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Outbound Kitchen - Sales Podcast (Ex SDR Game)
Elric Legloire - Outbound Chef
Business & Entrepreneuriat Business & Entrepreneuriat Fréquence : 1 épisode/9j. Total Éps: 83
Hey Chef, welcome to the Outbound Kitchen! I’m Elric Legloire, your host.
The go-to podcast to scale outbound, and turn it into your #1 growth engine.
- Cold calls, emails, and social selling.
- Building, hiring, and scaling outbound teams.
- Creating an outbound motion from scratch.
- Using AI to optimize outbound.
The goal? A predictable outbound pipeline for your B2B SaaS business.
Tune in for solo episodes, interviews, AMAs, and chats with B2B SaaS and GTM leaders.
outboundkitchen.substack.com Lire plus Réduire Classements récents Dernières positions dans les classements Apple Podcasts et Spotify.
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© My Podcast Data · Projet indépendant · Données issues d'Apple & Spotify
OK4: Nail Q4: My Simple 5-Step Formula to End 2024 Strong
dimanche 29 septembre 2024 • Durée 08:35
OK3: How to use Perplexity AI for outbound (with 11 prompts)
mercredi 18 septembre 2024 • Durée 22:35
68. Scale Your SDR Team: How AI Can Transform Your Outbound Process in 2024 - Collin Stewart, CEO of Predictable Revenue
samedi 4 mai 2024 • Durée 44:52
In this episode, we'll discuss:
The differences between a dedicated SDR model and a scaled model How to develop a scaled model from the ground up The essential tools and infrastructure required
Collin Stewart, the CEO of Predictable Revenue. Here's what Collin has done:
Bootstrapped Predictable Revenue to millions in revenue Expanded the revenue team to 11 members Grew three companies from zero to $1 million as only sales hire Connect with Collin on LinkedIn
https://www.linkedin.com/in/collinstewart/
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📬 For more prospecting and sales development tips, join 3,811 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/
Connect with me on LinkedIn: https://www.linkedin.com/in/elriclegloire
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Chapters
(00:00) Opening Remarks
(03:19) Optimizing for Profitability in Sales Development
(06:15) De-risking the SDR Model for Clients and SDRs
(13:31) Tools and Infrastructure for the Scale Model
Get full access to Outbound Kitchen at
[GREATEST HITS] 29: How This BDR Got 260% of her Quota and Rookie of the Quarter in Q1 (Top SDR Strategy): no sequences, and no cold emails - Holly Allen, BDR at Deel
dimanche 28 avril 2024 • Durée 40:21
3 takeaways from this episode:
Social selling: using voice notes, and videos Social selling with different buyer personas than sales and marketing leaders How to overcome the fear of cold calling —
For more prospecting and sales development tips, join 2,611 SDRs getting the newsletter here: https://sdrgame.substack.com/
—
Welcome to Episode 28, where we immerse ourselves in the world of a top-performing BDR, Holly Allen of Deel.
She exceeded her target by 260%, got the 'Rookie of the Quarter', and 'Influencer' awards all in Q1.
Join us as we deep dive into:
Dropping sequences and emails for LinkedIn, voice notes, and cold calling Targeting new accounts LinkedIn Sales Navigator lists Prospecting triggers Video prospecting Follow-ups Cold calling: Overcoming fears, effective end-call strategies, and time management
(0:00) Top BDR at Deel
(2:07) No sequence, and no emails
(4:52) Why Social selling
(7:43) How to go after a new account
(9:27) LinkedIn Sales Navigator lists
Get full access to Outbound Kitchen at
67. Sourcing, and Hiring the Best SDR Candidates - How to build a High-Performing SDR Team (Part 2) - Chris Ritson, Co-Founder of The SDR Leader
mardi 23 avril 2024 • Durée 44:03
If you missed part 1, listen to the episode here: https://link.chtbl.com/build-high-performing-sdr-team
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In this episode, you will learn 3 key things:
Take ownership of the SDR hiring process and work closely with talent teams and agencies to find the best candidates. Write an engaging job description that emphasizes the role's benefits and appeal. Utilize scenario-based interview questions to gauge traits like extreme ownership and emotional intelligence.
