Knowing when and why to invest in patents can be a game-changer for your startup. But what’s the right strategy to ensure your intellectual property is truly protected? And how do you know WHEN is the right time to take this crucial step?

Patent attorney Russ Krajec brings more than two decades of experience to bear in this insider's perspective on navigating the treacherous world of Intellectual Property Rights. Russ, an attorney by trade, is also an author and angel investor who has dedicated his career to transforming the traditional patent approach. He specializes in helping startups safeguard their innovations while unlocking maximum market potential. 

In this Flashback Friday, we revisit a timeless discussion about:

• The common mistakes founders make with patents 
• The importance of timing in the patent process 
• How to align your intellectual property (IP) strategy with your business goals 
• The insurance policies that can help startups enforce their hard-won IP rights

There are HUNDREDS of insightful gems like this one in our back-catalogue of over 700 episodes dating all the way back to 2015 here on SunCast.  We’ve covered topics on just about every aspect of building a durable business in clean energy, so we hope you’ll explore more of our past episodes! 

Thank you for investing in the one thing that’s truly priceless, your time.

I’d love to hear from you, what other topics are you looking for?

Hit us up podcast@suncast.me

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

How does an idea go from concept to lab, from lab to field, and finally attract massive capital investment? What can a decade of business building behind the iron curtain in post-cold-war Eastern Europe teach you?

Ty Jagerson has spent his over 25 years executive career launching and growing businesses at Xerox (PARC), SolFocus, Google X, and most recently General Motors. His work at Google X, on Tapestry-the Moonshot Factory project, focused on overcoming the data bottlenecks that hinder the integration of distributed energy resources (DERs) like solar and electric vehicles into the grid. Long before he spun novel technology out of PARC (you might have heard of SolFocus?) he was learning the ropes in Ukraine and Russia exporting space tech, in the 90s!  Throughout his career Jagerson’s work reflects a relentless pursuit of integrating renewable energy into the grid, all while navigating the high-stakes, competitive landscape that he likens to the "Hunger Games" of the energy industry.

You’ll discover:

• The long arc of innovation and how it often takes (7 to 14 years!) for technology to really become commercially viable.
• Insights into how corporate environments may not always be the best incubators for innovation but can serve as safe havens for developing ideas from external sources.
•  The importance of industry "scar tissue" and how past failures contribute to future successes.
• Insights from Ty’s work at Google X and V2X (Vehicle-to-Everything) at GM on integrating DERs.

Listen in to learn how one iconic clean energy pioneer, Ty Jagerson, navigated the challenges of integrating DERs with the grid, offering critical lessons for entrepreneurs striving to innovate and succeed in the energy sector.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

What is the unsung hero of solar installations?

Racking…  It's a "set it and forget it" component for contractors, as its reliability is essential to avoid costly service calls, making that critical product choice a “near-religious experience” for most installers. 

Kai Stephan, the founder and CEO of Pegasus Solar, has developed one of the fastest growing solar mounting software and hardware solution providers here in the United States on the vision of simplifying the product and giving homeowners and installers more peace of mind.

His entrepreneurial journey was not all smooth sailing. After leaving a kush Utility job at SoCal Edison to found Pegasus, Kai encountered more than a few challenges.  What do you do when your launch-customer files for bankruptcy? Pivot.  What do you do when regulations change the rules of engagement? Reinvent yourself. Pegasus is not exactly the business Kai thought he’d leave his corporate nest to create, but it’s proved a worthy competitor in a very competitive landscape for more than a decade, and seems to only be getting better.

Despite the hurdles, Kai has remained committed to his vision to make rooftop solar easy with a product that’s “better by design”. I’d encourage you to watch the video version of this one if you can, as I had an AHA Moment myself when Kai finally explained to me the genius of the product design. Here’s a significant stat for you - 5 Million units shipped over the past decade with ZERO product failures and…ZERO Roof Leaks!

There are numerous lessons to be learned along the way:

• The design features that make Pegasus solar installations fast, easy and more reliable
• Kai's approach to navigating financial setbacks
• A novel approach to water-intrusion testing that includes a kiteboard 
• How software automation accelerates solar panel layouts
• Pegasus’ creative process behind new product development

Hit play to gain insights into Kai’s entrepreneurial journey and how Pegasus’ hardware and software solutions are improving residential solar installation.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Solar developers often find themselves encountering complex project challenges, including varying regulations across jurisdictions, obtaining community approval, and supply chain complications, all in the face of looming deadlines.  All too often, projects are delayed or shelved, which further impedes our progress towards cleaning up the grid.  This episode brings together experts across the project supply chain who are committed to overcoming these barriers. 

Rob Anders from EDP Renewables discusses how they navigate the regulatory labyrinth, while Eric Veuleman from Beta Engineering sheds light on the evolution of construction techniques. Jaime Fernandez of Nextracker offers insights into tackling supply chain issues, and Chris Haltom from TorcSill presents ways technology improvements can fast-track projects. What connects these industry leaders is their emphasis on the human element — they reiterate that early community engagement and focus on job creation is as essential as technical adaptation. This conversation promises valuable lessons for those actually building renewable energy projects.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

In today's fast-evolving, tech-driven world, there is a need for diverse perspectives more than ever before. While the renewable energy sector advances at a rapid pace, there remains a disparity in the representation of women contributing to this progress. The potential innovation and fresh perspectives brought by women are often overlooked due to persistent barriers and gender bias in the industry. The call for women to join the field is out there, the question is how to inspire women to make the transition into the field.

Today's podcast highlights an insightful conversation with two women breaking barriers in the renewable energy sector, Nhan Pimentel, VP of Home Solutions, and Joanna Marienhagen, Head of Product Management and Solution Development at SMA Solar Technology. From tackling issues such as developing a personal brand amidst the stereotypes in predominantly male fields to communicating effectively and being flexible in rapidly changing environments, Nhan and Joanna share their experiences. Their experiences can be models for other women looking to step into this industry

As the renewable energy field continues to grow, it's crucial to highlight the substantial advantages and potential that diversity can bring to the renewable energy sector. The audience will appreciate the practical advice, leadership insights, and the understanding of how having more women in leadership roles fosters creativity, ingenuity, and improved team dynamics. Their journey can inspire many more women to confidently overcome challenges and be essential contributors to the renewable energy sector and beyond.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

In a world dominated by technology and data, we often lose sight that people are at the heart of the matter. Building connections & partnerships in communities is essential to any project's success. Building (and Telling) compelling narratives helps us connect with our target audience on a deeper level and significantly enhances the impact of marketing strategies. However, capturing and presenting these stories in campaigns effectively is challenging, especially given the rapid shifts in media, the difficulties in sourcing stories across geographical and corporate boundaries, and the sheer volume of content we are capable of generating these days. 

So I’ve assembled an esteemed panel if practitioners: Scarlett Chepke from SOLV Energy, Pallavi Singla from Nextracker, and Tom Weirich from EDP Renewables, all distinguished leaders in marketing and communication. They offer insight into harmonizing technology with creative thought to make a lasting connection with your ideal customer and audience. Their approaches range from specific social media policies and AI-powered analysis to glean audience insights, to motivating employees to share their experiences, using software to tag and manage content effectively, and tips on managing the story-gathering process at scale. 

This dialogue provides key details on how, despite the implementation of AI and software tools, the heart of good marketing is a return to the story. By understand its mechanics, we are able to craft communication, internally & externally, that aids in accelerating this energy transition and enrolling more agents of change to stand alongside us.

That’s the power of Storytelling. Are you using it well?

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

As clean energy continues to dominate global conversations, understanding the intricacies of this high-growth sector are more critical than ever. Supply chain disruptions, surging financing costs, and complex regulatory landscapes continue to slow progress, especially in the areas of battery storage and M&A. 

We recently had the opportunity to speak with the folks responsible for navigating these waters at one of the most respected banking & advisory practices in the game: Keybanc Capital Markets(KBCM). In today’s discussion, we are joined by Aaron Klein, Julian Bailliet, Ari Citrin, Timothy Beach, Everett Currier, and Ryan Pirnat, all Managing Directors from KBCM. This group of experienced industry experts have not only managed through regulatory challenges and financing obstacles, but they have been involved in deploying nearly $10Billion in capital to build our clean energy infrastructure. Renowned for their strategic agility and market acumen, our interviewees have championed pioneering projects and broken through barriers to secure early-stage capital and ensure clients projects got across the finish line, time and time again.

What can one glean from this engaging dialogue? From the nitty-gritty of supply chain management to the nuance of tax equity financing, the conversation is packed with valuable insights. It's an opportunity to dig deeper into the details of the renewable energy market from the capital perspective. You won’t be disappointed.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

I finally got around to a complete recap and takeaways from this year’s RE+ main event, a milestone in the clean energy industry that saw an astounding attendance of over 40,000 people. Joining me is industry expert Nate Jovanelly, who for the past 2 years has hosted the Industry Pulse segment at our PowerUp Live Podcast Stage, and hosts his own podcast called Limitless (you really should already be subscribed to this one!). Nate is also co-founder of Sunraise Capital and one of my go-to resources for all things related to residential solar & financing. But today’s convo is not about either of those, directly.  Rather, Nate & I give our take on this year’s RE+, takeaways, thoughts, superlatives, and more. 

