BrandBox – Details, episodes & analysis

The contributions of fandom to life.

• Swifties
• Why are Beyoncé's fans called BeyHive? Meaning, origin, and everything to know.
• Beatlemania
• Beyoncé fans left disappointed after rumors of a DNC performance proved false.
• Insane Clown Posse
• Juggalo
• Juggalo Outreach Program | Buffalo NY
• Buffalo Juggalos
• If you want to understand modern politics, you have to understand modern fandom.
• Walden Pond
• FBI 2011 National Gang Threat Assessment
• Juggalos Classify FBI as a Gang
• Deadhead
• Effective Psychotherapy: The Contribution of Helmuth Kaiser
• Kevin Kelly "1000 True Fans"
• Nietzsche’s three metamorphoses
• Sunk cost
• Shalom Auslander "Feh: A Memoir"
• The Spectacular Failure of the Star Wars Hotel
• "Such was the demand for (ABBA's) music that their management had to arrange for royalties from the Soviet Union to be paid in oil commodity rights rather than the embargoed rouble."

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Ep. 48 - Artifice and Intelligence - Part 2

Part 2 of a two-part conversation on the wonder of AI and its impact on brands and agencies. Part 1 is here.

Show Notes

Part 1 of a two-part conversation on the wonder of AI and its impact on brands and agencies.

• French Novel: “The Disappearance.” Translated as “A Void”
• "The Platonic Representation Hypothesis" article
• Google IO Presentation

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Episode 39 - Tool Time!

Show Notes

We shape tools, then tools shape us.

• Adobe drops Pantone 2:35
• "First we build the tools, then the tools build us." 6:43
• Jacques Attali, "Noise" 11:57
• Dave Trott 20:22
• Stuart Semple Black 2.0 23:12
• Variable Ratio Positive Reinforcement 25:40
• Henri Cartier-Bresson 28:32
• The Blue Marble 35:23
• New Yorker Cartoon 38:11
• Steven Pinker - "The Better Angels of Our Nature" 43:41
• GEIKO Gecko 50:54
• NJM Insurance 51:48
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

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Episode 38 - Cleverness

Show Notes

Don’t we all want to be clever?

• Sianne Ngai - Our Aesthetic Categories
• David Shing
• Mark's Instagram Feed
• Chögyam Trungpa - Cutting Through Spiritual Materialism
• Cleverness as social currency
• Rudi Petry: "brands as doulas"
• Clever never struggles
• Geometric and algebraic understanding. Plato: "Let no one ignorant of geometry enter"
• Apollonian and Dionysian Approaches
• Walker Hayes - "Fancy Like"
• Embracing uncertainty
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

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Episode 37 - Rage In The Machine

Show Notes

Why are we all so f*****g angry?

• "The Year We Lost It" NY Times
• "The Slap"
• Punctuated Equilibrium
• Basic Emotion Theory
• Five Factor Personality Model
• "The Blue Marble" Photo
• "Burning Boy: The Life and Work of Stephen Crane"
• Eschatology
• Trump NFTs
• LIFEMORTS rage triggers
• St. Sebastian
• Alfred Adler Social Interest
• "The Immaculate Reception"
• "This Is Water" by David Foster Wallace
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

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Episode 36 - Elon Rorschach

Show Notes

What happens next in Elon’s Twitter experiment?

• Matt Levine "Money Stuff" Bloomberg
• Nate Silver
• "The Culture Industry"
• Elon As Rorschach
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

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Show Notes

Why don’t brands take a stand on abortion rights?

• Justice Alito’s Opinion, Leaked on Politico
• Pew Research Center Article
• Fast Company Article on Brands and Roe Decision
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

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Episode 34 - Vibe Shift

Show Notes

Why is everything so strange?

• "Vibe Shift"
• "A Vibe Shift Is Coming"
• "I Support The Current Thing" Graphic
• Walter Benjamin "The Work of Art in the Age of Technological Reproduction"
• Andy Warhol Car Crash paintings
• Kyle Rittenhouse
• Grant McCracken's "Chief Culture Officer"
• James Gleick, "The Information"
• H.G. Wells, "The World Brain"
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

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Episode 33 - Red Friday

Show Notes

Brand War One: Beginning In Ukraine. Recorded 3/6/22.

• Derek Thompson's Framework
• "How New York Stole the Idea of Modern Art"
• Russians line up to shop at Ikea
• Father destroys son's iPad in anger at Apple
• Felix Sater
• Fiona Hill Putin analysis
• "Chesterfield Kings" band
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

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Episode 32 - Our Sporting Life

Show Notes

Melinda, Mark, and Tom get ready for "the big game" by discussing the role of sports in American culture.

• Theodore Adorno
• Noam Chomsky
• 2021 Top 100 Viewed TV Events
• Mark Fisher
• Paul Virilio
• "The Ice Bowl" Game
• 1958 NFL Championship Game
• Brian Flores NFL Lawsuit
• Baseball "Steroid Era"
• Michael Jordan
• Steph Curry
• 1960 Olympic Games
• Sports gambling statistics
• College athletes name, image, likeness rights
• Cornhole competitions
• Send your ideas to hello@brandbox.show
• Apply to SVA Masters in Branding Program

Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate button on BrandBox.show!

Don’t forget to submit your questions, comments, and ideas for future episodes of BrandBox to hello@brandbox.show

Thanks for your support!