Explore every episode of the podcast The Remote Work Tribe Podcast
Dive into the complete episode list for The Remote Work Tribe Podcast. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Title
Pub. Date
Duration
The Remote Work Tribe Podcast: Andy Crestodina AI Use Cases
19 Sep 2024
00:38:39
In this episode of the Remote Work Tribe podcast, we chat with Andy Crestodina, Chief Marketing Officer and Co-Founder at Orbit Media Studios. We discuss his views on using AI efficiently, the processes he has built around new technologies, and practical AI applications to improve your content strategy.
Episode timestamps:
How does Andy approach AI at a high level? (1:00)
Using personas with AI. (3:12)
Using examples to prompt AI and improve its output. (4:36)
Is Andy worried about biasing AI or getting incorrect results? (7:42)
Getting over imposter syndrome and using AI to augment your confidence. (9:57)
How to escape the shiny object syndrome. (11:37)
Improving thought leadership content strategies. (13:56)
Why AI is a tool that can’t replace you. (17:45)
How do we influence thought leadership and research instead of content volume? (20:00)
In this episode of the Remote Work Tribe podcast, we chat with Tom Shapiro, founder and CEO at Stratabeat, Inc. We discuss hiring best practices, how to set up systems and find the right people for your business, the importance of testing, mindset shifts to grow your agency, and more.
Episode timestamps:
How did Tom start his company? (1:00)
Growing Stratabeat and his process to make those first hires. (2:20)
Why did he hire an account manager first, and how did he help this employee succeed? (5:28)
How did Tom set up systems and improve documentation? (8:03)
How does Tom find the right people for his business? (10:13)
Three-hour testing and assessing cultural fit. (14:05)
Mindset shifts Tom has gone through by growing his business. (19:48)
How did he transition out of day-to-day work? (21:42)
How does Tom write books on top of running his agency? (23:46)
How long does it take to go from a book idea to getting it live? (27:22)
In this episode of the Remote Work Tribe podcast, we chat with Jennifer Bourn, CMO at Motivation Code and business coach for service-based freelancers. In this conversation, we discuss the importance of understanding your motivations and rituals to access your zone of genius, managing your time, finding the right path to become more self-aware, and more.
Episode timestamps:
What is Jennifer’s motivation code? (0:40)
What changed once she better understood her motivations? (2:20)
Jennifer’s Zone of Genius. (4:06)
After learning about her zone of genius, how did she approach offloading tasks? (4:22)
How to access your flow state and work at the highest level? (11:50)
The importance of managing your time and mastering async work. (14:49)
Jennifer’s journey from leading her own business to becoming a CMO. (16:12)
Investing in self-awareness to thrive in teams and the importance of micro-events. (21:10)
How to become more self-aware? (24:45)
How to approach coaching and finding the right fit for you? (27:50)
How to get the most out of a coaching experience. (30:45)
In this episode of the Remote Work Tribe podcast, we chat with Meryl Johnston, Founder of Bean Ninjas. We talk about how to avoid overworking, how to build a team culture to remove yourself from day-to-day operations, the importance of retreats, how to plan and facilitate a retreat, and more.
Episode timestamps:
Interesting projects Meryl is working on now? (0:40)
Strategies to avoid overworking. (4:10)
How to build a team? (6:20)
The importance of having retreats in remote work cultures. (9:27)
BeanCon retreat, goals, and objectives. (12:35)
Deciding which activities to do in a retreat. (14:10)
How to organize team dinners in a retreat? (16:36)
Retreat length. (18:16)
What are the most surprising things Meryl learned at BeanCon? (19:55)
Changes in team culture after the retreat. (22:25)
Knowing what she knows now, what would she do differently regarding retreats? (23:37)
How to choose the right venue for your retreat? (25:02)
Advice for founders thinking about planning a company retreat. (26:03)
In this episode of the Remote Work Tribe podcast, we chat with Matt Paulson, Founder & CEO at MarketBeat. We talk about culture in hybrid settings, how to be an effective leader, how to build an office people want to go to, how to leverage your strengths, and much more.
Episode timestamps:
What is MarketBeat? (0:40)
Choosing your headquarters location. (2:50)
How to attract and train the best local talent. (5:00)
How do you train people when you work in a specialized industry? (6:32)
How to build a culture of leaders? (9:10)
How to build team culture in hybrid teams? (10:45)
The importance of building an office people want to go to with a flex culture. (12:20)
Async vs. Synchronous work at MarketBeat. (15:37)
How to stay focused on a single business idea for a long time? (16:36)
Founders that have inspired Matt? (19:00)
How did Matt go about becoming a better leader at MarketBeat? (20:45)
How did Matt find out what the competitive edge of MarketBeat was? (24:02)
In this episode of the Remote Work Tribe podcast, we chat with Ronnie Higgins, Director of Content at OpenPhone, and the voice talent behind Marketing Under The Influence. We talk about content marketing and how it has changed in the last couple of years, what it may look like in the future, AI, doing research, managing and inspiring a team, and more.
Episode timestamps:
Ronnie’s current projects. (0:40)
What does the future of content marketing look like? (1:56)
Ronnie’s background in film and its influence on his work. (5:40)
How does he incorporate his background into OpenPhone’s strategy? (8:14)
How to get buy-in to do research? (10:40)
What does Ronnie’s research process look like? (12:09)
What are the core talking points to make sure an interview works well? (14:15)
Balancing execution with management and team building. (17:45)
How do you find and vet the right people for your team? (21:26)
Are people writing for the algorithm, not the audience? (26:57)
Where does AI fit into content marketing? (29:00)
Why did AI start using writing as a use case? (31:28)
In this episode of the Remote Work Tribe podcast, we chat with James Laws, Founder and CEO of Saturday Drive. We discuss the importance of culture, how to improve communication and delivery, hiring and interviewing processes, delegation, what matters regarding leadership, and more.