This year’s RE+ in Las Vegas truly highlighted the outstanding growth in the industry, and we kick things off with a recurring theme in many conversations on the show floor: workforce development.  We also talk about how the industry is “crossing the chasm”, highlighting how prosumers are playing a crucial role in shifting market dynamics.  And we dig into the growing trend of strategic partnerships among pioneering companies (manufacturers chiefly) that is shaping a new era of collaboration and innovation.  

But, this year’s RE+ event was not without challenges, so we provide our take on what could be improved, along with what turned out to be a quite popular segment of our daily show, the SWAG Roundup!  Regardless if you were at RE+ this year or not, its sheer size likely guarantees that there was plenty you missed, so tune into this recap episode, and if you find yourself wanting to hear more of what took place, make sure to visit suncast.live to watch all the shows from our PowerUp Live Podcast Stage at RE+, or queue up the replays we published here on the pod of the daily morning shows and roundups!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

While businesses grapple with skyrocketing energy costs, increasingly frequent power outages, and mounting pressure to reduce carbon emissions, clean energy & energy efficiency providers struggle with how to find & convert them as customers. The complexity of on-stie energy challenges often leaves businesses feeling overwhelmed with options for transitioning to cleaner, more resilient, on-site energy solutions, also known as distributed energy resources. Adding to this complexity are the 'soft costs' associated with developing these solutions, which include consulting, engineering, sales, and procurement, which can account for a staggering 50% of project costs. The energy market also suffers from a pervasive information asymmetry. Buyers often find themselves at a loss for who to trust, and suppliers struggle for project traction due to customer indecision.

Gareth Evans, the CEO and founder of VECKTA, designed a company specifically to tackle these challenges head-on. Their unique platform helps businesses navigate the energy transition by developing tailored strategies, prioritizing projects, designing optimal solutions, and providing access to vetted suppliers via a streamlined marketplace. In our conversation, Evans offers an in-depth look into how VECKTA managed to overcome the hurdles of achieving product-market fit, which included building their platform in isolation during a global pandemic. Evans also shares insights about managing the growing pains of a start-up: from recruiting and maintaining an effective team, to raising capital, to managing the transition from intrapreneur to CEO.

Evans offers a unique perspective on the transformation that businesses must undergo to meet increasing environmental pressures and transition to more resilient energy solutions. This conversation is a must-listen for anyone interested in how businesses can navigate the complexities of the energy transition and provides valuable insights into the challenges and triumphs of leading a startup in a rapidly evolving industry. VECKTA may have just unlocked the doorway to scaling the C&I sector for what Evans prefers to call “On-site Energy”, which we have commonly referred to as Distributed Energy, Solar, Energy Effiiency, etc.  Give it a listen and let us know what you think with a note on Linkedin or X!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

The solar energy sector is witnessing momentous identify shifts. I’d call it an identity crisis, but we’re not that far yet. Jigar Shah, however, might be so bold. As homeowners transition from merely generating energy to storing and redistributing it to the grid, there's a growing sense that our traditional understanding of "solar" as the industry in which we participate might be too narrow. But what does this mean for installers, utilities, and everyday consumers?

Jigar Shah, the director of the Department of Energy's Loan Programs Office, offers an exciting (if provocative) glimpse into the future we shall inherit. With his hand in funneling billions to pioneering energy projects that transcend the boundaries of solar, encompassing batteries, electric vehicles, and more, Shah has taken on the mantle of Chief Story Architect, so to speak, in conveying the captivating concept of the “virtual power plant”. Shah elaborates on how this next evolution of the grid will place homeowners at the heart of vital grid services. Yet, as we explore these innovations, Shah also casts a spotlight on a pressing concern: how do we ensure equitable access to these advancements, particularly for marginalized communities facing steep energy expenses? 

Join us for a riveting discussion, recorded live from the RE+ 2023 Tradeshow floor, that promises to expand horizons, challenge preconceptions, and reveal the latent potential within our homes and communities. Shah challenges us to embark on a journey into a more holistic, equitable, and resilient energy future, where every individual has a role to play, and no company may any longer call itself a “solar” company…we’re in the Virtual Power Plant business now, y’all!

This and many other iconic conversations were captured LIVE at the PowerUp Live Podcast Stage in Las Vegas the week of Sept 11-14, 2023. You can watch them all at www.suncast.live !

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

The next best thing to being at RE+ Vegas, is catching the PowerUp Live Show.  Get the lowdown from Nico for the PowerUp Morning Show, LIVE with Nico Johnson & Lauren Glickman, presented by Meyer Burger, and RE+ Daily Round Up with Nico Johnson & Josh Porter, 

presented by Modern Energy to share their experiences of Day 3 at RE+ Vegas.  

If you want to catch the whole PowerUp Live show, make sure to visit suncast.live to hear from some of the top voices speaking on the state of the industry today.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Mentioned in this episode:

Midroll For Week Of RE+ 2023

The next best thing to being at RE+ Vegas, is catching the PowerUp Live Show.  Get the lowdown from Nico and Lisa Ann Pinkerton for the PowerUp Morning Show, LIVE with Nico Johnson & Lisa Ann, presented by Meyer Burger, and  RE+ Daily Round Up with Nico Johnson & Josh Porter, 

presented by Modern Energy to share their experiences of Day 2 at RE+ Vegas.  

If you want to catch the whole PowerUp Live show, make sure to visit suncast.live to hear from some of the top voices speaking on the state of the industry today.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Mentioned in this episode:

Midroll For Week Of RE+ 2023

The next best thing to being at RE+ Vegas, is catching the PowerUp Live Show.  Get the lowdown from Nico and Lisa Ann Pinkerton for the PowerUp Morning Show, LIVE with Nico Johnson & Lisa Ann, presented by Meyer Burger, and  RE+ Daily Round Up with Nico Johnson & Josh Porter, 

presented by Modern Energy to share their experiences of Day 1 at RE+ Vegas.  

If you want to catch the whole PowerUp Live show, make sure to visit suncast.live to hear from some of the top voices speaking on the state of the industry today.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Mentioned in this episode:

Midroll For Week Of RE+ 2023

“Unclear expectations are a downpayment for future resentment.” 

Maria Kingery is the Founder & Principal of 360Impact and Co-Founder and Chief Impact Officer of Southern Energy Management. With over two decades of experience, Maria has honed her coaching practice to shepherd leaders through the gauntlet of business growth. Previously working within the EOS (Entrepreneurial Operating System) framework, Kingery now offers a “delightfully independent” coaching style that helps business leaders unlock their potential and build a culture that empowers others. Her approach is rooted in practical, actionable advice tailored to each unique business, incorporating frameworks like the 15 Commitments of Conscious Leadership. 

There is wisdom gleaned from her 20+ years of entrepreneurship, and it’s an honor to share some of her business philosophy with you here.

You’ll discover:

• The importance of clear core values in guiding business behavior
• How coaching frameworks can streamline business operations
• The “Drama Triangle” and strategies for building a drama-free workplace
• How to select the right coach to help achieve personal and professional aspirations

Listen in now and discover how core values and coaching can be the catalysts for your business success.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

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LinkedIn - https://www.linkedin.com/in/nickalus

Let’s be honest, the rapidly accelerating demand for clean, renewable energy has outpaced the development and implementation processes in the solar sector. As the queue for interconnection lengthens and the need for efficiency grows, utility-scale solar developers face mounting challenges. From the scarcity of skilled engineers and designers to bottlenecks in site selection and grid optimization, the sector has long been in need of innovation to streamline these complex processes and reduce human errors.

David Trainavicius, founder and CEO of PVcase, and Jake Anderson, Head of Business of Anderson Optimization (recently acquired by PVcase) are at the forefront of this transformation. Specializing in automating the tedious engineering and site selection processes, their combined expertise aims to simplify, and shorten, the solar development cycle. David’s extensive experience as a solar consultant for over 100 companies gives him unique familiarity with the utility-scale sector's challenges. Jake contributes his own acumen in optimizing the early-stage site selection processes for renewable energy projects. Together for the first time on a podcast following the Anderson Optimization acquisition, they discuss the synergy of the combined firms, and how automation can not only mitigate errors but also significantly accelerate the entire solar project development cycle, and ultimately the global deployment of solar projects.

