Mastering the Art of Value Whispering with award-winning business coach, and Value Whisperer, Melitta Campbell.
Each week learn from Melitta's lifetime of marketing, communications and sales experience. As well as hearing from inspiring business owners who are thinking differently about the way they attract clients, build a business, and make an impact in the world.
Value Whispering is a quieter, smarter way for introverts to market their small business, that results in smoother (often faster) business growth. It weaves your true value through everything you do, so you can naturally stand out, confidently attract your dream clients, and have an impact you feel proud of - without ever being pushy.
It ensures that no matter how quiet your voice you can build a business you feel proud of, and make a powerful impact.
(Formerly the Driven Female Entrepreneur podcast : change at Episode 190)
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Today, I’m joined by Michelle Murphy, a coach, facilitator, thinking partner, and founder of Life on Purpose.
Michelle’s journey began 15 years ago when she transitioned from a registered nurse to coaching healthcare professionals in high-impact improvements.
As she advanced in her career and personal life, she felt a growing sense of restlessness, realising something was missing. With the help of a coach, she moved past her frustration, embraced action, and discovered her true passion. This led to the creation of Life on Purpose, where she now helps women create lives they truly love.
Join us as Michelle shares her story, tips, and strategies for setting big exciting goals and having the courage to pursue them and enjoy living life on purpose.
“Allowing yourself to dream again is a really big step, and surrounding yourself with people who are in that same place and space and mindset is key.” - Michelle Murphy
In this Week's Episode...
In this episode, you will learn:
How you can dare to dream big
The three essential questions that guide your big dreams
Where to find the motivation to accomplish what once seemed impossible
What to do when you don’t meet your goals
How to chase your dreams and live a purposeful life
“It's easy to feel stuck, but breaking free can start with just the smallest step. That first move leads to the next, creating momentum that opens up endless possibilities for what you can achieve.”- Michelle Murphy.
About Michelle
Michelle Murphy is a coach, facilitator and thinking partner. Her professional career began in healthcare, at the bedside over 25 years ago, taking her on many unsuspecting (and glorious!) twists and turns that have led her to today.
Lifelong learning, perpetual personal growth and leaning into life’s next adventures are her jam and what fill her cup (not to mention, her heart).
Being witness to people’s personal stories (and everybody’s got one!) and being offered the privilege to share in their journey is for her, the ultimate honor.
Her ‘what’, is to be in service to others. Her ‘how’ is through personal coaching and the beautiful power of masterminding. Her ‘why’, is to inspire and empower women to create a life they love, the life they were meant to live, their LifeOnPurpose.
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
218: Your Personal Invitation to join the Magnetic Messages Challenge
Episode 218
Thursday, August 29, 2024 • Duration 24:42
Unlock the secrets to creating compelling content that captures attention, adds value, and builds lasting client relationships. Welcome to the Art of Value Whispering podcast
I have an invitation for you today, for next week's Magnetic Messages Challenge. Over 4-days, you'll discover exactly how you can Create Messages that attract more of your Dream Clients to your business, with more ease.
In this episode, I'll give you further insights as to what to expect from the challenge, and exactly how it will help you attract and engage your ideal clients through messages that show empathy and build trust.
This isn’t just about getting noticed; it’s about creating an instant connection that resonates deeply with your audience.
(If you are reading/listening after after 6 September 2024, you can follow along with the new evergreen version of the challenge by joining the Dream Clients Club here (free). You'll find the challenge in the Classroom section).
In this epsiode, you'll learn:
The 'Instant Connection Formula' you can apply to any message
The 'Four Golden Rules for Impactful Communication' and how to use them.
The powerful 3-part formula for building credibility
How to bring all these together in one simple plan
How to get better results from your content - by doing less.
Join the Magnetic Messages Challenge
Ready to refine your approach to client attraction and stand out as the obvious choice for their dream clients? Reserve your FREE seat at the challenge at:
#209: Social Media 101 : How to Stand Out, Feel Natural and Stay Sane
Episode 209
Thursday, June 6, 2024 • Duration 37:52
Today, everyone is online and your competition is just one click away. So how can you stand out and be found my your dream clients?
Discover the secrets to standing out in the digital crowd, while staying true to yourself and keeping your life in balance.
Welcome to the Art of Value Whispering Podcast
Today, I’m talking about how to stand out, feel natural and stay sane when using social media to build your brand and grow your business.
