The Katie Lance Podcast – Details, episodes & analysis

Kindness counts. Empathy counts. Having a strategy counts - especially with social media in uncertain times.

Lately, I've sensed a lot of angst in real estate, with changes coming from NAR, fluctuating mortgage rates, and the fact that it's an election year. So, I thought it would be a perfect time to revisit how to make the most of social media in times like these and so I thought I’d share some of these insights here on our podcast!

I hope you enjoy it and as always -  please reach out with your feedback. Would love to hear from you!

Additional links:

• Academy
• Mastermind
• Content grid
• Repurpose Masterclass replay
• IG Reels Masterclass
• Free webinar replay
• @katielance on IG

In this special episode, I am excited to share with you my new keynote I just delivered on the Inman Connect stage in Las Vegas. This new keynote is all about embracing having fun and being creative with our content - while also having a plan and a strategy.

I am all about working smarter not harder and I am excited to share some insights I have never shared on a big stage before. I hope you enjoy it as much as I did! Please send me a DM and let me know your thoughts!

P.S. We are booking my speaking engagements for the Fall and into 2025. If you are hosting an event and are looking for a speaker, we would love to chat. Email me katie@katielance.com.

Additional links:

• Book Katie for speaking engagements
• Download Katie’s slides from Inman
• Connect with Katie
• Get on the waitlist for our #GetSocialSmart Academy
• Sign-up for our next Masterclass

Happy new year! I am excited to share some updates and things we are working on for 2024 in our business and life. Take a listen and let us know what you think. DM me on Instagram @katielance with your questions or thoughts! 

Subscribe to our YouTube channel here.

Signup for the #GetSocialSmart Academy before the end of January: katielance.com/academy

I’m sure you’ve all had those amazing customer service experiences that leave you impressed and excited to tell the world about your experience. On the flip side, you've probably also had some not so stellar experiences where you are equally fired up, but frustrated and you're ready to tell the world also.

In this podcast I want to chat a little about that because we really believe as a company, that customer service is so important. It's one thing to get a new customer or to get a new client. It's a whole other thing to retain those customers and to keep them happy!

Lessons learned:

• Have clear communication and set clear expectations.

• Under promise and over deliver.

• Is there an opportunity to exceed expectations?

• Lean into your niche of really who you serve best and then refer out.

Additional resources:

• Podcast: Your Logo Doesn’t Have to Be on Everything

• Podcast: Building Trust in a Busy World

• Do you have ideas for topics for our podcast for 2020? Email me at katie@katielance.com

• Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

• Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

Are you struggling to manage kids and their chores? In this episode, we are going to be talking about kids and chores, a very relevant conversation during this time. I'm excited to dive into a few of the things that we do as a family when it comes to kids and chores, especially with everything going on in the world these days.

Lessons learned:

• We’ve created chore charts for the boys focusing on daily and weekly responsibilities.

• We look at it as a team effort.

• Kids are never too young to start learning responsibility.

• We are teaching our boys to work hard, play hard.

Additional resources:

• Reward charts for multiple kids *

• Whiteboard chore chart *

• Teaching kids how to win with money *

• Chore sticks *

• Podcast: Keeping the Kids Busy in the Summer

• Podcast: Ending the School Year During a Pandemic

• Do you have ideas for topics for our podcast for 2020? Email me at katie@katielance.com

• Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

• Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

*affiliate links

Have you ever thought about writing a book? In this episode I’m excited to share about why writing a book can be one of the best things you can do for your business.

Writing a book was by far, one of the most challenging things I've ever done. It's also one of the things that has transformed and continues to transform and help my business in so many ways.

If you have thought about writing a book, I would love to hear your ideas! Send me a message over on Facebook or Instagram .

Lessons learned:

• While I’ve produced an endless source of content over the years, writing a physical book created a major shift in my business

• Authoring a book establishes credibility, trust and expertise

• It will help you to command higher fees as a speaker

• You do not need an agent or a publisher, you can easily self-publish using Amazon

Additional resources:

• #GetSocialSmart *

• Self-publishing on Kindle or Amazon

• How to Self-Publish Your Book *

• Do you have ideas for topics for our podcast for 2020? Email me at katie@katielance.com

• Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

• Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

*affiliate links

Do you tend to put yourself on the bottom of your to-do list? I think in our society it is often looked at as selfish to love ourselves or to put ourselves on the list, and that is so unfortunate.

