Jania Bailey welcomes Shannon Wilburn, Co-Founder of Just Between Friends and Franchise Coach with SMB to chat about growing a startup business, surrounding yourself with the best people, and mentorship.

Joe Sieve, Chief Restaurant and Global Development Officer at Papa Johns, joins Social Geek host Jack Monson as part of our series of new one-on-one conversations with the top Thought Leaders in Franchising. Joe was one of the recent winners in the Social Geek Thought Leadership Awards and shares his ideas today on many hot topics in Franchising including:  The explosion of international development and growth with growing interest in great American pizza in 50+ countries including China and India. How franchise growth is currently affected by private capital, a reduction in economic uncertainty, and real estate issues. Multi-Unit & Multi-Brand growth versus developing individual operators. Streaming now on Apple, Spotify, Amazon, and more. Thanks to Hughes, Northeast Color, and Franzy. Special Guest: Joe Sieve.

The Franchise News Podcast with Jack Monson for December 11, 2024   Thanks to Text Request and Promotex!

It’s The #IFA2024 Pre-Game Show! Today’s Rock Star panel includes Scott Greenberg, keynote speaker and author of the new book, Stop the Shift Show; Derrick Ableman of Northeast Color; and Ali Kraus of Benetrends! We’ll take a look at this weekend’s International Franchise Association Convention including the Annual Leadership Conference, the shenanigans inside Franchise City, and Scott’s session on hiring & retaining Generation Z. Join us for a bit of inside-the-podcast brainstorming and sharing our most anticipated parts of the biggest week in Franchising. Thanks for your ongoing support Northeast Color, AnswerConnect, and Hughes. https://www.northeastcolor.com/ https://www.answerconnect.com/franchise https://www.hughes.com/franchise   And thank YOU for listening and staying connected on the Social Geek Radio Network.

Chris Yates, Huddle Productions joined Social Geek Radio along with BJ Emerson, Buzzadelic and shared the secrets to using video production for storytelling.  The show was entertaining and informative on the use of video and content marketing! Chris and BJ answered: What's the great story? How do you connect emotionally? What is the real definition of brand journalism. You can follow @chrisyates11, @bj_emerson, @akstout18 and @DebCE on Twitter.  

Katie Roberts was such a wealth of information during last week's show, we're having her back! She'll finish our discussion on Facebook Ads and tell us everything we need to know about Twitter Ads! Katie is responsible for leading strategic social media initiatives for several global universities at Laureate Education, Inc. In her time at Laureate, she grew the Walden University facebook community from less than 8,000 fans to more than 160,000 in 2 years, maintaining target demographic and 10%+ engagement. Katie owes the teams' success to creating a content strategy focused on several areas of the student lifecycle from prospect to student, alumni and referrals. Additionally, Katie lead the charge in establishing a robust facebook advertising campaign targeting prospects, students, and employees of partner companies. While managing the facebook advertising strategy, Katie and team were able to see engagement numbers soar, 200+% community growth year over year, and have a positive impact on lead generation and website traffic.

This week, AK & Deb will be joined by guest, Katie Roberts. Katie is responsible for leading strategic social media initiatives for several global universities at Laureate Education, Inc. In her time at Laureate, she grew the Walden University facebook community from less than 8,000 fans to more than 160,000 in 2 years, maintaining target demographic and 10%+ engagement. Katie owes the teams' success to creating a content strategy focused on several areas of the student lifecycle from prospect to student, alumni and referrals. Additionally, Katie lead the charge in establishing a robust facebook advertising campaign targeting prospects, students, and employees of partner companies. While managing the facebook advertising strategy, Katie and team were able to see engagement numbers soar, 200+% community growth year over year, and have a positive impact on lead generation and website traffic. Tune in this week to learn more about best practices for optimizing facebook ads for performance, using different ad types to create a lead nurturing cadence, targeted ads aimed at community growth and engagement, integrating facebook advertising with other channel marketing efforts, and much more!

