The Value Whispering Podcast | The Smarter Way to Market Your Small Business ... that's brilliant for Introverts – Details, episodes & analysis

Today, I’m joined by Michelle Murphy, a coach, facilitator, thinking partner, and founder of Life on Purpose.
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Michelle’s journey began 15 years ago when she transitioned from a registered nurse to coaching healthcare professionals in high-impact improvements.

As she advanced in her career and personal life, she felt a growing sense of restlessness, realising something was missing. With the help of a coach, she moved past her frustration, embraced action, and discovered her true passion. This led to the creation of Life on Purpose, where she now helps women create lives they truly love.

Join us as Michelle shares her story, tips, and strategies for setting big exciting goals and having the courage to pursue them and enjoy living life on purpose.

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In this episode, you will learn:

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• How you can dare to dream big
• The three essential questions that guide your big dreams 
• Where to find the motivation to accomplish what once seemed impossible
• What to do when you don’t meet your goals 
• How to chase your dreams and live a purposeful life

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Michelle Murphy is a coach, facilitator and thinking partner. Her professional career began in healthcare, at the bedside over 25 years ago, taking her on many unsuspecting (and glorious!) twists and turns that have led her to today.

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Lifelong learning, perpetual personal growth and leaning into life’s next adventures are her jam and what fill her cup (not to mention, her heart). 

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Being witness to people’s personal stories (and everybody’s got one!) and being offered the privilege to share in their journey is for her, the ultimate honor. 

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Her ‘what’, is to be in service to others. Her ‘how’ is through personal coaching and the beautiful power of masterminding. Her ‘why’, is to inspire and empower women to create a life they love, the life they were meant to live, their LifeOnPurpose.

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Connect with Michelle
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Website   Instagram

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

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She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

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Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

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Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

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You can learn more about Melitta's story here.

Website        Facebook        Linkedin         Twitter         YouTube    

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Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

> The Dream Clients Club

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Creating a Mission Driven Business - Jennifer Georgeson

Don't Worry about Failure, Focus on Figuring it Out - Lisa Cirieco

Embracing Menopause: How to Take Charge of Your Wellness and Stay on Top

Blending passion and experience to create your own niche - Maria Wilhelmsson

What REALLY works for women building businesses - Elaine Slatter

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> More Podcast Episodes

In this episode, I'll give you further insights as to what to expect from the challenge, and exactly how it will help you attract and engage your ideal clients through messages that show empathy and build trust.

This isn’t just about getting noticed; it’s about creating an instant connection that resonates deeply with your audience.

Reserve your FREE seat at the challenge at: www.melittacampbell.com/challenge 

(If you are reading/listening after after 6 September 2024, you can follow along with the new evergreen version of the challenge by joining the Dream Clients Club here (free). You'll find the challenge in the Classroom section).

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• The 'Instant Connection Formula' you can apply to any message
• The 'Four Golden Rules for Impactful Communication' and how to use them.
• The powerful 3-part formula for building credibility
• How to bring all these together in one simple plan
• How to get better results from your content - by doing less. ‍

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Ready to refine your approach to client attraction and stand out as the obvious choice for their dream clients?

Reserve your FREE seat at the challenge at: www.melittacampbell.com/challenge 

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(If you are reading/listening after 6 September 2024, you can follow along with the new evergreen version of the challenge by joining the Dream Clients Club here (free). You'll find the challenge in the Classroom section).

Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

‍

She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

You can learn more about Melitta's story here.

www.melittacampbell.com

www.linkedin/in/melitta

www.youtube.com/@melittacampbell 

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Networking with Confidence

How to Talk About Your Business (so the right people listen)

The 3 Big Mistakes that Coaches Make that Cost them Clients

The Power of Good Storytelling, with Tony Johnston

Why Smart Women Get Stuck with an 'Expensive Hobby' not a real business

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> More Podcast Episodes

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Today, everyone is online and your competition is just one click away. So how can you stand out and be found my your dream clients?

Discover the secrets to standing out in the digital crowd, while staying true to yourself and keeping your life in balance.

