How Do I Podcast? – Details, episodes & analysis

Taki Moore is the coach to coaches. He’s worked with some of the biggest names in the coaching space (including Dan Martell, Maria Wendt, & Erika Cramer just to name a few) and has helped hundreds of coaches scale to seven figures. If you follow him on social media you might have seen he fired his entire sales team … and still added an extra $100k per month in recurring revenue. How? Content. Taki creates content that people want to watch, it’s entertaining, it’s FUN for him to create and it is completely designed to generate sales (without you even noticing.  We chat about:  🎙️What makes content feel ADDICTIVE and how to make people binge your videos 🎙️The key to holding someone’s attention throughout your episodes 🎙️How to move listeners seamlessly across platforms 🎙️The piece of content Taki wishes he had started making YEARS ago You’ll hear:  0:00 - Why Taki has doubled down on YouTube content as his number #1 sales strategy (and why you should too) 6:00 - How replacing a sales team with content added an extra $100k in monthly recurring revenue 11:05 - The question Taki asks himself before creating anything 13:38 - An analogy about Kayne West and making content (I didn’t expect this one but it’s SO true) 15:09 - The reason short clips alone won’t grow your podcast… but what actually turns casual scrollers into listeners (and clients) 18:29 - “Brandwidth” - How to drive your audience to follow you on ALL of your platforms 21:47 - Taki’s Secret Formula: how he gets you to binge watch his content (STEAL THIS!) 25:08 - Is the age of building a brand by giving tips and tricks on social media over? What you should be doing instead 29:00 - How Taki decides what to talk about without a content calendar 35:56 - What podcasts does the coach for coaches listen to? 37:30 - The best advice Taki has ever received Find Taki on IG @takimoore (https://www.instagram.com/takimoore/?hl=en) or over on YouTube here (https://www.youtube.com/@TakiMoore). Watch how to create a banger piece of content here - https://youtu.be/tYu7HdJQwnk?si=q3WQySX_x3XBBx7x And how to get coaching clients daily here - https://youtu.be/WzhkRq6RT4o?si=gfqUxgQ7oxJyDD49 If you’re ready to take action from this episode - Download the Debrief here - https://project-c-2.kit.com/09c290ca1b Want to start your own podcast? Ready to become the go-to in your industry? I’m working with a VERY small group of creators in 2026 to build podcasts that people can’t wait to listen to … if that’s you send me the word Mic Drop over at www.instagram.com/alyciachapman_ Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

If you combined the population of Australia and New Zealand, you still wouldn’t reach the number of followers Kayla Itsines has across her platforms (43 million on just her personal accounts) so when I wanted to do an episode on building a community I knew I had to speak with her! Kayla grew her following originally with the Bikini Body Guide before creating her app SWEAT! Now 15 years later her following is 98% women and she is still in her DMs every single day talking directly to her community. In 2024 Kayla launched her podcast Sweat Daily where they had over 120 episodes drop in under a year! This episode isn’t just talking about how to build a community, we talk about creating content, how she overcame her nerves and what she still holds back from sharing today and what makes an incredible interview (as well as what not to do!) We chat about:  🎙️The lessons she learnt from starting her own podcast  🎙️What makes a great interview vs a terrible one (and how to make your guest feel comfortable!)  🎙️How she manages her content with a tiny team  You’ll hear:  0:00 - Why we got Kayla Itsines on  1:30 - What Kayla shares that makes her community feel connected  3:43 - The one thing Kayla deliberately keeps private and why  6:05 - What you need to do if you want to have a great podcast  8:02 - The reason you need a WHY and how to show up through a tough moment  10:10 - What Kayla did to build community that is now BANNED  13:53 - What she does now 14:19 - How Kayla balances motherhood, social media and running successful businesses  15:15 - The app she uses to cut down her screen time  16:27 - The most important thing about building a community (and why you might struggle if you don’t have this) 18:39 - Kayla’s content team now  21:19 - How to navigate outgrowing your personal brand  22:36 - What makes a great interviewer (from someone who has been interviewed hundreds of times) 24:30 - What gives Kayla anxiety and how she manages it  27:06 - Starting her own podcast  30:48 - How Kayla prepped for interviews  32:16 - The one thing you should never do as an interviewer  36:19 - If someone was too scared to start but wanted their own podcast in 2026, what advice would Kayla give them? 40:53 - Media training for difficult questions  42:33 - The podcasts on Kayla’s rotation (I wasn’t expecting these!)  45:41 - Mic Drop Moments  You can find Kayla over at  @kayla_itsines (https://www.instagram.com/kayla_itsines/?hl=en) and @sweat (https://www.instagram.com/sweat/?hl=en)  Website - www.kaylaitsines.com Or download the Sweat! App and get a 7 day free trial here - https://sweat.com/ If you’re ready to take action from this episode - Download the Debrief here - https://project-c-2.kit.com/ede722b06b  Want to start your own podcast? Ready to become the go-to in your industry? I’m working with a VERY small group of creators in 2026 to build podcasts that people can’t wait to listen to … if that’s you send me the word Mic Drop over at www.instagram.com/alyciachapman_ Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

