Beyond the Image Podcast – Details, episodes & analysis

In this episode, I break down exactly how I landed a dream project—not through luck, connections, or waiting to "get discovered," but by creating the kind of work I wanted to be hired for. I share the full strategy behind building a spec portfolio, crafting content marketing around it, and ultimately generating a wave of viral visibility that positioned me as the go-to creator for that exact style of work.

If you've ever felt stuck waiting for the "right" clients to find you, this is the blueprint for taking control of your opportunities and building demand around your passion.

https://jamespatrick.com/

https://www.instagram.com/jpatrickphoto/ 

Fresh off a portfolio review at a local college, I'm breaking down the biggest and most common mistakes photographers make when trying to showcase their work—and why these mistakes might be standing between you and your next client.

In this episode, I cover:
• Mistake #1: Overloading your portfolio with too many images
• Mistake #2: Showcasing work you don't actually want to shoot
• Mistake #3: Not showing enough of the work you do want to be hired for

And then we get into the biggest mistake of all: relying solely on your portfolio as your entire marketing strategy. Because in today's world, having a great portfolio is essential—but it's not enough on its own. We'll talk about what you should be doing beyond the portfolio to get in front of the right clients, build authority, and consistently generate work.

Connect with me:
🌐 Website: jamespatrick.com
📸 Instagram: @jamespatrickphoto

I just lost a proposal for a video project. The client contacted me and had a pretty lengthly list of requirements and specs for the assignment, all of which we were able to accomodate and a very competitive price.

However, the client responded to say we were about three hundred percent over their budget. To be fair - their budget was pretty ridiculous and way under even the most conservative of market value for the work they were requesting.

We were able to counter with a revised approach that brough our estimate within $200 of their budget and we still did not win the job.

So. what happened and why was our approach still the right approach?

https://jamespatrick.com/

Finding Your Summit with Jenn Drummond

Hosted by: James Patrick

Now that we're into a New Year and I'm sure you've set some aggressive goals for yourself and hopefully a plan to achieve those goals, I wanted to bring on a special guest.  

My guest today is Jenn Drummond. She just dropped her brand new book called, "Break Proof: 7 Strategies to Build Resilience and Achieve Your Life Goals." She wrote this book at the end of achieving a World Record. 

"If you're not having fun and enjoying this journey, you're missing the point."

IN THIS EPISODE

• The World Record that Jenn set and why she decided to go for it. 

• Choosing how you live. 

• Examining your life and really waking up to living it. 

• Changing your perspective. 

• How Jenn helps others find their summit. 

• Why you need a team around you. 

• Planning for your goals. 

• Learning to be flexible. 

• The most common obstacles individuals are coming up against in their own journeys. 

• Taking it one step at a time. 

• Seasons of rest. 

• What's next for Jenn. 

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

Connect with Jenn 

Book: Amazon

Website: www.jenndrummond.com

Instagram: @thejendrummond

Text EVEREST to 33-777 you'll receive the Milky Way video! 

Share this podcast with a friend and remember to leave a 5-star review! 

For more, visit jamespatrick.com

Clients Not Paying? How to Respond

Hosted by: James Patrick

Are your clients not paying your bills on time? That can be super frustrating. So, in this episode, we're diving into how to get your clients to start paying up and how to prevent these situations from happening again in the future. 

"Always have terms and conditions."

IN THIS EPISODE

• 5 recommendations on how to get your invoices paid in a timely manner. 

• Why your terms and conditions matter.

• A simple and overlooked step you may need to take in your business. 

• The power of collecting a down payment. 

• Why you should document everything. 

• Should you ever make threats? 

• Advocating for your business. 

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

Share this podcast with a friend and remember to leave a 5-star review! 

For more, visit jamespatrick.com or

How to Get Published in ICON with Chelsea Clarke - LIVE

Hosted by: James Patrick

In this episode, we're explaining why our team created ICON Refined Magazine and how to contribute to future issues of the magazine or be featured in future issues of the magazine.

The editor of ICON Refined magazine, Chelsea Clarke, is on the show today to answer all your questions,

"Entrepreneurs are a unique breed."

IN THIS EPISODE

• Chelsea's background and history.

• All about rebranding,

• What makes an entrepreneur successful and the different aspects of the lifestyle.

• Fitting within the magazine itself.

• Creating a community and constantly learning

• Do you have to be a writer to be published?

• What to avoid when it comes to pitching,

• The power of feedback.

• What not to do in a pitch,

• The truth about earned media.

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

Share this podcast with a friend and remember to leave a 5-star review! 

For more, visit jamespatrick.com

Well… That Didn't Work! My Best Failures of 2023

Hosted by: James Patrick

Happy New Year! 

I have a little bit of a bone to pick with the annual recaps, the top nines, and all the posts reflecting on the past year and only shedding light on the things that were positive or reframing things so they look more positive to our audience members.

Let's talk about this today!

"Our focus is to foster and empower those around us."

IN THIS EPISODE

• What tends to happen when we see other people's successes.

• The good, the bad, and the ugly of 2023.

• Things that worked in James's business and things that didn't.

• Knowing the difference between what's in your control and what isn't and why it's important.

• How we can easily mislead and lie to our audience as entrepreneurs.

• The power of being fully transparent.

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

Share this podcast with a friend and remember to leave a 5-star review! 

For more, visit jamespatrick.com

How to Set Your 2024 Business Goals

Hosted by: James Patrick

This is the 3rd year hosting the annual business strategy session. The goal of this session is to help give clarity when it comes to setting your goals for the New Year.  

"We don't check back in on the goals we're setting for ourselves."

IN THIS EPISODE

• Reasons why accomplishing goals we set is difficult. 

• Why you need to check in on your goals. 

• Small goals versus big goals. 

• How to accomplish big goals. 

• Measuring your goals and being specific. 

• What happens if you don't accomplish your goals?

• Using your goals to set up your daily planner. 

• How to create a pitch media outlets will read. 

• Having a good press page. 

• All about a podcast tour. 

Subscribe to James YouTube: https://youtube.com/@jpphotoaz

Grab you legacy planner here: https://jamespatrick.com/legacy/

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

Share this podcast with a friend and remember to leave a 5-star review! 

For more, visit jamespatrick.com

Why Your Sales Suck

Hosted by: James Patrick

In this episode, James is talking about the biggest reason why business owners aren't selling. 

"You cannot make a sale you did not ask for."

IN THIS EPISODE

• The main reason you're not selling. 

• How to start making more sales. 

• The excuses we tell ourselves.

• Why you should make your offer the most important thing you talk about. 

• Getting the results you want. 

Grab you legacy planner here: https://jamespatrick.com/legacy/

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

Share this podcast with a friend and remember to leave a 5-star review! 

For more, visit jamespatrick.com

How to Hack Productivity

Hosted by: James Patrick

In today's episode, we have a huge announcement for you. 

James is also going to talk about goal setting, what he used to struggle with while setting goals, and how to get productive throughout the year. 

"We are wired to procrastinate on things."

IN THIS EPISODE

• A huge announcement!!

• What usually happens when we set goals. 

• Setting goals and forgetting them. 

• The power of checking in on your goals. 

• How to break your annual goals into daily tasks. 

• Why the legacy planner will help you achieve your goals. 

Grab the legacy planner HERE: https://jamespatrick.com/legacy/

Grab the brand new issue of Icon Refined at: https://iconrefined.com

Connect with James 

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254 

Share this podcast with a friend and remember to leave a 5-star review! 

For more, visit jamespatrick.com