Welcome to the Art of Value Whispering Podcast

Today, I’m talking about how to stand out, feel natural and stay sane when using social media to build your brand and grow your business.

Social Media is an amazing marketing tool and it is one one of the ways that small businesses share their value. However, through the Dream Clients Club community, where recently I’ve been offering social media audits, I’ve discovered that there is a lot of confusion around social media. There’s also bad advice.

So, in this episode, I’ll be sharing what I see works consistently on social media in terms of:

• Building a brand

• Building a relationship with your audience, and 

• Directing people towards your business in a way that feels natural, feels aligned and feels right. 

Join me in this episode as I delve into the ever-evolving world of social media. I explore the secrets to standing out in the digital crowd while staying true to yourself. And as always, offer you practical tips and insights to navigate it with confidence and authenticity.

Whether you're an experienced social media user or just starting out, this episode is designed to help you build a compelling online presence, connect genuinely with your audience, and maintain your mental wellbeing in the process.

“Having a presence on social media is going to help your business, because when people learn about you, they’ll want to check you out.” - Melitta Campbell

In this episode, you will discover:

• Why you need a social media presence 

• Common but untrue social media myths

• How often you should post on social media

• What a successful social media strategy entails

• The best time to post on social media

• …and more!

“Rememberi: social media should be social. This is key. But managing a stand out online presence doesn’t have to be a full time job.” - Melitta Campbell

Join the Dream Clients Club to access weekly live marketing masterclasses (The Value Sessions), business-building resources and a wonderfully supportive community.

Join free at: www.melittacampbell.com/club

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

‍

She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

www.melittacampbell.com

www.linkedin.com/in/melitta

Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

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Join the Dream Clients Club (free):

www.melittacampbell.com/club 

As we age, changes in our body can wreak havoc on our ability to focus and perform at our best.

If you are approaching mid-life, don't miss Dr. Olga's advice on the simple lifestyle upgrades that will help you manage your mental, physical and emotional health and stay on top.

Welcome to the Art of Value Whispering Podcast


In this episode, I’m joined by Dr. Olga Morton, a medical doctor and lifestyle medicine practitioner who specialises in supporting women through the Menopause, even if they can’t or choose not to take HRT.

Olga started out as a medical trainee and after completing her medical program, she was curious to know more about auto-immune diseases and their triggers, and developed drugs to treat auto-immune diseases.

Missing working with people, she became a family doctor. Through this work, she realised that while conventional medicine is great for treating acute conditions and illnesses, it struggled to get to the bottom of other conditions, which led her on to the path of lifestyle medicine.

Today, she helps  women understand their menopausal symptoms, and guides them through her five pillars of a healthy lifestyle that supports their menopausal journey, even without HRT.

Join us as Dr. Olga shares the key lifestyle areas menopause women can focus on to support their health, wellbeing and ensure they can continue to enjoy a full and happy life. 

“There’s a lot we can do to minimise our own menopause symptoms. I want women to be empowered by their health so we need to talk about this much earlier.” - Dr. Olga Morton

You will learn:

• The 3 phases of menopause

• The 6 pillars of managing the Menopause with Lifestyle

• Holistic approach to reducing menopausal symptoms

• Things to avoid during menopause

• Steps to cope with physical and mental changes during the menopause

• How and why to bring self-care into your daily life.

“We need to look after our mental and emotional wellbeing with the same importance we place on maintaining our physical health.” - Dr. Olga Morton

Join the Dream Clients Club to access weekly live marketing masterclasses (The Value Sessions), business-building resources and a wonderfully supportive community.

Join free at: www.melittacampbell.com/club

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

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She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

www.melittacampbell.com

www.linkedin.com/in/melitta

Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

‍

Join the Dream Clients Club (free):

www.melittacampbell.com/club 

If you are working hard but feel disappointed by your results, you might not be doing anything wrong - but performing the right actions with the wrong tools and a mediocre message. Here's how you can turn things around, fast!

Welcome to the Art of Value Whispering Podcast

Today, I’m talking about the real reason smart women feel stuck with an expensive hobby and not a real business. 

