The 100 Marketers Project – Détails, épisodes et analyse

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The 100 Marketers Project

Dealer OMG

Loisirs

Business & Entrepreneuriat

Fréquence : 1 épisode/9j. Total Éps: 8

Welcome to The 100 Marketers Project, where we sit down with the sharpest minds in retail automotive marketing—and ask them the same 10 questions every single time. Hosted by Andrew Street from Dealer OMG and Matthew Davis from TradePending, this podcast is your front-row seat to insights, strategies, and bold opinions from industry leaders who are shaping the future of automotive marketing. Whether you're a seasoned marketer or just getting started, every episode delivers bite-sized brilliance you can put to work right away.

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Apple Podcasts

🇨🇦 Canada - automotive
25/09/2025
#90
🇨🇦 Canada - automotive
24/09/2025
#63
🇨🇦 Canada - automotive
09/09/2025
#99
🇨🇦 Canada - automotive
08/09/2025
#76
🇨🇦 Canada - automotive
07/09/2025
#61
🇨🇦 Canada - automotive
06/09/2025
#43
🇨🇦 Canada - automotive
05/09/2025
#28

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https://youtu.be/syZO4HExFOo?si=--mmRT3Bbn6TCAY
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https://www.youtube.com/watch?v=dFbqbWGcOtI
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https://www.youtube.com/playlist?list=PLsC7ijioM9dGSIUAvgh-ij_YoAbF5aCtP
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Score global : 52%

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Episode 5 – Gary Ladue, Marketing Director at Modern Automotive Network

Saison 1 · Épisode 5

vendredi 29 août 2025 • Durée 37:20

🎙️ Episode 5 – Gary Ladue, Marketing Director at Modern Automotive Network

Podcast: The 100 Marketers Project

Hosts: Andrew Street (DealerOMG), Matthew Davis (TradePending)

In this episode of The 100 Marketers Project, we sit down with Gary Ladue, Marketing Director at Modern Automotive Network. Gary shares how his team approaches automotive marketing across multiple rooftops, balancing brand consistency with local dealership needs.

From his philosophy on vendor partnerships to his take on digital retailing, Gary opens up about the strategies that help Modern Automotive scale while keeping people and relationships at the center. If you’re looking for a candid take on what works in dealership marketing today, this episode delivers.

⏱️ Timestamps:

⏱ Key Timestamps
- [00:01:00] Introduction to Gary Ladue and Modern Automotive Network
- [00:04:00] The evolving role of a marketing director in automotive retail
- [00:08:00] Balancing group-wide strategy with local dealership execution
- [00:12:00] Building better vendor relationships and holding partners accountable
- [00:16:00] Digital retailing: customer expectations vs. dealership realities
- [00:21:00] The importance of training and communication across stores
- [00:25:00] Marketing beyond leads — brand trust, community, and retention
- [00:29:00] Gary’s advice for future automotive marketers

Like what you hear?

Subscribe and follow along as we talk with 97 more brilliant marketing minds shaping the future of automotive retail.

Think you got what it takes to be a guest?

Contact Ashley: ashley@dealeromg.com and lets get your opinion out into the world!

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