UX Leadership By Design – Details, episodes & analysis
Podcast details
Technical and general information from the podcast's RSS feed.


A podcast by and for UX Design & Product Management Leaders. Your host Mark Baldino, Co-Founder of UX design consultancy Fuzzy Math, brings twenty+ years of experience in UX design and strategy into a series of conversations with people who lead UX design teams.
Recent rankings
Latest chart positions across Apple Podcasts and Spotify rankings.
Apple Podcasts
🇩🇪 Germany - design
07/04/2026#99🇩🇪 Germany - design
03/04/2026#91🇩🇪 Germany - design
02/04/2026#74🇩🇪 Germany - design
01/04/2026#62🇩🇪 Germany - design
30/03/2026#29🇩🇪 Germany - design
29/03/2026#20🇩🇪 Germany - design
24/03/2026#75🇩🇪 Germany - design
23/03/2026#68🇩🇪 Germany - design
22/03/2026#56🇩🇪 Germany - design
21/03/2026#44
Spotify
No recent rankings available
Shared links between episodes and podcasts
Links found in episode descriptions and other podcasts that share them.
See allRSS feed quality and score
Technical evaluation of the podcast's RSS feed quality and structure.
See allScore global : 68%
Publication history
Monthly episode publishing history over the past years.
The Future of Product Management is Data and AI
Season 2 · Episode 12
mardi 5 novembre 2024 • Duration 37:31
In this episode of UX Leadership by Design, Rina Alexin, CEO of Productside, joins Mark Baldino , Co-Founder of Fuzzy Math, to discuss the state of product management today, including challenges like misaligned strategy, poor stakeholder management, and data utilization. She emphasizes the need for clearer communication of strategy across all levels of an organization, enabling product teams to focus on valuable discovery and execution. Rina also shares insights on navigating the complexities of data, enhancing team skills, and leveraging AI to empower more effective product management.
Key Takeaways
- Misaligned Strategy: Many product teams struggle due to poorly defined business strategies or prioritization, which ultimately affects their ability to deliver impactful results.
- Stakeholder Management: A key challenge is the lack of proper governance in decision-making, which leads to difficulties in aligning priorities across the organization.
- The Value of Communication: Clear and repetitive communication from leadership to product teams about business goals is crucial to ensure alignment and strategic focus.
- Overwhelmed Product Managers: Product managers often feel overwhelmed with tasks, which highlights the importance of balancing stakeholder communication with delivering product outcomes.
- The Role of AI: Product managers should learn to effectively use AI to increase efficiency. Avoiding AI will be detrimental to productivity in the future.
- Data Utilization: Lack of data or mistrust in data quality can lead to poor decision-making. Gathering reliable metrics is essential for driving impactful business decisions.
- Enabling Product Managers: Providing product managers with the tools, training, and clear expectations helps them excel in their roles and contribute to the organization's success.
Chapters
- 02:58 Current State of Product Management
- 06:08 Leadership's Role in Product Management
- 09:03 Challenges in Product Management
- 11:56 Stakeholder Management and Governance
- 15:08 Overwhelm in Product Teams
- 17:58 The Impact of AI on Product Management
- 21:03 The Importance of Data in Product Management
Communication Hacks to Align Your Product Team for Success
Season 2 · Episode 11
mercredi 9 octobre 2024 • Duration 33:52
In this episode of UX Leadership By Design, host Mark Baldino speaks with Gerard Dolan about the challenges teams face in communication, problem identification, and leadership in dynamic work environments. Gerard discusses practical strategies for addressing issues like silos of information, aligning teams, and the importance of building relationships and fostering empathy within an organization. He emphasizes the value of identifying the right problems, facilitating open communication, and maintaining clarity in organizational roles. Gerard also touches on how team structures and leadership decisions can create bottlenecks and how to overcome them through transparency and collaboration.
Key Takeaways
- Breaking Silos to Enhance Communication: Teams often struggle with sharing information across departments. Breaking down "silos of excellence" fosters collaboration and ensures everyone is on the same page.
- Empathy and Understanding Pain Points: Spending time with colleagues and understanding their pain points can build bridges within organizations and improve team cohesion.
