Explore every episode of the podcast The Human Design for Marketing podcast™, with Yvette Mayer
Dive into the complete episode list for The Human Design for Marketing podcast™, with Yvette Mayer. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Title
Pub. Date
Duration
The Soul Has A Download Button | Episode # 212
31 May 2026
01:01:38
A corporate publishing executive in London doesn’t usually end up teaching people how to access the Akashic Records, but Sam Lennie’s story makes the path feel surprisingly logical. We talk through the real turning points: burnout, a “bridge job,” and the morning she woke up hearing a clear instruction to study reflexology. From there, her work expands into Reiki, mentoring, and a deeper trust in spirit-led decision-making, including the leap from Sydney to the Sunshine Coast and the feeling of “this is it” in her body.
We slow down and get practical about the Akashic Records: what they are, how a reading works, what kind of information comes through, and why Sam doesn’t treat it like a psychic prediction tool. The focus stays on clarity, healing, and the present moment, because that’s where sovereignty is built. If you’re tired of outsourcing your next move to experts, algorithms, or other people’s opinions, this conversation offers a different kind of guidance, one that strengthens your self-trust muscle over time.
We also connect the dots to Human Design and marketing. Sam shares how Human Design can feel like confirmation of who you already are, and why choosing the right platform matters for an aligned personal brand. We end with a grounded look at Substack as a calmer marketing channel for long-form writing, community, and growth that doesn’t require constant social media intensity.
Subscribe for more Human Design for marketing insights, share this with a friend who’s mid-pivot, and leave a review to help more people find the show.
Your Low Ticket Offer is Inside Your Bodygraph | Episode 211
22 May 2026
00:25:19
Cookie-cutter low ticket templates are everywhere, and they are quietly training smart business owners to build offers that don't match their energy. In this episode, we flip that approach and show how your best low ticket offer is already inside your Human Design bodygraph – waiting to be distilled into a gateway product that feels effortless to market, powerful to deliver, and easy to scale.
We break down why "low ticket" is not code for low effort, and how a high-standard, high-value micro transformation can do the selling for you. When your offer becomes a true compression of your genius, it stops being a random mini product and starts functioning like an aligned sales funnel. It builds trust fast, opens the door to upsells and higher ticket offers, and can keep converting in an evergreen ecosystem.
In this episode, we cover:
The core bodygraph placements to check first for offer creation – Type and strategy, Profile lines for influence, and Authority as the frequency that makes your message believable.
Then we go deeper into the gates and planetary placements that shape how you position and communicate:
– Personality Sun as brand energy – Mercury as your scroll-stopping soul message – Jupiter as the signature of rewarded genius – Uranus as the edge that makes you stand out in a noisy market – Design Mars as vocation, where your greatest competence lives and where compromise can sabotage sales
We close with how defined centres support confidence, clarity, and consistency in your marketing.
Build your low ticket offer by design:
If this episode clicked, Low Ticket Lab is open now. In 7 days, Sellina AI walks you through your bodygraph to extract the low ticket offer that's already inside your chart. $27. 100 spots.
Spoiler alert!! Head to my bio now for the upgrade.
FACT is I massively changed my relationship with AI from resistance to revolution....
This episode takes you behind the scenes of my unexpected journey into becoming an AI-empowered marketing strategist.
When I first encountered AI for content creation, I resisted. It felt inauthentic, impersonal. Yet something shifted when I realised AI could become the ultimate support system for feminine business leaders. Rather than replacing our unique genius, AI can hold the masculine structure in our businesses—the systems, processes, and technical aspects—freeing us to operate more fully from our creative, intuitive feminine energy.
This revelation led me to create the Ultimate Audience Clarity Activation, transforming a popular podcast episode into an AI mega prompt that's generated nearly $100,000 in revenue at just $27 per sale. But I didn't stop there. I've now developed custom GPTs (AI assistants) infused with my entire Human Design for Marketing methodology, including the Cosmic Creator Kit that helps users generate content aligned with both their unique design and current cosmic transits.
The results have been nothing short of transformative. Clients using these tools are creating marketing that resonates at an entirely new level-one had a professional copywriter friend describe her AI-assisted bio as "mic drop" material. My newest creation, "Sellina," helps clients articulate what they're designed to be famous for, finding words that move them to tears by capturing their essence perfectly.
This evolution has been so profound that AI-empowered marketing now appears in my Instagram bio, representing a core aspect of my work. If you're curious about how AI might transform your business while keeping you firmly in your zone of genius, this episode offers both inspiration and practical insights into the future of aligned marketing.
Listen to me on the June 2025 Transits episode of the Human Design Podcast here.
It's dictated by the law of rhythm. Which I share much more on inside this podcast episode.
But the truth is you don’t need unwavering self belief to succeed.
⬇️
Instead….
By being driven by your mission, who you’re here to help and how you’re uniquely able to to that…
You create a purpose thats bigger than you.
Just imagine how different you would feel by releasing the self criticism and anchoring into this magical place.
I call it home.
And you can return there any time.
🏡🏡🏡
I’m crazy passionate about all things home making 🤩🤩🤩.
Especially because of the huge transformation it brings beyond the four walls.
So if you:
✨struggle with consistent self belief ✨find yourself procrastinating instead of taking action ✨worry about whether you have enough time ✨second guess yourself…a lot
This week I’m joined by special guest @karlapizzica who is a brand + marketing consultant and runs a marketing agency.
Karla has extensive experience in marketing and branding + an enviable client roster, giving her front row seats to the question of the moment!
