The Mind Your Business Podcast – Details, episodes & analysis

As entrepreneurs, money impacts every aspect of our businesses, from pricing, team expenses, taxes, and more. But true success goes beyond just having money; it's about fostering a healthy and abundant relationship with it. Today we're continuing the BBD Live Keynote Speaker Series and replaying a special episode we did earlier this year that is too good not to share! My special guest is none other than Kate Northup, who is back on the podcast to talk everything money and how to heal your relationship with it. 

In fact, it's almost impossible to have a thriving business without being good with money and keeping a focus on your relationship with it, which is what makes this conversation with Kate such an important one to be having, and to be sharing with you again! 

Kate will be joining me on the stage this year at BBD Live 2025 in December in Phoenix, Arizona and we are not doing one next year! I don't know when the next in-person one will be, which is why we wanted to pull out all the stops and make this the biggest and best ever, so if you want to see Kate Northrup and all of our other amazing speakers rock the stage and blow minds at BBD Live 2025, go to  www.jameswedmore.com/tickets ASAP to see if tickets are still available)! 

If you haven't yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at www.jameswedmore.com/newsletter. 

Hey there, Digital CEO!

If you're loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I've got something for you.

Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you'll be the first to know when we open enrollment again (and trust me, you do not want to miss it!).

Head to www.businessbydesign.net/ and join the waitlist today!

Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @katenorthrup. We'd love to hear what resonated with you the most! 

In this episode you'll hear: 

• That everyone has money issues and the deep-seated feelings it often brings up in us 

• Kate's personal realization that led to recognizing her unhealthy patterns related to money 

• How behaviors with money are not always logical and often stem from a person's nervous system

• A reminder to separate your self-worth from external validation and the role that feeling safe plays in this conversation about money 

• How most of us were not taught how to fully process emotions in the moment, leading to accumulated stress that negatively impacts our financial behavior and decision-making

• Why it's important to challenge the common belief that more money equates to more happiness 

• Whether or not it is possible to reach our full earning potential without healing our money trauma

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/795 

Why are your launches so exhausting, and why is your ideal client walking away right before you make the offer? Is it your content? Nope. Is it your funnel? Think again! This week we're continuing the BBD Live Keynote Speaker Series, and I'm replaying a past episode with the legendary Tracy Goodwin, who exposes the psychological "masks" you're wearing that are unconsciously sabotaging your sales and burning out your audience. 

Tracy has personally transformed my business, and in this conversation she reveals how the sound of your voice betrays your deepest core wounds, affecting your launch performance and client retention in mere seconds. 

If you want true connection, you must ditch the performance and start playing the long game of authenticity. So stop masking, and let's start manifesting!

Tracy will be joining me on the stage this year at BBD Live 2025 in December in Phoenix, Arizona and we are not doing one next year! I don't know when the next in-person one will be, which is why we wanted to pull out all the stops and make this the biggest and best ever, so if you want to see Tracy Goodwin and all of our other amazing speakers rock the stage and blow minds at BBD Live 2025, go to  www.jameswedmore.com/tickets ASAP to see if tickets are still available)! 

If you haven't yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at www.jameswedmore.com/newsletter. 

Hey there, Digital CEO!

If you're loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I've got something for you.

Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you'll be the first to know when we open enrollment again (and trust me, you do not want to miss it!).

Head to www.businessbydesign.net/ and join the waitlist today!

Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @captivatetheroom. We'd love to hear what resonated with you the most! 

In this episode you'll hear: 

• The concept of "voice masks" and what the data says happens when we remove them 

• The role that the voice plays in the severe buyer trust problem that exists today 

• What authentic and detached mastery of the voice really sounds like and Tracy's insights on whether one can fake this 

• A big tool that she uses in getting people out of the past and why it's so important that we rewrite the stories we've been telling ourselves 

• The different types of masks people wear and what Tracy does to prepare and invite others in from a voice perspective 

• Actionable steps you can take to start getting out in front of the mask you may be wearing

• What Tracy's thoughts are on AI and the surprising impact it has had on her own business
  
  

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/794 

Is there a secret to building a financial legacy that goes beyond chasing the biggest launch or the highest revenue? And is it possible that true financial freedom comes not from what you make, but from what you do with it? Last week, Jenni sat down with Mel Abraham to dive into Money, Investing and Creating Wealth 101, and today, I bring him back to go deeper into what to do with your money right now in 2025. 

