Dream Chasers – Details, episodes & analysis

I am joined by my fabulous former client, Anna Perkins, who (and she won’t mind me telling you) has started a new career journey in her early 50s.

Anna has been a marketeer for 25+ years, and while there’s a lot about this role she still really enjoys, she knew that if it’s all she continued to do until the end of her working days, it would kill her soul (her words, not mine!)

After some deep, introspective work to dig out her innate strengths, skills and passions, and identify what would deliver a true sense of meaning and purpose for her, Anna is now immersed in the world of mental health, and is training to become a counsellor.

In this episode, I chat to Anna about how she came to choose this new career path; the steps she’s taking towards it; how she’s found being back in the classroom and what she has learnt about herself through that process, and importantly for a lot of people, how age is actually on her side.

Come join us.

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

After a short spell as a secondary school teacher, Anna Perkins has spent 25 years in Marketing. She’s worked for some of the world’s biggest brands as well as small start-ups leading teams with a passion for brand development, messaging and clear communications.

Anna has always had an interest in knowing what makes people tick and, in more recent years she has got involved in mental health, both through formal training as well as being the champion and MH team leader in her current role. This started the journey she is now on, which includes working as a mediator, volunteering with Cruse Bereavement and Papyrus, and training to be a counsellor.

This has brought together her passions for psychology, helping people and supporting them in their toughest times.

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

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All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Have you ever experienced burnout?

How did it look and feel like for you? Did you know that it can be experienced differently – person to person?

I have invited my old work colleague and friend, Sarah Allison, to come and share her burnout and recovery story, which saw her redefine what her life and work looked like in major ways.

Sarah has had a rich and varied career, working for global companies to charities and start-ups, mostly in the technology and environmental sectors.

But, after experiencing serious health burn out, she has customised the way she lives and works, and has forged her own incredible path – one that sees her living half the year in the UK, and the other half in India, and mixing corporate consultancy work with holistic healing work through shiatsu and qigong.

In this episode you will hear Sarah talk about what the burnout catalyst was for her, and what it taught her about what she needed and wanted. We chat about her portfolio career and how she manages it, and how she found the courage to follow her own path, despite the negative societal connotation that she’s living like a “hippy”.

Come join us. Sarah’s story is fascinating.

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

Sarah Allison is part corporate geek, part holistic health worker who has taken seemingly radical steps to find balance in her life - steps that she believes anyone can take.

She now lives between a sleepy village in southern England and the jungles of tropical Goa.

In 2019, she left a 15-year corporate PR career working with some of the world's largest technology companies, to pursue a new chapter that saw her recover from burnout, find her own rhythm and live through the global pause for 2.5 years in India.

During this time, her holistic Practitioner work flourished and she re-defined the ingredients for health and happiness, on her terms. She finds peace and fulfilment in nature, and now pursues work that nourishes her mind, energy and soul. 

If you would like to know more about Sarah or would like to connect with her, please do go to her website at energymoves.one, find her on Facebook, or join her on Instagram.

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

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All episodes are video recorded and can be watched in the website show notes, or on

If you ever needed a confirmation that making bold moves by listening to your instincts and being true to your own values is priceless – then this episode with Dan Gamble is for you!

Dan’s insights and views really shine a light on how important our values are to our sense of wellbeing and happiness, and our mindset.

You'll here how Dan’s upbringing and challenging adolescence shaped his Respect and Drive values, and enhanced his emotional intelligence skills, helping him make right-fit work and life choices, and become the proficient comms professional he is today.

Dan walks us through some of the bold decisions he has made over his life so far, based on his gut instinct of what would and wouldn’t work for him. He uses his core values as his decision compass to great effect and you will hear how much so throughout our discussion.

Join us!

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

Dan Gamble is a career PR professional with 20 years’ experience in the global tech space. He has worked both agency side and inhouse, and represented global tech brands and notable CEOs.

In 2011, Dan left London and moved to Vancouver, and 10 years later, launched his own agency, DGPR. Since then, his team has expanded to Vancouver and Toronto, and has partnered with some of Canada’s most notable tech businesses and exciting entrepreneurs.