Episode timestamps:
James’ most exciting projects he’s working on now. (0:40)
Signs there are delivery issues in an organization. (1:52)
What is the structure of his team at Saturday Drive? (3:37)
Team’s response to new systems. (6:20)
How to motivate your team to communicate openly? (8:07)
Selecting the right people for your organization. (11.41)
What does the hiring process look like at Saturday Drive? (13:55)
Red flags in interviews. (17:50)
Non-intuitive green flags in interviews. (20.45)
Processes to ensure his team leads bring the best people to their team. (22:22)
What was his delegation process like when he decided to stop leading everything in his organization? (24:58)
What does the career progression look like at Saturday Drive? (27:58)
In this episode of the Remote Work Tribe podcast, we chat with Amber Naslund, enterprise sales and customer success leader at LinkedIn, recovering marketer, author, and former entrepreneur. We talk about A.I. and how it's changing our lives, working in public, imposter syndrome, digital detox, and much more.
Episode timestamps:
Amber's most exciting work currently. (0:45)
Ethics of A.I. and how it can affect our lives. (1:30)
People to follow to learn more about A.I. (2:30)
Working in public. (3:50)
How to navigate how much to share online? (7:55)
What is her approach to social media and working in public? (15.40)
Imposter syndrome and working in public. (18:20)
Rebranding imposter syndrome. (22:30)
Coping strategies to use imposter syndrome to fuel your growth. (23.40)
How does Amber approach when she needs to disconnect from social media? (26:30)
How has Amber helped others move past imposter syndrome? (28:25)
In this episode of the Remote Work Tribe podcast, we chat with Nick Gray, Founder of Museum Hack and Best-Selling Author of The Two Hour Cocktail Party. We talk about his journey hosting thousands of events, the importance of icebreakers, non-obvious tips to host a great experience, and more.
Episode timestamps:
Nick’s mission helping 500 people host their first event. (0:55)
Dos and Don’ts for icebreakers. (1:55)
Other mistakes people make when it comes to icebreakers. (4:00)
How do you come back from an icebreaker going sideways? (6:10)
Ways events help you build your network. (7:50)
Where do networking events go wrong? (11.10)
How to overcome the fears that prevent you from hosting an event. (13:10)
Lowest and highest number of people for a great event. (15:20)
Systematizing events so they don’t feel like such a big hurdle to overcome. (16.39)
Non-obvious tips that can help you host a great experience. (19:30)
Nick’s process writing The Two Hour Cocktail Party. (23:10)
How did he know it was the right time to publish? (24:40)
Some of the most powerful insights Nick picked up from writing a book. (25:45)
In this episode of the Remote Work Tribe podcast, we chat with Sarah Betts, Support Director at Alyce. We talk about her philosophy when it comes to customer support, how to build a team that feels comfortable asking for help and collaborating, setting up great 1-1 discussions, her journey and learnings from her unique background in education, and more.
Episode timestamps:
Sarah’s philosophy for Customer Support? (0:55)
What is the structure of her team? (1:36)
How does she set up a structure of ownership on her team? (2:50)
How does Sarah run weekly meetings? (4:25)
How does she help her team feel comfortable raising their hand? (7:05)
The importance of apologizing and its role in job interviews? (9.37)
How to nurture team culture. (16:10)
How does she encourage her team to get the most out of their 1-1. (18:05)
Sarah’s journey from preschool teacher to support manager at a tech startup. (23.15)
What is the most unconventional skill from her educational background that she often uses in her current role? (26:15)
In this episode of the Remote Work Tribe podcast, we chat with Laura Roeder, founder of Paperbell. We discuss the async team vs. real-time remote leadership, the importance of clear documentation, and more.
Episode timestamps:
How did Laura come up with the idea behind Paperbell? (0:55)
How has her mindset as a serial entrepreneur evolved? (2:10)
Disadvantages of having full-time remote employees. (4:45)
What does the team at Paperbell look like today? (6:30)
How does she align teams in remote settings? (7:40)
How does she ensure people do their best work in async settings? (11.10)
Does async-first culture work with junior talent? (13:20)
The importance of documentation and having the right people on your team. (15:30)
Things founders should document before hiring. (16.10)
How does she approach documentation and the importance of facts over SOPs? (18:30)
In this episode of the Remote Work Tribe podcast, we chat with Melanie Balke, CEO and founder of The Email Marketers. We discuss the importance of a multi-step complex hiring process, how to train and ensure your team is set up for success when delegating, ChatGPT, how to incorporate it in email marketing workflows, and more.
Episode timestamps:
What does Melanie’s day-to-day look like? (0:55)
How to reduce the number of meetings in your calendar. (1:45)
The importance of delegation, mistakes, and how to do it well. (3:00)
How to find someone that can grow with you in the company. (6:10)
The importance of training to ensure high-quality deliverables. (8:00)
The Email Marketers' current hiring process. (9.40)
ChatGPT and its impact on the hiring process. (11:35)
Hiring interviews at The Email Marketers. (13:00)
Go-to-questions to find the right talent. (15.55)
Hiring stories. (17:00)
Screening out people only interested in the perks, not the work. (20:00)
How does the 4-day workweek look like at The Email Marketers? (22:10)
Measuring capacity in the age of AI. (23:30)
Using AI to augment The Email Marketers capacities. (26:00)
In this episode of the Remote Work Tribe podcast, we chat with Chris Cunningham, Founding Member of ClickUp and Head of Social Marketing. We discuss social media processes, building a culture of experimentation, supporting your team, why copying your competitors may not be a good idea, and more.