For too long, talented experts with a service-based business, like coaches, consultants, and freelancers have been losing out to the often inferior competition. And for just one reason,  they struggle to communicate the true value of what they offer. 

When you work hard on your marketing, but fail to attract clients, it's easy to feel the answer is to work harder, or take another course. And when that doesn't work, to wonder if you've created an expensive hobby instead of a real business. 

In today's episode, I'll explain the real reason why your marketing isn't working. And the good news is, you already have exactly what you need!

Join me in this episode as I explore the real issues standing between you and success, share real-life stories, and provide actionable insights to help you transform your business from an expensive hobby into a thriving business.

In this episode, you will discover:

• How to Communicate your brilliance in ways that feel natural

• The secret to attracting your dream clients and opportunities

• How to use your value to make a difference for your dream client

• Why you likely already have the marketing skills you need

• How to help more clients and have more impact. 

“Knowing your true value is the key to meaningful marketing that attracts the right people and opportunities.” - Melitta Campbell

Join the Dream Clients Club to access weekly live marketing masterclasses (The Value Sessions), business-building resources and a wonderfully supportive community.

Join free at: www.melittacampbell.com/club

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

‍

She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

www.melittacampbell.com

www.linkedin.com/in/melitta

Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

‍

Join the Dream Clients Club (free):

www.melittacampbell.com/club 

Getting your pricing right is rarely simple. You know what you want to charge, but will your clients pay it? This fear can hold us back from building a profitable business. But The Pricing Lady is here to help you get the value/price balance right and set fair prices that grow your business.

* When to start considering the price of your offers

* What it means to price fairly

* How to adjust your pricing without losing existing customers

* The four reasons why people struggle with pricing

* Why low pricing is rarely a good strategy for small businesses, and crucially

* Where to start to get your pricing strategy right.

Janene is a highly trusted Pricing Consultant & Business Strategist, working with small businesses, startups and entrepreneurs across industries and the globe.

She’s a Certified Pricing Professional, an entrepreneur and a European Public Speaking Champion with more than 25 years experience helping businesses improve profits through better pricing. During her corporate years, she led pricing transformation projects and pricing teams in large multinationals. While recovering from a burn out, she decided it was time to use her expertise to serve small businesses and startups. She believes small businesses can benefit greatly from improving how they do pricing.

Her mission is to help small businesses, startups and entrepreneurs build the right pricing strategies, effectively implement those strategies and be more sustainably profitable as a result. Her approach is practical based on many years of experience. Watch out her passion for pricing is contagious. 60% of small businesses are either barely breaking even or operating at a loss. Pricing is either helping or hurting your business. What’s it doing in your business?

Access Janene's Free Pricing Resources here >

Website

LinkedIn

Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.

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You can register for this free online event here >

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

‍

She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

Website        Facebook        Linkedin         Twitter         YouTube    

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Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

Join today via: www.melittacampbell.com/club

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Recently, in episode 203, I explored how to create magnetic messages that attract your dream clients and motivate them to take action. 

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I talked about the need to convey credibility, emotion and logic in your content. And today, to help you achieve this, I’m sharing a simple yet powerful strategy to illustrate the logic behind your solutions: creating and communicating a signature methodology. 

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Master this and highly flexible approach, and you’ll build belief in your offer, and stand out as the perfect choice of service for your dream clients. 

Which is why it’s my favourite way to express the value of your offer.  

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You will discover how to:

• The importance of conveying credibility, emotion and logic through your content.
• My favourite way to illustrate the logic behind your offers.
• Why and how to create your own signature methodology.
• What you need to understand about your clients, to attract more of them and talk about your value clearly. 
• How to use your signature method across all your marketing.
• How to keep your communications simple and impactful.

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Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.

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You can register for this free online event here >

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

‍

She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

You can learn more about Melitta's story here.

Website        Facebook        Linkedin         Twitter         YouTube    

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Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

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> Join the Dream Clients Club (free)

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Creating Compelling Content that gets Clients

How to Talk About Your Business (so the right people listen)

Why Smart Women Get Stuck with an 'Expensive Hobby' not a real business

Growing Your Business with Valuable Events

How I Turn Small Insights into Big Breakthroughs

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> More Podcast Episodes

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In this episode, I’m joined by Kim Raine, the Entrepreneur's ADHD Performance Coach, and author of Square Pegs — A Book Of Self-Discovery For Women With ADHD.

