The Email Sound Booth with Liz Wilcox – Details, episodes &amp; analysis

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Episode 1: 7 Complaints about Email Marketing and Why You Should Ignore Them

Episode 1

Wednesday, September 11, 2024 • Duration 19:10

Welcome to The Email Soundbooth, friend!

I'm Liz Wilcox and this is my debut podcast episode where I talk about the top seven complaints I hear about email marketing.

These common myths are slowing you down, maybe even stopping you from gettting started with email marketing—and that's costing you money! So here's why you need to ignore these excuses and dive in with effective email marketing already.

Email is so powerful. It's how I support three households. So let's talk about owning your audience and the mindset shifts that are gonna help you succeed.

Check out my other resources in the links below.

You can do this! I'm rooting for ya, friend.

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Episode 3: Friday Affirmations

Friday, September 13, 2024 • Duration 05:28

Hey friend, I'm kicking off a new Friday tradition today. The Friday Affirmations epsiodes will help you reset, refocus, and head into the weekend feeling good about your email marketing efforts.

If you're in a place to repeat the affirmations out loud to yourself, I highly recommend it. But even if you just say it back to yourself in your mind, you'll feel more confident about hitting that send button.

So hit play and let's get email marketing confident!

I belive in you!

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Episode 4: 6 Mistakes Every Email Marketer Makes in Their First Year of Email

Wednesday, September 18, 2024 • Duration 14:19

Hey friend! We're back again, talking today about the 6 mistakes every email marketer makes in their first year of email business. Email marketing outta be a primary business growth strategy for you, so let's dive in on those mistakes and how to fix 'em.

Highlights inside this episode:

Mistake #6: Emailing Once a Month

Mistake #5: Inconsistent Messaging and Mailing

Mistake #4: No Welcome Sequence

Mistake #3: Forgetting to Scrub Your List

Mistake #2: Waiting to Sell

Mistake #1: Distracting Yourself or Not Committing

And always, I've got a bunch of resources to help you get started and keep going with email marketing. Check 'em out:

Check out Liz's Welcome Sequence Workshop here

Let's do this thang together, friend!

Episode 5: 3 Easy Sales Emails to Add to Your Launch When It’s Flopping

Friday, September 20, 2024 • Duration 10:37

Hey friend! In episode five of The Email Sound Booth, I'm super excited to help you tackle those stressful launches. I know they can be a lot of hard work and sometimes things just don't go as planned. But don't worry! I'm here to share three easy sales emails you can add to your launch strategy to make sure you've done everything possible.

First, send a video email to those who've clicked; give them a behind-the-scenes look to help them visualize your product.

Second, try an 'if-then' survey to make a logical case for why they need your product.

Finally, don't give up—send the emails you've already written and see it through to the end. I promise you'll learn something valuable whether it goes perfectly or not. Fingers crossed for your success!

00:12 The Challenge of Launches

00:36 Three Easy Sales Emails: Video Email

04:17 Three Easy Sales Emails: If-Then Survey

06:17 Three Easy Sales Emails: Stick to Your Plan

Check out Liz's Launch Course here

I believe in you, friend!

Episode 6: Friday Affirmations

Friday, September 20, 2024 • Duration 04:59

In episode 6 of the Email Sound Booth, Liz Wilcox, the fresh princess of email marketing, provides a series of affirmations designed to help listeners reset their nervous systems and affirm their hard work. Liz shares encouraging statements to boost confidence, inspire action, and foster a positive outlook on business and personal growth. The affirmations cover topics such as embracing business success, maintaining resilience, and allowing fun and resourcefulness to flow into life. This episode aims to leave listeners feeling calm, centered, and ready for future challenges.

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Episode 7: 5 Email Marketing Tips to Make the Most Out of Your Small Email List

Monday, September 23, 2024 • Duration 15:01

In episode 7 of the Email Sound Booth podcast, the 'Fresh Princess of Email Marketing' shares crucial strategies for making the most out of a small email list. This episode covers five actionable tips: avoid segmenting your list initially, maintain consistency in messaging, master the art of eliciting replies, engage directly with your audience through calls, and shift your mindset from making money to serving your subscribers. A bonus tip emphasizes the importance of continually growing your list. The host also encourages listeners to join her email marketing membership for further guidance and resources.

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Episode 8: 3 Ways to Repair a Broken Email List

Tuesday, September 24, 2024 • Duration 09:08

In episode 8 of the Email Soundbooth Podcast, Liz Wilcox, the 'Fresh Princess of Email Marketing,' shares three crucial strategies to repair a broken email list. She emphasizes the importance of growing your list by attracting fresh subscribers, committing to consistent weekly emails for a year, and regularly scrubbing inactive subscribers to improve deliverability. Liz also highlights the role of automation and data analysis in maintaining a healthy email list. Tune in to learn actionable tips to rejuvenate your email marketing efforts.

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Episode 9: What You Really Need to Know About Segmenting Emails

Wednesday, September 25, 2024 • Duration 08:11

In episode 9 of the Email Sound Booth podcast, the host, known as the 'fresh princess of email marketing,' candidly discusses the hot topic of email segmentation. Contrary to common advice, she argues that most listeners shouldn't focus on segmentation initially. Instead, she emphasizes building foundational email marketing habits, establishing strong relationships with subscribers, and maintaining a consistent newsletter schedule. Segmentation, while beneficial for higher conversions, should come later once these basics are mastered. The episode aims to simplify the email marketing process for small businesses and solo entrepreneurs, stressing the importance of getting started and avoiding unnecessary complications.

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Episode 10: Woops! Let Me Introduce Myself!

Thursday, September 26, 2024 • Duration 21:54

In this special 10th episode of The Email Sound Booth, host Liz Wilcox introduces herself to listeners, sharing her journey from growing up in Detroit to becoming a successful email marketer and podcast host. Liz talks about her background, hobbies, and favorite beverages, before diving into her transition from RV travel blogging to email marketing. She explains her reasons for starting the podcast and her ambitious goal of achieving a million-dollar membership business without ads. Liz also emphasizes her passion for helping beginners and her affordable membership model, inviting listeners to join her community.