Episode timestamps:
How did Chris stumble onto TikTok? (0:45)
Was there any internal resistance to going on TikTok? (2:33)
Principles to create content that stands out. (4:50)
TikTok as a testing ground. (6:30)
Why TikTok’s algorithm feels easier to crack. (7:39)
What do marketers get wrong when creating content? (8:53)
The importance of a culture of experimentation. (11:28)
What is it like being a founder of a unicorn company? (12:50)
Transitioning from sales to marketing. (15:42)
Who does Chris follow to learn about marketing? (19:31)
Where does Chris think Social Media Marketing is going? (21:32)
How does Chris find talent early? (22:51)
How can you tell if a person is a rising star on social media? (24:27)
Creator burnout, and what does Chris do to avoid it? (26:00)
In this episode of the Remote Work Tribe podcast, we chat with Rich Staats, Founder of Secret Stache. We discuss how to lead a remote team that aligns with values, ways to help your teammates during crises (Ukraine war), hiring and training managers, working with consultants, and more.
Episode timestamps:
Hiring account managers. (1:45)
Processes to onboard managers and set them up for success. (4:00)
How to lead in times of crisis (Ukraine war). (5:30)
Team building and the importance of values. (9:20)
State of the Union and how Rich builds internal culture. (11:25)
Examples of communities that have helped Rich as a leader. (14:10)
Learning from mastermind groups? (16:50)
How did he hire the first employees at Secret Stache to make sure they aligned on culture and values? (22:00)
In this episode of the Remote Work Tribe podcast, we chat with Dom Wells, CEO of Onfolio. We discuss asset acquisitions, market dynamics, how to hire the right talent to lead companies, promoting internally vs. externally, and much more.
Episode timestamps:
Exciting projects Dom has been working on lately. (0:58)
Market dynamics currently. (1:40)
How does the Onfolio team adapt to current market dynamics? (5:22)
Why does Dom buy agencies? (6:30)
Building culture after acquisitions. (9:15)
GM vs. CEO. (13:45)
What are the signals to find an excellent CEO candidate? (15:40)
Hiring the wrong talent and what to do about it. (20:40)
How to find external CEOs to lead a company? (22:10)
First-time CEOs vs. serial CEOs. (25:35)
How do you motivate your A players to continue working on that role? (27:30)
In this episode of the Remote Work Tribe podcast, we chat with Lexi Grant, Media Entrepreneur and founder of They Got Acquired. We discuss the importance of content quality and consistency, building in public, working collaboratively with experts to serve your audience, building teams and finding the right talent, and more.
Episode timestamps:
Why did she start They Got Acquired? (0:58)
How has the approach to her current business changed based on the previous exits she has gone through? (1:40)
How to know when something is ready to launch. (3:10)
How does she have such a prolific writing profile? (4:55)
The importance of having a dedicated day to write. (7:45)
Choosing what to share online. (9:20)
Building a brand that is not as dependent on the founder. (13:55)
How does she find the right founders to learn from and share with her audience? (17:20)
How does she find the right talent for her business? (18:30)
What has been surprising about running They Got Acquired? (21:50)
Hiring editors and how to find them? (24:20)
Editors, skills, and finding the right editor for your team. (27:30)
Hiring the wrong talent and the importance of trial periods. (29:20)
In this episode of the Remote Work Tribe podcast, we chat with Dozie Anyaegbunamm, Sr. Content & SEO Manager at UserGems. We discuss the importance of resonance when creating content, the role of soft signals, managing up, AI, and more.
Episode timestamps:
Interesting storytelling examples Dozie has noticed recently. (1:00)
Tips to improve your storytelling mindset and content resonance. (3:40)
Managing up as a content marketer. (7:45)
The importance of measuring what matters. (11:25)
How to demonstrate what is working and not working regarding content? (13:25)
Dozie’s view on AI (16:40)
How does Dozie see the evolution of AI in content marketing? (20:15)
How does Dozie stay updated as a content marketer? (22:35)
The importance of protecting deep work time and how to do it. (24:30)
Working in Canada as an immigrant. (26:40)
Does the immigrant reality help Dozie come up with creative ways to face problems? (28:40)
In this episode of the Remote Work Tribe podcast, we chat with Annabel Maw, Founder of Annabel Maw Yoga and former Director of Brand Marketing at Jotform. We discuss how to communicate and manage hybrid and remote teams, how to collaborate with others, use social media to stand out, and more.
Episode timestamps:
Interesting projects Annabel is working on right now. (0:50)
How to plan for massive events. (1:30)
How to use brand communication to cut through the noise? (2:45)
How is the marketing structured at Jotform? (4:50)
How does communication work at Jotform in remote and hybrid settings? (5:45)
Annabel’s style when it comes to management and remote work. (8:30)
1-1 structure. (11:25)
How does Annabel manage her team? (13:45)
How to manage-up and control your career? (16:10)
Recommendations to solicit feedback. (18:05)
How does Annabel streamline her workflows? (21:00)
Her approach to productivity. (21:50)
Launch of the book Automate Your Busy Work. (22:50)
How to avoid the busywork trap? (24:10)
Figuring out priorities. (25:10)
How does the Jotform team measure performance? (26:25)
Mindset for product/feature launches? (27:15)
Collaborating and partnering with creators. (29:35)
In this episode of the Remote Work Tribe podcast, we chat with Brian Clark, who is working on Further and Longevity Gains and is the previous founder and CEO of Copyblogger. We discuss how to build content that matters, how to lead and find the right people to partner with for your company, AI, what to do to future-proof your career, and more.
