The Human Design for Marketing podcast™, with Yvette Mayer – Details, episodes & analysis

A corporate publishing executive in London doesn’t usually end up teaching people how to access the Akashic Records, but Sam Lennie’s story makes the path feel surprisingly logical. We talk through the real turning points: burnout, a “bridge job,” and the morning she woke up hearing a clear instruction to study reflexology. From there, her work expands into Reiki, mentoring, and a deeper trust in spirit-led decision-making, including the leap from Sydney to the Sunshine Coast and the feeling of “this is it” in her body.

We slow down and get practical about the Akashic Records: what they are, how a reading works, what kind of information comes through, and why Sam doesn’t treat it like a psychic prediction tool. The focus stays on clarity, healing, and the present moment, because that’s where sovereignty is built. If you’re tired of outsourcing your next move to experts, algorithms, or other people’s opinions, this conversation offers a different kind of guidance, one that strengthens your self-trust muscle over time.

We also connect the dots to Human Design and marketing. Sam shares how Human Design can feel like confirmation of who you already are, and why choosing the right platform matters for an aligned personal brand. We end with a grounded look at Substack as a calmer marketing channel for long-form writing, community, and growth that doesn’t require constant social media intensity.

Subscribe for more Human Design for marketing insights, share this with a friend who’s mid-pivot, and leave a review to help more people find the show.

Connect with Sam:
Instagram
Substack
Book Akashic reading with Sam

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Cookie-cutter low ticket templates are everywhere, and they are quietly training smart business owners to build offers that don't match their energy. In this episode, we flip that approach and show how your best low ticket offer is already inside your Human Design bodygraph – waiting to be distilled into a gateway product that feels effortless to market, powerful to deliver, and easy to scale.

We break down why "low ticket" is not code for low effort, and how a high-standard, high-value micro transformation can do the selling for you. When your offer becomes a true compression of your genius, it stops being a random mini product and starts functioning like an aligned sales funnel. It builds trust fast, opens the door to upsells and higher ticket offers, and can keep converting in an evergreen ecosystem.

In this episode, we cover:

The core bodygraph placements to check first for offer creation – Type and strategy, Profile lines for influence, and Authority as the frequency that makes your message believable.

Then we go deeper into the gates and planetary placements that shape how you position and communicate:

– Personality Sun as brand energy – Mercury as your scroll-stopping soul message – Jupiter as the signature of rewarded genius – Uranus as the edge that makes you stand out in a noisy market – Design Mars as vocation, where your greatest competence lives and where compromise can sabotage sales

We close with how defined centres support confidence, clarity, and consistency in your marketing.

Build your low ticket offer by design:

If this episode clicked, Low Ticket Lab is open now. In 7 days, Sellina AI walks you through your bodygraph to extract the low ticket offer that's already inside your chart. $27. 100 spots.

Grab yours here: https://yvettemayer.co/lowticketlab

Connect with me:

Subscribe, share this episode with a friend who is stuck on what to sell, and leave a review so more aligned entrepreneurs can find the show.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Spoiler alert!! Head to my bio now for the upgrade.

FACT is I massively changed my relationship with AI from resistance to revolution....

This episode takes you behind the scenes of my unexpected journey into becoming an AI-empowered marketing strategist.

When I first encountered AI for content creation, I resisted. It felt inauthentic, impersonal. Yet something shifted when I realised AI could become the ultimate support system for feminine business leaders. Rather than replacing our unique genius, AI can hold the masculine structure in our businesses—the systems, processes, and technical aspects—freeing us to operate more fully from our creative, intuitive feminine energy.

This revelation led me to create the Ultimate Audience Clarity Activation, transforming a popular podcast episode into an AI mega prompt that's generated nearly $100,000 in revenue at just $27 per sale. But I didn't stop there. I've now developed custom GPTs (AI assistants) infused with my entire Human Design for Marketing methodology, including the Cosmic Creator Kit that helps users generate content aligned with both their unique design and current cosmic transits.