In a world increasingly focused on transitioning to cleaner energy resources, the contributions of David and Jake are helping to pave the way for a more sustainable, robust, and scalable solar industry future. This engaging dialogue explores how they’re transforming the solar development process.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

In this special episode recorded from the tradeshow floor at RE+ Mid Atlantic, we explore a pressing question: Is there a workforce issue in the solar industry? Will it work itself out in the medium term? We've assembled a group of industry experts to share how their companies (and clients) are navigating the workforce challenges facing the renewable energy sector as we scale up.

Catherine McLean of Dylan Green discusses the evolving work arrangements—hybrid, remote, or in-office—and their impact on women during the pandemic. She also addresses the financial challenges of relocating for jobs in major cities. Whit Fulton, CEO of ConnectDER, talks about the hurdles in getting hardware products like their meter socket adapter to market, and highlights the crucial role of state energy offices in standardized training.

Jason Higginson, Head of Marketing for APsystems, covers how supply constraints, like components and metals, are influencing the industry. And finally, Todd Ahern and Adam Jordan of the MegaWatt Group focus on how their business model as an outsourced sales team for installers alleviates certain workforce needs.

This episode offers a comprehensive view into the workforce debate, leveraging the expertise of those who are deeply involved in the solar and renewables industry.

Is there truly a workforce dilemma? 

Let me know your thoughts in the comments over on our Youtube channel, where we’ve posted this episode in its full glory. You can see exactly what we saw from the Philadelphia Convention Center at this Summer’s RE+ Mid-Atlantic.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

What can the solar industry learn from the efficiency and scalability that have characterized the oil and gas industries for the last hundred years? As the world grapples with the urgent need to transition away from fossil fuels, solar power has emerged as a crucial player in this global shift. This change is not without its challenges, however, such as the need for significant capital investment, the intricacies of supply chain logistics, and the mounting pressure of market competition. These issues are even more daunting for manufacturers of solar modules, who not only face the common challenges of running a business but also the specific hurdles of an industry in the throes of transformation.

With a unique perspective shaped by over two decades in the oil and gas sector, Martin Pochtaruk serves as the Founder & President of Heliene, a North American manufacturer specializing in high-efficiency solar photovoltaic modules. He has steered Heliene through the thick and thin, bootstrapping the company for its first 10 years, and evolving strategically to focus on the utility-scale market in the United States. Through a treacherous decade where many solar module manufacturers, relegated to price wars, have gone out of business, Martin has navigated the company through near-death focusing on winning in very specific areas rather than taking on the entire market.  Tactics like achieving a listing as an approved vendor for major solar financiers helped Heliene sidestep the potential pitfall of competing solely on price in an industry with razor-thin margins.

In this compelling discussion, Martin shares his unique perspective on how to survive the “solarcoaster” and build a business that can, indeed, help fulfill their purpose: healing the world one panel at a time. The interview highlights how Heliene navigated complex challenges facing solar module manufacturers, such as securing crucial capital investment to scale manufacturing, fine-tuning supply chain logistics, and navigating hyper-competitive market pressures. Lean in and learn from a pioneer in the industry who is actively facilitating our transition to cleaner energy sources.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

It’s that wonderful time of the year folks!  With just two weeks left before the monumental annual pilgrimage to the RE+ Trade Show (this year in Las Vegas!), we’ve once-again curated a special "Know Before You Go" episode bringing in tips from industry leaders to help you prepare and make the most of this event while not being overwhelmed by what’s sure to be the biggest show yet with over 45,000 attendees!  This essential listen features six industry experts who share their top tips for making the most of the show, whether you're a newcomer or a veteran.

You’ll hear from:

Danielle Danko, Senior Director of Marketing at RE+:

Danielle provides a comprehensive guide to navigating the expansive layout of the RE+ event. She delves into the dual venues and three expo halls, along with the newest entertainment options, including RE+ Tonight and the AREA 15 Bloc Party.

Trish Moratto, Communications Manager of SMA:

Trish focuses on optimizing your schedule to maximize impact. She suggests a balanced approach that includes booking essential meetings without overcommitting, as well as incorporating walking meetings for a more dynamic experience.

Daniel Dus, Founder of Cleantech Industry Resources and CEO of Acme Group:

Daniel advises attendees to prepare for the event as if it's a business marathon. He emphasizes the importance of being ready with business cards and also listening to speakers to understand future trends. Daniel also shares the importance of pre-booking restaurants and talks about the invite-only Solar Fight Night.

Lisa Ann Pinkerton, CEO and Founder of Technica Communications, and host of the Earthlings podcast:

Lisa underscores the importance of being a connector by providing real-time value to clients through introductions. She also discusses the necessity of rapid follow-ups, offering the idea of sorting business cards into two piles for streamlined communication.

John Rohde, CEO of the Americas for RES:

John insists on disciplined planning and encourages attendees to identify ten key objectives they wish to achieve during the show. He also talks about taking a step back from the day-to-day operations to consider larger, impactful goals for your business.

Tor Valenza, CEO of Unthink Solar and Host of Probably True Solar Stories:

Tor aims to enhance your social and digital presence during the show. He introduces the Social Brews and Views event and explains how a good social media strategy, including hashtags and QR codes, can open doors for more meaningful connections.

If you’re coming to Vegas, don’t miss this episode! It's your indispensable guide for achieving RE+ 2023 success!

And DO add our PowerUp Live Podcast Stage to your lineup of Must-Visit locations on the show floor (booth 21020!) - we can’t wait to meet you in person.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

You’d be hard-pressed to find someone in the solar industry who hasn’t heard of, worked for, competed against, or just stood in awe at the company today’s guest built w/his brother.  Borrego Solar is an institution in the solar industry here in the USA alongside such names as REC Solar, SunPower, and SolarCity.  The Hall brothers and their 3rd co-founder have unlocked something special that has created one of the most enduring (and prolific) solar companies of our time. And I finally got the opportunity to dig deep with Mike Hall, the 20+ yr CEO of this industry leader, to get the goods on just what makes this company tick and how they’ve had such staying power and dominance through the years. 

The clean energy industry is experiencing rapid growth and transformation, yet it faces significant challenges that must be overcome to reach its full potential. Two of the most pressing challenges include connecting renewable energy resources to the electric grid and dealing with inefficiencies in the procurement process for large-scale solar and battery projects. The complexity of interconnecting diverse energy sources, along with the lack of real-time data and analytical tools in procurement, creates barriers that hinder the industry's progress.

Mike Hall, CEO and co-founder of Borrego Solar and Anza (which recently spun out of Borrego), has been at the forefront of tackling these challenges for more than 2 decades. With Borrego Solar, he has been instrumental in pioneering the residential, C&I and even community solar markets, especially in developing and financing projects and unlocking the value in virtual net metering projects in California and the Northeast. These innovative efforts have paved the way for connecting more renewable energy resources to the grid, the careers of thousands of #SolarWarriors, and countless prosperous former-employee-led startups along the way. Through Anza, Mike is addressing the procurement inefficiencies by aggregating real-time data from over 90% of the US market and utilizing advanced algorithms to optimize buyers' choices based on lifetime value rather than just upfront costs.

By focusing on these two distinct challenges - Development & Product Delivery, Mike’s leadership and innovation are helping to shape a more resilient and sustainable clean energy landscape. Through Borrego Solar, the connection of renewable energy resources to the grid has become more accessible, opening up new opportunities for growth in the community solar market. Meanwhile, Anza is transforming the way large-scale solar and battery projects are procured, making the process more efficient, transparent, and financially rewarding for buyers. Together, these efforts are not only solving immediate problems but also laying the groundwork for a more robust clean energy future.

Listen in as Mike finally pulls back the veil on 20 years of solar industry entrepreneurship as leader of one of the most iconic and economically impactful companies of our time. His anecdotes of learning from sports, harnessing failure, and riding out the solarcoaster are both entertaining and instructive.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

With many sectors of the global economy experiencing contraction through the last year-plus-long economic downturn, the Energy sector, and in particular, renewable energy, stands out as a beacon of possibility. So, you might be asking yourself, “How can I switch my career toward a more legacy-building and growth-oriented industry like Energy?” Stay-tuned bc today’s episode will help you answer some of those burning questions!

The energy industry is standing at a crucial crossroads, faced with a multitude of challenges that are as much environmental as they are economic. As the world grapples with the alarming consequences of climate change, the rise of China's energy consumption further adds to the urgent call for sustainable solutions. At the heart of this are traditional fossil fuels, which, while pivotal to our past prosperity, are increasingly seen as unsustainable for a resilient future. This setting calls for pioneers who can bridge the gap between our current energy practices and the emerging needs of the future.

John Berger, the visionary founder of Sunnova, is one such pioneer. Recognizing the growing challenges in traditional energy, Berger founded Sunnova with the mission to instigate change by offering renewable energy alternatives and energy-efficiency services for homeowers. For John, the journey wasn't solely about capitalizing on the next lucrative wave of opportunity; it was about leverating impactful technologies – like solar and batteries – that can eventually replace fossil fuels and deliver a more resilient grid and civilization. It's this philosophy of prioritizing change and genuine solution-finding over mere financial success that sets Berger apart from many entrepreneurs. His reflections on past setbacks highlight his belief in embracing failure as a powerful learning tool and emphasize the importance of having a diverse range of experiences to build a holistic perspective.

