Get Your Ticket To Our Upcoming Virtual Event: https://www.paideventsecrets.com
Ready to craft your first successful high-ticket coaching offer? In this power-packed episode of Sold Out Events, host Zach Hesterberg, founder of Paidevents.com and high-ticket event expert, delivers a detailed mini-masterclass on building, refining, and selling your first $5,000 coaching or consulting program. Designed specifically for coaches, course creators, and consultants, this episode breaks down all the essential components of a premium offer that actually converts.
Zach shares over a decade of hands-on experience growing multiple high-ticket service offers, including the proven framework that helped him scale to six-figure months. You’ll learn how to solve expensive problems, choose the right target audience, and craft a crystal-clear customer journey. Topics include defining a tangible outcome, creating a compelling service delivery model, skill-stacking for coaches, handling objections, and much more.
Whether you’re struggling to launch your first premium offer or trying to troubleshoot why your current program isn’t selling, this episode is full of real-world strategies and step-by-step action items to help you attract and convert the right clients. Be sure to grab your notepad, because you’ll want to capture every insight!
Don’t forget to subscribe for new entrepreneurial insights and business growth strategies every week, and check out paideventsecrets.com to join Zach’s upcoming event!
Zach Discusses:
Crafting high-ticket offers that sell
Identifying and solving expensive problems
Focusing on wealth, health, and relationships
Defining clear, tangible client outcomes
Choosing a specific, qualified customer avatar
Building a results-driven framework and journey
Overcoming objections and increasing offer value
Timestamps:
00:00 Scaling a High-Ticket Offer
04:06 Health Motivation and Urgency Factors
09:18 Solving Urgent, Persistent Problems
10:27 Achieving Clear, Measurable Goals
14:37 Confidently Securing a Higher Raise
19:15 Choosing the Right Target Avatar
25:28 Clear Steps for Getting Raises
30:09 Measuring and Maximizing Your Value
34:26 Value Beyond Just Information
38:18 Time-Saving Offer for Beginners
42:02 Clarifying Value to Overcome Objections
44:51 Combining Skills for Specific Impact
46:44 Sales Strategy and Facebook Ads
52:11 Refining Your 5K Offer
About Zach Hesterberg:
Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.
Book a free event discovery call at paidevents.com
Download your free Paid Event Profit Playbook here: paidevents.com/free-playbook
Youtube: @zachhesterberg
Instagram: instagram.com/zachhesterberg/