- Identifying and Addressing Real Problems: Taking the time to properly identify problems before jumping into solutions is critical for long-term success. Playing back the problem helps ensure everyone understands and is aligned.
- Prioritizing Open Feedback Loops: Regularly following up with team members on research findings or new information builds trust and ensures continuous improvement.
- Leadership Requires Clear Communication: Leaders must be proactive in communicating vision and strategy, ensuring that their teams are aligned and informed, particularly in large or complex organizations.
Resources & Links
Designing In The Business While Practicing Self-Care
Season 2 · Episode 2
mercredi 24 janvier 2024 • Duration 33:32
The title says it all -- we cover a ton in Season 2, Episode 2 of UX Leadership By Design, as Mark Baldino talks with Shan Shen, a Principal UX designer at Custom Ink. Shan shares her background in design and her transition to a leadership role as they discuss the challenges designers face in a remote work environment and the importance of creating support systems. Shan shares tips for designers and leaders in navigating difficult situations and emphasizes the need for designers to understand the language of business and focus on delivering value. We'll say it again -- value is the love language of business.
Takeaways
- Transitioning from a designer to a leadership role takes time and involves understanding one's unique design skills and how they can create impactful experiences.
- Creating a support system and fostering open communication is crucial for designers, especially in a remote work environment.
- Designers and leaders should focus on listening, empathy, and understanding to navigate difficult situations and support team members.
- Designers need to embrace the language of business and communicate in terms of value to have a strategic impact in organizations.
Topics Covered:
- Transition from Designer to Leader
- Challenges of Remote Work in Design
- Integrating Business Strategy with Design
- The Role of Empathy in Design
- Strategic Decision Making in Design
- Balancing Self-Care and Professional Growth
- Influences of Design Thinking on Business
- Speaking the Language of Business
- Leadership Skills in the Design Industry
- Creating Value through Design
Links:
- Shan on LinkedIn - https://www.linkedin.com/in/shanshen1/
- Shan on ADPList - https://adplist.org/mentors/shan-shen
Resilient Leadership: Innovation & Creativity in Exhausting Times
Season 2 · Episode 1
mercredi 10 janvier 2024 • Duration 31:50
Welcome to Season 2 of UX Leadership by Design. In this episode, we talk to Bryn McCoy, a seasoned UX design leader, who shares her journey from a maker in tech to a design leader. Bryn emphasizes the importance of collaboration between product and design teams, addressing challenges in the tech industry, and the need for innovation in times of uncertainty. Bryn also highlights the significance of maintaining creativity and motivation within teams and stresses the importance of personal and cultural growth. The episode covers various topics including the transition from making to leading, collaboration strategies, and maintaining team motivation amidst challenges, ending with recommendations for further resources.
Takeaways
- Collaboration between product and design teams is crucial for successful projects.
- Innovation is necessary, even in challenging times, and can involve retooling existing infrastructure.
- Leaders should prioritize personal and cultural growth to maintain creativity and motivation within teams.
- Taking time for self-care and giving oneself grace is essential for effective leadership.
- Cultivating vision and voice is key to inspiring and leading teams in innovative endeavors.
Topics Covered
- UX Design Team Collaboration
- Innovation and Creative Design
- Challenges & Growth in UX Leadership
- Motivating Creative Design Teams
- Resilience in Design Leadership
- Synergy with Product Leadership
- Strategies for UX Leadership
- Cultural Dynamics in UX
Links:
- Bryn McCoy on LinkedIn: https://www.linkedin.com/in/brynmccoy/
- https://brynmccoy.com/
- Mineral -Professional Coaching & Training: https://madebymineral.com/Professional
- Aware: The Science and Practice of Presence--The Groundbreaking Meditation Practice by Daniel Dr. Siegel: https://www.amazon.com/Aware-Practice-Presence-Groundbreaking-Meditation/dp/1101993049
Striking a Balance: Weighing UX Research with Commercial Success
Season 1 · Episode 12
mercredi 13 décembre 2023 • Duration 35:05
In this episode, we explore design leadership and entrepreneurship with Cameron Ridenour, Chief Design Officer of CoNote. Cameron brings listeners into the process of novel product design - highlighting the intricate journey of aligning user requirements with a company's strategic goals. Mark and Cameron discuss transitioning from a traditional design roles to a co-founders and product leaders.