He was recently named on Business in Vancouver's 40 Under 40 list, and he is a regular Forbes contributor sharing his thoughts on PR & Communications, Entrepreneurship and LGBTQIA+ issues.

A true advocate for the PR profession, shortly after moving to Vancouver, he co-founded a community of 300+ PR & Comms professionals called YVRPR. Dan blends creativity with logic, and is an advocate for equality and diversity in all forms.

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

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All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Do you dream of making heartfelt, purposeful change, but struggle with fear, self-doubt and procrastination, which ultimately stops you going after what you want?

If so, you are definitely not alone! Many of my clients have experienced exactly this, and Sian Aherne is one of them.

In this episode, I talk to Sian about the fear and discomfort that has held her back for years, and the approaches she’s now applying that have helped her navigate it and get unstuck to embark on a new career path and build her own business.

Through perseverance and a fabulous “Let’s Pretend” approach, she is now qualified in her new field and is running her practice as a nutrition coach alongside her PR and Comms freelancing.

If you do listen – you can also learn about my concept of little acts of proactive discomfort (a sneaky way of tricking yourself into trying new things and having mini adventures in being brave!).

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

Sian Aherne spent 20-something years in PR and communications working with all sorts of organisations, but often pondered purpose and what else life could look like. 

After numerous false starts over the years, she's finally taking a leap. Alongside her day job, she's now a certified nutrition coach, working work one-on-one, in small groups and with corporates to help people feel more energised and improve their mood. 

If you would like to know more about Sian, or would like to connect with her, please do visit her website, drop her an email or join her on LinkedIn.

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

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All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Meet Mike Mullins, from Liverpool, who has spent over 30 years working in the education sector, most recently supporting parents and carers of children with special educational needs or disabilities around their legal entitlements.

In May 2023, he embarked on a career change to pursue what he is most passionate about and is now working as a Mobility Coach.

If you’re not familiar with that term, Mike’s work is all about helping people optimise their body to meet its fullest potential. The aim is to age healthily, promote wellness, and change people’s mindset around physical limitations.

Come join us as we talk about Mike’s career change from education to self-employment in the wellbeing space.

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

Mike Mullins has 30+ years of experience in education, supporting parents and carers of children with special educational needs or disabilities, around their legal entitlements.

Today he runs his own business as a Mobility Coach working to support people to optimise their health and wellbeing, to reach their fullest potential.  

Mike is passionate about promoting the value in aging healthily and encouraging people to change their mindset regarding physical limitations.

He is a qualified MovNat coach, a 5th dan Aikido instructor and a keen advocate of breathwork and meditation. He lives in Liverpool with his family. 

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

==================

All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Have you come to believe in work and life you have to just battle through and compromise, which means you end up chasing goals and expectations that society, culture and others dictate for you, when it’s not what you truly need or want?

That was me.

In this podcast episode, I share my own story of how my body clearly signalled I was not living true to myself. Even to the point where my digestive system shut down completely.

I also share how I’ve learnt to listen to my body and what it says, and how this helps me make daily decisions about what food I eat, the work I do, the movement I fit into my day, and the people I spend my time with.

My body physically breaking down was the trigger that set me on the path to my own career and life change, and its messages are the reason my coaching business is called Live True! 

The episode is only 17mins, so come join me :)

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𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

==================

All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Have you ever dreamt of writing a book and becoming a published author?

Many have, but get derailed by a lack of professional writing experience, confusion over where to start, the deflation of rejections, and the belief that it’s simply not possible.

It’s easy to succumb to the perceived barriers and limitations that our minds and “accepted wisdom” throw up in response to this goal, so in this episode, I invite Elijah Lawal to share how he went from defining his goal to become a published author, to making that dream a reality.

You’ll hear insights from Elijah on how he approached his writing; his tips on the practical process of pitching and finding an agent; how he dealt with rejections; and his lessons learned on the journey to getting published.

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

Elijah Lawal is a British Nigerian published author and screenwriter based in San Francisco. In 2019, his first non-fiction book, ‘The Clapback: Your Guide to Calling out Racist Stereotypes’, was published by Hodder & Stoughton. It was well received and led to lots of media coverage, and as a result, Elijah was recognised as one of the top 30 Black authors by the Black British Business Awards.