Social Media is an amazing marketing tool and it is one one of the ways that small businesses share their value. However, through the Dream Clients Club community, where recently I’ve been offering social media audits, I’ve discovered that there is a lot of confusion around social media. There’s also bad advice.
So, in this episode, I’ll be sharing what I see works consistently on social media in terms of:
Building a brand
Building a relationship with your audience, and
Directing people towards your business in a way that feels natural, feels aligned and feels right.
Join me in this episode as I delve into the ever-evolving world of social media. I explore the secrets to standing out in the digital crowd while staying true to yourself. And as always, offer you practical tips and insights to navigate it with confidence and authenticity.
Whether you're an experienced social media user or just starting out, this episode is designed to help you build a compelling online presence, connect genuinely with your audience, and maintain your mental wellbeing in the process.
“Having a presence on social media is going to help your business, because when people learn about you, they’ll want to check you out.” - Melitta Campbell
#208: Embracing Menopause: How to Take Charge of Your Wellness and Stay on Top
Episode 208
Thursday, May 30, 2024 • Duration 54:35
As we age, changes in our body can wreak havoc on our ability to focus and perform at our best.
If you are approaching mid-life, don't miss Dr. Olga's advice on the simple lifestyle upgrades that will help you manage your mental, physical and emotional health and stay on top.
Welcome to the Art of Value Whispering Podcast
In this episode, I’m joined by Dr. Olga Morton, a medical doctor and lifestyle medicine practitioner who specialises in supporting women through the Menopause, even if they can’t or choose not to take HRT.
Olga started out as a medical trainee and after completing her medical program, she was curious to know more about auto-immune diseases and their triggers, and developed drugs to treat auto-immune diseases.
Missing working with people, she became a family doctor. Through this work, she realised that while conventional medicine is great for treating acute conditions and illnesses, it struggled to get to the bottom of other conditions, which led her on to the path of lifestyle medicine.
Today, she helps women understand their menopausal symptoms, and guides them through her five pillars of a healthy lifestyle that supports their menopausal journey, even without HRT.
Join us as Dr. Olga shares the key lifestyle areas menopause women can focus on to support their health, wellbeing and ensure they can continue to enjoy a full and happy life.
“There’s a lot we can do to minimise our own menopause symptoms. I want women to be empowered by their health so we need to talk about this much earlier.” - Dr. Olga Morton
You will learn:
#207: Why Smart Women Feel Stuck with an Expensive Business, not a Real Business
Episode 207
Thursday, May 23, 2024 • Duration 21:08
If you are working hard but feel disappointed by your results, you might not be doing anything wrong - but performing the right actions with the wrong tools and a mediocre message. Here's how you can turn things around, fast!
Welcome to the Art of Value Whispering Podcast
Today, I’m talking about the real reason smart women feel stuck with an expensive hobby and not a real business.
For too long, talented experts with a service-based business, like coaches, consultants, and freelancers have been losing out to the often inferior competition. And for just one reason, they struggle to communicate the true value of what they offer.
When you work hard on your marketing, but fail to attract clients, it's easy to feel the answer is to work harder, or take another course. And when that doesn't work, to wonder if you've created an expensive hobby instead of a real business.
In today's episode, I'll explain the real reason why your marketing isn't working. And the good news is, you already have exactly what you need!
Join me in this episode as I explore the real issues standing between you and success, share real-life stories, and provide actionable insights to help you transform your business from an expensive hobby into a thriving business.
“When you understand your true value, everything in your business starts to fall into place, feel straightforward - and work.” - Melitta Campbell
In this episode, you will discover:
How to Communicate your brilliance in ways that feel natural
The secret to attracting your dream clients and opportunities
How to use your value to make a difference for your dream client
Why you likely already have the marketing skills you need
#206: How to Price Fairly and for Profit with Janene Liston, the Pricing Lady
Episode 206
Thursday, May 16, 2024 • Duration 44:41
Getting your pricing right is rarely simple. You know what you want to charge, but will your clients pay it? This fear can hold us back from building a profitable business. But The Pricing Lady is here to help you get the value/price balance right and set fair prices that grow your business.
Welcome to the Art of Value Whispering Podcast Today, I'm speaking to Janene Liston, a.k.a. The Pricing Lady about the truth behind setting fair prices, and the best pricing strategies for small business owners.
You will learn:
* When to start considering the price of your offers
* What it means to price fairly
* How to adjust your pricing without losing existing customers
* The four reasons why people struggle with pricing
* Why low pricing is rarely a good strategy for small businesses, and crucially
* Where to start to get your pricing strategy right.