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Chris runs 2 businesses:
- He helps SDRs hit quota and get promoted.
- He helps SDR Leaders build high-performance SDR teams.
Chris has led SDR teams for 8 years at Tessian, Peakon (Workday), and Perkbox.
Connect with Chris on LinkedIn
https://www.linkedin.com/in/chris-ritson
Subscribe to his newsletter: The Pipeline Post
https://the-pipeline-post-9a4342.beehiiv.com/subscribe
Get full access to Outbound Kitchen at
[GREATEST HITS] #38: How to write cold emails that get replies (A 45.8% reply rate) (Prospecting strategy) - Mike Wander, Former Account Executive at Lavender
mercredi 17 avril 2024 • Durée 32:46
4 things you'll learn in this episode:
How Mike writes cold emails. What to do before sending emails The mindset behind writing emails. The framework for cold emails. Mike Wander is a former Account Executive at Lavender.
Despite describing himself as a mediocre salesperson and an average email writer, his results tell a different story.
Mike's results:
In his first 90 days at Lavender, Mike managed to book meetings with 87 out of 103 accounts only from cold emails. His email open rate stands at 65.3%. He has a 45.8% reply rate on cold emails.
Connect with Mike: https://www.linkedin.com/in/mikewander/
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📬 For more prospecting and sales development tips, join 3,811 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/
Connect with me on LinkedIn: https://www.linkedin.com/in/elriclegloire/
---
Timestamps:
Get full access to Outbound Kitchen at
66. The (First-Time) Sales Manager's Survival Guide - KD - Kevin Dorsey, CRO at Finally, SaaS Consultant, & Sales Leadership Coach
samedi 13 avril 2024 • Durée 42:02
In this episode, you will learn 3 key things:
Is leadership right for you? The transition from being an IC to a leadership role Tactical tips and insights from KD on leadership ---
KD, Kevin Dorsey, known as the Father of Modern Leadership. He's the CRO at Finally.
Here's what KD has done as a sales leader:
At Bench, he led the team to their first $1M ARR month, tripling their customer base. At PatientPop, he expanded the team to over 170 members, doubled conversion rates, and tripled the sales pipeline. At ServiceTitan, he successfully grew the team from 20 to more than 70 in just one year.
Connect with KD on LinkedIn
https://www.linkedin.com/in/kddorsey3/
Resources mentioned in the episode:
KD's course: Sales Leadership Accelerator
https://www.salesleadershipaccelerator.com/
Get full access to Outbound Kitchen at
65. How to Build a High-Performing SDR Team (Part 1) - Chris Ritson, Co-Founder of The SDR Leader
samedi 23 mars 2024 • Durée 38:18
In this episode, you will learn 3 key things:
The importance of hiring the right people to build a high-performing SDR (Sales Development Representative) team. How creating a team culture and playbook can align behaviors and drive high performance. The significance of understanding individual goals and linking them to sales performance to boost motivation and commitment. ---
Chris runs 2 businesses:
- He helps SDRs hit quota and get promoted.
- He helps SDR Leaders build high-performance SDR teams.
Chris has led SDR teams for 8 years at Tessian, Peakon (Workday), and Perkbox.