AK Stout and Deb Evans welcome Matt DeBusk, VP Brand Development of Great Wraps. Matt is responsible for branding and expansion activities related to the nationwide expansion of Great Wraps restaurants. Join AK and Deb as Matt shares his strategy on the "good" use of social media to expand Great Wraps by using "great" opportunities social media offers to build a stronger brand. Stick around for the last 15 minutes of the show when AK and Deb #GeekItOut as they demonstrate their geekery sharing Websites and apps that will amaze you! Follow Deb and AK on Twitter using #SocialGeekRadio to post your questions. And if you have guests and/or topic suggestions for the show, let them know! Social Geek Radio is sponsored by Deb Evans Consulting and Saying It Social.

Joining AK Stout and Deb Evans is one of Social Geek Radio's popular guests, Dave Delaney. Dave is the author of New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods. During the show, Dave will share: How to grow your network before you need it. How to best use Facebook to grow your professional relationships and strengthen your career. How to network on Instagram. How to live and die by your database Join the conversation on Twitter and Facebook using #SocialGeekRadio Social Geek Radio sponsors: Deb Evans Consulting and Saying It Social

What does your media diet look like? How many calories (social information) do you consume in one day? Join Deb Evans this week as she chats with James Buckley, Director of Digital Sales at Cox Target Media (Valpak & Savings.com). James says, "All too often we pay little if any attention to what watch, read and consume both online and off." He will outline several steps you can take now to alter your "media diet" and make the most of what we all know is limited time in day. Follow James on Twitter, Google+ and/or subscribe to his blog but don't forget to tune in on Wed, July 3rd! Join the discussion on Facebook and Twitter using #SocialGeekRadio Social Geek Radio is sponsored byDeb Evans Consultingand Saying It Social.

Deb Evans will be joined by Susan Young, Get In Front Communications. Susan is the author of The Badass Book of Social Media and Business Communication  During the show Susan will share: 8 tools to finding the content people really want 7 reasons you should invite guest blog posts 7 ways to be a kick-ass blogger 8 ways to increase traffic to your blog If they get through all of that content then Deb will host the GeekItOut segment in AK Stout's absence and share apps and Websites that you may not be aware are trending today! Join the conversation on Facebook and Twitter using #SocialGeekRadio  Social Geek Radio Sponsors:  Deb Evans Consulting and Saying It Social

Join guest Chris Yates, Huddle Productions as he shares the secrets to using video production for storytelling. Chris has 20 years of broadcast tv experience while winning 4 Emmy's as a reporter, anchor, producer, editor and videographer. Chris knows what it takes to build an online presence to build an audience. Join the conversation on Twitter and Facebook using #SocialGeekRadio. You can follow @chrisyates11, @DebCE and @AKStout18 on Twitter and on Facebook: https://www.facebook.com/HuddleProductions https://www.facebook.com/socialgeekradio Social Geek Radio is sponsored weekly by Saying It Social, LLC and Deb Evans Consulting, LLC.

This week on Social Geek Radio, Deb will pick AK's brain about how to use Twitter to locate and get on the radar of your target audience.  We will discuss: Helpful Twitter appsUsing Twitter lists effectivelyMaking the most of your competition on TwitterKeyword alertsand more! Tweet your questions in advance using the hashtag #SocialGeekRadio and/or bring your questions to the chat room during the show. During the last 15 minutes AK will discuss cool tools, websites, and apps during 'Geek It Out'. You won't want to miss her pick for App of the Week! Social Geek Radio is sponsored by Deb Evans Consultingand Saying It Social. Keep up with us on Facebook and follow @akstout18 & @DebCE on Twitter!

Join AK Stout and Deb Evans as they interview Dana Slayton, Composer, Singer and 8th grade student. Dana was recently accepted into the People to People Student Ambassador Program.   Dana will participate in the program to travel overseas in the European Heritage Program exploring seven countries; to learn more about their history and culture over the course of 21 days. Dana will share how she is building an awareness of the program and raising funds:  Composing and performing her own songs. Producing Storms Pass  album and publishing to  iTunes.   News coverage Live performances Join the conversation on Twitter and Facebook. Post your questions using #SocialGeekRadio by following @AKStout18 and @DebCE. After the interview, AK will host GeekItOut and share unique Websites and Apps to help you grow your business and build awareness. Social Geek Radio is sponsored by Saying It Social and Deb Evans Consulting, LLC.  

Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet. Today Jania chats with Tracy Rickman, President and COO of Qualifyi, FranNet’s newest sister company. Qualifyi matches aspiring entrepreneurs with Franchise Brands and much more! Learn more on today’s show.  

Nick Smoot, Founder, HereOnBiz, introduced his app to the Social Geek Radio audience ten months ago http://bit.ly/18uwhCE HereOnBiz is a mobile app that identifies people in your professional network who are nearby, for connecting while traveling.  Nick rejoins AK Stout and Deb Evans to share what is new with HereOnBiz and how he and his team are creating opportunities for business professionals worldwide.  HereOnBiz was recently mentioned in Entreprenuer's magazine in the "100 Brilliant Companies" article http://www.entrepreneur.com/article/226680 During the last 15 minutes of the show, AK will share her App of the Week, and other cool tools and sites in the very popular #GeekItOut segment Join the conversation on Facebook or follow AKStout18 and DebCE and tweet your questions!  Social Geek Radio sponsors:  SayingItSocial and Deb Evans Consulting, LLC  

Join AK Stout and Deb Evans as they recap FranCamp 2013! They will be joined by Alisa Harrison, Sr Vice President of Communications at IFA (International Franchise Association), Susan King Glosby, VP Operations, Fit4Mom and Paul Segreto, President & CEO Franchise Foundry. Catch up on the Tweets, Facebook posts, Vine, and content via Storify Day One and Day Two!  As always, the hosts will GeekItOut in the last 15 minutes of the show! Social Geek Radio is sponsored by Saying It Social and Deb Evans Consulting, LLC

This week, AK Stout and Deb Evans will outline ways to use social media to promote events and conferences. Small or large events and gatherings of like minded people create a natural buzz in a room. Take that buzz on-line so that the cyber world can participate! Deb and AK are preparing for FranCamp and will use the tools and platforms below. Tune in to learn more and how you too can use social media to promote your events. Hashtags SmoreStorifyHereOnBizCreating Events on Facebook and Google+Interview Speakers or Event CoorindatorsSponsor a Charity Event Tweet your questions using #SocialGeekRadio or post them to the Social Geek Radio Facebook Page!   Social Geek Radio is sponsored by Deb Evans Consulting and WebConjunction  

This week, AK & Deb will help uncover the mysteries revolving around social media ROI as it pertains to driving traffic to your website and the actions taken once there... all by using Google Analytics. We will help uncover: Which social sites drive the most traffic to your website Which social sites lead to the most goal conversions What content of yours people are most interested in on the social web How to capitalize on the data gathered by Google Analytics as it pertains to social And more! Tweet questions using #SocialGeekRadio on Twitter and/or post on the Social Geek Radio Facebook Page! During the last 15 minutes of the show, AK will share her App of the Week, and other cool tools and sites in our #GeekItOut segment. Social Geek Radio is sponsored by Deb Evans Consulting & Saying It Social.

AK Stout & Deb Evans will interview Jon Vidar, Cofounder and Executive Director of The Tiziano Project, a nonprofit organization providing community members with the equipment and training necessary to report their stories and improve their lives.   The 4 pillars of the Tiziano Project: Provide technology & training using experienced journalists/specialists in emerging technologies Produce meaningful content and disseminate knowledge on a global scale Promote our students and foster job creation in the field of new media Pioneer new technologies and collaboration in new media and community journalism Following the interview, AK will GeekItOut and share her App of the Week and cool tools and Websites to help YOU get in touch with your inner geek!

AK Stout & Deb Evans will interview Annie Fox, M.Ed., an internationally respected educator, award winning author, and a trusted online adviser for teens and parents. Her latest book, Teaching Kids to Be Good People, is a guide for navigating 21st century parenting challenging. Annie's other work includes, the ground-breaking Middle School Confidential™ book and app series. During the show you will also learn: how Annie moved to app development after creating books; which social platforms she uses to build her community and how she reached 40k Twitter followers and how the followers help to grow her business! Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio. Don't miss the #GeekItOut segment when AK shares cool tools and Website to help YOU get in touch with your inner geek!  

