On Good Authority: Publishing the Book…

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Remaining Behind-the-Scenes with 16-Time NYT Bestselling Author Hilary Lifton

Épisode 512

mercredi 27 novembre 2024 • Durée 40:48

Hilary Lifton is not one to boast, and I write that with more understatement than you can imagine.

I was introduced to her recently at a party by someone who said she was a big ghostwriter. When I asked her about her career, she mentioned working on a self-help book.

It was only when I Googled her later that I learned she has written 16 New York Times bestsellers and is one of the most sought-after ghostwriters alive. (While she chooses not to name her bold-faced clients, you can find out who some of them are by going to her site.)

I've never had such an interesting conversation about ghostwriting and I challenge you that you've probably not heard one. I know that's setting expectations quite high but I'm ready to meet them!

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Using Beta Readers Who Disagree with Your Premise with Arlina Allen

Épisode 511

mercredi 20 novembre 2024 • Durée 33:40

Arlina Allen is a force in the recovery movement. Sober for over 30 years, she's been releasing episodes of her top 1% podcast, ODAAT Chat, for over eight.

She's also been working on a book for almost that long—and now it's finally here! The 12-Step Guide for Skeptics: Clearing Up Common Misconceptions of A path to Sobriety is out now and for it, she showed her book-in-progress to people who not only didn't agree with what she was writing but who actually disagreed.

In this episode, we talked about her process, how she realized that her original idea for the book was more an article than a book and the way her podcast set her up for book sucess.

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Make Sure You Write the Right Book with Dave Chesson

Épisode 478

mercredi 3 janvier 2024 • Durée 47:36

Dave Chesson is the creator of Kindlepreneur.com, a website devoted to teaching advanced book marketing which even Amazon KDP acknowledges as one of the best by telling users to “Gain insight from Kindlepreneur on how you can optimize marketing for your books.” Having worked with such authors as Orson Scott Card, Ted Dekker and more, his tactics help both fiction and nonfiction authors of all levels get their books discovered by the right readers.

But that's the official bio stuff. The stuff that really matters, at least to me, is that he is the wisest person out there today when it comes to successful indie publishing. Basically, he does the work so that the rest of us can utilize his techniques and systems.

You can read the full transcript of our conversation below but the main takeaways are this: if you want to successfully launch a book, start your launch work the day you start writing; to cut down on haters, show readers you're human; and the right keywords and categories on Amazon can make the difference between bestsellerdom and obscurity.

Enjoy this episode and by all means, employ the techniques!

FOR MORE ABOUT THE PODCAST AND OTHER STUFF, GO TO WWW.ONGOODAUTHORITYPOD.COM.

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Writing a Book in Public with Jesse J. Anderson

Épisode 408

mercredi 27 avril 2022 • Durée 38:24

Jesse J. Anderson's journey to bookdom is unlike any other guest I've had on the show.

For one, he's not launching a book to help build his business.

Also, that book—Refocus: A Practical Guide to Adult ADHD—hasn't launched yet. In fact, he hasn't even finished writing it.

Why, then, you may ask, would I have him on the show?

Well, part of the reason is entirely selfish: he's writing a book in public and I want to write my next book in public so this is simply a shameless attempt to get some intel.

If you're wondering what "writing a book in public" even means, you may want to go back to the Rob Fitzpatrick episode, where he breaks down the process he documents in his book, Write Useful Books. If you don't have that kind of time, I'll tell you: it's essentially getting feedback from your readers while you're writing the book. Jesse is in fact doing it using software Rob designed for that very process and, as of this recording, he's about three-quarters of the way done with writing.

Jesse has also built up an impressive Twitter following by releasing Twitter threads of book chapters—a topic he dove into in detail.

When he's not writing books in public, Jesse is a designer and developer who has made it his mission to help others better understand what ADHD really is.

WANT 4 QUICK TIDBITS EVERY THURSDAY TO HELP YOU GET YOUR BOOK LAUNCHED? GO TO WWW.LAUNCHPADWEEKLY.COM.

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Yes, You Can Sell Your Book as a Series of NFTs

Épisode 407

mercredi 20 avril 2022 • Durée 37:19

Elle Griffin is the Editor-of-Chief of Utah Business and a freelance journalist and co-founder of Cryptopia, a web3 festival that debuted in 2022.

But I most wanted to talk to her about how she's brought her books into the Web 3 world. See, she's not only crowdfunded a novel using crypto but she's publishing her next novel as an NFT series on Twitter.