We cover: ✔️relationship building ✔️doing things properly (eg Reels) ✔️how important it is to be continually experimenting ✔️the truth of the market being a little depressed and what to do about it ✔️the power of email marketing
And look out for more of these chats with industry leaders in the coming weeks.
Even if you don't think you have a method, you do.
Because success leaves clues, and how you work with your clients & customers, to help them IS YOUR method.... And with an explosion of people online, your method is differentiating.
In last weeks episode with Jazze Jervis we chatted on a new level of discernment in online marketing. We talked about the importance of embodiment and brand alignment.
Which was the perfect precursor to this topic.
As I share inside, I first created my method over 2 years ago.
And while it remains at the hear of how I help you get results, I haven't effectively marketed it. Or spoken to it beyond my website.
In a landscape that is screaming out for points of difference, I'm going to be doing much of that from here on in. I encourage you to do the same.
⬇️
Not clear on your method? This is the perfect way to use your FREE 15 minute biz breakthrough call with me. Book in your call and let's get you clear on your method & sharing it confidently.
PS if you're ready for a huge rush of Momentum to finish 2022, check out the Momentum Mastermind here (closing for applications on Sept 6th).
This episode is my next instalment in the "what’s working in marketing in 2022" series.
I'm joined by my truly incredible coach JAZZE JERVIS @jazzejervis_ and I'm super excited to share her with you.
Inside we cover: ✔️the importance of differentiation ✔️trends and when NOT to follow them ✔️the power of your offers (and yes your offers ARE your marketing) ✔️And the importance of loving your brand and strategy.
Look out for more of these chats with industry leaders in the coming weeks and the importance of loving your brand and strategy
what raising my standards did for my business #108
16 Aug 2022
00:14:51
Post my Covid experience, I intentionally went through a re-birth and here’s what’s happened since.
⬇️
BECAUSE: in the forced rest & thinking time it came to me that I wasn’t living up to my potential (which is amusing because I preach this stuff).
⛔️once my energy returned, I decided that I was no longer here for my personal BS...and
✔️that it was 💯 time to raise my standards and experience my days on a higher frequency.
What started as a quest to release the should’s and DO the things to elevate me personally (eat better, move my body, increased self care etc)……instantly influenced how I showed up in my business as well.
Since then I’ve:
🤩lost 4kg 🤩got a new hair do 🤩grown stronger physically (even wearing a boot!) 🤩kept my space much tidier 🤩done more learning & reduced the amount of TV watching (not by much 😂) 🤩up-levelled my marketing game, applying sophisticated strategies that work 🤩had a constant stream of new clients coming my way
When I got the download to create the “slap dash to sophisticated” training, I knew it was incredibly needed & potent.
Now that I’m actually developing it, I’m even more convinced of the transformation it offers.
Because when you raise your marketing standards you also raise:
✔️your confidence & consistency and enjoyment (no overwhelm in sight) ✔️your brand presence and profile, leading the way in your industry ✔️your magnetism and attraction to clients ✔️your revenue & profits 💰
And I want to be clear, this training isn’t a big pitch-fest encouraging you to buy from me (even though it’s free)…..although it is part of my marketing strategy, which I will share with you in the training.
So if you’ve been thinking, this is a free launch event & won’t be as valuable as it sounds….
Signs your marketing is more “spray and pray” than strategic & what you can do about it.
1. You have a large following but aren’t turning your followers into clients 💰 2. You’re exhausted because you’re constantly “showing up” even though it feels like it’s not working 3. You have a lot more enquiries than sales 4. You don’t understand why people aren’t desperate to buy from you, because you give so much value!
Here’s the deal….
I built my business to multi six figures with under 2,000 followers.
I’m 97% of the way to 1/2 a million $ (total) in three years and still have less than 3,000 followers.
🚫gone are the days of reach + consistency being the answer to all your marketing problems.
So how do you turn your followers into customers?
Listen to this episode for the answer to this question!
And if you're ready to elevate into more sophisticated marketing, right now I have a FREE training you can sign up to - do that HERE.
What's working in small business marketing now with guest speaker Clare Wood episode #106
11 Aug 2022
00:33:34
Before I jump in to the episode I have exciting news!! I'm running a FREE marketing immersion designed to take you "from slap dash to sophisticated" and you're invited!
Back to the questions and it's a loaded one, because the online marketing world is shifting FAST in 2022.
Which is why I've decided to run a series of conversations with industry leaders unpacking it.
They're happening on IG Live & will also be shared here for ease of access. Also, listening more than once is a good think, because repetition is the mother of learning.
And there's no one answer, the more informed you are the clearer your perspective will be.
And your perspective will drive your strategy & in turn your results!
So don't miss these chats.
This week I'm joined by Clare Wood, Business Coach & Money mentor.
When you create content with clear intention, you will grow demand for your offers.
And this is true across the entire customer journey, whether the role of the content is awareness, consideration or sales.
Strategic messaging will blow up your business like nothing else!
In this episode I break it down so you can truly understand how to apply demand oriented messaging, in service of your business.
Here are the highlights:
Appreciating the customer journey
Deep understanding of what your most ideal audience want & desire
Connecting your offer with their desires
Delivering your messaging with certainty & authority
Love this and wish I could help you individually?
To celebrate my 3 year anniversary (since I started coaching) I’m offering up 11 more x 30 minute “messaging tune up” calls this month (at just $44!) and I sure hope you take me up on this offer.
Growing your business from a place of desire vs need will increase your magnetism and energetic alignment.....
Easier said than done when you have bills to pay though right?!