Listeners will find in this conversation an inspiring blend of visionary thinking and pragmatic leadership, and John himself shares advice for would-be career switchers on what to prioritize in their own search. From the intricacies of operational challenges in the energy sector to the broader philosophies of entrepreneurship, Berger's insights provide a roadmap for leaders and entrepreneurs to navigate their own journeys, especially in this sector ripe for transformation. Whether one is seeking to make a mark in the energy sector or simply understand the underpinnings of successful leadership, this conversation offers a treasure trove of wisdom.

If this episode piques your interest, and you would like to hear about the life story(ies) that got him where he is today, queue up our full Executive Profile with John, episode 543 of SunCast!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

The solar energy industry is facing an increasingly pressing challenge: the scarcity of usable flat land. As the demand for solar energy grows, suitable areas for traditional solar trackers and arrays are becoming limited. The situation is complicated by the costs and environmental impact of grading land to create flat surfaces for installation. This process, often referred to as solar's "dirty little secret," is not only expensive but also poses significant environmental and post-construction issues. The industry is now compelled to find innovative approaches to adapt solar technology to uneven and non-flat terrains.

Yezin Taha, the CEO of Nevados Engineering, is at the forefront of addressing this complex problem. With a background in engineering and a pioneering spirit, he has led Nevados in developing a revolutionary method to install solar panels on uneven terrain. The company's unique approach eliminates the need for grading land, reducing both financial and environmental burdens. By circumventing the traditional requirement for grading, Nevados aims to help the industry save up to 10% of project costs and minimize land disruption. Yezin's visionary leadership emphasizes not only technological innovation but also a strong emphasis on values like transparency, partnership, and leadership.

Beyond the technological advancements, Yezin shared profound insights into team building, company culture, perseverance, and leadership. He stressed the importance of understanding personalities within a team, fostering the right culture, and growing through challenges. The conversation also revealed how hiring experienced leaders and clearly communicating the company's mission can transform growth and scaling efforts. Yezin's story is a testament to entrepreneurial resilience and innovation, painting a picture of a leader committed to not only solving a pressing industry problem but also building a thriving, value-driven organization.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

The renewable energy sector is facing a series of intricate challenges as it endeavors to scale up, enter new markets, foster inclusivity, and secure a domestic supply chain. The urgency to transition from traditional energy sources to renewable alternatives is palpable, yet achieving this shift requires a careful balance of technological innovation, strategic leadership, policy alignment, and an understanding of the global market dynamics. The complexity of these issues demands strong leadership, forward-thinking strategies and a talented, dedicated workforce!

Sandhya Ganapathy sits at the helm of one of the leading companies at the forefront of addressing these multifaceted problems. From 2017 to her CEO appointment in early 2022, she served as Global Head of Investments and M&A, responsible for M&A, investment and capital allocation decisions, and asset rotation for EDPR across its geographies. Sandhya's strategic leadership has been instrumental in expanding renewable energy's reach and impact. She has not only been part of entering new markets but has also actively promoted gender inclusivity in STEM through campaigns like "Rebels for Change." Her insights on securing the domestic supply chain and her commitment to energy independence emphasize her holistic approach to problem-solving. Sandhya's blend of perseverance, collaboration, and vision offers a unique perspective on how the renewable energy sector can navigate its present challenges and future potential.

If this episode piques your interest, and you would like to hear about the life story(ies) that got her where she is today, queue up our full Executive Profile with Sandhya , episode 528 of SunCast!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Cynthia Adams, the dynamic Co-founder of Pearl Certification, embarked on a journey from her early days in green building to pioneering a transformative platform in the residential cleantech sector. Her endeavors have consistently centered on enhancing the visibility and value of sustainable home features, reflecting a deep commitment to both environmental stewardship and innovative market solutions.

For those familiar with the commercial building world's LEED certification, Pearl offers a parallel in the residential domain, seeking to make sustainable home features more visible during the resale process. Adams provides a reflective analysis of the shifting perspectives on sustainability. Not long ago, the additional costs of a sustainable home were a significant point of contention. Today, with the ever-present realities of climate change, many homeowners not only appreciate but actively seek out green features. However, the invisibility of such high-performing attributes in existing homes poses a challenge – a gap that Pearl aims to bridge.

We delve deeper into the mechanisms through which Pearl aids solar installers, from simplifying data collection to ensuring homeowners can demonstrate the tangible value of their green investments. The significance of such systems becomes evident when considering the broader context, with homeowners increasingly valuing sustainability and federal policies, such as the Inflation Reduction Act, poised to make substantial impacts on home improvements.

Rounding out our discussion, Adams speaks to the trajectory of Pearl as it readies itself for expansive growth, bringing to the fore the broader implications for other enterprises in the solar space. This episode provides a nuanced look into the intersections of sustainability, housing, and the future trajectory of the energy industry. For those keen on understanding the changing dynamics of sustainable home resales, our chat with Cynthia Adams promises to be enlightening.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Mohammed Abdalla, the dynamic founder and CEO of Good Faith Energy, navigated a life marked by early adversity. Losing his father at a young age, he cultivated resilience and determination. His journey from a short-lived career in the fossil fuel sector to traveling the world with only two backpacks brought him to an epiphany in Germany — the vast potential of solar energy. In this Tactical Tuesday, we highlight Mohammed’s distinctive business strategies, the challenges of scaling, and the power of an intentional mindset. 

From bootstrapping his way from selling Nest thermostats to pioneering installations of the Tesla Solar Roof, he underlines the importance of staying ahead of the technology curve. I’ve been impressed with his company, Good Faith Energy, and their effective marketing tactics, including the utility of podcasts, Google ads, and YouTube. The emphasis on transparent communication, understanding customer needs, and the pivotal role of leadership during growth phases are highlighted.

Mohammed’s interview stands out not just for its tangible business strategies but for its reflection of a journey grounded in resilience, innovation, and purpose. It weaves a narrative of individual growth synchronized with sustainable business practices, offering listeners a holistic blueprint for entrepreneurial success in a world seeking green alternatives.

If this episode piques your interest, and you would like to hear about the life story(ies) that got him where he is today, queue up our full Executive Profile with Mohammed, episode 557 of SunCast!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

two years before the end of the Cold War to broker a licensing agreement for what would become the best-selling video game of all time: Tetris.

Either of those feats would be remarkable; to accomplish both is a whole other level of entrepreneurial achievement.  While some of you may not be familiar with today’s guest, you’ll definitely be familiar with his work, and you may have even watched a movie about him!

Henk Rogers is known as the father of role-playing games in Japan and for introducing Tetris to the world. Leveraging his software development and licensing expertise, Henk is now tackling what he considers the greatest problem of our time: climate change. And, yes, he was even played by Taron Edgerton in the 2023 Apple TV+ movie ‘Tetris’!

A mid-life health scare helped Henk realize that he needed to trade pixels for a higher purpose. Through founding the Blue Planet Foundation, he is helping to do just that, starting in his home state of Hawaii where he was instrumental in driving their goal of 100% renewable energy by 2045. With his most recent venture, Blue Planet Energy, he is developing advanced battery energy storage systems to enhance safety, reliability, and output for renewable energy.

In this Flashback Friday clip, you’ll discover:

• How Henk Rogers discovered Tetris and revolutionized the gaming industry
• The pivotal moment that redirected his career towards environmental activism and the fight against climate change
• The unwavering determination that has propelled him to the forefront of the renewable energy movement in Hawaii
• The strategies he's employed to transform the Aloha State into a model the rest of the planet can follow

If you’d like to hear more than just this snippet, then I’d encourage you to queue up episode 150 and explore how a gaming legend became a driving force in the fight against climate change.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Welcome Earthlings to Season 3! In this special episode, creator and host Lisa Ann Pinkerton previews what’s new on the podcast, how it’s elevated to Earthlings 2.0, and highlights some of the captivating you’ll hear in the first few episodes. 

Join us as we speak to entrepreneurs, researchers, scientists, and policy advocates to explore a wide range of topics, including innovative climate solutions, groundbreaking emerging technologies, and intriguing glimpses into the future.

Whether you're passionate about sustainable living, fascinated by cutting-edge advancements, or curious about the world we'll inhabit in the coming years, The Earthlings 2.0 Podcast has something for everyone. Prepare for insightful discussions and thought-provoking conversations that will inspire you to take action and make a positive impact on our planet.

This is Part 2 with Kerim Baran, the founder of SolarAcademy.com.  If you missed Episode 618, Part 1 of this discussion, we strongly suggest you queue that one up first! 