About Janene:
Janene is a highly trusted Pricing Consultant & Business Strategist, working with small businesses, startups and entrepreneurs across industries and the globe.
She’s a Certified Pricing Professional, an entrepreneur and a European Public Speaking Champion with more than 25 years experience helping businesses improve profits through better pricing. During her corporate years, she led pricing transformation projects and pricing teams in large multinationals. While recovering from a burn out, she decided it was time to use her expertise to serve small businesses and startups. She believes small businesses can benefit greatly from improving how they do pricing.
Her mission is to help small businesses, startups and entrepreneurs build the right pricing strategies, effectively implement those strategies and be more sustainably profitable as a result. Her approach is practical based on many years of experience. Watch out her passion for pricing is contagious. 60% of small businesses are either barely breaking even or operating at a loss. Pricing is either helping or hurting your business. What’s it doing in your business?
#205: My favourite way to Communicate the Value of Your Offer
Episode 205
Thursday, May 9, 2024 • Duration 21:34
Standing out in a crowded market can be easy once you communicate your True Value in a way that combines credibility, emotion and logic. Here's my favourite way to do this and stand out as the perfect choice of service for your dream clients.
Welcome to the Art of Value Whispering podcast Today, I’m talking about My favourite Way to Communicate the Value of Your Offer.
Recently, in episode 203, I explored how to create magnetic messages that attract your dream clients and motivate them to take action.
I talked about the need to convey credibility, emotion and logic in your content. And today, to help you achieve this, I’m sharing a simple yet powerful strategy to illustrate the logic behind your solutions: creating and communicating a signature methodology.
Master this and highly flexible approach, and you’ll build belief in your offer, and stand out as the perfect choice of service for your dream clients.
Which is why it’s my favourite way to express the value of your offer.
“Your clients don’t know how to get the most from working with you. Having a signature methodology can quickly illustrate how you guide them towards the results they seek. Building belief in your solution..” - Melitta Campbell
In this Week's Episode...
You will discover how to:
The importance of conveying credibility, emotion and logic through your content.
My favourite way to illustrate the logic behind your offers.
Why and how to create your own signature methodology.
What you need to understand about your clients, to attract more of them and talk about your value clearly.
“Creating your own signature method is a powerful way to build belief in your ability to solve your clients problems and get results. It’s also simpler to do than you might expect!.” - Melitta Campbell
#204: Thriving in Your Business, with ADHD
Episode 204
Thursday, May 2, 2024 • Duration 50:35
Neurodiversity is a hot topic right now, with more women getting diagnosed with challenges as adults. But is this a good or bad thing for your business success?Kim explains what business owners can do after an ADHD diagnosis, and how it could be your superpower.
Welcome to the Art of Value Whispering podcast
In this episode, I’m joined by Kim Raine, the Entrepreneur's ADHD Performance Coach, and author of Square Pegs — A Book Of Self-Discovery For Women With ADHD.
Kim started out as a personal trainer (PT) and later worked with the European Institute of Fitness to train other PTs. Working with her own clients made her wonder what caused people to struggle to get results. This question led her to explore ways to overcome their mindset and mental health challenges, to get results that lasted.
More recently, following her own personal growth and aging, she has focused her coaching expertise on helping leaders and entrepreneurs to maintain high-performance when living with ADHD and menopause.
Join us as Kim shares the unique challenges and opportunities ADHD presents, and the strategies we can use to achieve confidence, fulfillment and high-performance - without burning out.
"Understanding that your ADHD tendencies aren’t flaws is empowering. It allows you to change the stories you tell yourself and lean into your strengths." - Kim Raine
In this Week's Episode...
In this episode, you will learn:
Strategies to help you manage your ADHD traits.
The characteristics and symptoms of ADHD
How to turn doubt and anxiety into confidence
Why ADHD in women can be complex
Common misunderstandings and challenges related to ADHD
The hidden strengths and opportunities ADHD gives us
"When you understand and embrace the way your ADHD brain works, you can find strategies that work for you, you can become unstoppable!" - Kim Raine
#203: Creating Compelling Content that gets Clients - What you need to know!
Thursday, April 25, 2024 • Duration 33:31
Unlock the secrets to creating compelling content that captures attention, adds value, and builds lasting client relationships. Welcome to the Art of Value Whispering podcast
Today, I’m talking about how you can Create Messages in a way that attracts more of your Dream Clients to your Business, and faster.