In this podcast, I wanted to share my own perspective on how important it is to take care of yourself first, before you can take care of other people. I hope you enjoy this episode and hopefully it encourages you to put yourself at the top of your to-do list.

Lessons learned:

• If you were to make a list of all the things you love - where would you be on your list?

• Prioritize yourself, self-care is not selfish!

Additional resources:

• Remember Your Heart Necklace

• Loving Yourself First (article from Debra Trappen)

• Podcast: Take Time to Stop and Smell the Roses

• Podcast: Opening Your Life to Include Friends

• Podcast: The Invisible Load

• Do you have ideas for topics for our podcast for 2020? Email me at katie@katielance.com

• Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

• Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

In this episode, I am excited to share a really special conversation I had on Facebook Live a couple of weeks back with my good friend, Debra Trappen. Debra is an author, a keynote speaker, and she's just an amazing person. She's been a dear friend in my life for a long time.

Debra and I had a really great conversation about setting mid-year goals. We talked about how to set goals around your values, about not saying yes to everyone and everything, and we also talked a lot about having less hustle and more heart in your business. I love this conversation and I know you will as well!

Additional resources:

• Want to grab a copy of Debra’s book or the goals program? You can take a peek at all of her digi-products here (Use the code: Katie2020 for 50% off through August 31!)

• If you’d like to start slow - download the free core values exercise

• Want to learn more about the WomanUP!® Movement?

• Connect on with Katie and Debra on Instagram!

• Watch the original broadcast on Facebook here

• Do you have ideas for topics for our podcast for 2020? Email me at katie@katielance.com

• Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

• Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

Have you been doing a lot of reading this summer? Today I’m excited to share with you my summer reading list. I have a list of five books I’m reading this summer, the next book I’m about to read plus a few other fun reading resources for you to check out!

I would love to know if you’ve read any of these books. Also, what are you reading this summer? I would love to hear! Send me a message over on Facebook or Instagram .

Additional resources:

• Think Do Say * and interview with the author

• The Content Fuel Framework * and interview with the author

• What to Post * and interview with the author

• White Fragility *

• Color of Law *

• Grit *

• #GetSocialSmart *

• Oprah Magazine

• Real Simple Magazine

• Do you have ideas for topics for our podcast for 2020? Email me at katie@katielance.com

• Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

• Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)

*affiliate links

Are you on YouTube? I've had my YouTube channel for a very long time, but it really wasn't until about three years ago that I actually started to take it seriously. The way I used to treat YouTube is it used to just be the place where I would put a bunch of videos and then I would never do anything with them. It was like the dusty library and there wasn't a whole lot happening. But three years ago my team and I decided to get more serious about YouTube and we launched our #GetSocialSmart Show.

So fast forward to today and we have a thriving weekly show. We have a video on YouTube that comes out every Wednesday where I share social media tips, tools and strategies. Having our show has changed our business in a big, big way. It has helped to grow our community. I can't tell you how many people hire me or want me to teach or reach out to me or decide to join our Academy because they found me first on YouTube.

So in this podcast, I’m sharing behind-the-scenes of our YouTube channel, how it has impacted our business in so many ways and tips for you if you are just getting started.

on the platform.

Lessons learned:

• You have to get your family onboard

• Batching is key

• Consistency is also key - it's ok to repeat content

• Focus on top of the funnel content

• Creating consistent videos creates a snowball effect

• Be in it for the long game!

Additional resources:

• Subscribe to the Katie Lance YouTube Channel

• Podcast: YouTube for Real Estate Agents

• Podcast: How to Create Great Work

• Video: How to Get More Views on Your YouTube Videos

• Video: How to Get Started on YouTube for Real Estate Agents

• YouTube Basics for Real Estate Pros Workbook

• Do you have ideas for topics for our podcast for 2020? Email me at katie@katielance.com

• Visit me at KatieLance.com for more info about my speaking, consulting and our #GetSocialSmart Academy (use the promo code PODCAST to save $30/month)

• Follow me on Instagram for more behind-the-scenes into my life and business @katielance (Enjoying this podcast? Tag me on IG and let me know!)