Kim started out as a personal trainer (PT) and later worked with the European Institute of Fitness to train other PTs. Working with her own clients made her wonder what caused people to struggle to get results. This question led her to explore ways to overcome their mindset and mental health challenges, to get results that lasted. 

More recently, following her own personal growth and aging, she has focused her coaching expertise on helping leaders and entrepreneurs to maintain high-performance when living with ADHD and menopause. 

Join us as Kim shares the unique challenges and opportunities ADHD presents, and the strategies we can use to achieve confidence, fulfillment and high-performance - without burning out.

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In this episode, you will learn:

• Strategies to help you manage your ADHD traits.
• The characteristics and symptoms of ADHD
• How to turn doubt and anxiety into confidence
• Why ADHD in women can be complex 
• Common misunderstandings and challenges related to ADHD
• The hidden strengths and opportunities ADHD gives us

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Kim Raine is the Entrepreneur's ADHD Performance Coach. 

She is the creator of ADHD Practitioner, the UK's highest CPD-accredited certification for coaches, therapists, and professionals, the author of Square Pegs—A Book Of Self Discovery For Women With ADHD, the founder of The ADHD Business Collective, and the proud and relieved owner of a late ADHD diagnosis. 

She has spent the last 18 years running her own successful coaching businesses and empowering her clients to have more confidence, clarity, and success in mind, body, and business.

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Connect with Kim

Website   LinkedIn

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

‍

She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

‍

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

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You can learn more about Melitta's story here.

Website        Facebook        Linkedin         Twitter         YouTube    

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Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

> The Dream Clients Club

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The Power of Speaking Your Message with Christopher Lubbers

Success Through Self-Compassion

Ending Self-Silencing for Greater Impact

How to Transform Lives with Your Story with Tricia Brouk

The Secret Power of Appreciation

> More Podcast Episodes

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This week on the 'Art of Value Whispering' podcast, I'm diving into magnetic messaging — or in other words, how you can attract and engage your ideal clients through messages that show empathy and build trust. This isn’t just about getting noticed; it’s about creating an instant connection that resonates deeply with your audience.

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Trust is the cornerstone of any successful client relationship. This is all the more important for those with service-based businesses as you are selling the invisible. Trust comes from demonstrating an understanding of, and empathy towards, the client's situation. This also helps position your services as the obvious choice of solution for your client's specific problems.

Communication should go beyond mere information delivery; it should make the client feel seen and understood, effectively showcasing your authority and knowledge in your niche.

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It’s not enough to craft a perfect message once. Consistent communication and repeating core messages ensure that your value proposition is remembered. Planning your content strategically across different platforms, such as social media or your blog, can guide potential clients on a journey that gradually builds up to a compelling call to action, inviting them to engage with your service.

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Focus on quality over quantity. Creating a single compelling message once a week, for example will be more valuable and impactful than posting daily content just 'because'. Get intentional about the journey you are creating for your prospects through your content.

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Think of your knowledge and insights as gifts to your potential clients. When you share valuable information for free, you not only educate your audience but also establish your credibility and deepen their trust in your expertise.

This approach is at the heart of magnetic messaging — creating a relationship where clients come to naturally see you as their ideal choice of service provider. This won't be achieved in one single message, but over time in a well planned series of content.

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Magnetic messaging is more than a marketing strategy; it's a method of building meaningful client relationships based on understanding, trust and shared values. Listen to the full podcast episode to discover exactly how to create content that turns potential clients into loyal advocates.

If you aim to not only attract but also profoundly connect with your dream clients, begin by ensuring your messaging strategy is as compelling as the services you offer.

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For those keen to dive deeper and continuously refine their approach to client attraction, the Dream Clients Club offers a wealth of resources and highly supportive community.

It’s designed to help service-based business owners, like you, to become the obvious choice for their dream clients. The best part is, it's free to join!

