The D2Z Podcast – Détails, épisodes et analyse

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The D2Z Podcast

Brandon Amoroso

Business & Entrepreneuriat

Fréquence : 1 épisode/8j. Total Éps: 135

Gen Z entrepreneur and DTC agency leader Brandon Amoroso talks with some of the best in the marketing world. Brandon and guests reveal their top business-growth strategies for anyone in the online space–whether you are a brick-and-mortar business looking to scale or an established online business trying to grow. Consumer marketing is under constant and dramatic change, so Brandon aims to tackle new problems with a fresh Gen Z mindset. The D2Z Podcast delivers insights, strategies, and tactics that you can use and aims to shift how you think about business and your relationships with your teams, partners, and customers.

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🇨🇦 Canada - marketing
12/01/2025
#78

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Liens partagés entre épisodes et podcasts

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https://brandonamoroso.com/
118 partages
https://www.brandonamoroso.com
97 partages
https://www.electriqmarketing.com
93 partages

https://www.linkedin.com/in/brandonamoroso/
100 partages
https://www.linkedin.com/in/brandonamoroso
8 partages
https://www.linkedin.com/in/noah-rahimzadeh-91667bb1/
4 partages

https://twitter.com/AmorosoBrandon
92 partages
https://twitter.com/arvindax
2 partages

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Score global : 58%

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Incorporating AI into your Product - 135

Épisode 135

jeudi 19 décembre 2024 • Durée 34:19

Ever wondered why so many tech companies struggle with legacy software while others seem to effortlessly leap ahead with user-centric designs? Join us as we learn from Makoto Kern, the founder of IIIMPACT, who shares his remarkable journey from electrical engineering to spearheading a digital design agency that's transforming the way companies think about their products. Mikado uncovers the secrets to tackling tech debt while focusing on the three crucial Ps—product, people, and process—to enhance user experience and gain a competitive edge, even with fewer features.

Discover how artificial intelligence is reshaping the landscape of product development and user experience. Mikado sheds light on the art of integrating AI thoughtfully, highlighting real-world success stories where AI addresses genuine user needs rather than just being a flashy add-on. From streamlining job application processes to revolutionizing customer service, AI's potential is vast. Mikado explains how automating repetitive tasks can free up experts for more meaningful work, championing operational efficiency and elevating the user experience in the process.

Navigating the corporate world isn't easy, especially when it comes to balancing innovation with stagnation. Through fascinating examples of companies like SpaceX and Tesla, we explore how continuous improvement can stave off stagnation, even in economic downturns. Mikado also shares insights into the delicate dance of managing team and client relationships, emphasizing the importance of putting the team first to build long-term success. Addressing challenges of remote work and the crucial role of communication, Mikado provides valuable lessons on leading a cohesive team while fostering strong, enduring client connections.

Here's what you'll learn:
❗ The three P's for a successful company are product, people, and process.
❗ Legacy tech companies often struggle with tech debt and maintaining outdated products.
❗ User-centric design focuses on the user's goals and pain points, rather than just features.
❗ AI can enhance user experience but should be implemented thoughtfully.
❗ Innovation should be a continuous effort, even during recessionary periods.
❗ Team dynamics are crucial; putting the team first leads to better client relationships.
❗ Soft skills often outweigh hard skills in long-term success.
❗ Ego can hinder progress; leaders must remain open to feedback.
❗ Companies should embrace testing and experimentation to drive improvement.
❗ Empathy is essential in understanding team and client needs.

Timestamps:
00:00 Introduction to Impact and Software Development
05:49 User-Centric vs Feature-Centric Design
10:49 The Role of AI in Modern Software Development
19:24 The Importance of Team Dynamics
30:50 Ego and Motivation in Leadership

Makoto Kern
Linkedin - https://www.linkedin.com/in/productuxdesigner/
Website - https://www.iiimpact.io/

Brandon Amoroso:
LinkedIn - https://www.linkedin.com/in/brandonamoroso/
Web - https://brandonamoroso.com/
Instagram - https://www.instagram.com/bamoroso11/
X - https://twitter.com/AmorosoBrandon
Scalis.ai - https://scalis.ai/

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Finding Meaning Beyond Financial Success - 134

Épisode 134

dimanche 15 décembre 2024 • Durée 44:27

Discover the incredible journey of Anders Insett, a Norwegian-born keynote speaker, author, and former elite athlete, whose diverse career path spans from tech-savvy entrepreneurship to global philosophy discussions. Anders shares how his early curiosity in technology and his experience as a semi-professional Olympic handball player paved the way for a career that now bridges business and philosophical thinking. Learn how his insights into the popularity of European sports like handball in the U.S. and the influence of global sports icons have shaped local sports culture.