In this episode, we reveal how to shift your mindset from simply making money to putting your money to work for you and we explore why having an emotional connection to your money is a surefire way to lose it. We also look at why "boring and consistent" is the fastest path to building wealth and we pull back the curtain on the current state of the economy, along with a whole lot more.

This is the necessary medicine you need to start playing a different, more powerful game with your money - a game where you win for life! 

Mel's free training, The MONEY MACHINE LIVE Experience, is happening September 18th, and you can register now by clicking HERE. Mel's insights and expertise on money, investing and creating wealth have completely changed my life - and we just know this episode will get you fired up to start building yours! 

Also, our 30-Day Mind Your Money Challenge will completely transform your relationship with money, and you can register NOW at www.jameswedmore.com/moneychallenge. 

If you haven't yet signed up for my free weekly newsletter for online experts, The Digital CEO Weekly, you can sign up now and get it delivered straight to your inbox every Monday morning at www.jameswedmore.com/newsletter. 

Hey there, Digital CEO!

If you're loving this episode and you know this is your year to finally build, launch, or scale your digital business the right way — then I've got something for you.

Business By Design, my signature program that gives you everything you need to design a leveraged, profitable digital product business, only opens once a year… If you want to be the FIRST notified when doors are open, you can get on the waitlist for BBD 2026 right now. That way, you'll be the first to know when we open enrollment again (and trust me, you do not want to miss it!).

Head to www.businessbydesign.net/ and join the waitlist today!

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jeunejenni and @melabraham9. 

In this episode you'll hear:

• That the key to financial security is to understand that every single dollar has a job

• Why you absolutely need a long-term perspective when it comes to investing

• How building a real business requires focusing on something that becomes boring and consistent

• Tips for investing without getting your emotions involved

• The reason you should choose index funds and ETFs over individual stocks

• Why the money is made on the buy side, not the sell side, when it comes to real estate and other investments

• The value of diversifying your income streams and assets and Mel's best advice for thriving in a modern economy 
  

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/785 

So, which launch is best? In today's episode, I'm finally answering this age-old Internet question, and I'll be looking at it from different angles with the hope that what I share helps you make your own decision more powerfully and with confidence!  

We're just a few days away! The Rise Of The Digital CEO kicks off this June 6th, and you can register NOW at https://www.businessbydesign.net/RISE! Inside of this training we expand more on the launch strategies discussed today, and we even give you the launch execution guides inside of Business By Design - no matter which strategy is the right one for YOU. 

We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. 

In this episode you'll hear:

• The BIG mistake people are making with launches 

• Why it's tricky and dangerous to have tunnel vision around which launch strategy is "best" 

• 3 factors that must equally play a role in you unlocking the right system for you 

• A rundown of the automated funnel we used that generated over $1 million in year with a $500 product 

• The nuances to grasp between the words "automated" and "evergreen" 

• A conversation around high-ticket offers and why this term varies so much based on the industry 

• How we sell our exclusive mastermind and the launch strategy that wouldn't work for this type of offer

• Other types of launches we see people using right now

For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/695 

How would it sound to turn the emails you send into cold, hard cash? In today's #BizTipFriday episode, I walk you through how to create a no-brainer automation campaign that gets you PAID! 

The Rise Of The Digital CEO kicks off this June 6th, and you can register NOW at https://www.businessbydesign.net/RISE! 

We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag me, @jameswedmore.  

In this episode you'll hear:

• How to approach making a simple email campaign that converts 

• The role that providing value and sharing stories plays in this process

• How to present your offer and then open your enrollment 

• The way to use case studies and FAQ's in your campaign

• Steps to take on the last day of your offer and the two-phase strategy that will get you paid 

• What we do to stack our campaigns after the automated webinar for maximum results

For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/694 

In today's #WednesdayWeeklyWin edition of the podcast, you'll meet a Digital CEO who not only exponentially grew her business in terms of the revenue she is generating, but as a result, she is now impacting so many more people with the work she does each day! 

As you'll hear in this episode, Eliza Kingsford has so many accolades and achievements that she's accomplished to date, but she says she is now living her most authentic life yet with what she has created with her digital business, and by applying what she's learned in Business By Design. 

We're so proud of Eliza and excited to see where she goes from here, and we hope this episode serves as inspiration to you as well on your own journey! 

The Rise Of The Digital CEO kicks off this June 6th, and you can register NOW at https://www.businessbydesign.net/RISE! 

