The Emily Osmond Show – Details, episodes & analysis

A little update from me about the podcast! I’m expecting our second baby boy in just a couple of weeks time, at the time of recording this podcast (he is due mid to late July), and I’ve decided this time round to take a break from the podcast.

I’m intending to take the first six to 12 months of baby-to-be’s life a little slower with work than I did with our first-born son (who is now almost 22 months old).

One of the tasks that felt most stressful and hardest during that first year of my first-born son’s life was finding both the time and creativity to produce weekly longer form content - which is this podcast.

So this time round, I’m giving myself permission to take a break from the podcast! I haven’t decided when I will start it back up with new episodes, but of course, you’ll be the first to know.

I’ll still be supporting solopreneurs and small business owners via my online course and resources, which you can explore at emilyosmond.com/programs and I’ll be staying active on my Instagram at @emilyosmond, along with continuing to speak at and host events.

So for now, it’s “see you later” to the podcast - and until we speak next, stay well, stay happy and remember: connection over perfection, you’ve got this and we’ll speak soon!

CONNECT WITH EMILY

Website  |  Instagram  |  LinkedIn

Get Emily’s free online marketing resources at emilyosmond.com/free

Create and launch your first online course in 30 Days with 30 Day Course Launch at www.emilyosmond.com/launch-course 

Explore all of Emily’s online courses and resources at www.emilyosmond.com/programs

In this episode, I speak with Christine Davies: a Masters-qualified holistic psychotherapist who supports women to be well in their body, mind and soul, and who is based in the Sunshine Coast, Queensland, Australia.

We discuss the evolution of her business - Woven Holistic Counselling, which Christine started inspired by her own mental health journey and subsequent personal growth through the use of holistic modalities.

Christine and I explore the marketing strategies that have supported her, specifically bringing herself into her marketing through video, even when it felt like an incredibly scary and uncomfortable thing to do at the start (which perhaps you can relate to), along with the power of building real-life connections to attract clients.

We also discuss how Christine continues to intentionally structure her business to support her own well-being.

I have had the absolute pleasure of working with Christine through my membership The Modern Marketing Collective and a couple of my Elevate business retreats and it has been so rewarding for me personally to see someone who has such drive and commitment to their work, as is as gifted as Christine, to continue to expand her marketing skills and confidence and evolve her business.

CONNECT WITH EMILY

Website  |  Instagram  |  LinkedIn

Get Emily’s free online marketing resources at emilyosmond.com/free

Create and launch your first online course in 30 Days with 30 Day Course Launch at www.emilyosmond.com/launch-course 

Explore all of Emily’s online courses and resources at www.emilyosmond.com/programs 

CONNECT WITH CHRISTINE

Website  |  Instagram  |  Facebook

In this episode, I’m speaking with Emma Jenkins - a registered psychologist with over 10 years of experience working with children, adolescents and families providing therapy and assessment with a strengths based, client-centered and trauma informed approach.

Since becoming a mother she has developed a passion for supporting parent and infant mental health, especially the adjustment and mental load, social expectation and internalised ‘shoulds’ that come with motherhood, as well as the way our own childhoods and attachment patterns can replay, or influence to impact our parenting, and our romantic relationships.

Emma works with online groups to nurture and empower mothers to carve out a motherhood of their own, beyond the rules and the mousewheel, towards their own unique joy from the center of them, that they always dreamt of with their baby.

I’ve had the pleasure of working with Emma through my membership, The Modern Marketing Collective and at my most recent Elevate Retreat.

In this episode, we discuss how Emma’s business came to be, the changes and bold moves she has made over time, plus how she set - and achieved - a goal in her business, of taking her family to Disney World!

CONNECT WITH EMILY

Website  |  Instagram  |  Facebook  | LinkedIn

Free marketing training, templates and resources at emilyosmond.com/free

Join The Modern Marketing Collective at emilyosmond.com/collective

CONNECT WITH EMMA JENKINS



Website | Instagram | Facebook

Are you feeling unsure of where you need to be focusing your time to reach your revenue goals? 

Do you have a vague idea of what you would like to be earning each month but haven’t broken it down into an action plan? 

In this episode, I’m talking about the really important numbers to consider in order to reach your revenue target. Many of my students in the Modern Marketing Collective are reaching for the $10k months because how amazing does a six figure income sound, right??

