Your calendar might be the very thing holding your business back. A well-structured workflow doesn't just protect your creative energy; it's essential for effective delegation and sustainable leadership as a CEO. In this episode, Emma breaks down exactly how she structures her work calendar to support growth, focus, and long-term scalability without burning out. Drawing on over 10 years in business, she shares how her schedule evolved from chaotic, meeting-heavy days into an intentional weekly rhythm designed for leadership. Emma walks through how she divides her week – internal company days, client-facing meeting blocks, flexible strategy and travel days, and no-meeting Fridays – explaining not just how it works, but why it works. She also explores the importance of delegation, focus time, and adapting your calendar to different seasons of business. Whether you're resetting your schedule at the start of the year or feeling overwhelmed by constant meetings, this episode offers practical insight (and permission) to design a calendar that truly supports you, your team, and your growth.

Listen in as Emma explains:

• How to structure a weekly CEO calendar that supports scalable growth

• Why reducing meetings is essential for founder focus and leadership

• How to design a calendar that evolves with your business seasons

And much, much more!

Connect with Ninety Five Media:

Check out our website: ninetyfivemedia.co 

Follow us on Instagram: instagram.com/ninety.five.media  

Grow your brand's social media presence with us: 

Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry   

Scaling your business doesn't always mean doing more. It often means going deeper with the audience you already have. While growing your email list matters, true revenue and long-term growth come from converting the subscribers already paying attention. In this episode, Emma challenges the obsession with top-of-funnel growth and reframes how to think about email marketing as a powerful driver of connection, conversion, and retention. You'll learn how social media and email work together to move people closer to a purchase, why a large but disengaged email list won't move the needle, and how an over-focus on new subscribers can quietly leave thousands in revenue on the table. Discover why warm audiences convert faster, how email outperforms social reach when it comes to action, and what it really takes to build loyalty through your inbox. From welcome sequences to weekly value emails and reactivation campaigns, you'll walk away with actionable ways to actually nurture your list so subscribers are consistently moving closer to buying. 

Listen in as Emma explains:

• Why growing an email list matters less than nurturing and activating it

• The three essential types of "nurture" emails 

• How strong email marketing increases retention and repeat customers

And so much more!

Connect with Ninety Five Media:

Check out our website: ninetyfivemedia.co

Follow us on Instagram: instagram.com/ninety.five.media

Grow your brand's social media presence with us: 

Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry 

If your marketing feels "off" but you can't pinpoint why, this episode may just be what you've been looking for.As we step into 2026, it's time to eliminate the hidden performance drains that could be quietly holding your business back. Listen in to hear a breakdown of the four most common (yet rarely acknowledged) factors that stall momentum, weaken content quality, and leave founders feeling stuck or uninspired. From creative fatigue that dulls your messaging to decision bottlenecks that slow your entire team, these drains often operate beneath the surface until results suddenly dip. Emma dives into emotional resistance – the fear-based hesitation that keeps you playing small – and the operational misalignment that makes consistency feel impossible, even with the best strategy. With these practical solutions, mindset shifts, and founder-tested frameworks, you'll walk away knowing exactly which drain is impacting you most and how to fix it over the next 30, 60, and 90 days. This episode is a must-listen for any founder or creator ready to step into the new year with a marketing system that actually supports growth.

Listen in as Emma explains:

• How creative fatigue shows up and why your audience feels it first

• What emotional resistance looks like and how to rebuild bold messaging

• The operational gaps that sabotage consistency (and how to realign fast)

And much, much more!

Connect with Ninety Five Media:

Check out our website: ninetyfivemedia.co 

Follow us on Instagram: instagram.com/ninety.five.media  

Grow your brand's social media presence with us: 

Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry   

How do you plan a goal-oriented team retreat that's also fun and memorable? This January, the Ninety Five Media team gathered for their second annual retreat, and in this episode, Emma is sharing her insights from planning and hosting it. From her favorite moments to the biggest lessons she learned, Emma explains how she crafted a meaningful in-person experience for her fully remote team. You'll hear how intentional strategies fostered deeper connection, collaboration, and alignment, and what she might do differently next time. Whether you're leading your own team or simply looking for fresh ideas to bring people together, tune in for advice on designing impactful events in today's remote-work world.

Listen in as Emma explains:

• How intentional planning created a space for creativity and growth

• The powerful role reflection plays in celebrating wins and mapping out future goals

• Lessons learned and best practices for your next in-person event

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia 

Feeling stuck in a cycle of haphazard marketing? You're not alone. In this episode, Emma reveals why "winging it" online just won't cut it anymore. Marketing has the potential to be your business's top growth driver—when done with intention and strategy. Emma breaks down how shifting from reactive to proactive marketing creates meaningful content, builds audience trust, and drives results that matter so you can say goodbye to last-minute posting and hello to marketing that actually works. Tune in to learn why thoughtful marketing is not only more effective but also less stressful for you.