The results have been nothing short of transformative. Clients using these tools are creating marketing that resonates at an entirely new level-one had a professional copywriter friend describe her AI-assisted bio as "mic drop" material. My newest creation, "Sellina," helps clients articulate what they're designed to be famous for, finding words that move them to tears by capturing their essence perfectly.

This evolution has been so profound that AI-empowered marketing now appears in my Instagram bio, representing a core aspect of my work. If you're curious about how AI might transform your business while keeping you firmly in your zone of genius, this episode offers both inspiration and practical insights into the future of aligned marketing.

Listen to me on the June 2025 Transits episode of the Human Design Podcast here.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Your belief in yourself will go up and down.

It's dictated by the law of rhythm.  Which I share much more on inside this podcast episode.

But the truth is you don’t need unwavering self belief to succeed.

⬇️

Instead….

By being driven by your mission, who you’re here to help and how you’re uniquely able to to that…

You create a purpose thats bigger than you.

Just imagine how different you would feel by releasing the self criticism and anchoring into this magical place.

I call it home.

And you can return there any time.

🏡🏡🏡

I’m crazy passionate about all things home making 🤩🤩🤩.

Especially because of the huge transformation it brings beyond the four walls.

So if you:

✨struggle with consistent self belief
✨find yourself procrastinating instead of taking action
✨worry about whether you have enough time
✨second guess yourself…a lot

You’re ripe for a makeover.

Make sure you book yourself in for a free biz breakthrough call and I will help you paint those walls!

-----------------------------------

Please come say hi!
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Check out my coaching info
Get your FREE digital product decision guide here

----------------------------------

Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

NEW:  BOOK YOUR FREE 15 MINUTE BIZ BREAKTHROUGH CALL

What’s working in marketing in 2022?

This week I’m joined by special guest @karlapizzica who is a brand + marketing consultant and runs a marketing agency.

Karla has extensive experience in marketing and branding + an enviable client roster, giving her front row seats to the question of the moment!

We cover:
✔️relationship building
✔️doing things properly (eg Reels)
✔️how important it is to be continually experimenting
✔️the truth of the market being a little depressed and what to do about it
✔️the power of email marketing

And look out for more of these chats with industry leaders in the coming weeks.

For all things by Karla, follow these links:

Instagram
Website

***
For more from me and to support the podcast:
BOOK YOUR FREE 15 MINUTE BIZ BREAKTHROUGH CALL
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
Follow me on IG
Check out my coaching info
Get your FREE digital product decision guide here

----------------------------------

Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Even if you don't think you have a method, you do.

Because success leaves clues, and how you work with your clients & customers, to help them IS YOUR method....

And with an explosion of people online, your method is differentiating.

In last weeks episode with Jazze Jervis we chatted on a new level of discernment in online marketing. We talked about the importance of embodiment and brand alignment.

Which was the perfect precursor to this topic.

As I share inside, I first created my method over 2 years ago.

And while it remains at the hear of how I help you get results, I haven't effectively marketed it. Or spoken to it beyond my website.

In a landscape that is screaming out for points of difference, I'm going to be doing much of that from here on in.  I encourage you to do the same.

⬇️

Not clear on your method?  This is the perfect way to use your FREE 15 minute biz breakthrough call with me.  Book in your call and let's get you clear on your method & sharing it confidently.

PS if you're ready for a huge rush of Momentum to finish 2022, check out the Momentum Mastermind here (closing for applications on Sept 6th).


Please come say hi!
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
Follow me on IG
Check out my coaching info
Get your FREE digital product decision guide here

----------------------------------

Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

NEW:  BOOK YOUR FREE 15 MINUTE BIZ BREAKTHROUGH CALL

This episode is my next instalment in the "what’s working in marketing in 2022" series.

I'm joined by my truly incredible coach JAZZE JERVIS @jazzejervis_ and I'm super excited to share her with you.

Inside we cover:
✔️the importance of differentiation
✔️trends and when NOT to follow them
✔️the power of your offers (and yes your offers ARE your marketing)
✔️And the importance of loving your brand and strategy.