I’ll break down your monthly revenue target into steps that you can action in your business to figure out exactly how many sales you need to make and how many leads you need to generate.

This information will give you the power and clarity to know where to really focus your attention to increase your sales and conversion rate. 

I can’t wait for you to check it out. Start writing down all of your figures and use these steps to create amazing results and achieve your revenue goals.

Register for my FREE masterclass: Why your marketing isn’t making you sales

Check out my new free guide: ‘4 Tips to Build a Connection With Your Audience’

• Website: https://emilyosmond.com/ 
• Instagram: https://www.instagram.com/emilyosmond/ 
• Facebook: https://www.facebook.com/emilyclareosmond 

Raise your hand if you feel like creating content and marketing is your least favourite task in your business? 

Trust me, I understand. 

There’s absolutely nothing wrong with you if you find it hard and challenging to consistently post content to your audience. BUT you need to regularly connect with your audience to increase your marketing reach and build loyal clients. Whether you post weekly, fortnightly or monthly, your followers need to expect to hear from you. 

In this episode, I’m going to chat about three tips to create consistent marketing in your business. I’ve learnt these amazing pointers from my own experience and from receiving priceless client feedback. I’ve incorporated them into my own business to ensure that I’m regularly posting, even when I really don’t feel like it. 

Building your business requires ‘meal-sized’ content, so you need to set aside time in your workday to dedicate to posting and connecting with your audience. Follow these killer tips to learn how to make this process really serve your business and become just a little bit more motivating. 

Register for my FREE masterclass: Why your marketing isn’t making you sales

Check out my new free guide: ‘4 Tips to Build a Connection With Your Audience’

• Website: https://emilyosmond.com/ 
• Instagram: https://www.instagram.com/emilyosmond/ 
• Facebook: https://www.facebook.com/emilyclareosmond

Do you know your ideal customer?

More than their age or their demographic, do you know their challenges and desires?

Because once you know these things, and have a genuine care to help them, everything flows. 

I’m shaking things up a little today to share an episode from The Profit Lovers Podcast where I had the privilege of being the guest to chat with my good friend, Melanie Miller. We talked about how I create a warm feel to my brand and my thoughts behind attracting my ideal customer. 

Melanie and I talked about my focus when it comes to creating a beautiful customer experience and how I approach this in everything I do, from live events to online courses. We agreed on the importance of really caring about the people we serve, knowing their pain points, their hopes for the future and how understanding these things not only helps you serve them better but also filters into your marketing and messaging. 

We also get quite personal toward the end and talk about why I’m so optimistic about life and business. I hope you love this conversation and feel inspired to really hone in on your audience and what you hope for them to experience.

Register for my FREE masterclass: Why your marketing isn’t making you sales

• Website: https://emilyosmond.com/ 
• Instagram: https://www.instagram.com/emilyosmond/ 
• Facebook: https://www.facebook.com/emilyclareosmond 

Where to find Melanie:

• Website: https://www.theprofitlovers.com/
• Instagram: @theprofitlovers
• Podcast: The Profit Lovers podcast

I’m always looking for ways to improve scheduling my work week. I have found playing around with my schedule freshens up my productivity and increases forward momentum. 

In this episode, I’m chatting about the new weekly schedule that I’m currently workshopping. I’ll go through each day with you and share why I’ve assigned each task to the respective day. I have found this to be really helpful and productive and I can’t wait to share it with you. 

Now I know that not everybody works the same way I do, so I’ll provide you with other options you can use to plan out your week. 

This method structures my week and increases my focus. Best of all, it prevents me from worrying about when I’ll actually have time to do tasks because everything is already planned for. I would love for you to try it out (or a version of it) in your own business and let me know how you go!

Register for my FREE masterclass: Why your marketing isn’t making you sales

• Website: https://emilyosmond.com/ 
• Instagram: https://www.instagram.com/emilyosmond/ 
• Facebook: https://www.facebook.com/emilyclareosmond

Being the face of your business and trying to market yourself when you’re an introvert can be so intimidating. Getting up in front of a room full of people and telling them why they should work with you or buy your product feels daunting, overwhelming, and almost impossible. 

So how can you structure and run a successful business when you have this personality type? 