This week on the 'Art of Value Whispering' podcast, I'm diving into magnetic messaging — or in other words, how you can attract and engage your ideal clients through messages that show empathy and build trust. This isn’t just about getting noticed; it’s about creating an instant connection that resonates deeply with your audience.
The Essentials of Magnetic Messaging Building Trust
Trust is the cornerstone of any successful client relationship. This is all the more important for those with service-based businesses as you are selling the invisible. Trust comes from demonstrating an understanding of, and empathy towards, the client's situation. This also helps position your services as the obvious choice of solution for your client's specific problems.
Communication should go beyond mere information delivery; it should make the client feel seen and understood, effectively showcasing your authority and knowledge in your niche.
The Four Golden Rules for Impactful Communication
1. Have a Single Clear Purpose
2. Be Audience-Centric, Always
3. Keep it Simple and Relevant
4. Plan!
Consistency and Repetition: The Key to Recall
It’s not enough to craft a perfect message once. Consistent communication and repeating core messages ensure that your value proposition is remembered. Planning your content strategically across different platforms, such as social media or your blog, can guide potential clients on a journey that gradually builds up to a compelling call to action, inviting them to engage with your service.
Focus on quality over quantity. Creating a single compelling message once a week, for example will be more valuable and impactful than posting daily content just 'because'. Get intentional about the journey you are creating for your prospects through your content.
The Gift of Your Message Building Lasting Relationships
#202: Growing Your Business with Valuable Events, with Shay Wheat
Episode 202
Thursday, April 18, 2024 • Duration 55:04
Do events feature in your marketing plan?Shay believes they should as they give you a unique way to add value for your audience, and move them quickly along their path to become your next client. And creating valuable events can be easier than you might think!
Welcome to the Art of Value Whispering podcast
In this episode, I’m joined by the inspiring Shay Wheat, a certified event producer and CEO of Grace and Ease Productions.
Shay’s business journey began in 2014, after she was invited to speak at an event and back-stage conversation led her to be invited to support Dr. Oz’s upcoming Women’s Conference. She said ‘Yes!’ and the rest is history! obliged and that was her official induction into the world of events production.
Today, she helps business owners to grow their business, audience and profit through a range of events, each one carefully selected to match their business stage and strategy, and deliver a powerful impact for their audience.
Join us as Shay shares what she has learned it takes to leverage the power of events to grow your brand and business.
"Events is one of the fastest ways to leverage your time, energy and effort to support more people" - Shay Wheat
In this Week's Episode...
In this episode, you will learn:
Why you always need a Call to Action
What it mean to ‘leverage’ your events
The five phases of events to scale your business
At what point events make sense for your business
Why having a profit plan is crucial in hosting events that grow your business
"Any event that we’re doing, we have to take a look at why we’re doing it, what is the purpose and intention and what is the promise of that event in order to support the audience" - Shay Wheat
(If you are reading/listening after 6 September 2024, you can follow along with the new evergreen version of the challenge by joining the Dream Clients Club here (free). You'll find the challenge in the Classroom section).
About Melitta
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
“Rememberi: social media should be social. This is key. But managing a stand out online presence doesn’t have to be a full time job.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions
Join the Dream Clients Club to access weekly live marketing masterclasses (The Value Sessions), business-building resources and a wonderfully supportive community.
Join free at: www.melittacampbell.com/club
About Melitta
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
The 6 pillars of managing the Menopause with Lifestyle
Holistic approach to reducing menopausal symptoms
Things to avoid during menopause
Steps to cope with physical and mental changes during the menopause
How and why to bring self-care into your daily life.
“We need to look after our mental and emotional wellbeing with the same importance we place on maintaining our physical health.” - Dr. Olga Morton
Join the Weekly Live Masterclasses : The Value Sessions
Join the Dream Clients Club to access weekly live marketing masterclasses (The Value Sessions), business-building resources and a wonderfully supportive community.
Join free at: www.melittacampbell.com/club
About Melitta
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
“Knowing your true value is the key to meaningful marketing that attracts the right people and opportunities.” - Melitta Campbell
Join the Weekly Live Masterclasses : The Value Sessions
Join the Dream Clients Club to access weekly live marketing masterclasses (The Value Sessions), business-building resources and a wonderfully supportive community.
Join free at: www.melittacampbell.com/club
About Melitta
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Join the Weekly Live Masterclasses : The Value Sessions
Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek.So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Come and join like-minded women in the FREE online community for Female Entrepreneurs.
