Summary
In a time where perceptions of “graphic design” are becoming less aligned with reality, we discuss the possibilities that exist under the title “graphic design”. This episode explores design not as a collection of objects (logos and books), but as a conscientious, informed, and generative decision-making process grounded in the value of the human experience.
Chapters
00:00 Intro
02:21 What is graphic design and should we study it? Learning to “See the unseen”.
04:47 What was graphic design when you started teaching? How has design changed from a narrow view (logos, book designs) derived from “commercial art” and advertising to systems, strategy, etc?
13:48 How has design evolved from a focus on making objects, to a field of human operation in the non-object space concerned with processes, postures, strategic thinking, problem solving, and imagination?
21:00 Using the triadic model synthesizing art and science into a new “third space,” how do we use design as a means of studying the human condition?
Links
Béla Bánáthy – Designing Social Systems In A Changing World
The Coen Brothers – O Brother Where Art Thou?
Malcolm Gladwell TED Talk, “On Spaghetti Sauce”