Episode timestamps:
How to create content consistently for a long time? (0:45)
Content marketing series and why do they matter? (2:40)
How to find time for deep work in a leadership role? (4:50)
How to build the core team for a startup? (7:30)
How to find the right partner for your business? (11:10)
What is the structure of the CopyBlogger team? (13:50)
Building collaboration in fully distributed teams. (18:05)
Brian's views on AI. (22:45)
How does Brian think AI will change marketing in the next 3 to 5 years? (26:31)
What should marketers and content writers do now with the rise of AI? (29:00)
What else can you do to future-proof your career with the rise of AI? (34:00)
In this episode of the Remote Work Tribe podcast, we chat with Rand Fishkin, Co-Founder and CEO at SparkToro. We discuss his processes for creating content, his views on marketing attribution, AI and ML, investing in brand efforts, and much more.
Episode timestamps:
What does his content creation process look like? (1:05)
Where does Rand consume content? (2:45)
What is marketing attribution? (4:30)
How is attribution evolving now? (6:00)
How to invest in Meta and Google ads with the attribution dilemma. (8:20)
Why investing in brand matters (not just ads). (11:25)
What should reports look like when you are experimenting with brand exercises? (14:55)
How to manage up in the attribution experimental landscape. (20:40)
Rand's views on AI. (23:55)
What's exciting about ML and AI for Rand today? (27:00)
In this episode of the Remote Work Tribe podcast, we chat with Andy Crestodina, Chief Marketing Officer and Co-Founder at Orbit Media Studios. We discuss his views on using AI efficiently, motivating teams to experiment, hiring a professional CEO to run your company, and more.
Episode timestamps:
What has Andy been working on lately? (0:40)
How does Andy stay so productive on social media for such long periods? (1:35)
How to use AI to be more efficient. (3:30)
The importance of using AI for an organization. (9:10)
In this episode of the Remote Work Tribe podcast, we chat with Jordan Gall, Founder at Rally. We discuss his views on remote work, asynchronous communications and some of the magic that occurs in real-time calls, bootstrapping vs. VC model growth, and much more.
Episode timestamps:
What is Jordan working on lately? (0:40)
Creating a team that is aligned and moving in the same direction. (1:30)
Mindset shifts to make a remote company work well. (4:10)
How to be mindful of recurrent meetings. (7:35)
How the Rally team does brainstorming sessions. (8:45)
Note-taking apps for meetings. (12:55)
How to do onboarding in emerging categories. (14:30)
Jordan’s approach to VC vs. Bootstrapped models. (18:15)
How does VC change hiring and access to the best talent? (23:20)
Impact of macroeconomic trends in the VC environment. (28:20)
How did Jordan adapt to the recent economic landscape? (31:15)
Identifying hype vs. fundamental changes in the tech landscape. (33:55)
In this episode of the Remote Work Tribe podcast, we chat with Branca Ballot, VP of Marketing at Glide. We discuss her views on remote work, how to manage teams and inspire them to do their best work, AI and the impact in the no-code space, collaborating with creatives, quarterly planning, and more.
Episode timestamps:
What is Branca working on these days? (0:40).
AI and no-code apps. (2:30)
Surprising use case of AI at Glide. (5:20)
How does she keep herself and her team updated on the latest tech innovations? (7:20)
Marketing team structure at Glide. (9:45)
What KPIs do they use internally at Glide (particularly for creative teams)? (13:50)
Branca’s management philosophy. (16:20)
Asynchronous vs. synchronous communication at Glide. (20:40)
How to standardize synchronous times for collaboration? (23:35)
How to find talent that works well remotely? (25:10)
The importance of in-person retreats and the 3-letter weeks. (27:50)
In this episode of the Remote Work Tribe podcast, we chat with Carrie Kerpen, Founder of The Whisper Group. We discuss remote culture, agency culture, moving from in-person to remote, selling an agency, and more.
Episode timestamps:
Interesting projects Carrie is working on. (1:30)
How did Carrie know she was ready to sell her agency? (2:53)
The impact of the pandemic on her decision to sell the agency. (4:52)
Moving from in-person to remote overnight. (6:47)
Processes that continued after going remote. (10:31)
How did she communicate to her team she was selling the agency? (12:26)
Earnout and the transition from business owner to employee? (16:16)
What did she do the first few months of the earnout to make the transition smoother? (18:10)
How was the process of acquiring another agency? (21:05)
Things she learned from evaluating multiple digital agencies. (22:11)
Intangible traits that agency owners may overlook that facilitate selling an agency. (23:06)
Effects of the earnout on culture. (24:38)
How confident was Carrie in leaving the company after the earnout? (25:35)
Was burnout a determinant factor for selling it? (27:01)
Welcome to a special episode of The Remote Work Tribe Podcast. Join us in celebrating our 50th episode as we take a trip down memory lane, sharing the highs and lows of our podcasting journey. From nervous giggles to polished banter, we reflect on the lessons learned and some of our favorite eps.
Episode timestamps:
How has Jessica’s perspective changed after 50 eps? (1:17)
Key lessons she has learned running the show. (2:55)
What are some of the most insightful episodes for Jessica? (3:55)
Key episodes to learn more about operating systems. (7:00)
Key episodes to learn more about AI. 12:00)
Key episodes to learn more about leading a content marketing team. (17:00)
Some of Sebastian’s favorite episodes? (21:10)
Key episodes to learn how to do content marketing in 2023. (23:55)
Key episodes to learn more about leadership. (31:10)
In this episode of the Remote Work Tribe podcast, we chat with Stella Garber, co-founder and CEO at Hoop. She generously shares her perspective as a serial entrepreneur, founder, and marketer leading Trello for multiple years.
Episode timestamps:
What is Stella working on these days? (0:40).