Connect with Chris on LinkedIn
https://www.linkedin.com/in/chris-ritson
Subscribe to his newsletter: The Pipeline Post
https://the-pipeline-post-9a4342.beehiiv.com/subscribe
---
📬 For more prospecting and sales development tips, join 3,712 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/
Get full access to Outbound Kitchen at
64. SDR Leadership: my 4 lessons in 2023
samedi 16 mars 2024 • Durée 19:52
Episode #3: My Journaling Journey - My Lessons on SDR Leadership in 2023:
The Evolution of the SDR Model
Send me a message on LinkedIn to let me know what you think about the episode: https://www.linkedin.com/in/elriclegloire/
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📬 For more prospecting and sales development tips, join 3,722 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/
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Chapters:
(00:00) SDR Leadership lessons
(00:28) Lesson 1: SDR Team Layoffs
(05:19) Lesson 2: The Evolution of the SDR Model
(09:08) Lesson 3: Hiring Strategies
(11:35) Lesson 4: SDR Creators
Get full access to Outbound Kitchen at
outboundkitchen.substack.com/subscribe 63. How I revamped this ineffective outbound LinkedIn message into a conversation starter - SDR at a B2B Contact data business (Pipeline Uni #1)
samedi 9 mars 2024 • Durée 07:48
3 things you'll learn about cold outbound LinkedIn messages:
Common mistakes in cold outreach. The importance of research before sending the message. Revamping your approach to start a conversation.
2 weeks ago, I received an ineffective cold LinkedIn message from an SDR at a B2B contact data company.
Today, I'll show you how I improved it to start a conversation with my prospects.
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If you'd like me to review and enhance your outbound messaging, feel free to send me a DM on LinkedIn.
I'm eager to help you refine your messaging.
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📬 If you find this episode useful, you might also enjoy my newsletter, SDR Game. Join 3,712 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/
Connect with me on LinkedIn: https://www.linkedin.com/in/elriclegloire/
---
Chapters:
Get full access to Outbound Kitchen at
(10:30) Example 2: Researching a Public Company (Eventbrite)
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(23:30) Increasing Call Volume with Parallel Dialers
(25:49) The Importance of Personalized Outreach and Flexibility
(29:35) Scoring Accounts Based on Tech Stack and Other Factors
(39:09) Testing and Iterating to Find the Most Effective Approach
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(10:53) Triggers for prospecting
(13:34) LinkedIn voice note
(17:47) Voice note and a message?
(19:19) Follow up after the voice note
(20:14) Video prospecting
(30:07) End of a cold call
(30:39) How to manage your time with social selling and cold calling
(32:01) How to overcome the fear of cold calling
(34:18) Social selling with CFOs and HR leaders
(36:39) Favorite tool for prospecting on LinkedIn
(37:14) Favorite resource to grow as an SDR
(38:22) Advice for new SDRs
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(07:14) Engage Candidates
(17:55) Role of Ownership
(24:45) Leveraging Referrals
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(0:00) The average email sales writer
(1:07) Booking 87 meetings in his first 3 months.
(2:53) Building your account list
(9:22) How to create your Point of View
(13:58) Effective triggers to use in your outreach.
(15:34) Insights into executives inboxes
(19:12) Crafting effective Subject lines
(20:26) Overcoming the Mental Spam filter
(22:32) Tying your triggers to challenges and how you can help.
(25:16) The balance between creativity and following Mike's process.
(26:47) Other cold emails frameworks
(28:00) How to leverage your research in your outreach
(29:24) Tips to improve your cold email reply rate.
(30:20) The most common mistake in cold emailing.
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Radical Candor by Kim Scott Sales Manager Survival Guide by David Brock Cracking the Sales Management Code by Jason Jordan The Connector Manager by Jaime Roca, and Sari Wilde
(00:00) Father of Modern Sales Leadership
(00:55) Is Leadership Right for You?
(09:45) Sales Leadership Process and Operational Excellence
(16:55) Personal Development and Managerial Effectiveness
(21:41) Enhancing Sales Skills and Techniques
(28:47) Leadership Philosophies and Long-term Impact
(35:40) Adaptability and Continuous Learning
(38:06) Resources for Aspiring Leaders
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(00:00) Establishing the Foundation for Your Team
(03:11) Creating a Team Culture and Playbook
(08:45) Hiring the Right People
(13:06) The Three-Step Process for Achieving Long-Term Success
(25:25) The Importance of Obsession with Learning
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(00:00) Problem with the LinkedIn Message
(01:29) Researching the Market and Competitors
(04:53) Analyzing the Sales Team Structure
(05:23) Identifying Current Data Providers
(06:21) Revamping the Message
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