The SixFig Podcast is about the part of business most people never see. The slow growth, late nights, skill-building, and showing up for customers that create the foundation for success. Hosted by Michael R. Hunter, who has spent more than 15 years behind the scenes with successful entrepreneurs and building businesses himself, this show shares real stories from people who went from six figures a year to six figures a month, a day, even a minute. You will hear what worked, what changed, and what they learned along the way.
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Données mises à jour le 02/09/2026
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Why Personal Branding Is Entering a Whole New Era (And What It Takes to Survive It) | Ep 32
Épisode 32
jeudi 27 août 2026 • Durée 01:04:59
The personal branding and coaching industry is in a trust recession, and most people selling transformation are actually just consulting. In this episode of the Six Figure Podcast, the tables turn as Natalie Hunter interviews her husband Michael R. Hunter, founder of Personal Brand and Spiffy, about why coaching, not content or information, is becoming the most defensible skill set in an AI-driven future.
Michael tells the story of buying PersonalBrand.com over a decade ago on a maxed-out credit card and a cold email, years before personal branding became an industry buzzword, and how that domain sat untouched until he had grown into the person capable of building what it promised. Natalie, one of the top coaches in the industry, covers why information does not equal transformation, what actually creates lasting behavioral change, and the coaching skill set behind their live events. If you are building a coaching business or scaling a personal brand this episode is for you.
Chapters:
(00:00) Introduction
(04:16) The Origin Story of PersonalBrand.com
(08:05) Maxing Out a Credit Card for a Domain
(13:05) Brand vs. Branding vs. Content Marketing
(17:01) Behind the Scenes of Industry Icons
(22:38) Why Humans Won't Need to Work
(33:15) Swimming Against the Current
(42:32) The Six Stages of Conscious Change
(55:27) Why Coaching Is the Top Skill to Build Now
(01:01:00) What Clients Say About Natalie
Did you like this new format of interview? Drop a comment if you want to see more episodes like this one.
Subscribe for weekly founder-to-founder conversations that reveal what it really takes to build a successful business.
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
The Trademark Masterclass Every Founder Needs to Build a Business That Lasts | Ep 31
Épisode 31
jeudi 20 août 2026 • Durée 01:07:07
Sarah Gilliland started the 32nd title company on one street, launched during the worst financial crash in a generation, and still built her way to a multi seven figure exit. Then her body shut down. Bell's Palsy paralyzed half her face, and she swore she would never practice law again. Two years of coaching other founders through burnout later, she finally heard her own advice and came back to build something completely different.
Sarah Gilliland now runs Rising Brand Legal, a trademark law firm that threw out the billable hour and replaced it with flat fee pricing built for entrepreneurs. In this episode, she breaks down why a single trademark problem can destroy your company sale, why most founders wait too long to protect their brand, and how she productized legal services so early stage businesses can actually afford protection. If you are building a six figure business or scaling
Chapters:
(00:00) Introduction
(03:03) Starting a Business in the 2008 Financial Crash
(12:23) Burnout, Bell's Palsy, and Selling
(18:07) What a Seven Figure Exit Really Looks Like
(27:28) Trademarks, Copyrights, and Patents Explained
(36:41) Biggest Trademark Mistakes Founders Make
(43:38) Building a Trademark Portfolio
(47:49) TM vs Circle R: What Actually Matters
(58:50) Contracts Every Entrepreneur Needs
(01:05:18) Break the Rules, Not the Laws
She was the 32nd title company on one street and still won. Comment below: If you're competing in a crowded market what sets you apart from the competition?
He Watched 100 Six-Figure Earners Lose Everything Overnight (Here's Why) | Ep 30
Épisode 30
jeudi 13 août 2026 • Durée 57:34
100 sales reps earning six figures, and 4,000 live events per year generating $50 million in revenue. Then in March 2020, 90% of it vanished in weeks. Bryan Hurley, founder of 360 Cookware, had already made the bet most founders would never touch: building an American manufacturing plant when everyone else was shipping production to China. He could not shut it down, could not lay off his team, and had no outside investors to call.
What kept the company alive was the same thing that made it look foolish on paper: total vertical integration and a product built to last forever. Bryan turned down a 60% margin improvement to keep jobs in America, refused to coat his cookware with chemicals, the industry quietly cycles through regulatory loopholes, and is now fielding more manufacturing requests than in the past 22 years combined . If you are building a product business and wondering whether quality or cost wins long term, this is the episode.