Over the last 2 decades, Kerim has become a prominent figure in the solar and tech industries. With an extensive background as a serial entrepreneur, angel investor, coach, and mentor, his journey is marked by observation and innovation, and he’s tucked 2 successful exits under his belt! During his time with Civic Solar, he noted the paradox of falling solar costs while residential solar remained costly and inefficient. His vision of "god parity," where locally produced and consumed solar electricity becomes significantly cheaper, signals a groundbreaking shift in energy paradigms. And his initiative with platforms like Enki Solar and Solar Academy showcases his commitment to addressing inequities in capital and education.

Kerim's insights extend beyond the technical aspects of the solar industry. He delves into the importance of virtues like patience, reflecting a broader perspective on personal and professional growth. His philosophy on investment prioritizes joy and support over mere financial gain, and his interest in projects that meld software with solar points to a future of greater equity in power infrastructure. Additionally, his thoughts on decentralized, social knowledge-sharing and the ethical considerations of information sharing contribute to a holistic understanding of modern business dynamics. We delve into how Kerim has marged these interests into his 3rd startup, SolarAcademy, and what technology improvements mean for distributed knowledge sharing & equity, in solar and beyond.

The interview with Kerim Baran offers valuable lessons for entrepreneurs and leaders. His transparent sharing of experiences, strategies, and philosophies provides a rich resource for those looking to navigate the complexities of starting and growing a business in solar or any other sector. His focus on ethics, empowerment, and collaboration, along with his willingness to be vulnerable about personal habits and challenges, provides a template and model for leaders looking to grow their personal and professional impact. 

If you are interested in finding out more about SolarAcademy.com or contributing your knowledge to the community through this project, please see below how to connect with Kerim, or share the website with others you feel might be interested in learning more about the industry, its stakeholders and the business of solar.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

This is a special 2-part episode with a close friend & advisor to Nico and the SunCast Media team. Kerim Baran is a serial entrepreneur, investor, and strategist who has dedicated his career to fostering positive societal change. He was as co-founder of Civic Solar, one of the early pioneers in providing end-to-end solar installer procurement support via online distribution services (which was subsequently acquired in 2019 by CED Greentech, now Greentech Renewables).  Kerim was also founder of Yonja, one of Europe's first social networks and his first entrepreneurial exit. Kerim now spends his time investing in early-stage companies and founders in various sectors, including energy, education and healthcare, and has recently unveiled his next venture - Solar Academy (which we discuss at length in Part Two of this interview).

Baran's business accomplishments are marked by innovation and adaptability. He grew Yonja to over a billion page views and 7 million users before selling it in 2007. He followed that success by turning his attention to the renewable energy sector, where he and 2 other co-founders built Civic Solar (originally ideated as an eBay-like marketplace) into a preeminent support-driven equipment distribution platform for solar installers in the United States. He was instrumental in the company's growth for the first 5-6 years and subsequently facilitated its exit to CED GreenTech in 2019. Kerim describes Civic’s negative working capital model, generating capital as it grew, a rarity in tech startups. 

Baran's journey from pioneering social networking to empowering solar energy deployment has provided him with profound insights into our potential as a civilization. He reveals how his meditations led him to focus on sectors like education, healthcare, and cleantech, reflecting a commitment to healthy living and societal progress. Today’s conversation unpacks complex viral concepts like “K-factor", fostering organic growth and creating products that can “sell themselves”. He also emphasizes empowering the "long tail," giving individuals power to connect. His philosophies extend to living across cultures without borders and advocating for knowledge sharing, as reflected in the story behind the name of his investment fund, Enki Solar. Additionally, he recommends two key books for investment insights that we believe everyone should have on their shelves.

Enjoy the episode and then queue up Part 2!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

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Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Welcome to a special edition of Tactical Tuesday, featuring practical insights to propel your company and your career. This episode comes straight from our live stage at RE+ in 2022 and we’ve weaved together a rich collection of strategies for audience growth, brand building, and engaging your audience effectively in the dynamic landscape of new media.

The first segment delves into the role of platforms such as LinkedIn and TikTok, emphasizing their potential to bolster brand visibility and engagement, particularly in B2B markets. Our speakers caution against diving into trending platforms without strategic forethought, illuminating the unique opportunities and challenges each platform presents. The segment drives home the importance of understanding the customer journey and aligning social media strategies with the company's brand pillars as we spoke with top execs from Nextracker, Shoals, Sungrow, and EDPR.

In the second segment, the dialogue turns to the strategic value and potential pitfalls of podcasting for businesses. Lauren Glickman and Nico Johnson provide key advice, suggesting that businesses could potentially reap greater benefits from guest appearances on established podcasts, rather than hastily initiating their own. This segment also delivers practical guidance on effective pitching to podcast hosts, a strategy to broaden your reach.

Closing out the episode, Josh Porter and Nico Johnson discuss the art of being a podcast guest. They emphasize the importance of knowing your thought leadership, aligning with podcasters whose audience mirrors your target demographic, and the potential of repurposing podcast content across multiple platforms.

By linking these segments, this episode provides a comprehensive guide for businesses navigating the currents of new media. It highlights strategic platform use for audience growth, the ins and outs of building a brand in new media, and effective strategies for resonating and connecting with your audience.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

How would you define Agrivoltaics? Generally, the practice of combining agriculture and photovoltaics has been gaining momentum, and holds significant potential for multiple benefits that are critical for both the environment and society. In a recent interview, Dan French, the Executive Producer of the Solar Farm Summit, discussed his work in agrivoltaics, a practice that merges solar energy production with agricultural activities on the same land. French, known for transforming brownfields into 'bright fields' and for spearheading the agricultural tax movement, outlined the benefits of agrivoltaics. These include increased crop yields, improved soil health, and providing a habitat for pollinators.

He pointed to several obstacles that impede wider adoption of agrivoltaics, such as high initial costs, lack of knowledge, and policy challenges. French underscored the importance of community engagement in gaining approval for solar projects and averred that agrivoltaics could help to address local concerns.

Drawing from his experience at BP, French shared insights on real estate and brownfield development, emphasizing the relevance of engaging stakeholders and defining clear end goals. He suggested that this 'Brownfield playbook' could be applied to solar development.

French expressed optimism for the potential of agrivoltaics in revitalizing rural jobs and small farms, and sees it as a key component of a broader agricultural and land use renaissance in sync with the clean energy transition. He also emphasized the significance of agrivoltaics in mitigating climate effects such as flash droughts and dust bowls. Furthermore, French referred to a study by University of Arizona Professor Greg Barron-Gafford that highlighted the potential for increased agricultural yields with reduced water usage under solar panels.

Join us in Richmond August 31st for the Summer Shindig Dan and Nico discuss in the episode.

https://www.eventbrite.com/e/virginia-solar-summit-summer-shindig-tickets-680277988777

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

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Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Meghan Gainer, VP of Marketing at DSD Renewables, delves into the multifaceted role of marketing, highlighting its dual function to cater to both the sales team and external customers, and shares her strategy for balancing these obligations.

Gainer emphasizes the importance of a customer-first approach and building a brand from the ground up. She also shares her experience with renowned corporations like Comcast, SunEdison, and Tesla, providing listeners with a roadmap on how curiosity and embracing challenges can bolster personal and professional growth.

Listeners will gain insight into Gainer's hiring considerations, learning that she highly values quick adaptability and the ability to articulate one's career trajectory. Moreover, Gainer discloses her effective strategy for managing brand perceptions both within and outside DSD Renewables. Her unique approach to managing marketing agencies as integrated parts of her team, rather than as separate entities, also provides valuable lessons for budding and established marketers alike. She has gleaned priceless experience from years working in the trenches at major Corporate brands, most recently at GE, before lending her credentials and savvy to building the DSD Renewables brand.

This episode serves as a comprehensive guide, encompassing various aspects of marketing, with tips, strategies, and personal experiences shared by one of the industry's leading professionals to help you in your career journey. And if you missed Meghan’s full Executive Profile on the podcast, well, you can go back and listen to it here.

https://mysuncast.com/suncast-episodes/338

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

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LinkedIn - https://www.linkedin.com/in/nickalus

The built environment accounts for 40% of global emissions.. Decarbonizing this significant contributor to greenhouse gasses entails a strategic blend of clean energy adoption, electrifying heating and cooling systems, and enhancing buildings' grid interactivity. It is within this complex, but critical, challenge that McGee Young, founder of WattCarbon, has found his mission.

Harnessing his vast entrepreneurial experience from his time with startups MeterHero and H2OScore, and as a former CTO at Recurve, Young has developed WattCarbon. This “Demand-driven Decarbonization Platform” empowers organizations with net-zero commitments to more efficiently access 24/7 carbon-free energy and procure substantial carbon offsets.

WattCarbon serves as a marketplace for suppliers delivering carbon-free energy, thereby stimulating the implementation of clean energy resources. Young's belief in open source principles is woven into the platform's technology, fostering problem-solving, innovation, and transparency - all crucial for driving impactful decarbonization efforts. And his entrepreneurial experience and foresight have culminated in the development of this timely platform, one which he admittedly already tried, and failed, to launch a decade too early! 

