The Helping Musicians Podcast – Details, episodes & analysis

A guest this week who cares about helping musicians just as much as us.

You might know Sean as the founder of Drowned in Sound - a legendary music blog which at its peak had 3 million readers. You may know him as an artist manager. A guest on all of the sick music industry panel events you’ve been too.

Or you might just know him cos he’s very vocal about trying to make the world a better place - for musicians - and tbf, non musicians too.

SEAN IG - https://www.instagram.com/seaninsound/

DROWNED IN SOUND POD - https://pod.link/1037405920?fbclid=PAZXh0bgNhZW0CMTEAAaeZGjH2mDZAQ_4PrW6uMMd7DcHKJC2p0TifwQkWPWmplLdfdErMuAgRXYPIYw_aem_aqutVNv_vpb163cWGKHXaA

OUR IG - https://www.instagram.com/helpingmusicianspod/

Episode Features:

- Sean’s top three things you can do to take steps towards a sustainable career.

- How do you define your artistic identity?

- The importance of world building - and how to start.

- Connecting with your audience.

- How tf do you navigate the ‘attention economy’.

- Some great stories of ways artists caught Sean’s attention.

- The importance of having an ‘offline’ strategy.

- Unique shows and environments to play shows in.

New episodes every Monday x

Today's guest is Ari Herstand, author of 'How To Make It In The New Music Business'.

Which, as you can tell from the title, means he is a human very aligned with us in trying to help you make a living from your music.

Not just that, Ari is a v talented musician himself too. He's been through the releasing music process, he's done those touring logistics. He has that empathy.

And now, tries his best to help musicians with the skills and information needed to live a fulfilling life from your music.

An incredibly valuable show. Whack open your Apple Notes and get involved.

ARI'S SHOW - https://aristake.com/new-music-business-podcast/

ARI'S BOOK - https://book.aristake.com

ARI'S IG - https://www.instagram.com/aristake_/

OUR IG - https://www.instagram.com/helpingmusicianspod/

Episode Features:

- Why you need to set 'SMART Goals'.

- And how you can do that.

- Knowing your 'why' as a musician.

- The key challenges you face as an artist at the start of your career.

- New platforms which are great for helping you connect with your fans.

- How you can use that fan data.

- Why you want fans, not followers.

- Low hanging fruit - easy wins to help you take the next step.

- Some important music industry terms you may not be familiar with.

New episodes every Monday x

Over 400 million (!!) streams. Producer / DJ / Vocalist. And fresh from putting out a monster banger (we literally speak to him within hours of ‘Wacuka’ being released), this week’s show is with AVAION.

Considering his debut album is called ‘Self-Reflection’ this is a very apt episode, summarising the journey of going from your small home town to platinum records, and how to stay grateful. How to keep moving forward. And most importantly, why Empire of the Sun need to get on the phone ASAP.

AVAION INSTAGRAM - ⁠https://www.instagram.com/avaion/

OUR IG - ⁠⁠⁠⁠⁠https://www.instagram.com/helpingmusicianspod/⁠⁠⁠⁠⁠

Episodes Features:

- How to always keep moving forward / always striving to be better with each release.

- The importance of enjoying the moment.

- The pressure we put on ourselves, and the pressure that comes from family, friends etc. 

- Collaboration - how do you get good at it?

- A brilliant example of collaboration and butterfly effects - the story of how ‘Wacuka’ was born.

- Why you should defo be sending Instagram DM’s.

- What does that perfect reach out look like?

- Sharing top lines over DM? 

- How much time do you have to spend on social media per week? 

- A preview / bootleg of AVAION x BUNT. X Empire Of The Sun 👀

x

Founder of the legendary Data Transmission, an expert on social media for musicians (especially DJs / producers), and all-round 'how to smash your brand as a musician' G, this week's guest is Grahame Farmer

GRAHAME INSTA - https://www.instagram.com/grahamefarmer/

Episode features:

- Top three tips to help you as a musician to improve your socials.

- Why you need to 'cut the fluff'.

- Loads of content ideas for musicians. 

- One of the best examples of content strategy we've had on the show.

- Three things musicians should STOP doing on social media.

- How to get gigs as a DJ.

- How to send a strong cold call DM.

New episodes every Monday.

OUR INSTA - www.instagram.com/helpingmusicianspod

On this episode we're gonna teach you how to make the algorithm your bitch. Feeding you only inspiration, plus feeding your music to more people that will love it. We also chat Spotify and their crossover with NFTS,

OUR INSTA - www.instagram.com/helpingmusicianspod

Episode features:

- Why you should make a burner account on Tik Tok.