In today’s episode, I’m chatting with the amazing Jessica Williamson. Jess is an award winning mindset and business coach and a serial entrepreneur who has built and scaled five successful businesses in the past five years. Jess has been featured in Forbes, Channel 9 News, and the West Australian for her knowledge and expertise in growing businesses online. 

We talk about Jess’ life before she became an entrepreneur, beginning her first business, Ete Swimwear. We then move on to discuss how she identifies as an introvert, what she has come to understand about herself, and the challenges and strengths she has learned to take onboard and bring into her work-life balance. 

Jess structures her business around her personality and energy levels. We discuss exactly how she plans out her week to ensure she doesn’t burn out or feel depleted. I’m so excited to share with you Jess’s top mindset tips and shifts that she has used to accelerate her businesses forward and achieve remarkable things in the entrepreneurial world.  

Jess believes that if only one person takes something valuable away, then she has been successful. 

Think about how your own business is affected by your personality type. 

How can you structure your business to light up your life?

LINKS: 

Connect with Jess

• Website: Jessica Williamson | Business Coach, Mentor & Speaker
• Instagram: @jess.williamson8
• Podcast: Couch Chats
• Magazine mentioned: THE COLLECTIVE MAGAZINE

Register for my FREE masterclass: Why your marketing isn’t making you sales

• Website: https://emilyosmond.com/ 
• Instagram: https://www.instagram.com/emilyosmond/ 
• Facebook: https://www.facebook.com/emilyclareosmond 

We’re all so so busy running our businesses that we often forget and neglect the most important thing to do to get more sales. 

We need to prioritise this on top of everything!

In this episode, I’m talking about the most important task you need to be doing everyday to skyrocket your sales.

Are you ready? It’s so simple!

You need to actually tell people how to take the next step with you and invite them to work with/buy from you every single day.

Sounds easy right? But people always forget to do this as we simply assume that everyone in our audience already knows what we sell and how they can buy it. Never assume! You have new people seeing your content all the time who don’t know the next step. 

Make sure you’re entwining this invitation over and over in your content to reach the right client at the right time. 

Let go of your fear of being annoying or too ‘salesy’. Have conviction in your service and your product. What you offer will make a difference to your audience so you should shout it from the rooftops. 

If you want to dive deeper and sell your services online, I’m running a live workshop just for you. On the 14th of October, I’m talking about the 3 big reasons you’re not fully booked and the new way to run your business. 

Register here to make sure you don’t miss out!

Register for my FREE masterclass: The 3 big reasons you're not fully booked

• Website: https://emilyosmond.com/ 
• Instagram: https://www.instagram.com/emilyosmond/ 
• Facebook: https://www.facebook.com/emilyclareosmond 

We've all heard the narrative that you can’t make any real money in your first few years of starting a business. It’s going to be tough, difficult and you’ll be working non-stop for hardly any profit. BUT I’m here to tell you that’s not true. Your mindset and the way you show up for your business everyday will make the difference and today you’ll find out how. 

In this episode, I am chatting with the founder and creative director of Studio Danu and student of the Modern Marketing Collective, Michelle McCarthy. Michelle has built her graphic design studio in Melbourne and has brought together over a decade of experience in Australia, America and Europe to create a truly admired business that specialises in strategic design and bespoke branding. 

We chat about Michelle’s first year of business, leaving her corporate job, and branching out on her own. Michelle shares the challenges, lessons and most importantly, the mindset change she adopted to grow her business and bring in more clients. Michelle went from her lowest month to her highest month yet by shifting the way she consistently showed up for her business!  

I’m so happy to say that she’s even on track to reach her corporate salary within 12 months of going out on her own! Michelle absolutely loves working with female-led businesses. We dive into her priceless learnings from this amazing first year of entrepreneurial life and the lessons she has learnt from the Modern Marketing Collective, the retreat, and our community. 

I also have some exciting news for you! To make it even easier to join the Modern Marketing Collective and grow your own business, I am giving you access to pay the program off over 12 months! Click here to get started today!

Register for my FREE masterclass: Why your marketing isn’t making you sales

• Website: https://emilyosmond.com/ 
• Instagram: https://www.instagram.com/emilyosmond/ 
• Facebook: https://www.facebook.com/emilyclareosmond