You’ve got the podcast, made the clips … but how do you actually convert someone from scrolling on social media to listening to your podcast.  Today we’re joined by Monique Forcella aka The Socialista who has grown her following to over 90,000 people, speaks across the world, has sold millions of dollars of programs using ONLY organic marketing  and today she’s teaching you how to get people to listen (and convert) from your social media content and podcast   We chat about:  🎙️What makes content perform 🎙️The exact content calendar she’d use to grow her podcast and get people coming back week after week  🎙️The messaging you need to use if you want to create demand  🎙️What most podcasters (and creators) get wrong … It’s SO simple!!  You’ll hear:  0:00 - Why we’ve got Monique Forcella on the podcast  3:03 - What your audience are craving right now  4:44 - The four types of people who will buy (and consume) your content and offerings  8:28 - Your step by step content calendar to promote your podcast  9:21 - How to get your audience excited about your episodes  10:17 - Add this on to the end of your recording session to get more listeners  18:19 - If you have guests on your podcast … do THIS to promote your episodes 22:07 - The difference between regular content and content that converts  27:30 - How to get your audience to tell you what they want!  34:05 - Stories that convert  36:00 - This ‘story’ got Mon 40 sales in one day  39:31 - Don’t give EVERYTHING away  42:32 - How to grow your following  45:06 - Should you script your content and hooks for your podcast? 50:01 - If you feel overwhelmed about where to start listen to this    Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/d9725ec95e Find Mon over at @thesocialista - https://www.instagram.com/thesocialista_ Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

If you feel ready to start … you’ve waited too long.  Danny Kennedy is a health and mindset coach to some of the world's most successful athletes, CEOs and execs, he’s the head trainer at KIC alongside Steph Claire-Smith and Laura Henshaw. His podcast the Fitness & Lifestyle podcast has over 11 million downloads and today he’s teaching you … How to Podcast. We chat about:  🎙️The content creators top podcasters should be watching  🎙️What every single high performer he’s ever worked with or interviewed has in common  🎙️The secret to podcast consistency every single week  & We pivot into a Mindset/Coaching Session to teach you  🎙️What’s holding you back from achieving success  🎙️The reason high performers  You’ll hear:  0:00 - Why we wanted to talk to Danny Kennedy  0:54 - Listen to THIS type of content if you want to grow your podcast  6:00 - The work behind 600+ episodes  11:34 - How to keep going, when your downloads aren’t increasing  14:38 - The reality behind MOST podcasts  15:15 - What changed to get Danny’s podcast to start growing  22:35 - What to do if a guest says no to being on your podcast  24:12 - The depressing story about Alex Hormozi  26:32 - What every single high performer has in common  31:03 - If you’re worried about someone judging you … listen to this!  32:55 - Are you self sabotaging? 36:05 - The mindset shift you need to make if you want to get results  37:37 - You are ‘manifesting’ right now … whether you know it or not  42:19 - How to find ‘evidence’ that this is working … 43:58 - But none of this will work unless you change this first   Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/ep7-danny-kennedy  Find Danny over at  @djkfitness - https://www.instagram.com/djkfitness/?hl=en  Listen to The Fitness & Lifestyle Podcast on  Apple: https://podcasts.apple.com/co/podcast/the-fitness-and-lifestyle-podcast/id1104769476  Spotify: https://open.spotify.com/show/50wy0OVAgMdCKcFsoYgvoX  & Youtube: https://www.youtube.com/@DANNYKENNEDYFITNESS/featured  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