We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag us, @jameswedmore, @jeunejenni and @elizakingsford. 

In this episode you'll hear:

• How Eliza realized that she needed structure and focus to grow her online business, and some of the ways in which BBD provided this for her 

• Her thoughts on the common idea that business and making money is supposed to be hard 

• The incredible growth Eliza has seen over the past 12 months and what she attributes this to 

• Which modules in BBD she has found the most helpful to her 

• What's changed the most in her life as a result of the business breakthroughs she has had this past year

• Why the blending of the business and spiritual side of things in BBD means so much to Eliza 
  

For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/693 

Today I have a very powerful episode for you, where I reveal the four essential ingredients that you need to have in place to sell ANY digital product at any time, no matter the market, your niche and the price point. In case you missed it, make sure to listen to last Monday's episode, as in it you'll learn how to craft an irresistible offer, and you must absolutely nail your offer and the messaging you use first!   

The Rise Of The Digital CEO kicks off this June 6th, and you can register NOW at https://www.businessbydesign.net/RISE! 

We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni.   

In this episode you'll hear:

• How people don't want to buy digital products, and what they want to buy instead

• What "The Gate" is and how using this principle will lead to higher performance and conversion rates 

• Specific things you can do to enrich the environment for buying 

• That sharing your "Why" should be a huge part of your messaging 

• The magic in having a deadline and the different ways you can use one when selling your digital product 

• What is most likely happening if your launch didn't work and you feel that you had all four of these ingredients in place 

For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/692 

Looking for ways to improve your launch or promotion and generate more sales? In this #BizTipFriday Digital CEO Edition of the podcast, I reveal strategies that we teach in Business By Design that will help you do it! 

If you just take a few of the things I share today and add them to your next launch, you'll notice how these improvements and refinements will lead to increased performance and conversions! 

The Rise Of The Digital CEO kicks off this June 6th, and you can register NOW at https://www.businessbydesign.net/RISE! 

We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag me, @jameswedmore.  

In this episode you'll hear:

• The philosophy of "do less, do it better" and some ways in which changes can do more harm than good 

• A strategy you can use on your cart open day to dramatically boost sales 

• How you can still generate revenue even after your cart closes 

• That adding a live chat feature to your pages can literally make the sale 

• Why creating a secret podcast for your audience is such an effective strategy for enhancing your launch or promotion

For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/691 

Today's #WednesdayWeeklyWin edition of the podcast introduces you to yet another inspiring Digital CEO, Brooke Miller! After her initial offer didn't yield the results or deliver the impact she was seeking, Brooke let go and created a brand new offer that was truly aligned with who she really is at her core, what she wants to teach, and who she wants to help. By letting go, Brooke is now at $100k a quarter in revenue, and she's just getting started! 

The Rise Of The Digital CEO kicks off this June 6th, and you can register NOW at https://www.businessbydesign.net/! 

We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag us, @jameswedmore, @jeunejenni and @nutrition.for.mamas.  

In this episode you'll hear:

• A look at Brooke's journey through BBD, both before and after the shifts and pivots she made 

• How her offer has changed and the way it is now more aligned and in demand 

• A hot seat Brooke had with me that changed everything for her and what happened immediately after this experience 

• The two big beliefs that she had to let go of in order to shift her mindset to what it needed to be 

• Brooke's favorite non-business breakthrough from BBD 

• Why not being afraid to ask for help is key for Brooke as she builds her digital business 

For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/690 

As a Digital CEO selling products and services online, everything begins with your offer. In fact, offer creation is both an art and a science, and in this episode, I show you the right way to set up your offer and bring it to your audience, in a way that amplifies desire and removes resistance. When you do this, you have an irresistible offer that practically sells itself! 

The Rise Of The Digital CEO kicks off this June 6th, and you can register NOW at https://www.businessbydesign.net/RISE! 

We want to hear from you! If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. 

In this episode you'll hear:

• That trying to sell a bad offer is the biggest area of struggle I see with Digital CEOs right now 

• Examples of some irresistible offers we've bought and the questions that consumers are asking themselves when deciding whether to purchase something 

• The types of offers that usually don't sell well in the online space and where course creators and online experts are going wrong with their offers 

• Four specific things to consider to make your offer irresistible to buyers 

• The "ABCD" method that I created to help effectively set-up and position an offer

For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/689