The Artist Business Plan – Details, episodes & analysis

In this episode of the Artist Business Plan we sit down with Stephanie Sachs to talk about foundations for artists' success. Learn about focusing your earnings and fueling budding relationships when you tune into this lovely episode.

Guest: After graduating from art school, Stephanie Sachs hopped on a plane seeking adventure and found a home on Maui. She has made her livelihood solely from her creative endeavors since she was twenty-five and consistently sells over 100K annually.

Now she has created “Artists Make Money”- How to Sell Your Art Without Selling Out, a self-paced online course teaching artists about revenue streams, managing their business, sales, and marketing.

Stephanie Sachs has a BFA from Washington University in St. Louis and has shown in Chelsea, New York, Miami, and Palm Springs. Sachs currently shows at the Four Seasons in Wailea Maui. In 2022, she was selected for the West Coast edition of New American Paintings.

Sign up for the Artists Make Money masterclass at www.artistsmakemoney.co and use code SUPER100 for $100 off.

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world.

IG: @superfineartfair, @theartistbusinessplan

IG: @artists_make_money & @sachsmaui

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Joshua Guicherit

Written by: Joshua Guicherit, Alexander Mitow, and James Miille

Audio Edited by: Christian Parry

In this episode of the Artist Business Plan we sit down with Josh Kasper to talk about maximizing artist studio visits. Learn about his interviewing process and having meaningful conversations with collectors when you tune into this lovely episode.

Guest: Josh is an art advocate and Connecticut native who worked in asset management at Goldman Sachs before escaping corporate America to pursue his passion with the arts. During 2020, he spent about ten months posting different pictures of artworks on Instagram taken at the galleries in Chelsea, New York and many art fairs around the country including Art Basel and Art Miami.

After a visit to Gallery23 in New York and a conversation with a local artist, the seeds of his initiative, Art Basel and Beyond, were planted. In his interviews with artists, studio visits, and gallery and fair tours, Josh dives into the stories behind his dynamic guests from up-and-coming artists to seasoned professionals.

Art Basel and Beyond aimed to both recreate the acclaimed art fair and enable people to build relationships with artists by understanding their mission and technique.

Since recording, Art Basel and Beyond has rebranded to Studio Kasa. Learn more at www.studiokasa.art.

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world.

IG: @superfineartfair, @theartistbusinessplan

IG: @_studiokasa_

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Joshua Guicherit

Written by: Joshua Guicherit, Alexander Mitow, and James Miille

Audio Edited by: Christian Parry

In this episode of the Artist Business Plan we sit down with Cory Huff, to discuss an updated tips from The Abundant Artist. Learn about artist business models and the transition into selling more expensive work when you tune into this lovely episode.

Guest: Cory Huff is the founder of The Abundant Artist, and has been helping artists sell art online since 2009. He has helped hundreds of artists learn how to transition to full time art making. He was named one of the top five art business coaches by Artsy. Harper Collins published his book, How to Sell Art Online: Live a Creative Life on Your Own Terms. His writing has appeared in Professional Artist Magazine, multiple newspapers, and dozens of radio shows and podcasts. He has guest lectured on marketing at schools like Southern Methodist University, Pacific Northwest College of Art, and the Fashion Institute of Technology and given workshops in multiple countries. Cory is also a serial entrepreneur and marketing consultant.

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world.

IG: @superfineartfair, @theartistbusinessplan

IG: @theabundantartist

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Joshua Guicherit

Written by: Joshua Guicherit, Alexander Mitow, and James Miille

Audio Edited by: Christian Parry

In this episode of The Artist Business Plan we sit down with Antrese Wood of the iconic art podcast, Savvy Painter. Antrese, the painter and teacher, gives us a masterclass in building self-confidence as it is the key to success. We dive deep into believing in your self and how you should have fun with self promotion! We also discuss making it easy for people to say yes (or no) to buying your work, personalizing reach-outs, and being a part of a supportive community as there is no real competition for an artist. Grab a pencil and get to it!

"Self-confidence is faith in your own capacity to experience life. It enables abundance and inclusion.”- Antrese Wood

Guest: As a painter herself, Antrese Wood knows what it’s like to be an artist. She’s intimately familiar with the highs and lows of creating, marketing, and selling art. Antrese inspires tens of thousands of artists every month with her top ranked podcast Savvy Painter, and works directly with artists through workshops and her artists coaching program to guide them past creative doubts and overwhelm, and gives them concrete tips to build the skills they need to create their best work.

http://antrese.com/

https://savvypainter.com/ 

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world 

IG: @superfineartfair

IG: @antresewood | @savvypainterpodcast

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Federico Solar Fernandez

In this episode of The Artist Business Plan we sit down with hyperrealist artist, Arinze Stanley. He gives us a masterclass in using your art to act toward change. Making art his business allows him to spend time spreading his message and his skills to ensure that no one has to feel helpless. Listen through to the end for a full rundown for selling your art in a way that also gains you traction and increased interest in your art. Keep raising the bar.

"The power to create is something godly."- Arinze Stanley

Guest: Arinze Stanley Egbengwu is a Nigerian realistic portrait artist. Working in a genre of art known as hyper-realism and integrated with his personal experiences in Nigeria, Arinze drives at creating art that triggers a degree of emotional connection between his viewers and his artworks. Also gearing his works towards social and political activism, he hopes to use his art to speak for those who can’t speak out for themselves.

https://www.arinzestanley.com/

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world 

IG: @superfineartfair

IG: @arinze

Twitter: @harinzeyart

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Esteban del Pino

In this episode of The Artist Business Plan we sit down with Claire Huschle, mastermind behind Scaffold, where she helps professional artists level up their careers. She gives us the inside scoop on finding your path, career mapping, holding yourself accountable, maximizing your work, and more. We'll learn how to pursue different press avenues and how to diversify your income! Know where you are in the arts echo system and flourish in that environment; grab your notebook, this is not one to miss!