Listen in as Emma explains: 

• Why posting for the sake of posting wastes your audience's time—and yours

• How a well-thought-out strategy builds trust with your audience

• The reason why engaging content strengthens your relationship with the algorithm

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

January 2025 was a whirlwind for social media marketers. The sudden TikTok blackout and its equally sudden return left everyone scrambling for answers. Now, as we move into February, Emma is unpacking the implications of TikTok's 75-day extension, how brands should move forward considering this uncertainty, and what other social platforms are doing to capitalize on the chaos. In this episode, Emma explains how Instagram is doubling down on video with its new "Edits" app and a push for longer Reels, while X (formerly Twitter) has introduced a dedicated video tab, further signaling the dominance of video content. Stay ahead of the game with Emma's breakdown of these critical updates and learn how to keep your content strategy agile in a rapidly evolving media landscape.

Listen in as Emma explains:

• What TikTok's 75-day extension means 

• How Instagram's "Edits" app is changing video content creation

• Why longer Instagram Reels are now being favored

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

What if you could exceed every single marketing goal you set for your business this year? That's exactly what one of our consulting clients did in 2024—and in this episode, Emma is breaking down how they did it. From skyrocketing lead generation to achieving a 25% conversion rate and surpassing their follower growth target by over 50%, their results were nothing short of incredible. Listen in as Emma walks through the strategies they implemented, the power of upskilling internal teams, and why bold goal setting is the foundation for transformative growth. Whether you're considering working with a consultant, hiring an agency, or tackling social media marketing on your own, this episode will show you what's possible in 2025.

Listen in as Emma explains: 

• How this client hit their exact goal of 30 new leads after starting from almost zero

• The strategic content and engagement they utilized to surpass their Instagram growth target by 53%

• Why setting ambitious goals—and seeking expert support—can transform your marketing results

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Think Instagram is too crowded for your service-based business? Think again. This episode is your ultimate guide to launching and growing an Instagram account that doesn't just get likes—it gets clients. Emma is cutting through the noise to show you, step-by-step, how to set up your profile, craft magnetic content, and turn followers into paying customers. Whether you're launching a brand-new service or rebranding your business, tune in to learn how to take advantage of Instagram as a powerful tool to make meaningful connections with potential clients.

Listen in as Emma explains:

• How to optimize your bio for discoverability and clarity

• The power of "content buckets" for variety and consistency

• Lessons learned from working with clients and how to avoid common mistakes

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia

Feeling stuck in a saturated market? You're not alone—but here's the good news. Standing out is easier than you think when you embrace what makes you unique. In this episode, Emma shares the number one way to escape the noise on social media and position yourself as an authority in your industry. Discover why the qualities you may be hiding are actually your biggest strengths, and learn actionable tips to build content that highlights your authenticity. If you're ready to attract your dream clients and stand out with confidence, this episode is for you.

Listen in as Emma explains: 

• Reframing saturation not as a barrier, but as an opportunity to stand out

• How to highlight the qualities that make you, your team, or your processes different

• The best (and easiest) way to attract highly aligned clients

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Podcasting isn't just a trend. It's here to stay, and it's a powerful tool to scale your business. In this episode, Emma breaks down everything you need to know to start, grow, and monetize your own podcast. From identifying your target audience to creating a consistent schedule, and even exploring creative monetization strategies, Emma shares a comprehensive guide to building a podcast that truly adds value to your business.  You'll also learn why podcasting is one of the best ways to connect deeply with your audience and build authority in your niche. If you've been putting off starting a podcast or wondering how it can benefit your business, this episode will give you the clarity and confidence to dive in headfirst!

Listen in as Emma explains:

• How to define your podcast's target audience and deliver unique value

• The key tools and strategies for launching your show successfully

• Creative ways to monetize your podcast without relying solely on ads

And much, much more!

Work with us for your podcast production + management needs

The podcasting microphone Emma recommends

Connect with Ninety Five Media:

Website  

Instagram 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

What if spending money could actually make you money? In this episode, Emma breaks down why outsourcing to experts isn't just a cost—it's one of the smartest moves you can make to grow your business. From saving time to achieving a higher ROI, Emma shares how delegating consistent, ongoing tasks like social media marketing can free you up to focus on what you do best. Plus, hear a powerful client success story that showcases how outsourcing is the ultimate strategy for scaling. Don't miss this actionable episode that will leave you rethinking how you spend your time and money.

Listen in as Emma explains: 

• The true ROI of hiring experts 

• How you can avoid expensive hiring and training

• Why delegating tasks enables you to scale and step into your role as a visionary leader

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Does your brand voice cut through the noise and create loyalty in a sea of sameness? For clients of today's guest, Amanda Aldinger, it absolutely does. In this episode, Emma sits down with Amanda, the founder and CEO of a leading brand messaging and voice strategy studio, to uncover the secrets to crafting a bold, memorable brand voice. Trusted by powerhouse brands like La Mer, PepsiCo, and Makeup by Mario, Amanda shares the strategies that help businesses thrive in crowded markets. Together, she and Emma explore why consistency, emotional connection, and audience responsiveness are essential for building loyalty—and confront a big challenge brands face today: the fear of being polarizing on social media. Get ready to take notes, because these insider tips are game-changers for your brand voice strategy!