Once inside, head to the 'Classroom' to follow the 4-day Magnetic Messages Challenge.

You can join the Dream Clients Club for free, here >

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

‍

She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

‍

Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

You can learn more about Melitta's story here.

Website        Facebook        Linkedin         Twitter         YouTube    

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Networking with Confidence

How to Talk About Your Business (so the right people listen)

The 3 Big Mistakes that Coaches Make that Cost them Clients

The Power of Good Storytelling, with Tony Johnston

Why Smart Women Get Stuck with an 'Expensive Hobby' not a real business

‍

> More Podcast Episodes

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In this episode, I’m joined by the inspiring Shay Wheat, a certified event producer and CEO of Grace and Ease Productions.

Shay’s business journey began in 2014, after she was invited to speak at an event and back-stage conversation led her to be invited to support Dr. Oz’s upcoming Women’s Conference. She said ‘Yes!’ and the rest is history! obliged and that was her official induction into the world of events production. 

Today, she helps business owners to grow their business, audience and profit through a range of events, each one carefully selected to match their business stage and strategy, and deliver a powerful impact for their audience. 

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Join us as Shay shares what she has learned it takes to leverage the power of events to grow your brand and business.

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In this episode, you will learn:

• Why you always need a Call to Action
  
  
• What it mean to ‘leverage’ your events
  
  
• The five phases of events to scale your business
  
  
• At what point events make sense for your business
  
  
• Why having a profit plan is crucial in hosting events that grow your business
  
  
• The key to continued personal growth for entrepreneurs
  
  
• The 17 events to consider for your business growth

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Shay's 17 Types of Marketing Event:

90 minute workshop

Summit

Retreat

Mastermind

One-day sales and enrolment event

Three day sales and enrolment events

Seminars

Podcasts

Facebook Lives

Instagram Lives

Clubhouse Rooms

Meetups

Conferences

Challenges

Hackathons

Conventions

Trade shows

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Shay Wheat is a Certified Event Producer™ and Creator of popular programs such as “The Powerful Event Process”, “The Ultimate Event Planner Certification Program”, and CEO of Grace & Ease Productions, Inc.

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Grace & Ease Productions, Inc supports their clients in creating Powerful and Profitable events. Producing In-Person and Live-Virtual events from 50 to 4,000+ attendees, and collaborating with many well-known celebrities such as Dr. Oz, Lisa Nichols, Dr. Claire Zammit, Bill Baren, Alison J. Prince, Josh Turner, and many others.

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Her company assists Speak-to-Sell clients to be extremely profitable with their events: just recently one of their clients generated over $2.1 Million dollars in one Virtual Live 3-day event.

‍Connect with Shay

Website   LinkedIn

Free tool: Access Shay's 5 Phases of Events Tool

Podcast: Listen to Melitta on Shay Wheat’s podcast: Creating Powerful Impact

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Coaches, Consultants and Freelancers - are you ready to attract more dream clients with messages that feel aligned with you and your values?

In the free 4-day Magnetic Messages Challenge you'll do this and so much more!

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Over 4-days you'll learn exactly how to:

⭐ Communicate Your True Value

🚀 Attract Your Dream Clients with Messages that resonate deeply

📖 Create Connection with the power of Storytelling

💡 Get Consistent with an easy to manage Content Plan

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With three decades of marketing and communication experience, throughout the challenge I'll also share practical advice, secret shortcuts and expert feedback. You'll come away feeling confident about how to create messages that attract your dream clients and help you sell without 'selling'.

Challenge starts Monday 22 April 2024!

You can learn more and register for this free 4-day challenge here >

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Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.

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She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.

Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.

Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.

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Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.

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You can learn more about Melitta's story here.

Website        Facebook        Linkedin         Twitter         YouTube    

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Come and join like-minded women in the FREE online community for Female Entrepreneurs.

You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!

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> The Dream Clients Club

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Networking with Confidence

15-Years in Business: The Game-Changing Power of Mindset

How to have a Better Relationship with Money and Wealth with Anwin Mbah

What really works for Women in Business, with Elaine Slatter

What to wear as the Face of Your Business with Sarah Gray

> More Podcast Episodes

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