But there's a problem when you look to your business to keep you "safe", because business is anything but certain.
That said, it's so normal, especially when you make the switch from corporate to entrepreneurship to desire this feeling! Because you have years behind you of a "reliable" pay-check.
Business on the other hand is more like investing.
It's much more volatile, which means there will be ebbs and flows (the roller coaster is normal!).
You take on the opportunity to create more abundance than you ever before. But expecting and even relying on this outcome will actually limit your success.
Accepting that it's not going to be easy.....but it will be worth it is part of the process.
Here's the deal: the most important thing you can do is build safety in yourself.
Because when you feel incredibly worthy, regardless of your business outcomes, money will flow more effortlessly.
And when you grow your business from a place of desire, rather than a place of need, you open up the energetic field of abundance.
In this episode I share my own awakening around this and the lessons learned along the way.
how to create more freedom in your business episode #102 with Yvette from Bali
18 May 2022
00:31:59
Yes I'm in beautiful Bali and feeling thoroughly grateful for this incredible life I've created.
Freedom is my highest value (even more than money!), although to be fair, they do go hand in hand.
Knowing this has massively influenced how I've optimised my business over the years. And if there's one thing I'd encourage you to consider in building yours, that understanding what you want at a deep level is paramount to getting it.
Inside this episode I share a lot about what freedom means to me and the three things that have helped me live my it and create dreams.
Of course I also give you a peak behind the scenes of my travels because it would be rude not to!
After a little podcast break (and a lot of creative fire), I’m back with some serious upgrades.
Here’s what’s inside this episode:
🧿 The moment I crossed the million-dollar mark and why it shifted everything
✨ What really happened behind the scenes of my conference keynote
🧬 Finding your messaging and audience in your Human Design bodygraph. (PS, here's the Audience Clarity Activation (for just $27 USD):
🧬 How to create offers that actually align to your energy and sell with ease - aligned with your own design.
This one’s for you if you're done guessing what to launch and ready to tap into the Human Design codes that unlock your most magnetic offers.
And that leads me to...
Your invitation to be part of something brand new, the first and only time $ouled Out Offers by Design will be run live. This isn’t just another course, this is me, in my frequency, walking alongside you, live for six weeks, helping you birth offers that are dripping in alignment and designed around your Human Design blueprint.
💥 6 weeks. 20 spots max (a few already gone). Me in your business, live. This is where your offers go from “nice” to no-brainer, fully aligned with your Human Design.
The value of strategy in your content, with Nadine from Can Do Content #103
12 May 2022
00:26:56
When it comes to growing an online business, what you say and how you say it are hugely influential in your success.
Meet Nadine, who has a long corporate background in communications who found her true vocation in the wonderful world of content (for small businesses like yours).
She loves to do the big jobs like writing sales pages and email sequences. And doing so from 100% alignment with your brand voice. Juicy!
In this conversation we explore the value of being strategic with your content & also dig into Nadine's own incredible journey.
Spoiler alert....what started off as a side hustle is now a full time thriving affair.
You are going to love learning about her magic.
xo Yvette
For all things by Nadine or to explore working with her here are her links: Instagram Website
Celebrating 100 episodes with a special event, episode #100
02 May 2022
00:36:40
And by that I mean an episode of a different kind....which finds me out of the host seat.
Oh and before I tell you a little more about that, we're also running a special promotion to celebrate.
Simply share this episode (100) Non Instagram to be in the running for a one week Business Acceleration private coaching package worth $490 USD. It comes with a 90 minute zoom & voice message support for 7 days.
Back to this weeks episode at a glance.
I'm joined by my awesome Mastermind client Kimberly Rodney (of episode #97) who is interviewing me about the the journey to the big 100th show.
We cover all sorts of topics including:
why & how I launched the podcast
how I measure its effectiveness
fave episodes
the importance of brand alignment in podcasting
AND the fun part, what's coming in future episodes
Of course you will also get to know Kimberly a little more and experience her journey alongside me in the Momentum Mastermind.
I hope you love it as much as we enjoyed recording it.
And don't forget to share the love & earn yourself an opportunity to win!
This competition will close for entries on Monday May 9th at 9pm AEST. Winner will be announced in the Lit Up & Liberated Entrepreneur FB group & on air in a couple of weeks.
xoYvette
PS the Momentum Mastermind is currently open for application, details here
How to create recurring revenue with a subscription product business by Liv Morgan #101
13 Apr 2022
00:19:28
You know how much I LOVE digital product & creating irresistible offers is my jam
But if you have a product based business you might think recurring revenue isn't for you.
Today I'm here to bust that myth with you, well it's actually Liv that's here to do that!
I'm joined this week on the podcast with the absolute legend that is Liv Morgan, creator of the earring brand "By Liv".
Liv's story is super inspiring and tracks her journey from having a day job through to growing an online business and bringing her husband how to run it with her.
And yes she has an online membership / subscription arm to her biz and she's killing it.
You are going to love this conversation, so don't miss it.
xo Yvette
For all things By Liv, make sure you follow these links: Instagram Website
The importance of Energetic Alignment in Growing your Business #99
07 Apr 2022
00:28:41
"To grow your business from six to multi six figures+, is more about energy than alignment". Yvette Mayer, 2022 😍
This is one of those behind the curtain, personal episodes that you always love! A reflection on what really works and the power of knowing ourselves & directing our attention and energy effectively.
All of this through the lens of my 2022 so far, which has featured a fairly low stretch personally, because....you guessed it.....I was out of alignment with who I am. In fact, I will go as far as to say I haven't been feeling very lit up and liberated!