Listen in as Amanda explains:

• The three pillars of successful messaging

• How psychographics, not demographics, unlock audience alignment

• The value of reactivity in a rapidly evolving marketing landscape

And much, much more!

Connect with Amanda Aldinger: 

Website

LinkedIn – Amanda Aldinger

LinkedIn – Antonym

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia

Posting without results? It's not your content—it's your strategy. In this episode, Emma shares how to stop spinning your wheels on social media and start generating real leads for your business. Emma breaks down the three most common mistakes brands make on social: inconsistent posting, unclear messaging, and overlooking the power of engagement. You'll learn how your content works as a funnel, and the secret to creating intentional, authentic conversations on social media that build trust and drive results. At Ninety Five Media, these strategies generate leads every single week—and they can work for you too. 

Listen in as Emma explains:

• Why consistency and clear messaging are the key to high-converting content

• The 3-part funnel your content should be creating

• The single most effective way to spend your time on social if lead generation is your goal

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

You're leaving sales on the table if you think buying only happens when you're actively selling. Psychologists know there are five psychological triggers that quietly drive conversions on social media – even when your content isn't overtly sales-focused – and Emma breaks each one down in this episode. You'll uncover how subtle shifts in your content can build trust faster, align with your buyer's aspirations, and spark momentum long before you ever make an ask. You'll also learn the types of stories that often sell better than your strongest CTA and the overlooked cues that make your audience feel confident, understood, and ready to take the next step. This episode reframes selling as service and empowers you to use psychology ethically to shorten your buying timeline, deepen trust, and let your content work smarter, not louder. If you want to create a powerful "buying environment" that warms your audience long before a sales conversation begins, this episode is your blueprint.

Listen in as Emma explains:

• Why consistent, repetitive messaging builds trust faster than any single sales post ever could

• How buyers make decisions based on who they aspire to become – and how your content can tap into that identity

• How to create a predictable, trust-filled environment that makes taking the next step feel natural for your audience

And so much more!

Connect with Ninety Five Media:

Check out our website: ninetyfivemedia.co

Follow us on Instagram: instagram.com/ninety.five.media 

Grow your brand's social media presence with us: 

Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry 

It's a new year and a new month, and that means fresh marketing updates you need to know to stay ahead in 2025. In this episode, Emma dives into the latest features and trends across Instagram, Meta, and Threads. She outlines Instagram's new "Trial Reels" feature that could change the way you create and approve content, the reason you should be paying attention to Threads (if you aren't already), updates to Meta's performance metrics, and lots more. These updates are crucial whether you're a creator, a marketer, or a business owner. Tune in to learn what's changing, why it matters, and how you can leverage these tools to drive growth in Q1 and beyond.

Listen in as Amanda explains:

• How Instagram's Trial Reels could change your content approval process

• Threads' dramatic rise in downloads and what it means for your strategy

• Why Instagram's DM scheduling tool is a game-changer for marketers

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:  strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

Are you looking to invest in your leadership skills in 2025? You're in the right place. In this episode, Emma is revealing the top four business books that were instrumental in transforming her team and leadership approach in 2024. These handpicked books focus on management, team-building, accountability, and scaling strategies - offering insights to help you lead effectively and scale smarter. Discover actionable insights to refine your managerial style and strengthen your team dynamic whether you're a founder, a manager, or someone eager to grow.

Listen in as Emma shares her favorite titles that cover:

• How to foster accountability for stronger team performance

• Proven methods to position your agency as a leader in a competitive market

• Tactics for building a cohesive, high-performing team with shared purpose and trust

And so much more!

Mentioned in this episode: 

The Making of a Manager, by Julie Zhuo 

Winning with Accountability by Henry Evans

Sell with Authority by Drew McLellan and Stephen Woessner

All In: How Great Leaders Build Unstoppable Teams by Mike Michalowicz

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

What if your email list could become your secret growth engine? In this episode, Emma tackles a powerful listener question about making email marketing work for service-based businesses—especially those with frequent one-time clients. Drawing from a makeup artist's real-world challenge, Emma breaks down how email marketing can transform relationships with past clients into ongoing revenue streams. She shares actionable strategies for re-engaging your email list, crafting irresistible offers, and building automated flows that nurture your audience long after the first interaction. Whether you're new to email marketing or ready to refine your approach, this episode has the tips you need to start scaling your service-based business with email.

Listen in as Emma explains:

• How to re-engage past clients and spark new sales opportunities

• The value of automated email flows for nurturing your audience

• Steps to deliver an unforgettable customer experience post-purchase

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

After navigating a year of change and surprises in 2024, Emma is taking a moment with this episode to reflect on her intentions for 2025. From supporting her newly scaled team to streamlining business processes, Emma shares the vision and strategic adjustments she's making this year to reach the goals she's set for Ninety Five Media. On a personal level, she also reflects on the joy of buying her first home and the excitement of slowing down after a whirlwind year of travel. This episode is a great reminder that, even when things don't go according to plan, getting good at setting goals is the crucial first step to growth. 