Elijah’s day job is as a Communications and Public Affairs Manager for Google, and he also sits on the leadership team of the Black Writers Guild, an organisation aimed at working with publishers to ensure meaningful and purposeful change in making the industry more inclusive at all levels.

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

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All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Many dream of making a fulfilling career change, but get stuck in a cycle of fear around making the wrong choice, throwing away years of existing experience, and the big one – taking a big pay cut or not making enough money.

It’s easy to get stuck in analysis paralysis, circling around wanting to make a change, but feeling like it’s just not possible, so in this episode, I invite Eleanor Willock to share her experience as she transitions from PR and communications into her second career as a celebrant, creating wedding ceremonies, vow renewals and naming days for people.

You’ll hear how Eleanor chose her new career path and what gave her the confidence to select it; the skills she’s using to make her transition; and how she’s approaching the move practically from a financial point of view.

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

Eleanor Willock is an Independent Marriage Celebrant. Always curious and interested in making the most out of life, she has worked internationally in three continents with some of the world's biggest tech and public sector brands. In 2023, she ended her 25-year career in public relations and comms to find out what else she might be good at. She lives in Somerset with her family. 

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

==================

All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Have you ever dreamt of making a wildly different career change but told yourself it’s not “realistic” or possible?

Our minds place all sorts of limits on what we can and can’t do, and what’s permissible, so in this episode I invite Samantha Day to share her story and insights on how she made the seemingly impossible shift from tax accounting to stand-up comedy.

In her inimitable style, you’ll hear about how Samantha made the decision to leave her 30-year career for something new and incomparable; the thought-provoking psychological approaches she uses to deal with fear and doubt; and the practical steps she took to get started and build her profile.

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𝗚𝗨𝗘𝗦𝗧 𝗕𝗜𝗢:

Samantha Day spent 30 years working as a tax accountant in the city of London, before making a career change that couldn’t be more polarised.

In her early 50s she embarked on a transition from accounting to stand-up comedy, turning a very new hobby into a real job that she earns a living from.

In the four years she’s been at it, she’s won numerous comedy awards, is regularly gigging around the country, and she’s had two really successful runs at the Edinburgh Fringe Festival.

𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

==================

All episodes are video recorded and can be watched in the website show notes, or on YouTube.

Before you jump into my upcoming interviews and hear from many of my clients and friends who have navigated the thrilling, scary and exciting concept of career and life transition…I thought you may like to know a bit about me, your host.

Why do I care about this subject so much? Why am I driven to support people who feel that either something is missing or they just want more out of their work and their life?

Well, in this short intro episode, I answer that very question by sharing my own career transition journey which saw me leap from a high-paced, London-based corporate role, working for more than 20 years in the field of PR and Communications, and radically transition to my ideal life - living and working from a remote mountainside in Wales.

Yes, I'm going to ‘port’ you back 15 years and give you a little insight into my own life at that time and how I figured out that my work and lifestyle was making me very ill. There’s a good ending I promise and it brings me to this uplifting work today where I get to share these amazing, real-life career and life transition stories with you.

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𝗔𝗟𝗜𝗦𝗢𝗡 𝗢’𝗟𝗘𝗔𝗥𝗬 𝗕𝗜𝗢:

Alison is a highly experienced, certified life and career coach and is an active ideal life advocate.

She’s the founder and designer of the Work Wonderland™ process, her proprietary model that helps people make career and life choices that truly align with their values, strengths, passions, skills and life goals.

Alison hails from a high-paced, London-based corporate background, working for more than 20 years in the field of PR and Communications, until she made her own radical transition to her ideal life, living and working from a remote mountainside in Wales.

Today she focusses her life coaching on supporting professionally successful people in making career changes that facilitate transformational life change.

When Alison is not working, you can find her outdoors - walking beaches at the crack of dawn; experimenting with the universe and consciousness; trying her hand at paragliding; and delighting in the magic of the superhero’s quest. She is also Marvel movie obsessed.

==================

All episodes are video recorded and can be watched in the website show notes, or on YouTube.