But I'm 100% back, in my magic zone & have released the funkiness. Listen in and I will share with you how.
6 steps to fill your audience with ready buyers #98
28 Mar 2022
00:27:00
If you're planning to create a digital product I know for sure that you will also be thinking about audience growth....AND....likely scratching your head.
Because it can feel kinda overwhelming if you're not clear on HOW to do just that.
And we live in an attention economy, where the name of the game is effectively standing out in the crow.
This week on the podcast I break audience growth down into 6 simple steps.
My goal is to help you grow not just an audience but an engageed community of ready buyers!
But if you want deeper help, my support with messaging and to actually do the thing - that is create your digital product....then you are in the right place.
Inside Digital Product Academy are specific messaging and platform strategies to make sure that even before you create your digital product, you have a growing audience of humans who have a desire for it.
Plus, within the FB group I even offer copy support to help you gain clarity and confidence on your message.
From there you are positioned to actually get your product into the hands of those who want it....but also transform their life.
Digital Product Academy is open to enrol for just a few more days (closing 31 March AEDT).
From Bookkeeping to Bookkeeping Coach with Kimberley Rodney #97
16 Mar 2022
00:36:41
Even though she’d invested in the BIG membership creation course…..there was something holding her back.
It wasn’t that she didn’t have access to the how, she totally did.
But it felt hard. BIG. Even a little overwhelming.
There was a bit of a false start and then a feeling of stuck.
Until……
A little bit of ‘she’s inside my head’ style messaging found it’s way into her IG feed from yours truly.
In the form of ‘if you’ve done the big programs and you’re yet to create the irresistible digital product of your dreams, I get it. Because there’s so much to learn and when life gets in the way you put it on the back burner…and pile a heap of guilt on top’.
Because I created Digital Product Academy to skip the over produced, overwhelm inducing and unnecessary style steps and take you directly to irresistible digital product town.
It’s simple.
Accessible.
Short (4 modules).
And can be applied to any type of digital product.
And something magic happens when you say YES to it.
LIMITLESS coaching abundance & my journey to premium pricing #96
04 Mar 2022
00:38:58
I honestly thought coaching wasn't a 'real' opportunity when it came to the kind of lifestyle I desire (and to be honest had become accustom to during my corporate days).
So even though I valued it.
And even though I studied coaching......
I put it on the "not going to support me effectively" pile and focussed my attention elsewhere.
As it turned out I just didn't know better.
Thankfully the universe did not take a no from me and kept throwing this direction in my path.
In the end I decided to coach..... even if I would need to adjust my lifestyle to do it. And I did do that adjusting thing for a while too.
Because once I started being paid to coach there didn't seem to me any other option.
It's in the way I'm wired.
It's always been there.
It lights me up like nothing else!
In fact when I had a psychic reading with @happy_souls_and_co a couple of weeks ago, she connected into my past lives and guess what I was doing? Yep, COACHING. Also yes she's fab and you should book in for a reading.
And almost three years since my coaching business began, I've created a reality far beyond what I perceived possible.
But it's been a process, which I will suspect will be the case for you too.
In this episode I transparently share my 1:1 pricing from the very beginning through to today.
It's one of the few shows I've recorded and then felt resistance publishing.
Legally speaking with Tracey Mylecharane episode #95
27 Feb 2022
00:35:11
I'm going be to be honest and share that it's less that this podcast episode is over due and more that this whole subject matter is!
Meet Tracey Mylecharane my newly appointed solicitor.
And yes it took me over two years of coaching privately and 18 months of hosting a mastermind to do the thing that is invest in legal support (and set up formal contracts). I had contracts mind you, but they weren't endorsed by a lawyer.
Now that I've have made this move it's especially clear why it's so important to have done so. Because even though nothing catastrophic came my way (gratefully!), there have certainly been avoidable awkward style moments.
But here's the thing.....
Growing a business is a always about balancing what you need with what you want.
And our individual perceptions are going to impact which you file under what column.
For me....legal support was a want rather than need. Sorry Tracey!! I've now learned the error of my ways....and my audience is about to gain a whole tonne of insight as a result.
I'm looking forward to hearing how this lands for you. Jump into my IG DM and let me know.
And make sure you go find Tracey when you're ready to make your move!
Let's Get Visible with Kristen Werner, episode #93
13 Feb 2022
00:31:49
I'm so excited for you to meet Visibility Coach (extraordinaire!) Kristen Werner.
For many reasons....
she's an absolute legend and someone who's energy you must be in
her story of gaining clarity and doing the brave thing that is pivoting her business is inspirational and powerful
I know so many business owners feel challenged when it comes to getting out there as the face of their brand & Kristen is just the woman to help you overcome this
Kristens superpower is helping women go from feeling stuck, self conscious, unclear and critical of themselves as the face of their business :-> to practiced, comfortable, clear on message and ready to shine on socials to grow their brand.
Your personal brand is such a powerful aspect of growing your incredible business, so listen and learn how you can 'do the thing' that is owning it.
You've got this.
PS fun fact Kristen joined Digital Product Academy with me in 2021, and is part of the Momentum Mastermind Experience in 2022 (so excited!)
The Reality of Building to a 7 Figure Human Design Business #200 🎉
11 Apr 2025
00:36:55
What does it really take to build a million-dollar business?
Spoiler alert: it's rarely the overnight success story we see plastered across social media. In this milestone 200th episode, I'm pulling back the curtain on my nearly six-year entrepreneurial journey that's brought me to the precipice of crossing that coveted seven-figure threshold.