Listen in as Emma explains:

• Why setting a vision for the future is crucial, even if things don't go as planned

• That goal setting is about progress, not perfection

• How to embrace flexibility while refining existing processes to grow your business

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Now is the time to establish a clear direction for your 2025 marketing. Step one? Setting goals that actually drive results. In this episode, Emma takes you through a step-by-step process for goal setting, drawing from the proven strategies Ninety Five Media uses every day. She underscores the critical importance of reflecting on your 2024 performance and reveals which key metrics you need to look at to identify your next moves. She reveals how to align your marketing with your business objectives, and highlights the importance of flexibility and adapting to industry trends to stay ahead of the competition. Think of this episode as your comprehensive guide to planning and executing successful marketing strategies in the coming year!

Listen in as Emma explains:

• The "Russian nesting doll approach" of effective goal setting

• The importance of breaking down big goals into smaller objectives and KPIs

• How to ensure each marketing goal directly supports your business goals

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia

Building a team remotely is a fantastic option for small businesses, and is at the core of the Ninety Five Media company mission. The freedom that comes with this type of work is unlimited. After 3 years of fully remote work though, Emma changed things up in 2024 and began incorporating in-person experiences with her team and clients as well. Reflecting on her journey of building an entirely remote business, Emma explains how in-person experiences (and especially the Team Retreat) have strengthened team relationships, fostered collaboration, and even had a surprising impact on Ninety Five Media's bottom line. Tune in to understand the challenges of planning retreats, why balancing bonding with strategizing is key, and top tips to consider when building meaningful connections remotely.

Listen in as Emma explains:

• Emma's retreat planning essentials

• How to strike the best balance of work-focused activities with bonding experiences 

• The unexpected cultural, professional and financial ROIs from Team 95's retreats

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Yes, ANY niche can see results from strategic social media marketing. In this episode, Emma dives into some of Ninety Five Media's greatest Client wins of 2024, sharing five inspiring success stories from a variety of industries, some of which you may not expect to do well on social media! From a nonprofit with a 94,300% increase in reach, and a law firm with 1,500% growth in website taps, to a luxury brand seeing a major email subscriber boost, these case studies prove the measurable impact that smart strategy, consistency, and creativity can have on your social media marketing results. If you've ever felt stuck or believed your industry was too saturated for social media marketing to be effective, this episode will spark new inspiration and prove what's possible for your business. 

Listen in as Emma explains:

• The small, strategic content tweaks that led to a 214% increase in one brand's link taps

• How a law firm's 1,500% growth in website visits impacted their bottom line

• Why building an email list is vital for your business and how to grow it using social media

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

Didn't quite hit your marketing goals in 2024? Emma has a hunch about why, and some just-in-time advice for how to turn things around next year. In this episode, Emma breaks down the Ninety Five Media Method – the exact, four-part system she and her team use to bring life-changing results to her clients. Tune in to learn the important step most business owners skip when designing their marketing strategies, how strategy drives execution, and why analyzing your data is the key to long-term success. If you've been looking for clear, step-by-step guidance to make your 2025 marketing planning feel more approachable, this is your episode!

Listen in as Emma explains:

• Why goal-setting is the first critical step to any successful marketing plan

• The connection between strategy, execution, and results

• How to adjust your strategy throughout the year for maximum impact

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

What does it really take to leave your "dream job" and go all-in on your own business? In this candid episode, Emma pulls back the curtain on her journey from starting Ninety Five Media in her college dorm room to celebrating four years of full-time entrepreneurship. Reflecting on her fears, achievements, and lessons learned, Emma offers an honest look at the "how" of building a business from the ground up. She describes how taking that leap taught her the value of trusting her instincts and why betting on yourself is one of the most empowering choices any entrepreneur can make. Whether you've been in business for years or you're dreaming of taking your side hustle full-time, this episode has nuggets of wisdom for you!

Listen in as Emma explains:

• How quitting her corporate dream job was the scariest—and best—decision of her career

• The mindset shift that turned Emma's fear of selling into a superpower

• Why meaningful relationships always outweigh traditional networking 

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia 

If you've ever shied away from using trending content on social media because you worry it might undermine originality, it's time to rethink that mindset. In this episode, Emma busts the myth that riding the social media trends means losing your authentic voice. Instead, she explains how you can benefit from trends by leveraging them to amplify your reach, resonate with your audience, and work magic in the algorithm's favor. From spotting Instagram's trending audios to reworking ideas so they fit your unique brand voice, this episode will give you the tools to make trending work for your business.

Listen in as Emma explains:

• Why trending content doesn't mean copying

• How to find trending audio that's gaining traction on Instagram

• Pro tips to adapt trending content so it speaks directly to your ideal customers

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Your marketing content is only as strong as the data you use to shape it, and the end of the year is the perfect moment to uncover what's truly working. In this episode, Emma walks you through the exact year-end content audit process Ninety Five Media uses to evaluate performance, refine strategy, and build a profitable plan for the year ahead. You'll learn which metrics actually matter, how to spot patterns in your top-performing posts, and why gut instinct should never replace data when you're planning your next year of marketing. You'll also hear how shifting content goals, evolving platforms, and audience behavior all influence what your 2026 strategy should look like, and why a content audit is essential if you want to grow intentionally instead of posting blindly. This episode will help you cut through the noise of year-end strategizing, get clear on what to scale, and confidently build a content roadmap that drives results throughout 2026.