Chapters:
(00:00) Introduction
(04:19) How to Survive Industry Disruption
(08:29) What "Heirloom Quality" Actually Means
(12:06) Bryan's Origin Story in Sales
(21:03) Never Rely on One Sales Channel
(31:04) The $12M Burn the Ships Moment
(37:00) Why He Stopped Chasing Private Labels
(44:07) How Coated Cookware Tricks You
(54:17) Advice on Parenting as a Founder
His mentor's only advice: "Sell more good." Drop a comment with the best one-liner advice you've ever received.
Subscribe for weekly founder-to-founder conversations that reveal what it really takes to build a successful business.
"Sales Is a Numbers Game" Is a Lie. This Made Her Six Figures in 48 Hours | EP 29
Épisode 29
jeudi 6 août 2026 • Durée 01:13:03
She made $700 her first year as a financial advisor, spent five years grinding to $72K, and was $30,000 in credit card debt driving a salvage title BMW. Then she cracked a code that took her income to $500K in a single year while cutting her hours by two thirds. Within three years she crossed $1M in annual commissions. Then she lost it all, filed bankruptcy, and spent 18 months living in a storage unit with no running water.
Cheri Tree built the BANK Code methodology, a personality-based sales system that flips traditional sales training on its head. Instead of studying sales tactics, she studied people, and discovered that what makes one buyer say yes makes another say no. She rebuilt from that storage unit to global stages, a bestselling book, AI-powered sales technology, and an invitation to speak at the United Nations. If you have ever felt like you are working harder than your results justify, this conversation will reframe how you think about closing, communication, and scaling a six figure business.
Chapters:
(00:00) Introduction
(02:38) $700 In Year One
(08:27) Personality vs. Buying Type
(14:03) How the Cards Work in a Sales Call
(24:09) $72K to $500K in One Year
(30:50) Rebuilding From the Storage Unit
(37:08) Landing on Stages With Tony Robbins
(48:45) Writing "Why They Buy"
(52:53) Six Products From One Methodology
(01:00:20) The 82% Close Rate Study
(01:03:01) How to Crack Your Code
Cheri says sales is a people game, NOT a numbers gam. What do you believe is the biggest factor in closing more deals? Comment below.
He Calls It Wall Street's Dirtiest Secret: Why $2 Million Only Pays $80K a Year | Ep 28
Épisode 28
jeudi 30 juillet 2026 • Durée 01:03:53
Seventeen rental properties in four years, all bought while working a corporate medical sales job. That is how Ryan D. Lee engineered enough passive income to walk into his boss's office, get offered a promotion, and quit on the spot. His net worth had crashed from over $100,000 to $28,000 during the 2008 financial crisis, and that moment rewired everything he believed about investing, retirement, and financial freedom.
What makes Ryan different is who trusts him with their money. Russell Brunson, the founder of Clickfunnels, hired Ryan after privately admitting he was terrified of losing everything again (00:18:20:08). Ryan's approach strips away Wall Street speculation and replaces it with cash flow from real assets, tax-free income strategies, and a system built for entrepreneurs who are great at making money but terrible at keeping it. If you have ever wondered why your income keeps rising but your freedom does not, this one is for you.
Chapters:
(00:00) Introduction
(02:06) What Financial Freedom Actually Means
(07:15) From High School Dropout to Corporate
(12:06) How Rich Dad Poor Dad Changed Everything
(22:42) Why Kiyosaki Wrote His Foreword
(31:16) Freedom Is the Ultimate Flex
(38:12) When to Start Investing
(46:28) Where the Real Opportunity Is with AI
(51:29) Marriage, Dreams, and Co-Creation
(59:10) Faith, Purpose, and Chasing the Lion
Russell Brunson privately told Ryan he was afraid of losing it all. Drop a comment: what is your biggest fear about money?
Melodie Moore: “Your $400K CRM Won't Fix a Broken Business” | EP 27
Épisode 27
jeudi 23 juillet 2026 • Durée 52:09
After a decade building a seven figure technology firm serving multi-million dollar businesses, Melodie Moore discovered that the biggest bottleneck in every company she touched was never the software. It was the fact that nobody on the team had been trained to think about systems rather than just execute tasks inside them. That realization led her to codify an entirely new role she calls the Technologist, and it changed how she hires, trains, and scales.