Join us as we explore the philosophy of progress and success with Anders, who believes that true fulfillment comes from focusing on the process rather than the outcome. He shares how intrinsic motivation and a love for learning contribute to the surprising success of Norwegian athletes across various sports. Discover his perspective on reframing goals, finding happiness in small, incremental progress, and eliminating inefficiencies to concentrate on what truly matters in life.

We also venture into the future landscape of innovation and education, examining the evolution of breakthroughs from AI and quantum technology to scientific advancements emerging from the corporate world. Anders and I discuss how these shifts impact the balance between academia and industry, emphasizing the need for education systems to adapt to the modern job market. With an increasing focus on generalist skills, critical thinking, and soft skills, this episode offers a compelling look at how to navigate a rapidly changing world with vitality and insight.

Here's what you'll learn:

❗ Success is often defined by external metrics, but true fulfillment comes from within.

❗ The journey of entrepreneurship is about progress, not just outcomes.

❗ In a rapidly changing world, learning how to think is more important than what to think.

❗ AI and technology are reshaping the landscape of education and business.

❗ The process of building is often more rewarding than the end result.

❗ Organizations should focus on activating human potential rather than punishing mistakes.

What Every Entrepreneur Should Know About Closing a Business with Brendan Mahony - 125

Épisode 125

mercredi 9 octobre 2024 • Durée 30:55

In this episode of D2Z, Brandon Amoroso chats with Brendan Mahony, CEO of Sunset, about the critical yet often overlooked aspects of winding down a business. Brendan shares his journey from a Y Combinator alum to navigating business closures, offering a transparent look at the challenges and necessities of responsibly shutting down a company. This conversation sheds light on the legal, tax, and emotional intricacies involved in business dissolution, providing valuable insights for entrepreneurs at any stage.

Here's what you'll learn:

🚪 The necessary steps and considerations for shutting down a business.

📈 The differences between asset sales and stock sales in acquisitions.

🛑 Common pitfalls in the dissolution process and how to avoid them.

🔄 The emotional journey of moving on from a failed venture.

📊 Insights on managing financial liabilities and investor expectations during closure.

Timestamps

🎙️ Introduction to Brendan Mahony (00:00:00)

🛑 Discussing the Importance of Proper Business Shutdowns (00:00:33)

🎢 Brendan's Entrepreneurial Journey and Founding Sunset (00:00:51)

🤔 The Differences Between Asset Sales and Stock Sales (00:01:57)

🔍 The Role of Dissolution in Business Acquisitions (00:02:24)

🚫 Common Misconceptions and Challenges in Business Dissolution (00:03:07)

📉 Impact of Incomplete Dissolutions on Future Endeavors (00:03:42)

📊 Financial and Emotional Aspects of Closing a Business (00:04:51)

📚 Lessons from Failed Ventures and Importance of Closure (00:06:55)

🔄 The Process of Working with Sunset for Business Closure (00:27:58)

Building a Technology Company, Navigating DTC Pains, and Promotions with Kausambi Manjita - 35

Saison 1 · Épisode 35

lundi 7 novembre 2022 • Durée 35:30

Brandon talks with Kausambi Manjita, Founder of Mason, an e-commerce conversion platform. They talk about the nuances of building a technology company, the need for conversion services for e-commerce brands, and solving the customer acquisition cost problem. They explore making effective promotions, helping the customer as a driver of promotions, and missed opportunities for customer conversions.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com.

Find Kausambi Manjita at https://www.linkedin.com/in/kmanjita/ and Mason at https://getmason.io/.