Challenging assumptions about the public's understanding of clean energy and decarbonization has been a critical learning for Young. It has emphasized the need for making these concepts accessible and comprehensible, thus encouraging wider participation.

Fueled by a deep-rooted commitment to environmentalism passed down from his mother, Young inspires his team to take pride in their contributions, creating an environment that values all stakeholders. This dedication, alongside his capacity to translate complex academic knowledge into tangible real-world applications, is what makes WattCarbon a pioneering force in the fight against climate change.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

In this Tactical Tuesday episode, we delve into the mindset of entrepreneur and solar project developer, Nobel Chang of Palladium Energy. Chang shares insights from his accomplished solar journey stretching all the way to Mexico and beyond. Having transitioned from real estate to renewables, Chang imparts wisdom on when to halt a failing project, and how to secure team buy-in.

Explore the concept of "failing forward" as a tool to learn from mistakes, and grasp the nuances of flexibility, not only for individual growth but also for leading a team through strategic shifts. Listen to Chang's perspective on viewing projects as a people business, and his tips on forging the right connections in global markets like Mexico, Chile, Argentina, and Japan.

Chang takes us through the three pillars of solar development, an integral part of his business model. Furthermore, he shares the spark that propelled him to start his entrepreneurial journey in the clean energy sector. Listen to his riveting account of how he overcame challenges, and his strategies for breaking through barriers when it feels like you've hit a wall. This episode promises a wealth of practical advice for those looking to grow and excel in the dynamic clean energy industry.

If you missed Nobel’s full Executive Profile, you can scroll back and listen to it in episode #530 published Oct 13, 2022

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Dan Leary is one of the OG’s of the solar industry, and is the founder of multiple successful companies that you’ve probably heard of if you’re in the industry, including Nexamp, PanelClaw, and now Denowatts. Denowatts aims to revolutionize solar performance management, an area that has seen little innovation in the past decade. Using advanced benchmarking technology, Digital Twin processing, AI, and IoT interoperability, the company delivers predictive data for the solar industry through their IoT product, the Deno sensor. By providing solutions that capture irradiance and measure sunlight, Denowatts supports solar asset managers with valuable business intelligence.

In the interview, Dan shares invaluable insights into harnessing each team member's unique superpower, the necessity of shared values in successful teams, and the power of predictive foresight in entrepreneurial leadership. Themes of service, sustainability, and the importance of data in decision-making punctuate the conversation. This exploration of Dan's career is both an educational resource for those in the energy sector and an inspiring tale for all entrepreneurs.

From growing up on a farm in Boston and deploying to Kuwait as an Army officer, to becoming a leading figure in the clean energy industry, Dan humbly reveals key insights from his experiences. By persistently questioning and digging deeper to identify root causes, always seeking third-party validation for technology, and cultivating a strong team culture, Dan’s companies have always managed to become segment & industry leaders. Leary believes in embracing change, encouraging leaders to find and utilize their unique "superpower", and seeing capital as a tool, rather than a customer or client.

His vision for the future is one where data and business intelligence drive the solar industry. This is a deep dive with someone that I truly respect as an entrepreneur, as a thoughtful human being who wants to give back to our community, and who really believes that the work we do is bettering our planet and saving human lives.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

With a track record of over 20 years in real estate, Jerry Coleman utilized his knack for growing companies at a national scale to transition into the solar industry. Elevation Solar stands as a testament to his ability, solving a key environmental and consumer issue by providing innovative energy solutions that also enhance property values.

In today’s conversation, you will benefit from Jerry's vast wealth of knowledge, offering valuable lessons for founders, CEOs, and managers aspiring to replicate his serial success. Key themes include the delicate art of building robust teams for various stages of company growth, harnessing the power of data and automation to scale ventures, and strategically preparing for the inevitable challenges which arise in entrepreneurship. Additionally, Jerry offers his unique perspective on the future of the solar industry, highlighting the need for continuous adaptation in a fast-evolving field. Amidst these insightful business lessons, Jerry acknowledges the importance of work-life balance, providing a comprehensive view of what it takes to thrive in business and life. 

If you missed Jerry’s full Executive Profile, you can scroll back and listen to it in episode #548 published Dec 8, 2022

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

What does it take to build a 100-year business? How does one expand beyond integration of off-the-shelf products to branding power plants as a unique identifiable product? What does it take to secure an entire City’s rooftops…like Atlanta? 

Michael Chanin, the CEO and founder of Cherry Street Energy, is bringing this ambitious vision to fruition. Chanin's team is embracing the power of renewables for transforming our infrastructure, and my meeting with him left me inspired. Chanin is not your typical investment-banker-turned-renewable-energy-entrepreneur.  How this Macon, GA native found his way to banking is in itself an unlikely turn in his career. So, when he decided to leave Wall Street for Main Street, it was in many ways a return to his roots as a social anthropologist and activist at heart.

Chanin found his calling in the clean energy sector through his banking work with early financial pioneers like Vivint who were leveraging public markets to bring solar to neighborhoods around the country.  But, he saw a gap (Opportunity) beyond the residential solar revolution in how these products (power plants) could benefit municipalities, universities, and communities writ large.  What he built as a delivery mechanism, Cherry Street Energy, has quickly become Georgia’s foremost non-utility provider of renewable power!  And, with over 1000 projects in the queue, Michael and the Cherry Street team are just getting started.

In this episode, discover:

• Cherry Street Energy’s unique approach to finance and deploy distributed energy resources.
• Culture, collaboration, kindness, and a long-term vision as essential ingredients to success.
• How Warren Buffett changed Michael’s career prospects
• Their Shine On program for workforce development “from blue collar to new collar”
• The operational fabric supporting Cherry Street Energy's progress.

Hit play to learn how Cherry Street Energy is paving the way for a sustainable, low-carbon future.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

UtilityAPI is transforming the energy industry by making utility customer bill and interval data accessible & useful. In today’s conversation, Devin explains the complexities of developing a platform that ensures safe and secure data sharing among various energy stakeholders, as well as what it was like becoming the CEO of a revenue-positive climate tech startup and taking it through its next round of funding. This episode was first aired on our climate tech investment podcast, Climate Avengers, and Nico considered it so good that he is foregoing doing a typical “SunCast-style” interview with Devin and instead just cross-sharing the episode here (so, in fairness, if you’re a Climate Avengers subscriber, you may have already heard this one). 

Devin and Nico discuss many elements of his coming of age as a climate tech executive, not the least of which is the experience of leading a funding round, particularly as a person of color, during this recent economic downturn.  His perspectives are insightful, emphasizing how he specifically defines 'impact' and the importance of selecting the right investors for scaling any business. Devin is transparent about his personal experiences, shedding light on the unique challenges and victories he's navigated. Among the many gems shared, one especially bright moment is how he helped unlock additional equity earmarked specifically for diverse new talent, with a vision to help them participate in the wealth creation that tech startups can often create for early shareholders.  He also discusses his top picks for climate tech investments right now, giving us all a few more climate tech leaders and companies to add to our Twitter feeds!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

This is our highly anticipated quarterly podcasters' roundtable, where the cleantech sector's top podcasters converge to share their expertise and unravel the complexities of the clean energy landscape. Listen as they opine on the view from their respective podcast booths on what’s happening in Cleantech & Clean Energy in 2023! We’re joined this round by David Roberts of "Volts," Dana Perkins of "Bloomberg Switched ON," Amy Simpkins of "Power Flow,"  Bill Nussey of "Freeing Energy," Josh Porter of "Solar Coaster”, and our regular hosts, Nico Johnson of “SunCast” and Mike Casey of “Scaling Clean”. 

The panel addresses the significant trends observed through our collective podcasting endeavors, with keen observations on the barriers hindering the clean energy transition and diving into the industry's most challenging moments. How do these industry insiders rate the performance of the private sector in deploying sustainable solutions within the framework of the IRA? What has been learned this year with regards to media and content creation? 

Uncover valuable lessons and insights that CEOs and marketing teams can leverage to enhance their own strategies. And listen in as each reveals underrated and “to-watch” players within the cleantech sector.  

It was a treat to welcome 3 new participants to the stage, and fans of David “Dr. Vox” Roberts will not be disappointed. It was also our first time having a Bloomberg contributor on the Roundtable. Hope you enjoy the expanded guest list, and let us know what you think we missed!

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Utility regulators quietly drive the clean energy revolution — yet many energy industry participants know little about them. SunCast Host Nico Johnson pulls back the curtain today in an engaging conversation with Carrie Zalewski, former chair of the Illinois Commerce Commission (ICC).