How did Hoop's concept come up? (3:30)
Is there an overlap between async decision-making and AI? (8:10)
How to make the most out of AI? (12:40)
Hoop’s offsite and some learnings. (18:45)
Mindset shifts from leading marketing at Trello to going into Hoop as CEO. (21:25)
How to structure time to lead a team to product market fit? (25:10)
The importance of boundaries and rules when it comes to remote work. (30:30)
In this episode of the Remote Work Tribe podcast, we chat with Jason Falls, Executive Vice-President of Marketing at CIPIO.ai. He generously shares his perspective on building a collaborative remote environment, approaching artificial intelligence with curiosity, and more.
Episode timestamps:
What is Jason working on these days? (0:40).
What is the structure of the team at CIPIO.ai? (1:10)
Leadership in remote teams. (2:45)
How to ensure people are collaborating in a remote team? (4:40)
Strategies to promote collaboration? (6:55)
Jason’s take on AI note-takers and how to use them. (10:10)
Jason’s take on AI in general. (13:25)
Mindshifts between being a founder vs. an employee. (23:10)
In this episode of the Remote Work Tribe podcast, we chat once with Evan Hamilton, Director of Community at Hubspot. He generously shares his 20-year-long journey leveraging communities to help businesses thrive and create value and meaningful conversations.
Episode timestamps:
What is Evan working on these days? (0:40)
Behavioral psychology and how to use it to improve your leadership skills and communications. (1:15)
What is the structure of the community team at Hubspot? (4:30)
Evan’s leadership philosophy. (5:43)
How to help someone become more strategic? (7:26)
How to identify a flawed strategy? (12:00)
Tips for managing your direct reports. (16:50)
Example of situational communication and how to use it. (20:35)
Bridging community-centric and business-centric mindsets. (22:30)
What is a community, and how is it mistakenly understood today? (26:00)
How to make sure you are creating an impact as a community builder? (28:45)
The Remote Work Tribe Podcast: Josh Ho - OKRs to KPIs
25 May 2023
00:41:57
In this episode of the Remote Work Tribe podcast, we chat once again with Josh Ho, CEO, and founder of Referral Rock. He generously shares how he migrated from using OKRs to using KPIs to run his company.
Episode timestamps:
How did Josh first hear about OKRs? (1:06)
How to get everyone to buy into the OKR implementation. (2:35)
How was the OKR implementation like at Referral Rock? (4:00)
How did Josh realize OKRs were not a great fit for his organization ? (5:25)
Difference between KPIs and OKRs. (10:10)
Was there pushback from moving on from OKRs? (13:26)
How to foster authentic communication and avoid confirmation bias. (15:30)
How did he find the most important KPIs together with his leadership team? (19:30)
Are there any KPIs only the leadership has access to? (24:05)
How does Josh proactively foster alignment in the organization? (30:30)
Management challenges. (36:20)
OKRs are more difficult for service teams. (38:30)
In this episode of the Remote Work Tribe podcast, we talk with Jimmy Rose, co-founder at Content Snare. We discuss how he has found the right people for his organization, what he keeps in mind when it comes to streamlining processes and aligning his team in an async context, the impact of AI in multiple areas of his work, and much more.
Episode timestamps:
How did Jimmy come up with the idea of Content Snare? (00:37)
What is the team structure at Content Snare(3:17)
What is the hiring process like and how do they find the best talent ? (4:28)
What other processes Jimmy does when hiring to make sure how to find the best candidates? (9:25)
AI writing detectors (14:30)
His vision when it comes to understanding AI and its future. (16:40)
How to delegate and empower teams to do their best work? (25:05)
How did Jimmy realize hiring better people was essential for the business? (28:10)
Resources that have helped Jimmy improve his hiring processes. (31:00)
How does Jimmy help the team with alignment in an async environment? (31:55)
How to make the right decisions when it comes to letting go of people. (35:09)
In this episode of the Remote Work Tribe podcast, we discuss how to implement the Entrepreneurial Operating System (EOS) with Rachel Mazza and John Doherty. Among many subjects, we discuss the types of roles required to make it work, how to lead and improve tracking by implementing an operating process, hiring the best talent, and letting go of people who aren't the right fit among many subjects.
Episode timestamps:
How did both of them hear about EOS? (1:57)
The importance of alignment in terms of results (6:30)
How did they introduce EOS to their teams? (7:25)
Key concepts and how to implement them: Rocks, Scorecards, and Level 10 meetings. (11:55).
Implementing EOS early and its advantages. (16:05)
Key Concepts: Quarterly scorecard and quarterly (19:15)
How to set Rocks in a way that works for your team? (23:28)
The impact of Rocks as a tool that helps leaders identify skill gaps and how to leverage that process? (26:30)
The method of setting rocks that are either too ambitious or too easy and how to find the sweet spot. (28:40)
Strategies to work past weaknesses while being a confident and humble leader (35:15)
The impact of visualizing workloads and how to lead a team that is not performing at its best (38:30)
What would they have done differently when implementing EOS if they could return in time? (43:06)
In this episode of the Remote Work Tribe podcast, we talk with Jono Bacon. Previously, Jono led community efforts at Canonical, GitHub, and XPRIZE, and currently works with a broad range of clients from large enterprises to early-stage startups to help them build engaging, productive communities.
We discuss how to build engaging communities, the importance of pragmatic opportunities, highlighting the power of communities, how to improve remote team management and much more.