After walking away from a $400,000 corporate career following a breast cancer diagnosis, I began with $70,000 in savings and a simple dream of doing meaningful work. Despite my three decades of marketing experience, building my own business proved far more challenging than anticipated.
From generating $70,000 in my first year as a health coach to tripling my revenue to $216,000 during the COVID boom of year two, my path seemed promising. Then came the unexpected downturn – revenue sliding to $180,000 in year three before plummeting to just $100,000 in year four while battling COVID myself.
That rock-bottom moment became my turning point. I realised I'd inextricably linked my worth to my income, creating a toxic relationship with money that was suffocating my business. The solution wasn't working harder or launching more frequently – it was rebuilding, with human design as my compass rather than using revenue as validation. By identifying what truly energised me and structuring my business to match my natural energy patterns, I discovered my calling in human design for marketing.
Today, my business generates $50,000 monthly without the feast-and-famine cycle of traditional launches. Through low-ticket offers within strategic funnels, I welcome aligned clients who genuinely resonate with my work. This sustainable approach has accelerated my growth while honouring my energetic boundaries, proving that success comes not from the hustle but from alignment.
Whatever stage you're at in your business journey, remember that setbacks aren't failures – they're redirections toward your most aligned path. Your frequency truly is everything, and the inner work you do on your beliefs, behaviours, and identity directly impacts your power of attraction.
Subscribe for more insights on building a business that honours who you truly are.
the gold in a strategic business model Episode #92
07 Feb 2022
00:29:12
In this episode I'm diving deep into the behind the scenes of my business model, to demonstrate the power in its intentionality.
From my perspective......Business is BOTH a short & LONG term game.
As in, how can we generate revenue quickly to get our business up and running while also creating offers that align to our values & enable frictionless growth.
When you're in it, this can feel a lot like slowing down to speed up....
For me, it meant firstly getting clear on who I'm here to serve (you badass online business women on a mission to change the world).
Then building my authority through 1:1 coaching and an epic Mastermind.
And longer term....... introducing a course that serves you too, by teaching you the simple way to create and integrate digital products into your business model. #litupandliberated
The absolutely magic in all of this is that one feeds the other.
And that my friends is the story of how my Mastermind launch set me up for $120k in sales in 2022.
Make sure jump over to IG if you have question for me on this.
If I had a $ for every conversation I've had on but 'how much' should I charge, I'd be loaded!
No but seriously....you're not alone if you're wondering;
how much will my audience actually pay for this?
should I charge less because I'm new to xyz?
where do I even start?!
But here's the thing....
Pricing is more strategic than you realise & it's as much a marketing tactic as a sales tactic.
Not only that but you're probably doing it wrong (sorry not wrong) if you're more focussed on your clients (because you have no idea of their money beliefs) than on the transformation you provide them....which is worthy of the premium pricing you desire.
If you want to figure out what to charge with confidence, this is the episode for you!
In this chat I'm hoping to inspire you to follow my lead and as always I'm here to help.
The how behind an $80k sales week in my biz episode #90
17 Jan 2022
00:33:33
I have the stats to show that you my lovely audience LOVE it when I talk about money and get specific about the how....my episode titled $70k to $210k in a single year was the number one most downloaded in 2021!
This week, I'm sharing the details of how I managed to create an $80k sales week in my business in the lead up to Xmas.
Gosh it just dawned on me that this is more than I brought in the first year in my business OR in the FISCAL 19/20! What the what?!
Now I'm not one to tell you it's easy. But nothing you really want is, am I right?!
Or to gloss over some pretty major realities....
Like - of course there was a whole lot of patience & personal development to get me here.
Although I will say this for sure: this level of business maturity is 100% available to you too.
It will take from you.....and it will give you more in return.
So come inside and listen to the 5 specific moves I made that led me to this incredible milestone.
Each and everyone of them will impact you and maybe even give you an advantage in your own quest for more income (and impact).
One thing I know with confidence is this....
It takes both energy and strategy.
And I wouldn't be here without focussed attention on both.
This week in pausing to review + reflect on 2021 & make sure that I fully integrate what it taught me......I realised how important this is to your growth too.
Because here's the thing...if we don't anchor in our lessons, we run the risk of doing the same thing over and over again and expecting different results (thanks Einstein!).
Now I will be honest & say this isn't my favourite thing to do. I'm a learn the lessons quick and keep moving kind of human. A don't look back, we aren't going that way type.
And yet....we do want to make sure our lessons have thoroughly landed.
It's in this process we can let go of what we don't need and ensure we take all the wisdom we've gained forward. That's the stuff of growth.
In other words, we make sure NOT to paper over the cracks!
This help you calibrate to a higher level and ready yourself to step UP into the year ahead rather than across to it.
Calibration is on my heart this week as I finesse my 2 part "calibrate to catapult" business planning event next week.
Calibrate to Catapult is my personal business planning process, fusing the energetics & the strategic so you can claim the results of your dreams. And I'm going to be leading a 2 part FREE event sharing it with you on Jan 20 & 21, 2022.... act quickly to get involved.
This is my official invitation for to join us for this epic event!
From the road...team support and YOU in 22, solo episode with Yvette #88
04 Jan 2022
00:28:58
I don't know about you, but I'm feeling 22!
This is a bit of a rambling one as I travel (actually drive) towards packing up my house for sale!
Apologies about the quality of the audio, but stay with it, there's so much goodness on the inside.
Firstly I give you an inside look at the mechanics of selling my home & settling into the home base that is a shared holiday house.