Listen in as Emma and Danielle explore:

• How to evaluate content performance using meaningful, insight-driven metrics

• How to identify repeatable patterns in your strongest-performing content

• What to prioritize when planning a marketing strategy for 2026

And much, much more!

Connect with Ninety Five Media:

Check out our website: ninetyfivemedia.co 

Follow us on Instagram: instagram.com/ninety.five.media  

Grow your brand's social media presence with us: 

Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry  

Got some year-end revenue goals to hit? Give your marketing an edge with these just-released social media marketing updates. On this episode, Emma is revealing the biggest platform changes for December 2024 that will shape how your content performs in the coming weeks and months. First, Emma explains where Instagram's Story Highlights are moving, and what that move means for your profile. She covers how Pinterest is making holiday shopping easier than ever (but there's a twist!), and the new TikTok feature could be a game-changer for affiliate marketers. And finally, you'll never guess which slept-on platform is seeing explosive growth right now and bringing in big ROI for Ninety Five Media's clients. As we head into 2025, understanding and utilizing these updates will be crucial for staying competitive on social.

Listen in as Emma explains:

• Why Instagram's new Highlights tab is a major opportunity to refresh your profile

• How Pinterest's new features will change holiday marketing

• TikTok's latest move in social commerce (product brands, take note!)

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

So, your business is evolving. You've got a decision to make: start a new social media profile, or pivot the one you've got? In this episode, Emma unpacks the benefits and drawbacks of building on an existing account versus starting fresh when navigating a business transition. She shares real-talk insights on what's changed in the social media game, why audience alignment is everything, and how to make the most of what you already have. Tune in to learn how to assess your current audience, weigh the pros and cons of starting over, and keep momentum strong no matter what path you choose.

Listen in as Emma explains:

• Why starting a new account is tougher now than it was five years ago

• How to evaluate whether your current followers will embrace your pivot

• The 90-day strategy for deciding if your existing account is worth keeping

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

What if the secret to scaling your business isn't about finding new customers but unlocking the potential of the ones you already have? In this episode, Emma interviews Kelly Olson, a seasoned expert in customer operations, who shares her proven strategies for retaining customers, reducing churn, and driving long-term growth by focusing on the often-overlooked post-sales journey. Kelly and Emma explore the critical role of onboarding in cultivating strong client relationships, how to proactively collect and act on customer feedback, and how to empower your team to deliver consistent, high-impact customer experiences. This episode is your roadmap to transforming customer relationships into long-term growth!

Listen in as Kelly explains:

• Why a seamless onboarding process is the key to customer retention

• The real reasons behind client attrition (hint: it's not budget)

• The best ways to gather and apply customer feedback to drive results

And much, much more!

Connect with Kelly Olson: 

Website

LinkedIn

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia 

No, the algorithm doesn't "hate" you! It just favors content that keeps users engaged. But what exactly does "engaging content" look like? Emma breaks down what it takes to win with today's elusive social media algorithm in this episode, covering the importance of watch time, comments, and shares, as well as the need to analyze data weekly to identify what's working and what isn't. If you're sick of feeling sabotaged, tune in for tips on working with the algorithm to build content it will love! 

Listen in as Emma explains:

• The secret to driving sustained growth on social

• How to adapt your content based on your engagement data

• Why prioritizing high watch time and interaction is crucial

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

2024 was a year of BIG changes in the social media marketing world. In this end-of-year recap episode, Emma compiles a list of the platform updates and industry changes that will have the biggest impact on your 2025 marketing strategy. From the rise of social media as the go-to search engine, to the impact of nano-influencers, Emma breaks down the data-backed trends you need to know to plan effective campaigns in the coming year. Learn why brands are increasingly treating social media as an extension of customer service, why user-generated content is king, and how AI is reshaping customer experience across platforms. Tune in to get ahead of the curve and keep your brand thriving in the year ahead!

Listen in as Emma explains:

• How social media became the new search engine

• User-generated content (UGC) and what it can do for your brand

• Why shares, not likes or followers, are the top engagement signal

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

Emma is tackling some of the biggest myths about working with marketing agencies in today's episode of the Social Bite miniseries. Whether you're concerned about being treated as "just a number" or being assigned to an inexperienced team member, Emma offers some insight into what working with a marketing agency can actually look like. She explains why working with small agencies can often be more affordable than hiring a single in-house marketer, and why finding a dedicated agency for your business can give you peace of mind by providing a safety net of team support. 