"Make it once and sell it twice."- Claire Huschle

Guest: Claire Huschle is an experienced arts leader and educator with an understanding of both visual and performing arts management. Founder and Director of Scaffold, an arts management firm providing administrative leadership, temporary project support, and strategic guidance for artists and small arts organizations.

 https://scaffoldartsupport.com/

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world 

IG: @superfineartfair

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Federico Soler Fernandez

In this episode of The Artist Business Plan we sit down with Christopher Jobson, creator of the widely popular art blog Colossal. He guides us through how he found purpose in his life (all thanks to a day at jury duty) by taking the time, making the habit, and starting this blog. He developed a process of sharing and shared with us how to get into a rhythm of creation. Read blogs, look at art, surround yourself in art, this is how you will make your perfect artist website, gain inspiration, and develop a working method that allows you to thrive.

“You have to be willing and excited to be completely saturated in art and ideas.”- Christopher Jobson

Guest: Fascinated by visual culture across a wide-range of disciplines and committed to making art engaging for everyone, Christopher Jobson launched Colossal as a personal blog in the fall of 2010. Somewhat blindsided by the publication's success, he soon left his day job to run the site full-time and began contributing to publications such as Wired Magazine, Beautiful/Decay, Mental Floss, Slate, Designboom and Quartz. He studied design, art, and writing at Columbia College and currently lives in Chicago.

https://www.thisiscolossal.com/

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world 

IG: @colossal | @christopherjobs

Twitter: @colossal | @christopherjobs

IG: @superfineartfair

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Federico Soler Fernandez

In this episode of The Artist Business Plan we sit down with amazing artist, Nat Girsberger to discuss how she forged her own creative path and made her own arts education. She enlightens us on the power of working with different mediums because opening yourself up to opportunities in different paths can give you opportunities on your main path. We also discuss socials strategies because we know you want it! She helps us realize vanity metrics aren't as important as real, dedicated follower engagement and how powerful online connections can be.

"Artists, always make yourselves a little uncomfortable."- Nat Girsberger

Guest: Nat Girsberger is a Swiss Brooklyn-based artist who creates visual art, fluidly moving between forms of expression such as collage, installation, digital illustration and more. From her Brooklyn Studio, she creates for clients such as Universal Music Group, Google, Michaels and Ulta Beauty. Her work has appeared in such publications as Vogue, The Rolling Stone, Pitchfork and Whitehot Magazine and has been exhibited at venues such as Yale University, The Storefront Project, Showfields and Subliminal Projects. In addition to working on commissions, Nat is currently in the process of releasing her artist-edition tarot deck with an international publisher.

http://www.natgirsberger.com/

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world 

IG: @natgirsberger

IG: @superfineartfair

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Esteban del Pino

In this episode of The Artist Business Plan we're back with Marina Granger of the Artist Advisory. You loved her first episode so much we decided to have her back for more killer tips on how to really level up your artist business plan. From this discussion you'll learn how to develop a growth mindset, learn Marina's 4 actions to let the universe give you what you want, how to DIY your own marketing and publicity, and the proper IG etiquette to grow your artist business! Take notes and get to work!

"You already know what it means to be enough, and that makes you enough."- Marina Granger

Guest: Marina Granger has nearly 15 years of experience working in the New York City art world. She holds a master’s degree in Art History and a special place in her heart for artists. She has curated independently and contributed to various publications. She is also the founder of The Artist Advisory, with the purpose to demystify the art market and offer support, guidance, and honest answers to enable artists to take their careers to the next level.

https://www.theartistadvisory.com/

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world 

IG: @the_artist_advisory

IG: @superfineartfair

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Federico Soler Fernandez

In this episode of The Artist Business Plan we sit down with art critic, curator, author, and editor, Shana Nys Dambrot. We discuss the elusive act of getting press for your work. Shana advises how to evolve your pitch, utilize a mailing list, and how to write a press kit. She also shares how she uses the new audio connection app Clubhouse to feed her passion for art and how you can use it to explore networks. Remember, to an art critic or journalist, “the most important thing is that it’s [your work is] not boring.” 

Guest: Shana Nys Dambrot is an art critic, curator, and author based in Downtown LA. She is the Arts Editor for the L.A. Weekly, and a contributor to Flaunt, Art & Cake, and Artillery. She studied Art History at Vassar College, writes book and catalog essays, curates and juries exhibitions, is a dedicated Instagram photographer and is the author of the experimental novella Zen Psychosis (2020, Griffith Moon). She speaks at galleries, schools, and cultural institutions nationally, and is a member of ArtTable and the LA Press Club, and sits on the Boards of Art Share-LA and the Venice Institute of Contemporary Art, the Advisory Council of Building Bridges Art Exchange, and the Brain Trust of Some Serious Business.

http://www.sndx.net/

https://arttable.org/

For more information on applying to Superfine Art Fair as well as recordings of this and all of our past podcasts, just visit www.superfine.world 

IG: @shananys

Twitter: @shananys

IG: @superfineartfair

If you want to submit a listener question you can email it to [email protected] for a chance of it being answered by Alex, James, and our guest!

Hosted and Executive Produced by James Miille and Alexander Mitow

Executive Producer/Producer : Kelsey Susino

Written by: Kelsey Susino, Alexander Mitow, and James Miille

Audio Edited by: Federico Soler Fernandez