The Ecommerce Uptick – Details, episodes & analysis

Podcast details

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The Ecommerce Uptick

Daniel Chabert

Business

Frequency: 1 episode/11d. Total Eps: 70

The Ecommerce Uptick is your guide to growing your DTC ecommerce brand on all fronts. Lead by Daniel Chabert - Multiple 7-figure Ecommerce Exits from brands like Rockay, Sleeklens & Gringo Media Group. Today he runs Purplefire.io - A Full CRO agency. Want more from me? visit my site here: https://bit.ly/42Ialpt I will be covering topics like: Conversion Rate Optimization, advertising, email-marketing, Shopify apps and much more. Not only that, I will be sharing the insights and obervations I make daily from working with top DTC brands across the world.

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Apple Podcasts

🇬🇧 Great Britain - Marketing
24/07/2025
#85

Spotify

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https://beacons.ai/daniel.chabert
43 shares
https://purplefire.io/
5 shares
https://www.shipscout.app/
2 shares

https://www.instagram.com/danielchabert_cro
2 shares

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RSS feed quality

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Score global : 33%

Publication history

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10 AI Trends That Actually Move the Needle for Ecommerce Brands in 2025 - 21 July 2025

Monday, July 21, 2025 • Duration 21:37

Tools Mentioned in This Episode:

Customer Service:

• Gorgias AI Agent ($360/month for 1,200 automated resolutions)

• Tidio (Multi-channel AI chatbots)

• Yuma AI (Shopify-specific, integrates with Zendesk)

Personalization:

• Algolia Recommend (Real-time personalization engine)

• Luigi's Box (AI-powered product recommendations)

• Octane AI (Interactive product quizzes)

Inventory Management:

• Prediko (AI inventory management for Shopify)

• Genie (Inventory planning and analysis)

• Polar Analytics (Data analytics with "Ask Polar" AI)

Fraud Detection:

• Signifyd (Guaranteed Fraud Protection)

• Riskified (AI-driven fraud detection and chargeback protection)

Visual Search:

• ViSenze (Visual search for Shopify stores)

• Snap Search (AI-powered visual product search)

Marketing Automation:

• Klaviyo AI (Omnichannel personalized campaigns)

• Shopify Magic (Comprehensive marketing content generation)

• Jasper (On-brand content creation)

Dynamic Pricing:

• Pricefy (Dynamic pricing platform for e-commerce)

Ad Creative Optimization:

• AdCreative.ai ($29/month, #1 AI ad creative platform)

• QuickAds (Rapid AI ad creation for multiple platforms)

Conversion Rate Optimization:

• VWO Copilot (AI assistant for CRO)

• FERMÀT (Personalized post-click experience optimization)

Read moreCollapse

Free CRO audits for ecommerce brands that responded to our ads #1 | Ep. 63

Wednesday, July 3, 2024 • Duration 19:32

Listen as i dive in and give free CRO audits to brands that commented on our FB ads.

want to book a call or get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠

6 Powerful Ways to Reduce Bounce Rate on your Store | Ep. 62

Wednesday, June 26, 2024 • Duration 19:16

Defining - “bounce rate”

Visitor A arrives on a product page and leaves after a few seconds
Visitor B arrives on a product page and spends a few minutes on it before leaving
Do they both count as a bounce?

Why do you want to reduce bounce rate?

Bounce rate tells you that people are coming to your website but not finding what they were looking for
Not finding a product or service that lived up to their expectations
Ad platforms sees it as a poor signal

High bounce rate usually means your offer/service is weak for that reason your conversion rate is low.

Or that the medium/ad has a huge disconnect with the landing page. Ie. the visitor was expecting something else/better based on the ad.

So what are the “best practices” on fixing high bounce rate.

1. Is there a big disconnect between ad/landing page?This is a big one and if your ads shows something promising or your copy sells your services but your landing page is bad, then people will leave in a sec.You can usually tell if you place your ad side by side with your landing page and imagine what the visitor goes through…A common example of this, is when a brand launches in a new market and runs ads in the local language, but then the website remains in English. This will skyrocket bounce rate.

2. Are you using the area “Above the fold” to communicate what's important?

8 Reasons Why Most Dentist & Cosmetic Clinics Fail to Scale their Businesses | Ep. 61

Monday, June 24, 2024 • Duration 23:40

Service based businesses.. Often have the same issues.. After working a lot over the last few years.. We have found some big common mistakes that can be fixed and massively improve conversion rate.

Sending people to an overwhelming page that makes it hard to move forward.

https://www.lmaclinic.com/brazilian-butt-lift

Lack of social proof
Too much written text
No relevant client testimonials
No relevant before/afters
Does not have relevant pain-points addressed
No clear UPSs or advantages
Confusing call to actions.

Only allowing people to book a time or “enquire” via a form.

The best way to convert leads at scales and fill your chairs with patients, is by getting people to commit to an online or an in-person free consultation. This is where they get to experience your business, and explain what they actually want to fix or get done. When you are not dealing with a pain (like a tooth issue) but a cosmetic treatment, people simply don’t know exactly what they want, they just know the result.You will not be able to convert people before they have more face-time with you and this needs to be done in steps.

They will research your brand, trustpilot, reviews, socials and this is why the landing page is important, because it can give them a lot of this information.

They will want to talk to somebody to explain what they want. If you make it hard, they will find somewhere else.

Once they talk to you in your clinic, they are going to be ready to commit to a treatment.So - make it possible to set up a call or go to your clinic for the first consultation.This is best done by asking visitors to 1. Book a consultation on the site and in that process hand over their phone number.If they do not finish their booking, it is your job to get them on the phone and have a proper conversation with them.

The Ecommerce Uptick – Details, episodes & analysis

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The Ecommerce Uptick – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other13

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RSS feed quality and score

Publication history

Latest published episodes

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Apple Podcasts

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