In this conversation, Melodie breaks down her "thinking tax" framework for evaluating team members, explains why paying people more money never solved the problem, and shares how AI is creating a dangerous illusion of progress for founders who are not careful. If you are scaling past six figures and wondering why adding more people and more tools keeps making things harder, this episode will reframe everything.
Chapters:
(00:00) Introduction
(02:42) How Business Tech Ninjas Started
(08:05) Tracking Processes Day 1
(17:28) Differentiating Signal vs Noise in a Growing Business
(26:17) Biggest Hiring Mistakes
(32:57) Training Your Team to Think
(41:01) AI and the Illusion of Progress
(46:31) The Future of Courses and Personalization
(49:52) Final Advice for Entrepreneurs
Melodie says paying people more never solves the underlying problem. Comment below: do you agree or disagree?
Subscribe for weekly founder-to-founder conversations that reveal what it really takes to build a successful business.
$100K/Month Founder: "People Can't Talk to Ads" How Live Events Built Her Brand | EP 26
Épisode 26
jeudi 16 juillet 2026 • Durée 01:02:59
A $50 per day ad budget. No investors. No branding agency. And $100K in monthly sales within 11 months of launching. Lindsey Burwell built The Patch Method, a transdermal wellness patch company, from her living room after a decade of working with women whose supplements weren't actually being absorbed. She paid her first team member in free product, grew by sponsoring Pilates classes, and now runs 15 live events a week across multiple states.
What makes this story different is what she refused to do. No fancy website launch. No six figure branding package. No scaling through paid acquisition. Instead she built a direct to consumer brand the way most people say is impossible: one customer at a time, face to face, with a product that actually works. Now she's preparing for a nationwide launch in Sprouts. If you're building a product business and wondering whether community can actually replace ad spend, this one's for you.
Chapters:
(00:00) Introduction
(04:00) The Night That Changed Everything
(06:49) Waking Up to $99,888 in Sales
(14:28) Fear of Being Seen Held Her Back
(21:01) Launching the First Patch
(30:00) Scaling Without Ads
(41:16) Expanding to New Cities
(44:28) Staying Lean as You Scale
(49:54) Landing a Nationwide Sprouts Deal
(59:13) Advice for Early Stage Founders
Lindsey paid her first employee in free patches. Comment below: what's the scrappiest thing you've done to grow your business?
Subscribe for weekly founder-to-founder conversations that reveal what it really takes to build a successful business.
Pricing Expert: "You're Repelling Money" The Belief That's Blocking Your Next $100K | Ep 25
Épisode 25
jeudi 9 juillet 2026 • Durée 01:04:53
Erin B. Haag, founder of Pricing Overhaul and author of Give Yourself a Raise, joins Michael Hunter on the Six Fig Podcast to share how she built and sold three companies, hit her first six figure month by cutting every offer down to one, and now trains coaches to help business owners stop bleeding profit. After years of running a successful Pilates studio with the wrong pricing model, the stress of an unprofitable business eventually landed her in the hospital. Three years after fixing her pricing, she sold that same studio for 40x.
Most entrepreneurs think they have a lead generation problem. Erin argues the real issue is almost always a pricing problem. She sets pricing at 50% capacity, believes discounting is a death sentence for any service business, and makes the case that the fastest path to a six figure month is not more clients but fewer offers at a higher price point. If you are working harder than ever and still not keeping enough of what you earn, this conversation will change how you think about your business model entirely.
Chapters:
(00:00) Introduction
(02:47) Be Tiffany's, Not Claire's
(04:52) First Year: Six Figures at 27
(09:26) Wrong Pricing Nearly Killed Her
(14:23) Why Mindset Alone Won't Work
(20:34) The Core Principals Erin Looks for in a Business
(35:47) Why Discounting Destroys Businesses
(47:45) Palm Beach Pilates Pricing Story
(59:44) Spirituality in Business
Here's some more resources to help you crush it.
