalist Ken Okazaki speaks with Rosanne Austin, a California state prosecutor turned fertility coach, and in her own words a Fertility Fairy GodMother. Rosanne coaches individuals, including physicians from across the globe to mama-making success, she is THE fertility coach professional women turn to when they want to beat the odds.

Rosanne shares here story of being a successful prosecutor, starting out trying traffic ticket cases, then being hired to work in the DA’s office, and being chosen to be part of the sexual assault protection unit. During her time as a prosecutor, she and her husband had spent well over 6 figures trying to conceive a child of their own. After almost giving up on being a mom, Rosanne decided to hire a coach, and the rest is history.

After successfully conceiving and having her son at 43, Rosanne decided to commit to helping other women also conceive. She teaches women how to leverage the most underutilized resource they have on their fertility journey: MINDSET.

Aside from hosting her very own podcast “Fearlessly Fertile”, Rosanne is also a featured blogger on fertilityauthority.com, Circle + Bloom, Heartfelt Egg Donation, and is the author of the book, “Am I the Reason I’m Not Getting Pregnant?: The Fearlessly Fertile™ Method for Clearing the Blocks Between You and Your Baby”.

Listen to hear more about Rosanne Austin’s fascinating story, on the Content Capitalists Podcast.

Follow Rosanne Austin at:
https://www.frommaybetobaby.com/
https://www.instagram.com/rosanneaustinfertility/
https://www.facebook.com/rosanneaustincoach/
https://www.linkedin.com/in/rosanneaustin

Am I the Reason I’m Not Getting Pregnant?: The Fearlessly Fertile™ Method for Clearing the Blocks Between You and Your Baby

https://www.amazon.com/Reason-Not-Getting-Pregnant-Fearlessly/dp/1642798568

Follow Ken Okazaki at:
http://contentcapitalists.com/
https://www.facebook.com/groups/influencervideo
https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki

Content Capitalists YouTube 

In this episode of the Content Capitalist Ken Okazaki speaks with Amber Spears, an experienced sales professional, entrepreneur, and Internet marketing expert who specializes in helping companies develop, implement, and optimize their partnership marketing and affiliate programs.

Amber is the co-founder of East 5th Avenue, a high end, affiliate management and education company that helps companies’ growth with partnerships. She’s also the co-founder of Mimosa Mastermind, a tactical, practical and all inclusive Mastermind for 7-9 figure entrepreneurs.

Amber Spears shares her background, being the first one in her family to go to college as a McNair and Dorrance Scholar. While she was there, she heard one of her teachers who had just sold his company for almost a billion dollars say that if he could pick one thing, it would be SEO, it stuck with her. When she saw an ad on Craigslist that said, “We cracked Google’s algorithm” she applied for a job, and got her start selling SEO to businesses, door to door. 

Listen to hear more about Amber Spears and how her company, East 5th Avenue has generated over $90 million in front end sales on the agency side, and how she helps clients generate $330 million from the companies’ proprietary education methods, on the Content Capitalists Podcast.

Follow Amber Spears at: 
https://www.ambermspears.com/
https://www.instagram.com/ambermariespears/
https://east5thavenue.com/

Email: 
amber@east5thavenue.com

Follow Ken Okazaki at: 
http://contentcapitalists.com/
https://www.facebook.com/groups/influencervideo
https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki

Content Capitalists YouTube 

In this episode of the Content Capitalist Ken Okazaki speaks with Jereshia Hawk, civil engineer turned business coach and entrepreneur, and now founder and CEO of LEVERAGE™ — a multi-year group coaching experience built for industry experts who want to become profitable online coaches.

Jereshia Hawk Graduated from Western Michigan University with a minor in Mathematics and bachelors in Civil Engineering, she quickly found success as a pipeline engineer but after her salary growth stalled, Jereshia started looking for ways to grow her career and income. 

Jereshia shares how she had experienced success with earning over $50,000 with an e-commerce business she built while still in college, and how she decided to tap back into the entrepreneurial world by deciding to become a business coach.

Jereshia built her business with a specific goal in mind; to help experts create sustainable online coaching businesses that will narrow the racial wealth gap. Jereshia is known for her wit, wisdom, and unwavering dedication to her clients. She has a passion for helping others achieve their dreams, and she believes that anything is possible with enough hard work and determination.

Listen to hear more from Jereshia Hawk, on the Content Capitalists Podcast.

Follow Jereshia Hawk at:
https://www.instagram.com/jereshiahawk/
http://www.jereshiahawk.com/
https://podcasts.apple.com/us/podcast/jereshia-said/

Follow Ken Okazaki at:
http://contentcapitalists.com/
https://www.facebook.com/groups/influencervideo
https://www.instagram.com/kenokazaki/
https://www.youtube.com/c/KenOkazaki

Content Capitalists YouTube