Carrie leverages her experience as a regulator and energy attorney, plus her background in engineering, to bring a unique perspective to a discussion on the complex world of energy regulation. From influencing how public utilities spend money, to supporting clean energy initiatives and designing beneficial electrification plans that address storage and transmission, Public Utility Commissions (PUCs) tackle a wide range of critical issues affecting your every day life.

Four years ago, Carrie joined the ICC from the Illinois Pollution Control Board, where she adjudicated complex environmental cases under the Illinois Environmental Protection Act, shaped critical rulemaking and worked to properly balance the interests of Illinois businesses and residents while protecting the state's land, air, and water.

In 2021, the National Association of Regulatory Utility Commissioners (NARUC) named Carrie as head of a new resource group for Commission Chairs from all 50 states and regions to discuss relevant and timely topics. She's also participated in several influential organizations, such as the Organization of Midcontinent Independent System Operator (MISO) States and the Climate Registry's Council of Jurisdictions.

Carrie left the ICC on June 16, seven months before her five-year term expired, for personal and professional reasons. Her fingerprints and impact will be felt for much longer than her tenure might suggest. Today’s conversation is wide-ranging and highlights exactly why it’s so important for industry to understand and learn to work with the Commissioners responsible for regulating energy and other resources across the Nation. Carrie was generous with her time and extensive knowledge in helping guide us through the complex undertaking that commissioners engage as public servants.

If you're interested in supporting renewables, gaining better insight into the outsize role of utility regulators or understanding how PUC decisions impact businesses and communities, this episode is a must-listen. Join Nico as he uncovers the intricacies of energy regulation and the significant role regulators have in shaping our clean energy future. You'll learn how engaging with state regulators can help you make a difference in the clean energy community and why, as a business or individual, it makes a lot of sense to do so.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

It’s easy to leave the job of module quality, reliability and even bankability up to “the big companies” or the distribution partners, or Bloomberg or a myriad of other players in the industry whose job it is to help parse what suppliers get blessed with acceptance to Approved Vendor Lists. But what if you really did want to know which solar module suppliers can actually back up their bankability report with true field-tested reliability data? It’s not something that is a luxury for just the Utility-scale developers & EPCs any longer.  As we cross the chasm to the early majority, we increasingly need to ensure that the product being sold to homeowners and business owners alike is going to actually perform as the spec sheet suggests it will.  Enter PVEL and their nearly decade-long study of PV Module industry reliability.

PVEL is a pioneer in the solar industry, helping buyers, investors, research institutions, and manufacturers to not only select the best photovoltaic (PV) products but also understand the impact of that selection on projects (and customers’) results. One of their key contributions is their annual PV Module Reliability Scorecard, a comprehensive report that holds manufacturers to high standards and assists in identifying the best performing materials and products in the market.

And the person at the helm of that report is Tristan Erion-Lorico, the VP of Sales and Marketing for PV Evolution Labs (PVEL).  We had Tristan on the show way back in 2018, and he’s long been an example I point to of someone who can rise up the ranks in a technical role without an engineering degree!  PVEL benefits from Tristan’s 15 years of experience in the solar and electrical industry, where he collaborates with a wide array of PV module stakeholders to ensure that PV product testing and qualification is done with the highest level of integrity and transparency.

Tune in to better understand PVEL's rigorous testing process for PV technology, their unique PV Module Scorecard, and the implications it has for both raising the bar for manufacturers and providing you, the installer, with better selection criteria. You'll gain an understanding of emerging technology trends as well, including the ascension of N-type “Topcon” cells, as well as the various ways solar modules do fail (ie, what to look out for!). Tristan also highlights the rise of India in the solar manufacturing sector and forecasts upcoming trends for the industry. This episode is brimming with insights for anyone involved in the buying solar panels.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Jordan Frugé, president of Fastrac Energy Services, challenges the common misconception that solar installations are "a bunch of people running around on rooftops." He dives into the solar industry's intricate details and behind-the-scenes operations, emphasizing the significance of meticulous planning, efficient execution, and customer-centric growth while predicting the market's future.

Jordan founded Fastrac, a Gulf Coast Regional solar sales, project management, and installation company, in 2019. With a wealth of experience in the residential solar market and a deep-rooted understanding of the industry's value chain, he has spearheaded Fastrac's emphasis on execution and fulfillment. Before Fastrac, he was CMO and co-founder of Sunnova Energy along with 2 other pioneering solar industry businesses that he and John Berger founded. So, why did he leave the pinnacle of solar success to get down in the dirt again building a fourth startup? 

In today's podcast, SunCast Host Nico Johnson leads Jordan in a conversation about the solar industry's inner workings and the crucial factors contributing to customer satisfaction, including top software solutions to optimize operations. He shares his vision for regional and super-regional installers, delves into empowering employees, and clarifies common misconceptions about battery storage. Jordan's insights contribute to a more realistic and informed perspective, highlighting the meticulous work that goes into solar installations beyond the surface level. 

Nico and Jordan will help listeners navigate the solar market effectively while fostering a greater understanding of the sustainable energy landscape.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Are N-Type residential solar modules on your radar yet? 

Paul Heidesch, Director of Sales and head of distribution for Trina Solar in North America, unravels key trends and technologies that are currently shaping the residential solar sector. We delve into the rise of smaller, lighter, yet high-output modules, the increasing focus on value-added benefits over mere hardware, and how understanding these trends will be vital in a growingly competitive market. The conversation offers valuable insights into how N-Type TopCon technology and total solutions will become significant drivers in the sector.

We’ll dive into:

• Exploring how N-type TopCon technology is revolutionizing residential solar by optimizing weight, size, and power output.
• Understanding the benefits of 210mm N-type TopCon modules, with a focus on safety requirements and the potential for business and homeowner savings.
• Learning from Paul's expert advice on how installers can transition to N-type modules, decipher facts from fiction, and establish selection criteria considering factors such as availability, pricing, and future-proofing.
• Discussing the often overlooked yet crucial aspects like warranties, a company's bankability, and the availability of local support.
• Gaining insights into the homeowner perspective, including their preferences and the ways installers can provide reassurance through comprehensive warranties and aesthetic considerations like all-black modules.

Paul offers a treasure trove of insights into the emerging N-Type TopCon technology and its transformative impact on the residential solar market. The in-depth analysis of current trends, technological advancements, and industry best practices presented in this discussion provides a valuable roadmap for anyone involved in or considering residential solar.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

You'll find more resources and learn about SunCast's guest(s), recommendations, book links, and more than 850 other founder stories and startup advice at www.mysuncast.com.

You can learn more about partnering with SunCast here: https://mysuncast.com/sponsors

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Subscribe to Valence, our weekly Linkedin Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

Join host Nico Johnson on the SunCast podcast as guest Andy McCarthy shares an incredible story of determination and resilience that led to the creation of one of Australia's largest solar companies.

Andy relied on his ADHD-driven ability to hyperfocus and his natural curiosity to navigate the renewable energy industry. He founded Gippsland Solar in 2010, which was acquired by RACV Solar in 2019.

Despite his lack of knowledge about solar technology, he humbly sought guidance from experts, learning and growing every step of the way. In this episode, Andy shares his entrepreneurial journey with Nico, recounting the challenges and triumphs he experienced while building Gippsland with his wife, Kelly.

Beyond business success, Gippsland Solar has earned the acceptance and support of the community despite its location in Australia's coal country. Collaborating with government entities and local councils, Andy and his team showcased renewable energy as a path forward, emphasizing ecological stewardship and diversity as catalysts for innovation.

The Gippsland Solar Community Fund has invested over $1 million in sponsorships and donations, benefiting various community initiatives such as food banks, wildlife shelters, and drought relief efforts.

Andy delves into the personal toll of running a rapidly growing business and the importance of developing a sustainable and resilient business model. And he shares insights on the significance of people in mergers and acquisitions, highlighting their role in ensuring the success of such endeavors.

With his unique blend of humor and humility, Andy emphasizes the power of storytelling and community engagement in gaining support for renewable energy. He also touches upon his ADHD diagnosis, viewing it as a superpower that enhances his ability to leverage his unique traits and capabilities.

Join Nico and Andy on this inspiring podcast episode on the transformative power of passion, perseverance, and a commitment to sustainability. Discover how Andy's story can motivate and empower young individuals facing challenges as they strive for a brighter future. Learn valuable lessons on humility, seeking guidance, and continuously learning from others along the entrepreneurial journey.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

With over 35 years of experience in high tech, manufacturing, and power electronics, Darryl Parker, the Vice President of Sales and Marketing at Clean Energy Associates (CEA), is a seasoned professional in the clean energy industry. Based in San Francisco, CA, he leads the sales and marketing efforts at CEA, where his team helps clients navigate challenging supply and quality-assurance engagements in solar and energy storage.

During the episode, Darryl discusses his vast expertise, starting from his early days at Sun Microsystems and his involvement with Satcon powers, which experienced rapid expansion. He has played a crucial role in helping numerous hardware startup companies surpass the milestone of $100 million in revenue. The conversation delves into Darryl's perspective on the evolving clean energy economy and how cultivating deep customer relationships is the key to an enduring enterprise.