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Health and Wellness DTC, Supply Chain and Distribution, and Social Proof with Alexej Pikovsky - 34

Saison 1 · Épisode 35

lundi 31 octobre 2022 • Durée 33:50

Brandon talks with Alexej Pikovsky, CEO & Co-Founder of Alphawell Brands and NUOPTIMA (formerly the Alphagreen Group), a global health and wellness e-commerce platform. They talk about building health and wellness brands online, how to determine what brands to acquire or pursue, the anatomy of product supply chain and distribution channels, and Health and Wellness trends. They explore authentic brands, social proof, and building a business.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com.

Find Alexej Pikovsky at https://www.linkedin.com/in/alexej-pikovsky-9743701/ and Alphawell Brands at https://www.alphawellbrands.com/.

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Building Tech Start-Ups, Founder Mistakes, and Successes with Bill Boulden - 33

Saison 1 · Épisode 34

lundi 24 octobre 2022 • Durée 23:19

Brandon talks with Bill Boulden, a serial tech startup CTO who focuses on bringing products from the idea phase to launch. They explore Bill’s unique approach to building start-ups as a fractional CTO, and they go into some common mistakes start-up founders will make. Brandon and Bill discuss building a minimum viable product, success strategies, and start-up trends.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com.

Find Bill Boulden at https://www.linkedin.com/in/billboulden/ and

https://www.billboulden.com/.

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Influencer Marketing, Influencer Trends, and Influencer Relationships with Yash Chavan - 32

Saison 1 · Épisode 34

lundi 17 octobre 2022 • Durée 27:06

Brandon talks with Yash Chavan, founder of the DTC influencer marketing management platform SARAL. They talk about the pitfalls and issues around influencer marketing, nurturing influencer relationships, and aligning influencers with your brand. They also go into influencer marketing trends and building a business.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com.

Find Yash Chavan at https://www.linkedin.com/in/yctheman/ and https://www.getsaral.com/

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The Entrepreneurial Journey, Risk and Reward, and Subscriptions with Hiral Zalavadia - 31

Saison 1 · Épisode 32

lundi 10 octobre 2022 • Durée 43:13

Brandon talks with Hiral Zalavadia, Founder and CEO at Stately, a men’s fashion subscription service and innovator in the space. They talk about entrepreneurship and Hiral’s journey, growing a business, and getting past pain points and bottlenecks, how to assess and mitigate risks, and navigating toward the future. They explore the ins and outs of the online subscription model, leading with subscriptions, and structuring products for success.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and https://www.electriqmarketing.com

Find Hiral Zalavadia at https://www.linkedin.com/in/ hiralzalavadia/ and Stately at

https://statelymen.com.

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Customer Service for Retention and Revenue with Billy McClennan - 30

Saison 1 · Épisode 31

lundi 3 octobre 2022 • Durée 39:58

Brandon talks with Billy McClennan, Director of Partnerships at customer service platform Gorgias. They go into Billy’s journey from chemist to e-commerce platform Gorgias, customer service platform, and the e-commerce industry. They explore driving revenue and retention with customer service, using automation for improving the customer experience, and building self-service processes. They parse the different modes of customer service, preferred methods and trends, and educating brands around the impact of customer service on business.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and
https://www.electriqmarketing.com

Find Billy McClennan at https://www.linkedin.com/in/billy-mcclennan-27bb3484/ and
https://www.gorgias.com/.

Find the Gorgias eBook The Support Performance Flywheel:
https://www.gorgias.com/ebook/support-performance-flywheel

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Bridging to Retail, Landing Pages, and Copywriting with Dan Sweeney - 29

Saison 1 · Épisode 30

lundi 26 septembre 2022 • Durée 43:17

Brandon talks with Dan Sweeney, Chief Operating Officer of Torque Detail, a leading
automotive detailing product company. They talk about distribution in e-commerce and brick and mortar, the benefits of brick and mortar for some products and getting into retail, using database segmentation for local activations and community building for retail, and e-commerce tactics that are working. They explore landing pages, building a good offer, email strategies, and copywriting.

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com and
https://www.electriqmarketing.com

Find Dan Sweeney at https://www.linkedin.com/in/sweeneydaniel/ and
https://www.torquedetail.com/.

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