2026 Creator Trends Report
Achieving Financial Freedom Is Way Simpler Than You Think | EP 24
Épisode 24
jeudi 2 juillet 2026 • Durée 01:02:08
Twenty-three rental units, zero dollars down, and financial freedom by 36. Then a business partner lawsuit stripped it all away. Mike Fritz rebuilt from a family member's spare room to raising nearly $100 million in capital for real estate and manufacturing acquisitions, buying companies in industries he had zero experience in, and sleeping better now than he did at the top.
What makes Mike different is not the comeback story. It is his framework for understanding why most entrepreneurs set 10x revenue goals without preparing for 10x pressure. His take on studying what speeds and slows your customer's spending is the kind of lens that separates operators from optimists. If you are scaling past six figures and wondering why the weight feels heavier than the win, this one is for you.
Chapters:
(00:00) Introduction
(02:23) Entrepreneurship at 12 Years Old
(08:08) The Path to Financial Freedom at 36
(13:13) Defining Wealth on Your Own Terms
(20:43) Rebuilding From Zero
(32:16) Should New Entrepreneurs Acquire Businesses?
(48:42) Building a Marriage Through Entrepreneurship
(54:50) Revenue Equals Pressure: Final Advice
Mike went 18 months with no paycheck while rebuilding. Drop a comment: what is the longest you have gone without income as an entrepreneur?
Subscribe for weekly episodes and founder-to-founder conversations that reveal what it really takes to build a successful business, and the stories that don't show up in the highlight reel of social media.
Drop a like & a comment if this video was helpful.
Remy Davenport Went From $300 Gigs to $10K/Month Clients After Doing This | EP 23
Épisode 23
jeudi 25 juin 2026 • Durée 01:09:19
Most people learn business the hard way. Remy Davenport got paid to learn it from the people already at the top. As the founder of Kings Media, Remy built a multi seven figure content agency serving faith based founders running seven and eight figure businesses by doing one thing differently. He treats every client as an informal mentor, embedding the questions he needs answered directly into their content sessions.
In this episode of the Six Figure Podcast, Remy breaks down his journey from wedding videography to charging $10,000 a month for content, how to build a content agency with recurring revenue, what separates viral content from noise, and why AI cloning is one of the fastest ways to destroy audience trust. If you are a founder looking to grow on organic social media, scale a content agency, or understand what a real social media content strategy looks like, this is the episode for you.
Chapters:
(00:00) Introduction
(04:19) From Weddings to Content Agency
(11:03) Why Churches Were the Wrong Client
(21:42) Timeline to Six Figures
(29:09) Scaling: Leads and Talent
(42:16) How to Pick the Right Agency
(49:06) AI Clones Will Be Your Demise
(57:15) The AI Train Is Still Coming
(01:05:06) Faith as a Founder
Remy charges $10K/month for content and clients don't bat an eye. Drop a comment: Are you currently charging the right price for your services?
Subscribe for weekly episodes and founder-to-founder conversations that reveal what it really takes to build a successful business, and the stories that don't show up in the highlight reel of social media.
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Découvrez des podcasts liées à SixFig Podcast. Explorez des podcasts avec des thèmes, sujets, et formats similaires. Ces similarités sont calculées grâce à des données tangibles, pas d'extrapolations !
Subscribe for weekly founder-to-founder conversations that reveal what it really takes to build a successful business.
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Subscribe for weekly founder-to-founder conversations that reveal what it really takes to build a successful business.
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Subscribe for weekly founder-to-founder conversations that reveal what it really takes to build a successful business.
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Join us at our next BBB in Phoenix. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Join us at our next BBB in Phoenix. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
The fastest way to grow is by removing friction. Spiffy makes selling and managing your revenue easy. Learn more at: https://spiffy.co
PersonalBrand.com
Let's make your brand impossible to ignore. Learn more about PersonalBrand.com exclusive private client services at: https://personalbrand.com
Drop a like & a comment if this video was helpful.
Here's some more resources to help you crush it.
2026 Creator Trends Report
Actionable insights from analyzing $1B of payment data through Spiffy Checkouts. Learn what’s winning online businesses are doing in this report. Free access here: https://spiffy.co/2026-creator-trends-report/
Join us LIVE in-Person...
Already crack a six-figure year? Join us live at an upcoming Brand & Business Breakthrough. We’re here to help you go from 6 to 7 figures fast. Join us at our next BBB in Phoenix. Use promo code “SIXFIG” to save over 50%. Learn more: https://personalbrand.com/breakthrough