- Training the algorithm to only feed you content / music inspiration.

- How to train the algorithm to feed your music / content to new fans.

- Why you should check out - https://www.tiktok.com/@madrealities

- Why NFTs and Spotify could be really exciting - exclusive experiences.

- New music from an Indie Disco.

New episodes every Monday.

OUR INSTA - www.instagram.com/helpingmusicianspod

Should you buy your tick on Instagram? Is Google going to write the next number one hit? Are you screwed if you've bought followers in the past? These are just some of the questions we try to answer on this pod, whilst delusionally recording on a Sunday morning.

Tried, is the key word there.

OUR INSTA - www.instagram.com/helpingmusicianspod

Episode features:

- The new Meta Verified - eg - buying a tick on Instagram and Facebook.

- If you've bought fake followers in the past - why you might wanna not go down the verified route.

- Google's Music AI tool - MusicLM - and how crazy this tech already is. 

- KINGSHIP and their Spotify NFT playlist.

- New music straight from a sauce shop in Hackney.

- Sam's Apple Watch stealing the show.

New episodes every Monday.

OUR INSTA - www.instagram.com/helpingmusicianspod

BBC Radio 1 presenter, new music obsessive, and all-round lovely human. You'll find Maia Beth all over the British new music world.

And for you, as a musician at the start of your career, this *might* be the best episode we've shared in terms of actionable insights, tips, and value to help you get to that level where you make a living doing what you love.

MAIA INSTA - https://www.instagram.com/_maiabeth/

Episode features:

- Maia's top three tips for getting radio play.

- The power of manifestation.

- What is Maia looking for when she finds a new artist.

- How does Maia like to receive new music.

- One of the best *hustle* stories you will ever hear. 

- The power of saying yes.

New episodes every Monday.

OUR INSTA - www.instagram.com/helpingmusicianspod

The first episode without a guest in a while so we've tried to squeeze in all of the social, music tech, and industry news and tips into one episode. 

Tried, is the key word there.

OUR INSTA - www.instagram.com/helpingmusicianspod

COLIN & SAMIR YOUTUBE EPISODE - https://youtu.be/XJO4I3vKbis

Episode features:

- Taking advantage of YouTube as a musician in 2023.

- YouTube shorts and making $$$.

- Instagram's new Notes feature and taking advantage of it as a musician.

- Twitter's subscription feature, and why you should use it as a musician.

- Artificial Intelligence (ooer) and how it can affect the music industry.

- Sam & Mark's favourite tunes from the past few weeks.

New episodes every Monday.

OUR INSTA - www.instagram.com/helpingmusicianspod

A man who wears many music industry hats. Thankfully, they almost all involve helping musicians in different ways. From co-founding Power Up which supports Black music creators and professionals, through to starting his own talent management company Unstoppable Music Group. This week's show features Ben Wynter.

Ben's also a ninja when it comes to musician funding, and making sure you get paid for your work. This episode even features a story of an artist missing out on millions (yes, millions) of £££ because they didn't fill in a form.

BEN INSTA - https://www.instagram.com/billionaireben/

Episode features:

- Ben's top three tips to help a musician make a living from their music in 2023.

- A breakdown of PRS, PPL, and all the other key collection organisations.

- A story of an artist missing out on millions cos they didn't fill in their forms correctly.

- An overview of the UK funding route (from starting out, to established).

- The common mistakes artists make when writing funding bids / applications.

- Ben's favourite new music right now.

New episodes every Monday.

OUR INSTA - www.instagram.com/helpingmusicianspod

Something a bit different this week. We speak to Jay Clouse - an expert in helping creators make a living doing what they love. 

Not specifically music, but that's what makes this episode so valuable. This isn't just the obvious, get your royalties paid type advice. It's actionable, insightful advice to help increase the chances, and the speed of you making a living doing what you love. In this case, probably music.

JAY INSTA - https://www.instagram.com/jayclouse/

JAY'S PODCAST - https://www.instagram.com/creativeelements.fm/

Episode features:

- Jay's top three tips for a musician in 2023 who wants to turn their hobby into a career.

- Why email / email lists are still so valuable. 

- How would you build an email list in 2023?

- How to give value on social media, not just advertise on social media.

- How to increase your chances of getting your DM opened.

- Should a musician should care about Twitter and LinkedIn?

- YouTube shorts and why you NEED to get on them right now.

- How Jay sets his goals.

New episodes every Monday.

INSTA - www.instagram.com/helpingmusicianspod