Then I move into sharing how powerful it's been to finally take growing a team seriously.
This journey for me hasn't been without failed attempts, challenges in letting go of the "I can do it better" isms and fear (like what if I can't afford it every single month).
BUT, mid this year I knew enough was enough, it was time to operate from a place of delayed gratification....appreciating that teams mature like fine wine....gaining in value until they are literally the foundation that allows quantum leap growth.
More recently when I hired an Exec V, I took a bolder step into running my team as a full on CEO with a growing empire.
In this chat I'm hoping to inspire you to follow my lead and as always I'm here to help.
From listener to corporate drop out in under a year! With Emma Lagerlow, episode #87
15 Dec 2021
00:28:47
Meet Emma Lagerlow, mum of 4 (almost all teens), avid listener and founder of Mummaste.
This episode is one of my all time favourites as it tracks Emma's journey from an early dream of monetising her passions, right through to leaving her corporate job....and it all happened in well under a year.
If you're a mum of teens, you will absolutely resonate with Emmas vision of supporting women in this less focussed on life-stage. As Em shares too many mums are forgetting to take care of themselves as they wait it out....because "I will worry about me later"
Or if you're in corporate, listening along and thinking....one day....this is for you too!
Today Emma is growing both a coaching business & blog, and absolutely thrilled to be doing life on her terms.
Other fun facts:
Em was the first graduate of Digital Product Academy to launch a course "breaking the busy cycle, for mums"
And she's joined up for the full festival of the Momentum Mastermind Experience in 2022 (so excited!)
Enjoy!
***
To learn more about Emma & the Mummaste mission, you can find her here:
We hear about the big $100k launches, for more than the $5k or $10k launches that came before them.
These are the launches that make or break us.
In this episode I take you behind the scenes of my most recent Digital Product Academy launch. This was the second round for this product and a very different experience.
It's ultimately an awesome story of profitable growth & enormous potential.
BUT FIRST.....
I had to exercise some serious faith.
And then ride the emotional roller coaster that was my personal life during the 'open cart' phase.
All up - an incredible launch experience, lessons galore and incredibly rewarding, all at the same time.
Bring on round three, this is going to be fun.
Jump into my Instagram DMs with questions if you have any!
And if you're ready to expand your business into digital products, make sure you jump on to the DPA waitlist below.
Pivoting to success with Liz Morris of Boss Motive, episode #85
09 Dec 2021
00:29:11
This week on the podcast we have a very special lit up and liberated guest!
Meet Liz Morris an incredible friend who #truestory I met on the gram.
Liz and I spent quality time together on my travels in her home town of Airlie Beach. Honestly I'm so grateful she welcomed me into her world and it was a highlight not just of the Whitsundays but my entire winter 2021 trip!
What I love about Liz is her incredible depth of experience and extremely can do attitude. She has long since walked out of corporate and is thoroughly thriving as an entrepreneur.
BUT it hasn't been a straight road. In fact Liz has pivoted her business time and time again.
Forward to today, when she is now focussing on supporting other incredible women to do the same.
Liz has traversed from product to service, to product to service business with grace & success. She is a gun at spotting an opportunity her clients potential to step into it.
And she's an all round awesome human.
Don't miss this episode, it's a cracker!
To learn more about Liz & the Boss Motive mission, you can find her here:
Growing a soul led business and life, with Laetitia Andrac, episode #84
01 Dec 2021
00:39:10
This week on the podcast we have a very special lit up and liberated guest!
Meet Laetitia Andrac "BUSINESS DOULA" / holistic business coach, French born mumma and burn out survivor + Founder of Essential Shift.
What's a Business Doula you ask? Listen and learn!
Laetitia and I first crossed paths back in our corporate days and reconnected earlier this year at a retreat. We discovered our journey's have much in common and yet our own unique styles and brands.
In this rich conversation she shares her story featuring a return to her origins after corporate burnout led her to tapping back into her spiritual side.
From there she brought her authentic full self back to corporate and began to lead from her whole heart, blending things like mindset and affirmation practices into her corporate environment.
But as Laetitia explains it she always had an entrepreneurial spirit and the calling came for her to take her experience through burnout and back to spirituality to support others in their growth.
Today she works with women to birth and grow beautiful soul aligned businesses as well as corporate women ready to embrace more of their authentic self. She offers courses a membership and 1:1 coaching and has plenty more planned in the future.
Make sure you catch the full episode to receive all of Laetitias magic!
It's been a tough week in my world and I haven't felt like sharing much about why....but for some reason, this platform felt like the right place to do so.
Maybe it's that I wanted to share ALL of it, rather than a little.
Or make sure that I was emotionally ready?
Whatever the case, the fact is last week I got some bad news about my dog, hours after I opened Digital Product Academy for enrolment.
I don't want to share more than that here, hence the podcast episode.
BUT, one thing I will add is if you're considering DPA, nows the time to make your move!
With just a couple of days to go, and your last chance for you this year....I thing it's high time you say yes to more freedom, impact, abundance and CHOICE.
Channeled Wisdom for Business Alignment by Type, episode #199
28 Mar 2025
00:32:21
Ready to unlock your most aligned self through Human Design?
This episode reveals the specific alignment strategies for each type to amplify your marketing effectiveness without forcing or pushing.
I share a channeled exploration of how to recognize when you're in alignment based on your Human Design Type and, more importantly, how to intentionally create more of those alignment experiences. This isn't abstract theory, it's practical guidance for creating what I call a "success vortex" where opportunities naturally flow to you.
