Shopify Masters – Details, episodes & analysis

Founder Caroline Weaver turned her passion and knowledge of small businesses in New York City into an online guide called Locavore Guide. She also opened a variety store to feature some of the cool products made in and around the city.

SURI’s founders reveal how they scaled to $30M in two years by reimaging electric toothbrushes, focusing on consumer pain points and expert endorsements. 

To read more about SURI and show notes click here. 

Having started and sold a successful business, Zachary Quinn knows how to bring a product to life smoothly. Discover the strategy he used to create his latest brand, Oceanfoam, offering foam rollers made with algae.

To read more about Oceanfoam and show notes click here. 

The Montreal-based music company Bonsound has found more equitable ways of working with artists to help them make a living and diversify their income streams. Find out how Bonsound is helping musicians adapt to the current state of the music business.

To learn more about Bonsound and read the show notes: https://www.shopify.com/blog/bonsound-working-with-artists

Michael Serbinis, a member of the Business Council of Canada and Fellow of the Creative Destruction Lab​,​ shares tips for raising money, using personalization features, and entering accelerator programs. Plus, discover new emerging technologies that will improve the way your business operates. 

For more on Michael Serbinis and show notes- https://bit.ly/3PwO0WQ

Myriam Belzile-Maguire started a leather shoe company, Maguire, with a $15,000 bonus from her corporate job. Finding good manufacturing partners and nurturing the relationships with factories were key to her success.

For more on Maguire and show notes: https://www.shopify.com/blog/maguire-working-with-factories

Token-gated commerce is the future of buying online. It gives customers a way to earn perks like exclusive products or access to in-person experiences. And it gives businesses more ways to tailor their customer’s experience and collaborate with other brands. Here’s what you should know to get started with this new technology.

For more about token-gated commerce on Shopify and show notes: https://www.shopify.com/blog/token-gated-commerce

Second-generation owner Amit Mahtani explores expansion and renovating storefronts, and offers invaluable tips for entrepreneurs looking to balance online with in-person sales. 

For more details about Bagels on Green and show notes: https://bit.ly/3L2Fn3G

Sisters Jess Gray and Becca Stern set out to build a business that would offer more workplace flexibility and allow them to work together, even from opposite sides of the globe. Together, they co-founded Mustard Made, a company that sells colorful, vintage lockers.

For more on Mustard Made and show notes: https://www.shopify.com/blog/mustard-made-workplace-flexibility

Quebec is almost its own market within Canada. Its bilingual requirements and distinct culture make it difficult for the biggest companies to get a footing there. Polysleep co-founder and CEO Jeremiah Curvers used local SEO, marketing and retail strategies to capture market share in the province.

For more on Polysleep and show notes: https://www.shopify.com/blog/polysleep-local-market