I first became aware of her through Jane Friedman and began subscribing to her Substack. Then I came across this story in Hacker Noon about how she was selling chapters of her book as NFT's. I wanted to know more. And so I reached out to interview her and now my brain is on fire with ways writers can enter the Web 3 world. Yours will be too once you listen to this.

IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM

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Is Making an NFT Out of Your Book Ridiculous?

Épisode 406

mercredi 13 avril 2022 • Durée 34:14

Lee Richter is a business, leader, visionary and entrepreneur since the 1990’s who has built and sold several multi-million dollar companies. Lately she's been schooling me on the whole Web 3.0 space—in particular how authors can get into the NFT world.

And that's exactly what we talked about in this episode. She broke down different tactics authors can take—whether it's writing special intros to certain copies of the book, sending physical copies of the book to your NFT buyer, including a free speaking gig along with the digital asset or anything else.

Perhaps more important while it's still only one percent of the population that's engaging in the Web 3.0 world: she tells you how to dip your foot in the water. (Hint: first you approach it as a buyer and then as a personal seller before even trying to mint an NFT for your professional life.) And if you're going "WTF, I don't even know what Web 3.0 MEANS," good news: she defines it at the top of the episode.

To learn more about Lee and the NFT world, go to Go Ask Lee or Global Leaders Collective.

IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM

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How You Can Write a Book Everyone Recommends with Rob Fitzpatrick

Épisode 405

mercredi 6 avril 2022 • Durée 49:11

This may be the most useful podcast I've ever released. That's because it's with a guy who's an expert on something EVERY author wants: getting people to recommend your book.

His name is Rob Fitzpatrick and he's a former programmer who dropped out of grad school to go to YCombinator with his first startup.

It's that background—along with his nearly decade and a half of experience as an entrepreneur—that helps make sense of the fact that he's the guy who's seemingly cracked the code on how to write a book that everyone will recommend.

He breaks down his process in his latest book, Write Useful Books, and we also get into our decidedly unique story of how we met (in short, he quoted my interview with Chris Voss in Write Useful Books and I didn't see that he credited me and I fired off an email and anyway, listen to the episode and you'll hear what happened next).

But that's far less interesting than the methods he describes in this conversation—including how to find beta readers, what to ask them and how to use them to craft a book that's DEEP (Desirable, Effective, Engaging and Polished).

How sure is he that his process works? Well, the results speak for themselves. His monthly earnings from his three books are roughly $25k a month, with 1000 copies a week being sold, and, in his words, "growing pretty steadily."

I am not being hyperbolic when I say I think this is the most useful interview yet. (Even more than the Chris Voss one Rob quoted!) If I were you, I would literally study the transcript below. (That's what I'm doing.)

IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT

Creating the Biggest Audience Possible with Becky Robinson

Épisode 404

mercredi 30 mars 2022 • Durée 29:49

Becky Robinson has helped launch over 150 books. Now she's launching her first traditionally published book of her own—and it's all about having a lasting impact on your readers.

WANT 7 DAYS OF WRITING TIPS? GO TO WWW.YOURBOOKWRITINGTIPS.COM

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How to Figure Out Your Business Book: Case Study Tim Westbrook

Épisode 403

mercredi 23 mars 2022 • Durée 33:11

Listen in on my "booktervention" with rehab owner Tim Westbrook about the book he needs to write—and how it will grow his business.

WANT 7 DAYS OF WRITING TIPS? GO TO WWW.YOURBOOKWRITINGTIPS.COM

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Lesbians Gone Viral with Zara Barrie & Dayna Troisi

Épisode 402

mercredi 16 mars 2022 • Durée 45:27

GirlZ Interrupted co-hosts and authors Zara Barrie and Dayna Troisi on how to turn an online audience into an audience that buys and reads your book.

IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM

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On Good Authority: Publishing the Book that Will Build Your Business – Détails, épisodes et analyse

Détails du podcast

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On Good Authority: Publishing the Book that Will Build Your Business – Détails, épisodes et analyse

Détails du podcast

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Apple Podcasts

Spotify

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Qualité et score du flux RSS

Historique des publications

Derniers épisodes publiés

Podcasts et contenus similaires

Podcasts Similaires Basées sur le Contenu

Apple Podcasts

Spotify

Podcasts Similaires Basées sur le Contenu

Other99+

Amazon69

Facebook11