For Projectors, I explain how to identify personal success markers and intentionally cultivate those experiences to attract more invitations. Manifestors learn to redefine peace as calmness, certainty, and power while focusing on creation rather than frustration. Reflectors discover the liberation of releasing expectations and embracing unpredictability, while Generators and Manifesting Generators receive strategies for maximizing satisfaction and avoiding the frustration trap.
The most profound insight?
Everything in your external world begins and ends with you. By choosing alignment according to your design, you amplify your frequency and naturally draw in perfect-fit clients and opportunities.
This episode was recorded during special transit conditions that activated nearly all my centers, delivering crystalline clarity about how each type can work with their energy rather than against it.
This episode is a little different as it's just me and you, with me riffing about living this lit up and liberated biz journey.
There's a LOT to talk about including:
my digital nomad travel, including where you find me now and where to next
I old my house! I share why and what it means for me
and I give you a little new on the biz front, in terms of whats coming up and a little taste of evolution coming in the Momentum Mastermind + Limitless Inner Cirle
plus that I'm running the Digital Product Academy again (real soon style!) and so now is the time to get yourself on the waitlist (and nab yourself $100 off!)
As always, please jump on over to Instagram and slide in to my DM if you have questions, comments or just want to chat!
I'm super excited to introduce you to "Tay Rae", the incredible coach & leader joining us this on the show this week....and I'm totally an excited fan!.
Why? Because she often talks to her blend of the "work and the woo", which thoroughly aligns with my approach to building a thriving soul based biz. She has indeed been an inspiration to me along the way.
Taylor liberally uses words like soulful and sacred, along side strategy and funnels.
If you're an entrepreneur with a spiritual side, you're going to LOVE this episode. And even if you're not, there's something truly authentic & inspiring in the way Tay Rae shows up.
The showing up has unfolded from PT to business coaching, a pivot to focusing spiritually, then back towards funnels and ultimately where she sits today.
The beautiful blend of strategy and spirituality, owning her space as a Business & Manifestation coach.
In particular, Tay supports women who are more creative and intuitive, to set up the systems (sacred funnels) that unlock sales for their incredible gifts. Is that you? Make sure you follow along with her below.
On intentionally BEING the ripple effect, episode #80
19 Oct 2021
00:23:16
I'm going to go out on a limb and say that you're like me....and that means, having a positive impact in the world is a motivating factor.
As in, it's a big part of why you got into business for yourself in the first place.
Because, you got sick of doing meaningless work, that lined the pockets of big corporations......and realised that you wanted to feel more passion, purpose and create a legacy.
BUT, then you got started and all the things (and thoughts) started surfacing.
"I'm not good at this"
"I thought it would be easier"
"I hate being visible"
And repeat.
Somewhere along the way, you forgot why having your own business was so important to begin with.
Until now.
After listening to this episode everything changes. You realise that not following through on your businesses potential is actually being of dis-service....(selfish even).
NOW you're prepared to go through the discomfort to create a greater ripple. Maybe even a giant wave!
If part of your future is creating a digital product, make sure you jump on the Digital Product Academy waitlist. I am going to run it one more time in 2021, so you can jump into 2022 in ripple mode.
Yes YOU should become a digital nomad, episode #79
07 Oct 2021
00:34:17
It's been over 6 months since Chilli Sparkles and I set off on our digital nomad adventures....and so I've decided it's high time for an episode about it.
In this one I talk about the myths (or limiting beliefs) that may be stopping you making this kind of move....things like:
what if my business shrinks?
can I trust myself to be productive and committed to my biz on the road?
I don't think I/we can afford it?
what's the point if I'm working all the time any way?
we can't do that, the kids are in school
now's probably not a good time, I think we should wait until the pandemic well and truly passes...
Then I move into what makes it entirely POSSIBLE!
Yes you can.
Tune in for more.
Yours in gratitude, from a beautiful dairy farm on the Sunshine Coast, in QLD, Australia.....which we currently call home.
And yes, you do need to sell to be in business.....there's no money honey without sales!
In this episode, I take you through why I see women like you resist live launching.
I get it.....there's a lot of energy needed + it's vulnerable selling so.....well....visibly.
But the rewards are incredible, it's honestly so worth it.
Join me in this episode to hear why I have so much passion live launching.
PLUS....
If you are ready to step into the next level of your online business....
To have my support as you truly become the CEO.
And learn to launch like an absolutely BOSS.
Then what are you waiting for?
The Momentum Mastermind is open for application right now & we're live on October 1st, so if you're listening this to be pretty much live for you to be able to act.
And if you are....do it!! Jump on in, I can't wait to support you. Send me a DM over on Instagram, or click the link above & book a call in.
The long term strategy launch, behind the scenes episode #76
31 Aug 2021
00:24:00
Six weeks ago I made a big decision in my business....I would evolve my positioning (again!), to focus on helping women "cash in on their years of experience & wisdom, with digital products....stepping into the role of digital CEO & creating a life & business that feels #litupandliberated".
It's been a wild ride and I'm so excited that today my new course is live, and I come to you having run module one to 11 incredible ladies.
If you've been following along, I didn't do a ton of explaining in regards to why I made this decision (which is all about long term strategy).
In today's episode I give you the inside scoop. In short, I will fill in the gaps & I hope inspire YOU in to action while I do it.
In a nutshell, yes it's possible to go from a seed of an idea, to a fully fledged launch and bringing in 11 awesome humans in to a brand new course, in a 6 week period.
5 ways to create more freedom in your business episode #75
19 Aug 2021
00:25:09
My number one value in my business is freedom.