Listen in as Emma explores:

• What to look for when you're hiring to avoid becoming "just a number"

• The issue of "single points of failure" in your marketing process and how to avoid them

• The ROIs that make agency support more cost-effective than hiring in-house

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma sits down with Frenchie Ferenczi, a business consultant helping entrepreneurs cut through the clutter, take consistent action, and grow their reach and revenue. Emma and Frenchie discuss practical ways to identify bottlenecks in your workflow and do the hard work of prioritizing tasks that actually move the revenue needle. Frenchie shares her unique approach to delegation, including how to recognize which tasks are ready to hand off, and explains why having a clear outcome in mind before outsourcing is crucial. Get ready to learn how to reduce overwhelm and build a sustainable business model in this masterclass on smart scaling!

Listen in as Emma and Frenchie discuss:

• Frenchie's top tips to streamline workflows for greater efficiency in your business

• The importance of identifying and prioritizing revenue-driving activities

• When and how to delegate tasks while maintaining quality and accountability

And much, much more!

Connect with Frenchie Ferenczi: 

Website

LinkedIn

Instagram

Get Frenchie's free weekly accountability check-ins

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call 

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia 

In this episode of the Social Bite miniseries, Emma explains how being controversial on social media can be such an unexpected driver for new eyes. Whether you're sharing bold opinions or taking a strong stance in your content, it can feel risky when you're doing it in front of an audience. However, these seemingly small but opinionated posts can leave a big impact. Tune in to learn how sparking conversation, even through disagreement, can ultimately move the needle forward for your business.

Listen in as Emma explains:

• Ways posting with conviction can position you as a leader

• Sharing your strong opinions to attract your ideal audience faster

• Turning negative feedback into positive results

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma shares the must-know platform updates from across the social media marketing world that are rolling out in November 2024. She explains how to boost your potential reach on Instagram by utilizing their new carousel and Reels feed integration, as well as how to maximize cross-promotion with TikTok's new multi-account tagging feature. Also on Instagram, new profile cards simplify profile sharing via QR codes, and TikTok is launching new ways to optimize your ROI on holiday campaigns with their Smart+ ad creation and placement tool. Don't miss Emma's tips on how to streamline your advertising and engagement this season!

Listen in as Emma explains:

• A new tool for boosting carousel reach on Instagram

• How to create quick connections with Instagram profile cards 

• TikTok ad automation for better holiday campaign management 

And so much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

In this episode of the Social Bite miniseries, Emma explores the role of automation in social media and whether it's truly beneficial for your business. With the rise of AI and new automation features across all social media platforms, automation has become a vital tool for scaling - but overusing it can leave you sounding impersonal to your followers. How can you take advantage of the potential time savings while maintaining your authenticity? Emma breaks down the pros and cons of automating social media interactions, and gives tips on how to keep it personal while using tools to enhance efficiency. She also shares one of her favorite automation tools, ManyChat, and how it can be used to nurture your audience in real-time without losing the human touch.

Listen in as Emma explains:

• The risks of over-automation on social media

• How to find the right balance of automation and personal engagement

• Why personal interaction should always be part of your social strategy

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Check out ManyChat if you're interested in automating your DM responses!

Nothing accelerates team trust, creativity, and connection like face-to-face time, but simply gathering in person doesn't guarantee impact. In this episode, Emma pulls back the curtain on the planning, purpose, and power of in-person team retreats, using Ninety Five Media's annual gathering as a mini case study. She shares why Ninety Five Media invests so intentionally in these moments and why January (though undeniably chaotic) is the most effective month to align the team and set the tone for the year. From choosing the right location to balancing professional development with unstructured bonding time, you'll hear how thoughtful planning and intentional "micro-moments" create deeper trust and stronger collaboration. Tune in to learn why a team retreat functions like a mini-conference, why the investment pays off, and how face-to-face interaction fuels faster communication, more supportive relationships, and longer retention – especially within fully remote teams.

Listen in as Emma explains:

• What makes retreats an essential investment in culture, retention, and team joy

• How in-person time accelerates trust, creativity, and communication in remote teams

• Why it is so crucial to allow for unscheduled "in-between" spaces

And so much more!

Connect with Ninety Five Media:

Check out our website: ninetyfivemedia.co

Follow us on Instagram: instagram.com/ninety.five.media 

Grow your brand's social media presence with us: 

Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry

In this episode, Emma is sharing exactly how Ninety Five Media helped a relatively small account (with fewer than 5,000 followers) reach 1.6 million impressions in just 30 days! Oh, and did we mention that this client was a law firm? If you've ever thought that your industry "just doesn't work" on social media, this episode will change your mind! We'll show you how to shift your strategy and make social media work for your unique business, no matter the niche. This is a case study that shatters the common belief that certain industries aren't made for social media. Emma breaks down exactly how her team achieved these results using the Ninety Five Media Method: a combination of strategic organic marketing, highly-targeted paid media, and quarterly content shoots. 