Episode timestamps:
Some of the most exciting things Jono is working on these days? (00:37)
Why did Jono decide to migrate from the 1-1 consultancy model to the 1 to many. (2:20)
What are the biggest mindset shifts he went through by changing his consultancy model? (6:35)
What are the most effective ways to run an engaging valuable community at scale? (7:45)
Pragmatic opportunities and how to leverage them (11:05)
How to highlight the power of community to team members who don’t see the value. (14:50)
How can you align your community management with organizational goals if you do not have business acumen? (19:45)
Strategies to manage a remote team. (24:16)
Management tips in remote teams (28:35)
What are the key metrics you have in mind if you are running a community? (32:44)
Introverts, Extroverts, Ambiverts in community and remote leadership roles. (35:35)
In this episode of the Remote Work Tribe podcast, we talk with Ross Simmonds, marketer, keynote speaker, SaaS & B2B tech investor, writer, and CEO of Foundation. We discuss AI implementation in content marketing, how to run a remote team that collaborates and strives for excellence, building a healthy culture for your organization, leadership and how it shapes lives, and much more.
Episode timestamps:
Some of the most exciting things happening at Foundation these days? (00:50)
AI implementations at Foundation. (2:21)
Foundation's team structure. (3:30)
How has the remote team evolved since 2014? (6:35)
How did Ross prioritize documentation processes and hiring? (10:48)
85% deliverable quality. (14:00)
His experience as an entrepreneur. (16:40)
How to foster collaboration across time zones? (19:07)
How does Ross find the best talent for his team? (20:51)
How to manage your team? (22:30)
Leading means helping others lead. (24:25)
Books that have shaped Ross' life. (27:20)
What advice would Ross give his younger self? (28:40)
In this episode of the Remote Work Tribe podcast, we talk with Sonia Simone, content and strategy expert, and founding partner / Chief Content Officer of Copyblogger. We discuss subjects such as empowering your team to do their best work, becoming a better leader and ensuring expectations and outputs are aligned, building systems for growth, avoiding micromanagement, and much more.
Episode timestamps:
What are some of Sonia’s favorite articles? (00:50)
What still holds today about Sonia’s article “The Right Way to Think About Google? (1:32)
Worst advice Sonia has seen in decades of experience as a writer. (3:55)
Sonia’s take on AI. (5:30)
How can Sonia tell if a writer has the right skills for the craft? (7:20)
How did she build a system to guarantee quality for all content back when she worked at Copyblogger? (9:06)
What did the editorial team look like at Copyblogger Media? (11:40)
What is Sonia’s philosophy when it comes to leadership? (13:30)
How did Sonia learn to lead without expecting employees to embrace founder mentalities? (16:00)
How can she self-correct from the tendency to become a micromanager? (18:20)
How does Sonia empower team members? (21:00)
How to set boundaries with your team. (23:05)
How to embrace self-awareness as a founder without sabotaging your business and your confidence? (25:00)
If she could return to her first time being a manager, what advice would she give herself and how to encourage an open feedback culture? (27:35)
Some of the mistakes Sonia made when having difficult conversations with her team? (30:49)
Additional tips for managing writers and editors. (32:58)
The Remote Work Tribe Podcast: AI Use Cases With Brian Casel and Matt Pritchett
25 Jul 2024
00:51:28
In this episode of the Remote Work Tribe podcast, we chat with Brian Casel and Matt Pritchett about AI use cases, challenges, and opportunities. We discuss current ways to use AI to optimize your work, tasks where AI does not produce great quality answers, the nature of AI as a helper rather than a human replacement, potential future scenarios, and more.
Episode timestamps:
How are Brian and Matt using AI today? (3:36)
What are some of the limitations of AI (Brian)? (8:50)
What are some of the limitations of AI (Matt)? (12:41)
AI hallucinates. What can you do to make sure you improve output quality? (17:50)
Over-automating or over-optimizing can be a problem (Brian) (23:41)
Over-automating or over-optimizing can be a problem (Matt) (27:58)
The importance of thinking and keeping your voice when using AI. (36:21)
Exciting scenarios around the future of AI? (38:57)
In this episode of the Remote Work Tribe podcast, we talk with Justin Tan, Founder of Video Husky. We discuss subjects such as building solid foundations for a business, the importance of having the right people at the right seats, how to remove yourself from operations, and even how to find and hire a general manager to run your business.
Episode timestamps:
What inspired Justin to create epic Twitter threads? (00:30)
What has Justin learned in his 90-day Twitter thread challenge? (1:32)
The importance of being human when writing. (4:30)
The process of hiring a general manager. (5:40)
How did Justin realize he was burning out and was ready to hire a manager? (7:25)
How did Justin go about removing himself from running the business? (9:42)
How did Justin come up with the video agency business not being a video person? (14:14)
What is the team structure of Video Husky. (16:13)
How did he train his GM to become an effective leader? (17:28)
How did Justin keep his GM motivated to run the business without him being present (19:52)
Systems and processes that Justin established at the beginning to help him scale. (22:05)
His perspective on the book Traction. (25:25)
What would he have done differently when building systems for growth if he could go back in time? (27:45)
Resources to train people to become managers. (29:35)
What is the pod model, and how does it work? (31:46)
In this episode of the Remote Work Tribe podcast, we talk with Alex Panagis, Founder & CEO at ScaleMath. We discuss leadership practices and how to promote accountability and transparency, some of the mindset shifts from leading an agency to building a product, how to help struggling teammates succeed, async alignment, and much more.
Episode timestamps:
Exciting projects Alex is working on these days? (00:30)
How did the ScaleMath team decide to build a product? (1:30)
Mindset shifts from managing clients as an agency to building a product. (2:43)
How does Alex split his time between both client work and product work? (4:03)
The importance of hiring people who own their work entirely. (5:39)
How did they improve their hiring process to find suitable candidates? (7:42)
How is the ScaleMath team structured today? (9:50)
Some mistakes ScaleMath made when hiring at the beginning. (15:20)
How does he determine when someone would fit well in async cultures? (17:04)
Determining how someone is ready to move into a leadership position (19:19)
Alignment in async work cultures. (21:09)
Resources that helped him level up and become a better manager and improve hiring processes. (25:55)
Promoting accountability and self-management in remote teams. (26:45)
Approaching situations where teammates are struggling. (29:35)
In this episode of the Remote Work Tribe podcast, we talk with May Habib, CEO of Writer. She shares how she has led a team that has rapidly tripled in size, the cultural maxims that helped her organization align while being agile, and the future of content marketing, among many other insightful subjects.