Most podcasters are sabotaging their own growth … and they don’t even know it.  Shelby Van Zwol and the team at Chain Social are behind so many of the brands that you love and trust including Mecca They’ve generated over a billion in sales and in an Australian first launched an event with  t Meta, Pinterest, TikTok and Klaviyo earlier this year.  You might be wondering why on earth we have one of the Top 3 Women in eCommerce on the show (yep she earnt that title) and it’s because not only is one of the most incredible marketing brains BUT we’ve seen too many people waste money when they dabble with paid media spend so we’re here to teach you how to do it the right way.  We chat about:  🎙️How to get people talking about your podcast EVEN in a saturated market  🎙️When you should start running paid ads  🎙️The huge mistake most podcasters make before they even hit record  🎙️Her number one hack to generate attention (and it’s FREE!)  0:00 - Who Is Shelby Van Zwol  2:47 - Why Shelby thinks DOAC is such a popular podcast  4:31 - What to do if you’re struggling to get any new listeners to your podcast  7:28 - Where should you be marketing your podcast? 9:10 - How to get people talking about your podcast (or product)  11:15 - Does your podcast have a strong enough niche? 13:56 - The most UNDERRATED tactic to grow your podcast and community16:10 - What content should you post on your podcast page? 17:41 - Marketers Bias is sabotaging your content  19:43 - You won’t believe what Chain Social are about to do ….  23:19 - How you can apply this to your podcast  27:52 - These types of content will get people to listen to your podcast  33:33 - With the rise of AI, you need to do this MORE (and all the big brands have already started)  36:59 - If you want to put paid spend behind your podcast LISTEN TO THIS FIRST  40:17 - Your very own mini ads masterclass  52:38 - The key to standing out in the podcasting world today  Find Shelby over at @shelbyvanzwol and @chainsocial  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

How do you build a podcast that people want to binge?  Erika Cramer (aka The Queen of Confidence) has built a podcast with millions of downloads with listeners who can’t wait to tune in every single week, she’s sold out book tours, speaks across the world and every single day she helps people to become more confident and finally do the thing.  We chat about:  🎙️How to secure celebrity guests on your podcast  🎙️The really simple shift that builds connection with your audience  🎙️The secret to building a brand identity that people never forget 🎙️How to overcome imposter syndrome and actually start your podcast  0:00 - Who Is The Queen of Confidence?  1:30 - Why she loves DOAC and what you can learn from it  2:28 - The one thing Erika does that builds an incredibly engaged community (it’s SO simple!)  5:25 - Do THIS when someone comments on or shares your podcast 6:30 - The power of podcasting  10:44 - Three things to do to build community  13:23 - The key to leaving a lasting impression  18:10 - How Erika got Gary Vee to say yes to being on her podcast  20:32 - And the secret insider tip that worked for Chris Do  24:20 - How to calm your nerves before a huge interview 27:51 - How to get your guests out of PR mode  31:12 - The prep Erika does before a big interview  38:37 - If you’re scared to start (or grow) your podcast … this is the pep talk you need  42:42 - What about if you have imposter syndrome? 47:25 - The advice Erika would give herself starting out    Want to actually take action from this episode? Download the Debrief here - https://project-c-2.kit.com/ep5-erika-cramer Listen to Erika’s episode with Gary Vee here on YouTube - https://www.youtube.com/watch?v=4p8IC-ooHNQ  and here on Spotify - https://open.spotify.com/episode/5R6ewBAs75YeIPrrmyGzcl  Find Erika over at @thequeenofconfidence - https://www.instagram.com/thequeenofconfidence andThe Confidence Chronicles Podcast - https://podcasts.apple.com/au/podcast/the-confidence-chronicles/id1439434022  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