And I've realised along the way, that I share this with MOST entrepreneurs, as it's a big reason why we start our own businesses.
In this episode I explore 5 ways we can create more freedom in our business.
Now, of course digital products are at the top of the list!
They're repeatable, scalable and profitable. All of which adds up to being able to accessing more FREEDOM!
In more very exciting news, this week I opened the doors to my brand new 4 week course "DIGITAL PRODUCT ACADEMY".
OMG you guys, I am soooo excited about this course and I would love you to jump into the offer page and discover all about it. Trust me you do NOT want to miss this round of this program where I literally teach it live.
Over four short weeks, you will literally create your irresistible digital product offer & be ready to go to market.
Head on over now to find out the incredible amount of value on the inside & the stupendously accessible price point!
I first discovered this concept something like 20 years ago, when I read The Road Less Travelled and it had a massive impact on me.
In particular I realised that my own parents hadn't modelled this very well. Which I share in a little bit of detail in the episode.
Lack of timing has been coming up a lot of late in my business and with my clients. I'm talking about overwhelm and juggling a time investment.
So we've been talking about both the concept of time and the fact we always have enough, it's a matter of prioritisation. You choose how you spend your time. And yes I appreciate you have commitments (but ultimately you chose them).
When it comes to long term business strategy, we do however need to find time for execution. We must balance getting the income generating work done now with creating space for our evolution. And yes this is true of creating a digital product.
The good news is, the time it takes to set up a digital product is less than you may imagine. AND, you can actually get set up in a few hours a week over a month or so. TRUE STORY!
To get you on the path, I invite you to join me for next weeks BRAND NEW FREE TRAINING!
How to be a social media superhero! Episode #73 with Briana Graydon
02 Aug 2021
00:33:39
I'm so excited to bring you a special guest in this episode!
Meet Briana Graydon, owner of Pink Cow Social, Sydney Swans fan, Cosmo drinker and new mum.
Bri's ambition is to help remove the overwhelm from all things social, while adding in the fun. How good does that sound?!
I've been grateful to get to know a Bri after she joined the Momentum Mastermind and then said hell yes to a second round. And wow she's made some massive progress along the way....launching her signature course, selling it out (she actually ran a second group the demand was so strong) & setting herself up for increased profits in the process.
In this episode we cover all things social media strategy, hear about Bri's experiences and growth and of course, get some social tips.
I'm sure you will love Bri and want more from her so make sure you do one or all of these things:
When Life Challenges Meet Energetic Blueprints: A Personal Share, ep #198
21 Mar 2025
00:28:38
Yvette shares how her mother's recent passing led her to explore their relationship through human design charts, revealing profound connections in their energy patterns and offering insights on determining accurate birth times when this information is unknown.
• Using a pendulum to determine unknown birth times by reading energy and getting clear yes/no responses • Comparing charts with loved ones to understand relationship dynamics and how you activate each other's energy centers • Finding reflections of personality traits in human design charts, including her mother's infectious generator energy and community-oriented line 4 • Navigating grief while running a business requires gentleness, self-care practices that create "glimmers," and leaning into work that feels energetically supportive • Celebrating a loved one's life in alignment with their true personality creates meaningful closure • Shared open heart centers can reveal patterns around proving one's worth and putting others first
Yvette is hosting an "Aligned, Amplified and Abundant" retreat in France this July 18-22, focusing on self-connection, purpose, and creating soulful marketing funnels that support freedom.
Hello from Van life! I'm currently in Kuranda in FNQ, so forgive the audio quality.
In this episode I share some huge news in my business, which is an evolved positioning that I'm super excited about.
And there's such an important lesson here for you too.
TRUTH: the more specific you are in your audience and offers, the greater you ability to create an impact.
I'm talking about:
Becoming an expert
That is considered the 'go to'
Abundant confidence
The ability to charge more
This is a live experience in my business as I move from helping women with online marketing....to "helping women cash in on their years of experience and wisdom, with digital products, so that can turn their passion into profits and feel more lit up and liberated".
As I mentioned in this episode, it's in this evolution that the content has been flowing from me and I have a couple of next steps for you:
From $70k to $210k+ in a single year, behind the scenes with Yvette #71
15 Jul 2021
00:28:24
I come to you now from the Whitsundays in beautiful Queensland, living a life of impact, freedom and incredible revenue growth.
Yes, it's true I built from $70k to $216k in the past year. And you my podcast friends, have been witness to it all!
In this episode, I take you behind the scenes to the strategic decision I made that set me up for success. I also share mistakes I see made, so I'm continually supporting you to skip ahead!
I take you through 10 specific decisions I made, that together delivered this incredible outcome.
And I will leave you with some news.
In next weeks episode, I will be announcing an evolution in my positioning and product suite. It's very exciting and I can NOT wait to share more.
Creating more freedom & abundance in your business episode #70
06 Jul 2021
00:27:40
Here I sit in Airlie Beach, living the life of my dreams.
It took a lot of hustle for me to be this 'lucky'.
There was also one critical ingredient that I'm here to share more about today.
The introduction of digital products into my business.
In this episode I share, what they are, give examples of options you can choose from & touch on considerations to help you decide the right place to start
I believe that EVERY business has the opportunity to integrate digital products and benefit from their enormous benefits
I wouldn't be able to run my multi 6 figure biz without them.
Enjoy! X Yvette
PS the Limitless Inner Circle Mastermind starts next week, so now's the time to jump in and book yourself an application call. There's lots of detail inside the invite :)