Look out for more of these chats with industry leaders in the coming weeks and the importance of loving your brand and strategy

For all things by Jazze, follow these links:

Instagram
Website

***

For more from me and to support the podcast:
BOOK YOUR FREE 15 MINUTE BIZ BREAKTHROUGH CALL
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
Follow me on IG
Check out my coaching info
Get your FREE digital product decision guide here

----------------------------------

Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Post my Covid experience, I intentionally went through a re-birth and here’s what’s happened since.

⬇️

BECAUSE: in the forced rest & thinking time it came to me that I wasn’t living up to my potential (which is amusing because I preach this stuff).

⛔️once my energy returned, I decided that I was no longer here for my personal BS...and

✔️that it was 💯 time to raise my standards and experience my days on a higher frequency.

What started as a quest to release the should’s and DO the things to elevate me personally (eat better, move my body, increased self care etc)……instantly influenced how I showed up in my business as well.

Since then I’ve:

🤩lost 4kg
🤩got a new hair do
🤩grown stronger physically (even wearing a boot!)
🤩kept my space much tidier
🤩done more learning & reduced the amount of TV watching (not by much 😂)
🤩up-levelled my marketing game, applying sophisticated strategies that work
🤩had a constant stream of new clients coming my way

When I got the download to create the “slap dash to sophisticated” training, I knew it was incredibly needed & potent. 

Now that I’m actually developing it, I’m even more convinced of the transformation it offers.

Because when you raise your marketing standards you also raise:

✔️your confidence & consistency and enjoyment (no overwhelm in sight)
✔️your brand presence and profile, leading the way in your industry
✔️your magnetism and attraction to clients
✔️your revenue & profits 💰

And I want to be clear, this training isn’t a big pitch-fest encouraging you to buy from me (even though it’s free)…..although it is part of my marketing strategy, which I will share with you in the training.

So if you’ve been thinking, this is a free launch event & won’t be as valuable as it sounds….

Think again.

Then go sign up.

----------------------------

Please come say hi!
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
Follow me on IG
Check out my coaching info
Get your FREE digital product decision guide here
Jump onto the Momentum Mastermind waitlist
OR explore the Digital Product Academy here

----------------------------------

Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Signs your marketing is more “spray and pray” than strategic & what you can do about it.

1. You have a large following but aren’t turning your followers into clients 💰
2. You’re exhausted because you’re constantly “showing up” even though it feels like it’s not working
3. You have a lot more enquiries than sales
4. You don’t understand why people aren’t desperate to buy from you, because you give so much value!

Here’s the deal….

I built my business to multi six figures with under 2,000 followers.

I’m 97% of the way to 1/2 a million $ (total) in three years and still have less than 3,000 followers.

🚫gone are the days of reach + consistency being the answer to all your marketing problems.

So how do you turn your followers into customers?

Listen to this episode for the answer to this question!

And if you're ready to elevate into more sophisticated marketing, right now I have a FREE training you can sign up to - do that HERE.


Please come say hi!
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
Follow me on IG
Check out my coaching info
Get your FREE digital product decision guide here
Jump onto the Momentum Mastermind waitlist
OR explore the Digital Product Academy here

----------------------------------

Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Before I jump in to the episode I have exciting news!! I'm running a FREE marketing immersion designed to take you "from slap dash to sophisticated" and you're invited!

SIGN UP NOW

Back to the questions and it's a loaded one, because the online marketing world is shifting FAST in 2022.

Which is why I've decided to run a series of conversations with industry leaders unpacking it.

They're happening on IG Live & will also be shared here for ease of access.  Also, listening more than once is a good think, because repetition is the mother of learning.

And there's no one answer, the more informed you are the clearer your perspective will be.

And your perspective will drive your strategy & in turn your results!

So don't miss these chats.

This week I'm joined by Clare Wood, Business Coach & Money mentor.

Enjoy!

For all things by Clare, follow these links:
Instagram
Website

***

For more from me and to support the podcast:
Leave me a review
Join the Lit Up & Liberated Entrepreneur FB group here
Follow me on IG
Check out my coaching info
Get your FREE digital product decision guide here
or Jump onto the Momentum Mastermind waitlist

----------------------------------

Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design