Dreaming of quitting your day job?  Today we’re joined by D’arcy and Clutz from Bloody Brilliant Beers.  They started off as two mates reviewing craft beers and have now quit their full time jobs, grown an audience of over 500,000, built an audience so loyal some of them even have the podcast logo tattooed on them (yes really) and worked with Dominos, Red Bull and Betr.  We chat about:  🎙️How to build a community that can’t wait to listen to your podcast every week  🎙️What makes a successful co-host partnership 🎙️How to monetise your podcast and secure brand deals  🎙️The REAL behind the scenes of building a successful podcast  0:00 - Who are the Bloody Brilliant Beers Boys? 2:15 - How did they go from drinking beers to quitting their full time jobs  6:45 - What they’ve changed over the years to grow the podcast  8:19 - The segment that kick started their growth (that you can do too!)  9:07 - What to add in if you want to build trust and engagement with your community  11:38 - What they’ve changed recently & noticed a huge difference with  12:36 - The key to having a good show  18:10 - The BEST thing that’s come out of having the podcast  19:07 - How to create a two way conversation with your audience  22:06 - Do you need to have a specific set?  25:02 - The craziest things one of their listeners have done  27:03 - Come up with THIS for your audience from day one (and tell us if you have one for HDIP)  27:50 - Advice for anyone starting with a co-host 34:23 - When did they know it was going to be more than just a hobby 39:36 - Where did their first brand deal come from? 41:06 - Where most podcasters go wrong when they monetise  41:36 - How to make enough money to quit your full time job  47:02 - Where is podcasting heading in 2026 and beyond? 50:32 - Advice for anyone starting out right now  Want to actually take action from this episode? Download the Debrief & read about the different types of monetisation here http://project-c-2.kit.com/ep-4-bbb Find Bloody Brilliant Beers over at @bloodybrilliantbeers and  https://linktr.ee/bloodybrilliantbeers  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

What if AI was making your content worse instead of better?  There’s a biological reaction we have to something that looks human but isn’t … and today Marissa Kos is joining me to talk about what people are doing WRONG with AI and how you can use it to grow your podcast.  Marissa is a leading voice in the AI space, known as ‘The Blonde Bot’ on social media she is the founder of MXM an AI agency that saves founders on average 60 hours per week and is currently working on her own special project that you’ll hear about soon.  Listen in to hear:  🎙️The tools that will make podcasting 10x easier AND more effective  🎙️Why you get rubbish responses from ChatGPT and other LLM’s  🎙️The ONLY way to future proof yourself against AI  🎙️How to create an agent that will do your work for you (yes really)  0:00 - Why we chose Marissa to speak on AI  4:16 - Why is it more important than ever to pay attention to AI  7:55 - Using AI will make you MORE Human .. if you do this  10:53 - How Marissa would use AI to grow a podcast with ZERO budget  14:04 - The podcasting tools that will speed up your workflow and maximise your output  18:06 - The difference between a bot and an agent and when to use each  22:01 - If you have guests on your podcast, use AI for this  23:18 - Why you have to use THIS instead of ChatGPT  28:03 - What people are doing wrong when they’re using AI  30:18 - The next content evolution that is coming  31:35 - If you can’t get your LLM to nail your copywriting … do this instead  34:28 - The skills you need to nail to safeguard yourself against AI  38:13 - Why SO many people have AI Fatigue already  43:02 - Will AI Replace the Creative Industry? 46:40 - How to use AI as a non-creative person  Want to actually take action from this episode? Download the Debrief here https://project-c-2.kit.com/ep-2-marissa-kos  Find Marissa Over at   Instagram - https://www.instagram.com/marissa_kos/ YouTube - https://www.youtube.com/@marissa_kos Substack: https://substack.com/@marissakos Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_  Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast

He’s shared stages with Gary Vee, Steven Bartlett and Seth Godin and in the last 12 months he’s grown his Youtube following for Agency Podcast to over 370,000 subscribers (it will be more once you read this).  Dain Walker is a Brand Strategist, Author, Speaker and is sitting down with us today to tell you the secrets behind building a personal brand that makes you money, gives you life changing opportunities and ensures you stand out as the go-to in your industry.  If you’ve ever wanted to know:  🎙️How to Build Trust with your Audience  🎙️Whether YOU should Start Podcast  🎙️ What the most successful founders are doing right now to safeguard their companies and roles against AI  🎙️How to monetise your podcast and content  Listen all the way through this one.  0:00 - Why we got Dain on & The Podcast Dain listens to every single week  3:48 - Youtube’s HUGE move on AI generated content  5:43 - The biggest opportunity that’s come from Dain’s Podcast  8:56 - How to use a podcast to build trust with your audience  10:33 - Using your podcast to position YOU as the go-to  17:50 - Why most podcasts never find their audience  21:52 - How to set your podcast up for success from day one  27:59 - Should YOU start a podcast in 2025? 30:03 - The mistakes Dain made when he started podcasting  31:36 - What Dain does after every single episode  37:21 - If you’re nervous about starting a podcast, listen to this  42:44 - How Dain schedules his podcast recordings as a founder, speaker and Dad of 2  45:16 - If you’re NOT spending your time on this in 2025, you will fail  45:57 - How to use AI to create content that performs  47:41 - This is the best performing content right now 49:50 - Do founders need to be involved in creating content? 51:41 - How to build and monetise a community   Listen to the episode where Dain and the Team break down what goes into every episode of Agency Podcast here  Youtube - https://www.youtube.com/watch?v=eNs0rLEN52A  Apple - https://podcasts.apple.com/us/podcast/50-building-a-podcast-from-scratch-dain-walker/id1568032804?i=1000677848703 Spotify - https://open.spotify.com/episode/5LuWcYZ8QzDIjGf87m1VHn  Want to actually take action from this episode? Download the Debrief here Find Dain over at  Instagram - https://www.instagram.com/dainwalker And Agency Podcast  Youtube - https://www.youtube.com/@agencypodcast  Instagram - https://www.instagram.com/agencypodcast_/  Have a guest you want to hear from? Question you want answered? Send me a DM over at  www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast Watch the podcast on Youtube  - https://www.youtube.com/@HowDoIPodcast

Have you already got a podcast but you can’t grow it? Or are you still unsure if a podcast is the right next step for you?  As part of this series I wanted to introduce Q&A episodes to work through the ACTUAL problems you struggling with.  If you’ve ever wanted to know:  🎙️How to turn your followers into podcast listeners  🎙️The 3-step pitch that gets crazy guests to say YES  🎙️Which 2 metrics you need to pay attention to to grow your podcast  🎙️Whether YOU should start a podcast tune  We cover all of this and more … if you have a question you want answered send me a DM over at www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast  0:00 - Why How Do I Podcast  1:30 - Why our first podcast has a community of over 40,000 people and still gets thousands of downloads every month  4:15 - Three steps to growing your podcast downloads  5:04 - How to optimise your profile so people can find your podcast EASILY  7:20 - The messaging shift that will make MORE people listen to your podcast  8:24 - How to automate your podcast growth strategy  10:35 - Getting your dream guests to say YES  12:43 - Whatever you do DON’T do this  14:48 - The two metrics every single podcaster should pay attention to Want to actually take action from this episode? Download the Debrief here See all of the behind the scenes and get in touch over at www.instagram.com/alyciachapman_ and https://www.instagram.com/howdoipodcast  Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast