Ready to grow your practice without seeing more clients? Discover the hiring system behind a 55-therapist practice in my FREE Masterclass: The Hiring Method → https://mccancemethod.com/the-hiring-method-behind-a-55-therapist-practice/
In this episode, I sit down with Kristie Plantinga, founder of Place Digital, to talk about why your online reputation matters more than ever for growing a therapy practice. We dive into reviews, PR, SEO, AI search, and how becoming known as the go-to expert in your community can help Google—and potential clients—trust your practice.
Make sure to bring your paper and pen because this episode is full of actionable tips!
Here are some key points in this episode:
[02:14] What online reputation means for therapists
[04:20] How reviews and peer endorsements affect Google visibility
[07:23] Why AI search matters for therapy practices
[11:47] How PR strengthens your online reputation
[14:11] How media exposure can boost SEO
[17:19] Why founder-led marketing builds authority
Links From The Episode:
More about Kristie:
Kristie Plantinga is the founder of Place Digital, a boutique marketing agency for group practices. She is also the cohost of What Your Therapist Thinks, a top-ranked mental health podcast, and Practice Marketing Insider, a podcast dedicated to exposing outdated or overblown marketing advice for therapists.
Want to Connect with Kristie?
Learn more about Kristie Plantinga and Place Digital:
https://placedigital.com/
Join the waitlist for Kristie’s book:
https://www.therapieseo.com/book
LinkedIn: https://linkedin.com/in/kristieplantinga
Instagram: @kristie_placedigital
Mentioned in this episode:
Ready to grow your practice without seeing more clients? Discover the hiring system behind a 55-therapist practice in my FREE Masterclass: The Hiring Method → https://mccancemethod.com/the-hiring-method-behind-a-55-therapist-practice/