This is a great episode for UX Design leaders who are interested in strategies for harmonizing often conflicting aspects of product development. Through practical, real-world examples, listeners gain an understanding of how to maintain a clear and consistent product design direction, even when faced with varying user feedback or short-term opportunities from stakeholders.
TOPICS:
1. Non-Traditional Paths to Design Leadership
2. The Evolution of UX Research Tools
3. Balancing User-Centric Design with Commercial Viability
4. The Role of UX in Product Development at Startups
5. Managing Technical Debt in UX Design
6. User-Centered Design Across Different Mediums
7. Building a Cohesive Design Team
8. UX Leadership and Positive Team Culture
9. AI in UX: Enhancing Research and Synthesis
10. Tools and Strategies for Effective Research Synthesis
LINKS:
Cameron Ridenour on LinkedIn: https://www.linkedin.com/in/voltronfutura/
CoNote: www.conote.ai
Don't Make Me Think by Steve Krug : https://sensible.com/dont-make-me-think/
Fuzzy Math: fuzzymath.com
Mark on LinkedIn: https://www.linkedin.com/in/markbaldino/
UX Maturity Models: Measured Growth of Design
Season 1 · Episode 11
mercredi 22 novembre 2023 • Duration 41:15
In Episode 11 of UX Leadership by Design, Joana Castro, Director of UX at Buildium in Portugal explains how she leverages UX Maturity models at Buildium, and more broadly, how organizations can use UX maturity assessments to measure progress (and regression), demonstrate the value of UX, and secure investment in user experience. This episode offers practical advice for UX leaders interested in implementing a UX maturity model in their organization, effectively using storytelling as a strategy to help stakeholders connect to user problems, and hiring and developing junior designers.
TOPICS:
1. The State of the UX Market in Portugal
2. Building and Managing UX Teams
3. The Importance of Soft Skills in UX
4. Using storytelling to cultivate stakeholder buy in
5. Transitioning from Individual Contributor to UX Leader
6. The UX Maturity Model by Nielsen Norman Group
7. Assessing and Demonstrating UX Value
8. Demonstrating ROI and Business Value of UX
9. The Impact of UX Maturity Assessments
LINKS:
Joana Castro LinkedIn: https://www.linkedin.com/in/joana-isadora-castro/
Buildium: https://www.buildium.com/
Atlas (North American Report) by Sequoia: https://atlas.sequoiacap.com/
Nielsen Norman Group: 6 Levels of UX Maturity Model: https://www.nngroup.com/articles/ux-maturity-model/
Nielsen Norman Group: UX Maturity Survey: https://forms.nngroup.com/s3/Maturity-Quiz
Solving Design Problems in Low Fidelity
Season 1 · Episode 10
mardi 31 octobre 2023 • Duration 27:03
Are design leaders and their teams neglecting the power of wireframing in UX design? In the latest episode of UX Leadership by Design, Mark Baldino explores this question, and others, with Billy Carlson, a design leader and educator.
The episode dives deep into the often underestimated process of wireframing, emphasizing its critical role in project development. Billy underscores the value of staying in the the "gray areas" of low-fidelity design early on, as it allows teams to refine their ideas, establish content structures, and secure stakeholder buy-in before transitioning to high-fidelity design. They also talk about Billy's recent book, "Wireframing for Everyone," which aims to democratize wireframing, making it accessible to both designers and non-designers.
If you're a design leader in the UX field, this podcast episode offers a fresh perspective and actionable insights to elevate your team's design process.
ABOUT OUR GUEST: Billy Carlson is a design educator at Balsamiq, where he helps new and non-designers learn best practices for all phases of user interface and digital product design. He teaches university-level UX and design thinking courses, and, as a designer since 2005, he’s worked on myriad products and led large UX teams at various organizations.