Darryl Parker emphasizes a customer-centered approach to sales and marketing that is honed from many years in the trenches.

Please take a moment to Tell Darryl Thank you on Linkedin for dropping these nuggets of wisdom for us!

https://www.linkedin.com/in/globaleadership/

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Is it possible to keep an electricity grid fueled by renewable energy stable every minute of every day, given the variability of wind and sunlight? Eric Williams, a clean energy advocate and board member of one of the nation's largest publicly owned electric utilities, thinks it is.

In a conversation with Nico Johnson, Eric explains his role as one of eight elected directors overseeing the Omaha Public Power District (OPPD), which serves 855,000 people in Omaha and 13 surrounding counties in southeast Nebraska. 

He clarifies how and why public power benefits the energy transition and shares what we can learn from the nation's only 100% public power state. Noting that "intermittent does not mean unreliable," he explains the importance of electing clean energy allies to the governing boards that create the electricity grids of today and tomorrow. 

Eric has worked to advance clean energy since 2009 as a community organizer, coordinator for a city-operated project and founder of a biofuels cooperative before being elected to the OPPD in 2018. Join us to learn practical insights about advancing clean energy in your community and strategies to ensure your elected officials adopt the right policies to increase clean, reliable, affordable electricity for all.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Houston, often touted as the Energy Capital of the world, is rapidly transforming into the clean energy capital of the United States, spearheading the renewable revolution. In this special Tactical Tuesday, Nico engages in insightful conversations with industry leaders who shed light on the city's transformative initiatives. 

Jeff Tolnar, President & interim CEO of Shoals Technologies Group, shares his unique perspective on the energy transition, gained from attending the oil and gas-centric conference, CERAWeek, as well as his past experience from previous industries such as telecom and the similarities he sees within Renewables today. They highlight the increasing representation of renewables and the importance of ecosystem thinking in optimizing efficiency across the energy value chain.  

In the second segment, Nico speaks with Jane Stricker, Senior Vice President, Energy Transition at Greater Houston Partnership & Executive Director, Houston Energy Transition Initiative (HETI), as they unveil the collaborative efforts driving Houston's clean energy transformation. She shares insights into the thriving clean tech startup scene and the city's impressive growth in attracting manufacturing, resources and talent. 

This Tactical Tuesday explores Houston's rise as the capital of the clean energy transition, showcasing its importance in hosting CERAWeek by S&P Global and the transformative work of HETI. Tune in to discover how Houston is leading the way in the clean energy revolution, why it should be pinned on your map, and how it serves as a blueprint for how other cities can follow suit.

To our podcast listeners, I HIGHLY encourage you to watch this episode on YouTube, so that you can walk the CERAWeek show floors with me and see the energy brewing at the conference.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Every growth story has roots in finding scalable and duplicatable processes. From a Big Mac to the Macintosh, the capacity to create products people want and galvanize a team around delivering them is what sets true market leaders apart from their peers.  However, in the more than 700 interviews we’ve done at SunCast, we know that the path to the top is not linear nor is it free from failure. So, when I see someone succeeding for multiple years in a leadership position, I want to know what made it work.  Such is the case with CPS Americas.  

Are you curious what frameworks & models contributed to their becoming the #1 Three-Phase String Inverter Supplier in the US?

What visionary leaders’ stories or tried-and-true methods did their leadership ‘borrow’ for application to the power electronics industry?

Bryan Wagner, GM and President of Chint Power Systems Americas (CPS), shares the strategies and insights that helped CPS reclaim their top position in the US Market. Through efficient management, teamwork, their “Lightspeed '' system and “triangle offense”, Bryan divulges for the first time the leadership and operational tactics that have cemented their market dominance and fostered an enviable team culture.

Here’s what you’ll discover:

• How CPS navigated quality challenges to reclaim market leadership
• The importance of developing a customer-centric culture and welcoming feedback
• Why slow is smooth, and smooth is fast in an evolving market
• Insights into the future of string inverters and energy storage solutions
• The value of an approachable leadership style and empowering your team

Listen in to hear Bryan Wagner's expert advice on driving growth and innovation in the solar industry.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

You'll find more resources and learn about SunCast's guest(s), recommendations, book links, and more than 850 other founder stories and startup advice at www.mysuncast.com.

You can learn more about partnering with SunCast here: https://mysuncast.com/sponsors

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Subscribe to Valence, our weekly Linkedin Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

Nico Johnson, the visionary entrepreneur behind SunCast Media, discusses the insights & lessons learned through achieving the milestone of 600 episodes. Guest host, Sean Tanabe, pulls threads that he feels longtime listeners and newbies to SunCast alike would seek to know about Nico, his Mission, and what 600 episodes may have revealed.  Many themes emerge as the conversation unfolds, ranging from dedication, consistency, and mentorship to the challenges of growth, accessibility, and the Power of saying “No”.

Nico, founder and host of the SunCast podcast, shares his perspective on podcasting as a medium for knowledge sharing, emphasizing consistency as a vital factor in producing engaging content. Nico disclosed that he worked on at least half the published episodes in the hours after midnight, underscoring his unwavering commitment to a passion project that eventually became his main focus.

Success has not always been guaranteed for SunCast, but with more than 750,000 listens over the past 7+ years, Nico and his guests have clearly found a faithful and attentive audience. Join us to hear how Nico first envisioned this quintessential resource for his tribe of “Solar Warriors”, how he navigated the inevitable challenges, and what you can learn from his experience.

Nico wishes to express a heartfelt thank you to all those who have continued to follow and share along the way as SunCast grows. The show truly is nothing without listeners like you.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Live from Midwest Solar Expo ‘23, listen in as I speak with two established industry experts about how we can work more effectively with corporate investors, policymakers, and utilities to grow solar and storage. 

Dr. Priscilla Lu serves as Managing Director at Deutsche Bank DWS Asset Management Sustainable Investments Group where she helps the world's largest corporations lower their carbon footprint and understand and manage their ESG metrics. 

Zaid Ashai has been CEO of Nexamp, one of the country's largest solar and storage developers, for a decade. In that time, he has overseen the development of the largest portfolio of owner-operated community solar projects in the Nation and has helped develop most of the thriving markets.  His perspectives on what is needed to continue to grow this critical 4th vertical of solar is insightful for those who wish to bolster their portfolio with this highly valuable asset.

In our interview, Priscilla talks about how industry leaders and advocates can make it easier for corporates to invest in US solar and storage. We can push our government to take a more proactive role in helping developers, bankers, and leasing companies report the valid and verifiable data needed to determine the investment viability of large-scale renewables projects. And she brings perspective from Europe and Asia that can inform how we consider our operations and client engagements here in the USA.

Zaid describes how we can build “a groundswell of support for solar” by altering public and government perceptions of this critical infrastructure via stronger civic engagement about how we are delivering long-term value. He also explains what companies can do to reshape the narratives with utilities and local government. Zaid’s view is one I share, that we are not doing enough as an industry at all levels to engage with our local officials and stakeholders to counter the lobby being presented against renewable energy by the incumbents from fossil fuels. We can and must do more. Zaid and I discuss how, and where, to put your time, money and effort.

Listen to my entire interview with Priscilla and Zaid to learn more about what we can do to effectively clear the way for renewables investment and deployment.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus

Welcome to today's podcast, where SunCast Host Nico Johnson interviews entrepreneur and clean energy advocate Katherine Hamilton. 

As chair and co-founder of 38 North Solutions, a public affairs firm specializing in clean energy and innovation, Katherine has a wealth of knowledge and expertise. Her influential voice has earned her a trusted position within the industry, solidified by more than eight years as co-host of the highly acclaimed "Energy Gang" podcast.

Katherine actively contributes to various industry journals and organizations and mentors aspiring energy leaders to foster talent and drive positive change. She holds a position on the esteemed #Solar100 board by kWh Analytics and earned a Cleanie Award as Entrepreneur of the Year.

Join us on this episode as Katherine discusses how she works to shape the clean energy landscape, leveraging her extensive experience, international policy expertise, and unwavering dedication to a greener future.

Are there other technologies you’ve scouted on the frontlines of the Clean Energy Revolution that you think we should be covering here on SunCast?

Hit us up - team@suncast.me with your feedback & recommendations.

If you want to connect with today's guest, you’ll find links to their contact info in the show notes on the blog at https://suncast.media/episodes/.

Our Platinum Presenting Sponsor for SunCast is CPS America!

SunCast is also sponsored by Nextpower!

You can learn more about all the sponsors who help make this show free for you at www.suncast.media/sponsors.

Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 875 other founder stories and startup advice at www.suncast.media.

Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/

You can connect with me, Nico Johnson, on:

Twitter - https://www.twitter.com/nicomeo

LinkedIn - https://www.linkedin.com/in/nickalus