Listen in as Emma explains:

• Why organic marketing is the foundation for paid success

• Creating 3 months of highly engaging content in just 3 hours 

• How to generate insane reach, even if you only have a few thousand followers 

And so much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia

In this episode of the Social Bite mini series, Emma addresses a common fear among business owners who are considering hiring marketing support: losing their authenticity and brand voice. Emma breaks down why this concern arises, and why it shouldn't be a reason to keep doing everything yourself. She explains what happens when you try to do everything on your own in your business, and uses Ninety Five Media's unique onboarding process as an example to reveal how you can confidently outsource marketing while preserving your signature style. Emma shares exactly how you can communicate your brand voice that lives within you to your team to give them the tools to showcase it beautifully.

Listen in as Emma explains:

• Why avoiding outsourcing can bottleneck business growth

• A step-by-step approach to document your brand voice for seamless delegation

• Why outsourcing, when done correctly, allows your brand voice to shine across all content without you being the sole creator

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma is taking a deep dive into the world of podcasting to uncover the reasons you should include a podcast in your marketing strategy going into 2025. With podcasting gaining massive traction over the last 10 years, now is the time to leverage this branch of your company's marketing as a lead-nurturing, authority-building, and content-repurposing tool. In this episode, Emma outlines the growth of the podcasting industry, explains the strategic advantages it offers, and shares ideas for how you can incorporate podcasting into your marketing efforts to supercharge sales and brand awareness.

Listen in as Emma explores:

• Why podcasting is the future of content marketing

• How to leverage you podcast as a content repurposing machine 

• Tips on using a podcast to strategically build authority and close sales for you

And so much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

In this episode of The Social Bite mini-series, Emma explains what separates professional social media accounts from struggling ones: repurposing short-form video content. With the growing demand for video, creating unique content for every post can feel overwhelming. Emma explains how repurposing content not only makes your marketing efforts more efficient but also builds a consistent brand message, strengthens your authority as an expert, and frees up time for other business tasks. Tune in to learn actionable tips for reformatting your existing content across platforms and making the most of every idea.

Listen in as Emma explains:

• How to use video to create a consistent brand message 

• Why short-form video is great for showcasing your expertise

• Strategies to boost efficiency in your content creation process

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma is joined by the powerhouse social media team at Ninety Five Media – Paris, Carley, Mekenna, Ashley, and Ali – to share their expertise on a topic every business owner should be thinking about: how to become a thought leader on social media. Together, they deliver hard-earned wisdom on how to stand out in a crowded industry, engage your audience authentically, and solidify your position as an authority in your niche. In addition to digging into the nitty gritty of Instagram and TikTok strategy, they also share their best advice for content ideation, navigating social trends, and why audience interaction is key to building lasting relationships and ultimately driving conversions.

Listen in as Emma and the Ninety Five Media Team share:

• The critical role of authenticity in thought leadership

• Why consistency matters so much to your audience

• Expert advice on effective audience engagement

And so much more!

Connect with Ninety Five Media:

Meet Our Team

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

In this episode of The Social Bite mini-series, Emma tackles a question she hears often from clients: "Does social media marketing make email marketing irrelevant?" Emma shares why email marketing remains crucial to your business growth, even for social media-driven brands. She explores the unique advantages of email marketing, from the control it offers over your audience to its superior ability to drive fast, direct results. Emma also delves into the specific features of email, like audience segmentation and A/B testing, that allow for a more personalized and strategic approach to audience engagement. You'll walk away knowing why email marketing should be a cornerstone of your marketing strategy, and how to use it in tandem with your social media posting.

Listen in as Emma explains:

• Why social media alone isn't enough

• How email shortens the buyer journey for quicker, more direct purchases

• Why your email list could be your most powerful, long-term marketing asset

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma is bringing you the need-to-know social media platform developments for October 2024. Listen in as she explains a new TikTok AI feature that makes it easier to produce videos at scale, Meta's new ad features that will help brands like yours attract seasonal shoppers, and how Instagram is urging businesses to prioritize private conversations for better customer interaction. As we enter Q4 and the holiday season, these updates will help you stay ahead of the curve, enhance your year-end marketing strategies, and create a solid foundation for growth. You don't want to miss this!

Listen in as Emma speaks about:

• TikTok AI voice simulation for personalized content

• Instagram's push toward DM-centered engagement

• LinkedIn's new TikTok-style video recommendations

And so much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia

In this episode of The Social Bite mini-series, Emma explores the often overlooked impact of micro influencers in social media marketing. Contrary to the long-held belief that only big-name influencers drive sales, Emma reveals how smaller influencers with under 20,000 followers can offer more trust and deeper engagement with their audiences, and drive more aligned sales for the brands they work with. She discusses the cost-effectiveness of working with micro influencers and emphasizes the importance of building genuine relationships over transactional interactions. By focusing on micro influencers, brands can achieve a more authentic connection with potential customers and drive better results without a huge budget.

Listen in as Emma explains:

• Why effective influencer marketing doesn't require large budgets 

• The importance of developing genuine connections with influencers

• How to enhance credibility by diversifying your influencer strategy  

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

This episode is Part 2 of our series on marketing strategies to help you make the most of Q4, entirely focused on service providers! While Q4 may seem more suited to product brands, service-based businesses have a unique opportunity right now to provide value, stay top-of-mind, and secure long-term clients. In this episode, Emma highlights five key strategies for service providers; from offering value-packed content to transforming services into giftable experiences. Navigate Q4 with confidence and capitalize on the holiday excitement with the time-tested tips in this episode.