You can expect many more tips, tools and insights to support you as you build and grow your business to 6 figures and beyond!
Join today via: www.melittacampbell.com/club
How to use your signature method across all your marketing.
How to keep your communications simple and impactful.
Join the Weekly Live Masterclasses : The Value Sessions
Join the Dream Clients Club to access the Value Sessions, along with other business-building resources, challenges and a wonderfully supportive community.
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Kim Raine is the Entrepreneur's ADHD Performance Coach.
She is the creator of ADHD Practitioner, the UK's highest CPD-accredited certification for coaches, therapists, and professionals, the author of Square Pegs—A Book Of Self Discovery For Women With ADHD, the founder of The ADHD Business Collective, and the proud and relieved owner of a late ADHD diagnosis.
She has spent the last 18 years running her own successful coaching businesses and empowering her clients to have more confidence, clarity, and success in mind, body, and business.
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
Think of your knowledge and insights as gifts to your potential clients. When you share valuable information for free, you not only educate your audience but also establish your credibility and deepen their trust in your expertise.
This approach is at the heart of magnetic messaging — creating a relationship where clients come to naturally see you as their ideal choice of service provider. This won't be achieved in one single message, but over time in a well planned series of content.
Magnetic messaging is more than a marketing strategy; it's a method of building meaningful client relationships based on understanding, trust and shared values. Listen to the full podcast episode to discover exactly how to create content that turns potential clients into loyal advocates.
If you aim to not only attract but also profoundly connect with your dream clients, begin by ensuring your messaging strategy is as compelling as the services you offer.
Join the Journey with The Dream Clients Club
For those keen to dive deeper and continuously refine their approach to client attraction, the Dream Clients Club offers a wealth of resources and highly supportive community.
It’s designed to help service-based business owners, like you, to become the obvious choice for their dream clients. The best part is, it's free to join!
Once inside, head to the 'Classroom' to follow the 4-day Magnetic Messages Challenge.
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
The key to continued personal growth for entrepreneurs
The 17 events to consider for your business growth
Shay's 17 Types of Marketing Event:
90 minute workshop
Summit
Retreat
Mastermind
One-day sales and enrolment event
Three day sales and enrolment events
Seminars
Podcasts
Facebook Lives
Instagram Lives
Clubhouse Rooms
Meetups
Conferences
Challenges
Hackathons
Conventions
Trade shows
About Shay Wheat
Shay Wheat is a Certified Event Producer™ and Creator of popular programs such as “The Powerful Event Process”, “The Ultimate Event Planner Certification Program”, and CEO of Grace & Ease Productions, Inc.
Grace & Ease Productions, Inc supports their clients in creating Powerful and Profitable events. Producing In-Person and Live-Virtual events from 50 to 4,000+ attendees, and collaborating with many well-known celebrities such as Dr. Oz, Lisa Nichols, Dr. Claire Zammit, Bill Baren, Alison J. Prince, Josh Turner, and many others.
Her company assists Speak-to-Sell clients to be extremely profitable with their events: just recently one of their clients generated over $2.1 Million dollars in one Virtual Live 3-day event.
Join the Magnetic Messages Challenge: Starts 22 April
Coaches, Consultants and Freelancers - are you ready to attract more dream clients with messages that feel aligned with you and your values?
In the free 4-day Magnetic Messages Challenge you'll do this and so much more!
Over 4-days you'll learn exactly how to:
⭐ Communicate Your True Value
🚀 Attract Your Dream Clients with Messages that resonate deeply
📖 Create Connection with the power of Storytelling
💡 Get Consistent with an easy to manage Content Plan
With three decades of marketing and communication experience, throughout the challenge I'll also share practical advice, secret shortcuts and expert feedback. You'll come away feeling confident about how to create messages that attract your dream clients and help you sell without 'selling'.
Melitta Campbell is an award-winning business coach who is passionate about helping women confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme.
She teaches her clients a unique approach to business growth and promotion that she has termed Value Whispering: the art of gently weaving your true value through everything you do, building meaningful relationships, and gently guiding your clients to the results they seek. So no matter how soft your voice. You can create a powerful impact.
Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of starting and running a thriving business and maintaining a balanced lifestyle.
Melitta is also the best-selling author of A Shy Girl’s Guide to Networking, host of the popular: The Art of Value Whispering podcast and an in-demand speaker, appearing on stages and screens internationally.
Originally from the UK, she now supports her global client base from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup.
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