TOPICS:
The Role of Wireframing in UX Design
Importance of Staying in Low Fidelity
Strategies to Encourage Collaboration in Wireframing
Challenges Faced by Design Leaders
Benefits of Concept Development in Design
Balancing Control and Collaboration as a Design Leader
Transitioning from Individual Contributor to Design Lead
The Intersection of Design Leadership and Education
The Process of Writing a UX Design Book
Effective Communication in Early Design Phases
LINKS:
Wireframing for Everyone: https://abookapart.com/products/wireframing-for-everyone
Balsamiq Wireframes Academy: https://www.balsamiq.com/learn
Billy on LinkedIn: https://www.linkedin.com/in/billycarlson
Balsamiq: https://www.balsamiq.com/
Embracing Disruption and Delight: Fostering Quirky Creativity for Innovation
Season 1 · Episode 9
mercredi 11 octobre 2023 • Duration 28:39
In Episode 9 of UX Leadership by Design Mark talks to Tom Scotto, a design leader and consultant. Tom explains how embracing a quirky and creative team environment fosters innovation and collaboration and provides strategies to navigate and communicate the disruptive nature of design, both within your team and outside the design walls.
Tom emphasizes the importance of recognizing that all design is disruptive and encourages a shared understanding of this concept among team members and stakeholders. Gain valuable tips on presenting disruption positively and collaborating effectively across disciplines. This episode is a valuable resource for UX Design leaders looking to drive change, build collaborative team cultures, and facilitate effective communication.
TOPICS:
1. The value of fostering a creative, quirky, and collaborative environment.
2. Disruption as an inherent aspect of design and its impact on all facets.
3. Encouraging a quirky mindset within design teams for enhanced creativity.
4. Balancing disruption with collaboration across different functional teams.
5. The importance of understanding disruption within and outside design.
6. Overcoming hurdles in communicating design changes and driving innovation.
7. Strategies for effectively presenting disruptive design concepts to non-designers.
LINKS:
Tom Scotto on LinkedIn - https://www.linkedin.com/in/tjscotto
Tom Scotto's Website - https://tomscotto.com/
Unlocking the Power of Changemakers: How to Lead with Creativity and Purpose
Season 1 · Episode 8
mercredi 20 septembre 2023 • Duration 32:32
EPISODE DESCRIPTION:
UX design leader Maria Giudice joins host Mark Baldino to discuss the core qualities that UX leaders need to become effective change agents. Drawing from three decades of experience, Maria underscores the significance of integrating design principles into leadership roles, enabling anyone to champion change.
Maria's approach, outlined in her book Changemakers: How Leaders can Design Change in an Insanely Complex World focuses on empathy, shared goals, and effective communication, making it accessible for both designers and non-designers alike.
TOPICS:
1. Changemaker Approach in UX Leadership
2. Change Management
3. Building Trust and Vision
4. Empathy and Collaboration
5. Strategies for UX Leaders
6. Art of being a Changemaker
LINKS:
Rise of the DEO, Leadership by Design: https://www.amazon.com/Rise-DEO-Leadership-Design-Voices/dp/0321934393
Changemakers: How Leaders can Design Change in an Insanely Complex World: https://www.amazon.com/Changemakers-Leaders-Design-Insanely-Complex/dp/1959029142
Maria on LinkedIn: https://www.linkedin.com/in/mariagiudice
Design Leadership in Complex Problem Spaces
Season 1 · Episode 7
mardi 29 août 2023 • Duration 28:08
In this UX Leadership by Design podcast episode, host Mark Baldino of Fuzzy Math talks with Alfred Kahn, an experienced design leader and author. They discusses navigating complex problem spaces, infusing consumer-grade UX principles into enterprise design, and strategies for collaborative success between the "tripod" - design, product, and engineering. This episode is a valuable resource for UX Design leaders looking to better understand how to shift design's role within an organization, emphasizing metrics, research, and effective communication, and aligning teams with strategic objectives.
Topics:
- Creating Collaborative Environments
- Evolving Role of Design
- Building Successful UX Teams
- Building Alliances
- Effective Design Leadership
- Usability Testing as a Gateway to Enhance User-Centric Design
- Design Metrics and Value
- Evolving Role of Design in Organizations
Links:
Alfred on LinkedIn: https://www.linkedin.com/in/alfredkahn