Listen in as Emma shares:

• The number one way to stay top-of-mind as a service-based business

• Why you should hold firm on pricing and resist giving discounts

• How to turn your service into a giftable experience 

And so much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20

In this episode of The Social Bite mini-series, Emma shares 3 time-saving marketing tools we use and love at Ninety Five Media that will help you streamline your social media marketing process and maximize your productivity. Emma outlines the benefits of each tool and shares how they can be used to not only make your marketing more efficient, but scale your business as well. From automating Instagram responses to scheduling content across platforms, these tools are designed to save you hours of manual work while driving real results. Tune in to discover how these tried-and-true tools can transform your marketing workflow.

Listen in as Emma explains:

• Why Later.com is our number one content scheduler across social media platforms

• How a Pinterest-specific scheduling tool can optimize your posting times to expand reach 

• How to use automated messaging to streamline DM communication and shorten the buyer's journey

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Try out Later.com, our favorite content scheduler

Get a free month on Tailwind to optimize your Pinterest posting

Give ManyChat a try and see how automating your DM responses can save you time and increase engagement

No one tells you how crazy, and wildly rewarding, the first few years of entrepreneurship can actually be. In this special anniversary episode, Emma sits down to share the unfiltered lessons she's learned in her fifth year of running Ninety Five Media full-time. These are the things she wishes someone had told her sooner, so she could've avoided a whole lot of stress, confusion, and late-night spirals – now, she's doing just that for you. Emma opens up about the identity shift that happens when you leave corporate, the panic that can hit even when you know you made the right choice, and why growth almost always requires letting go: of habits, of roles, of clients, and sometimes of the version of yourself you've outgrown. She also gets candid about the messy middle of learning to rely on systems instead of sheer hustle, trusting her team to operate without her, and finally stepping fully into the role of visionary instead of operator. If you're in your first few years of business or gearing up to take the leap, use these reflections to skip some of the painful lessons and move forward with more clarity, confidence, and calm.

Listen in as Emma and Danielle explore:

• Why scalable systems – not more strategy – create momentum and freedom in your business

• How stepping into the visionary role accelerates growth more than endless "doing"

• The 3 business levers that profitability depends on 

And much, much more!

Connect with Ninety Five Media:

Check out our website: ninetyfivemedia.co 

Follow us on Instagram: instagram.com/ninety.five.media  

Grow your brand's social media presence with us: 

Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry

In this episode, we kick off a 2-part series on marketing strategies for the most crucial sales season of the year: Q4. Emma walks you through five key marketing strategies to get your product brand in front of new audiences this year; including leveraging social media promotions and using user-generated content to showcase your product in real-life scenarios. Whether you're looking to hit year-end financial goals or set yourself apart from competitors, this episode has takeaways for you. Be sure to tune in next week for part two, focusing on service-based businesses!

Listen in as Emma shares:

• The power of gift guides for getting your product on holiday shopping lists

• How to leverage strategic partnerships to help your product find new audiences

• The importance of planning promotions early and what to focus on right now 

And so much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia

In this episode of The Social Bite mini-series, Emma reveals the most crucial, but often overlooked, element of your Instagram bio: the link. She explains how simplifying your bio by limiting the number of links you include can significantly enhance user experience and boost conversions. Emma provides actionable advice on how to audit and optimize your Instagram bio, helping you effectively guide your audience where you most want them to go, and convert those viewers into clients or customers.

Listen in as Emma explains:

• The importance of limiting your Instagram bio to three or fewer essential links to avoid overwhelming your audience

• How to zero-in on the kinds of links that align directly with your business objectives

• Why streamlining your bio can reduce decision fatigue and increase conversions

And so much more!

Connect with Ninety Five Media:

Website

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode of the Stop Scrolling, Start Scaling podcast, Emma sits down with Kira LaForgia, founder of Paradigm; a company revolutionizing HR for modern small businesses. As entrepreneurs, it can be difficult to know how to approach HR on our small teams. Can we handle the responsibilities ourselves? What does that look like? And when is it time to hire support? With years of experience managing over 500 employees for a multi-million-dollar company, Kira brings invaluable insights on building effective HR practices, leading teams, and balancing the pressures of entrepreneurship to this episode. Plus, she shares her personal journey of navigating corporate burnout and shares actionable advice for how to empower yourself, your people and your workplace culture. 

Listen in as Emma and Kira discuss:

• The importance of HR in small businesses and why it's often overlooked

• Effective leadership: balancing operational success with personal authenticity

• How to let go of control and empower your team to take the reins

And so much more!

Connect with Kira:

Instagram

LinkedIn

Listen to Kira's podcast, On the Up and Up

Take the Paradigm quiz to Discover your People Leader Archetype

See all of the services Paradigm has to offer

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We've got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Streamline your client experience and make your life easier with Ninety Five Media's favorite CRM, Dubsado! Get 20% off your first month or year with code: emma20