Episode timestamps:
What is May's leadership philosophy? (1:00 )
What is the team structure at Writer today? (3:20)
How to promote company values in a high-growth organization. (8:19)
Written-first culture and how it has helped Writer align and grow. (10:45)
What framework do they use to run the company? (12:57)
What is May’s thought process behind the company’s OKRs and letting teams run the show themselves? (19:33)
What should people in the AI industry start doing?. (23:05)
Prompt engineering? Is there a more intuitive term for it? (25:45)
May’s take on ChatGPT. (27:14)
The most innovative use case May has seen when it comes to AI. (31:59)
Limitations when it comes to AI. (33:03)
Where does she see the future of content marketing? (37:45)
In this episode of the Remote Work Tribe podcast, we talk with Pete Caputa, CEO of Databox. He shares his learnings while working at Hubspot, how he structured the Databox team to empower employees to grow, and the difference between coaching and training, among many other subjects.
We also discuss new managers' most common mistakes and how to overcome them. If you are a new manager, this episode is perfect for you.
Episode timestamps:
Interesting projects Pete is working on these days. (0:25)
How did the Databox team come up with the benchmark product idea? (1:15)
How is the Databox team structured? (2:56)
How does hiring work in Databox? (4:55)
What were some things he looked for during the hiring process for high-level executives? (7:25)
How to do coaching and training in your organization. (9:43)
In this episode of the Remote Work Tribe podcast, we talk with Dan Oshinsky, founder of Inbox Collective. His consultancy works with news organizations, non-profits, and brands to help them grow audiences by thoughtfully crafting emails.
Before becoming a consultant, Dan was Director of Newsletters at The New Yorker and BuzzFeed, and in this episode, he shares his journey to becoming a consultant and business owner.
Episode timestamps:
The transition to becoming a consultant? (0:52)
His process of becoming a solopreneur back in 2019. (03:30)
Dan's mindset shifts to becoming a consultant. (6:50)
How to do hiring? (11:45)
How a managing editor helped Dan scale the business. (17:27)
Management style and how to structure the business. (20:37)
Milestones that suggested expanding the team were needed. (22:55)
What are Dan's mental models for deciding what to focus on next? (27:22)
In this episode of the Remote Work Tribe podcast, we chat with Corey Haines, creator of Swipe Files and cofounder of Swipe Well. Among many subjects, we talk about building products your customers need, managing projects and tasks in an asynchronous setting, the importance of deep work, and much more.
Episode timestamps:
Exciting projects Corey is working on these days. (0:34)
How did the Swipe Files idea turn into a business? (1:52)
How did Corey test and build Swipe Well? (5:23)
How did Corey prioritize Swipe Well's features? (7:50)
Example of a customer's pain point and how it translates into features. (11:45)
How does Corey structure his days to work on several projects at the same time (14:20)
How does Corey structure tasks for all his projects? (18:49)
What does a perfect workday look like for Corey? (20:39)
Strategies to improve asynchronous work. (23:46)
Does the act of writing ideas force you to be more clear about what you want to communicate? (27:08)
How to reply to unnecessary meeting requests? (29:39)
Tips for people used to meeting-first cultures to switch to async. (32:07)
In this episode of the Remote Work Tribe podcast, we chat with Devesh Khanal, Co-founder of Grow and Convert. We discuss how they successfully have managed to build an asynchronous and autonomous work culture, the way their team is structured and how they create processes to succeed.
Episode timestamps:
Exciting projects Devesh is working on these days. (0:34)
How is the Grow and Convert team structured? (6:50)
What are the challenges of flat organizations, and how to work with that mindset? Team principles, management style, and the Importance of asynchronous work. (11:20)
How to filter out people who may not be a good fit in terms of asynchronous and autonomous work? (33:10)
In this episode of the Remote Work Tribe podcast, we chat with John Yarbrough, Vice President of Content and Communications at AlertMedia. In this conversation, we discuss how he successfully adapted to remote-first settings back in 2020, how to lead, listen and inspire a fully distributed team or hybrid team, and how to ensure everyone is heard.
Episode timestamps:
Exciting projects John is working on these days. (0:50)
How is Alert Media’s team structured? (2:20)
How to align hybrid teams to do great work? (4:34)
How did John help the team transition into remote and hybrid environments? (8:22)
How did John adjust his routine around a remote work environment? (13:50)
What are some of the key takeaways from having to adapt to a remote work environment? (17:30)
Personality types and adaptation to remote work. (22:06)
Making sure everyone is heard in a remote or hybrid organization. (26:15)
Falling short as a leader and how to learn from those experiences. (32:51)
How to create an inclusive remote or hybrid work environment. (36:33)
In this episode of the Remote Work Tribe podcast, we chat with John Doherty, Founder of Credo and DigitalNinja. He shares how he successfully leads two companies on a four-day workweek, his approach to hiring, the importance of delegating and trusting your team, and more.
Episode timestamps:
Exciting projects John is working on these days. (0:50)
WordPress developers are hard to find. (2:10)
How to successfully run two businesses at the same time. (3:40)
How does John structure teams and hire people? (7:30)
The evolution of remote work and hiring remote talent after the pandemic. (13:50)
How to onboard new hires and the power of having an assistant. (19:35)
How to foster collaboration. (24:10)
How John structures 1-1 calls with the team (26:00)
In this episode of the Remote Work Tribe podcast, we chat with Jacqueline Lampert, Head of Marketing at Nokia Federal. She shares how she successfully leads an international team, how to foster collaboration, trust, and accountability in the workplace, the nuances of managing culturally diverse teams and conducting difficult conversations in the workplace, among many other subjects.
Episode timestamps:
Exciting projects Jacqueline is working on these days. (1:00)
How did Jacqueline land the Head of Marketing role at Nokia Federal? (2:10)
How was her transition from a journalist mindset to working for an international organization? (4:10)
What matters beyond jargon and metrics. (5:55)
How does she align marketing teams in an international organization? (7:50)
The importance of adaptability. (9:10)
How to communicate appropriately in culturally diverse teams. (11:20)
How to foster collaboration and trust in asynchronous settings. (12:55)
Some of the best leadership strategies Jacqueline has learned throughout her career and why micromanagement does not work. (15:50)
How to lead asynchronously? (18:20)
Conducting difficult conversations in the workplace (19:45)
One piece of advice she would tell her younger self. (23:40)
Jacqueline’s experience working remotely pre-covid and after covid. (25:15)
How does she create a productive environment while working remotely? (28:45)
How does Jacqueline promote a healthy and balanced work environment for her team. (30:00)
In this episode of the Remote Work Tribe podcast, we chat with Chris Mercer, Co-Founder at ProfitSchool, MeasurementMarketing.io, and MeasureSummit. We discuss management strategies and systems, the importance of understanding capacities and capabilities, being open to the possibility of being wrong, and much more.
Episode timestamps:
Interesting projects Mercer is working on. (0:40)
Intro to Traction and why it did not work for Mercer. (2:10)
Other systems Mercer tried that did not work. (4:39)
What does Mercer´s team look like today, and what are some of the changes he went through when changing management style? (9:15)
How does Mercer think about adding new people to the team? (11:15)
Prioritizing what to do first as an entrepreneur building a company. (18:35)
How can collaboration be ensured (meetings, async, etc.)? (21:50)
What mindset shifts did Mercer go through to focus on working on the business? (27:43)
The importance of self-awareness as a founder. (33:35)
In this episode of the Remote Work Tribe podcast, we chat with Geoff Roberts, Co-founder of Outseta. He shares how he has built a disruptive work culture model that allows Outseta to compete with much larger organizations, choosing to bootstrap in a VC world, the importance of meritocracy and collaboration, horizontal customer support models and much more.
Episode timestamps:
What does Outseta team structure look like? (1:00)
What are Outseta’s values, and how do they develop autonomy? (2:40)
How to filter out potential employees who are not a good fit. (8:16)
How does the hiring process work at Outseta? (12:25)
How does he ensure projects are done promptly in a self-managing environment? (15:20)
How does equity work at Outseta, and what inspired it? (18:50)
How do tasks get prioritized at Outseta? (25:30)
How do you ensure the team is comfortable and capable of customer support work regardless of seniority? (30:45)
In this episode of the Remote Work Tribe podcast, we chat with Joel Klettke, Founder of Case Study Buddy. He shares his personal story from being a solopreneur to a company founder, how to grow a team, build a healthy culture and thrive in a competitive space.
We dive deep into many topics, such as how to grow a team, find the right leaders for your organization, the challenges and benefits of asynchronous communication, and much more.
Episode timestamps:
How was his journey from being a solopreneur to a company founder? (0:55)
What were some of the most important mindset shifts Joel went through? (4:40)
Hiring senior people that can do better than you. (9:16)
How is the Case Study Buddy team structured today? (11:34)
What has Joel done to build relationships, find talent, and grow the team? (14:30)
How to plan for an in-person retreat? (20:50)
Is Joel an introvert? How does this translate into his role as a leader? (22:00)
How does he run his hiring process for leadership roles? (24:30)
How to run reference interviews to uncover the real story behind the person (32:20)
In this episode of the Remote Work Tribe podcast, we chat with Elisa Doucette, Founder and Managing Editor of Craft Your Content. She generously shares her journey as a founder and openly shares some of the challenges of leading a company.
A powerful and vulnerable episode if you want to learn more about creating a healthy asynchronous culture where people thrive.
Episode timestamps:
How is the Craft Your Content team structured? (1:30)
How to find a good assistant, and how to onboard them? (5:45)
How to get the most out of the references given by potential employees? (12:50)
Overview of the async culture at Craft Your Content. (17:00)
What are the traits Elisa looks for when building an asynchronous team? (20:30)
The importance of working with culturally compatible people for an organization. (27:05)
How does the CYC team deal with adversity and the loss of a team member? (37:30)
How to welcome new members to the team after a tragic loss (46:00)
In this episode of the Remote Work Tribe podcast, we chat with Neel Parekh, Founder & CEO at MaidThis Franchise. He generously shares his journey as an entrepreneur, his process of franchising MaidThis, growing the team abroad, and creating a healthy work culture in asynchronous settings.
Episode timestamps:
What is Neel's thought process behind wanting to franchise? (0:50)
What was the process to set up compliant standards for the franchise? (2:15)
How did he scale and standardize operations? (4:10)
What was the impact of having an operations manual in place for the business? (6:00)
What does MaidThis team structure look like today? (6:40)
How and when to hire people to grow the team? (9:05)
What does his hiring process look like at MaidThis? (10:20)
Qualities MaidThis leaders look for in new hires and red flags? (11:40)
Building remote team healthy culture (14:10)
What is MaidThis tech stack? (19:05)
Knowing what he knows now, what would he tell himself if he had to start MaidThis again? (20:08)