AK Stout & Deb Evans will interview Ruchit Garg, CEO of 9Slides, a cloud based presentation platform which allows users to capture and share the experience of "being there" in the presentation room with a remote audience, anytime, anywhere.  Ruchit is a serial tech entrepreneur and founded 9Slides in 2011. Prior to founding 9Slides, he spent more than 5 years at Microsoft Corp. During the show you will learn: Why another social platform can be instrumental in business How to capture audio, video and embed in slide presentations How to optimize your presentation for search engine optimization Following the interview, AK will GeekItOut and share her App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don’t forget to join the conversation on Facebook.

Joining AK Stout & Deb Evans will be the co-founder of Social Geek Radio, BJ Emerson, CEO and Head Story Hunter at Buzzadelic, a NC-based digital agency. BJ is also co-authur of The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave. Infographics are all the rage these days. One part brain candy and one part eye candy, these shareable data-rich story tellers are a great compliment to any content marketing mix. Tune in this week as we share valuable tips on how to get started on creating your own awesome infographic! Following the interview, AK will GeekItOut and share her App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don’t forget to join the conversation on Facebook.

This week, AK & Deb will interview Robert Moore, President/Founder Internet Media Labs. Robert's experience with social over the last several years has given him  the knowledge and experience to help any business - large or small - win in Social Media by using a combination of Technology & Methodology to accomplish their social mission, what ever that might be. Robert believes that the coming years will give rise to the Social Enterprise - companies that execute a integrated Social Media strategy which allows their employees to become empowered brand ambassadors and advocates. Companies that execute this strategy will prosper in the new economy...companies that don't will get left behind. Social Geek Radio is sponsored by: Deb Evans Consulting & Saying It Social Follow co-hosts @akstout18 & @debce on Twitter. Join in our conversation with #SocialGeekRadio and find us on Facebook!

This week AK & Deb will interview Scott Jordan, Co-founder & CEO of SCOTTEVEST. Scott is no stranger to media attention. He appeared on Season Three of ABC's Shark Tank in March 2012. He has received a multitude of press in the past for his successful entrepreneurship, including write-ups in Entrepreneur magazine, The Wall Street Journal, and even several college textbooks.  SCOTTEVEST's strategy is to embrace all forms of social media, including Facebook, Twitter, LinkedIn, YouTube & Moby Picture to interact with customers, partners, consultants and media. SeV customers can interact with Scott and get their questions answered through many other forms of social media utilized by Scottevest. During the show, hear Scott talk about how SCOTTEVEST has become an award winning social brand! (We might just ask him what it's like to be on Shark Tank, too!) Social Geek Radio is brought to you by Deb Evans Consulting, LLC & Saying It Social.  Find us on Twitter at @akstout18 & @DebCE and on Facebook!  

The Franchise News Podcast with Jack Monson for February 7, 2024   Thanks to The Brand Amplifier and  Text Request   https://www.textrequest.com/         https://www.brandamplifier.io/

REPLAY Listen as Shelley Roth discusses her latest book "Shedding Your Sales Shark" The book is designed for those looking for effective ways to engage with their clients and community via social media networks. Shelley shares how social media has completely shifted. The inclusive community-driven nature of social media is sending traditional sales sharks, and their shark tanks, the way of the dinosaur!.  www.shelleyroth.com Shedding Your Sales Shark: Lessons From A Recovering Sales Shark & How To Apply Them To Social Media Marketing And Life Social Geek Radio is brought to you by Saying It Social and Deb Evans Consulting, LLC @AKStout18 and @DebCE

This week on Social Geek Radio, Deb Evans and AK Stout will interview John Morgan, author of Brand Against the Machine. Notable points from the book that will be discussed during the show include: •  Know who your target audience is and what they want •  Define your position as the go-to authority in your industry •  Determine your audience’s problem and create a solution for them •  Produce valuable content that attracts your audience and engages them •  Promote yourself without pestering people •  Over-deliver on your promise Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio.

AK Stout & Deb Evans will interview Jason Falls, Digital Strategist, Author and Speaker. Jason is VP, Digital Strategy for CaféPress, Inc and Founder of Social Media Explorer. Jason’s book co-authored with Erik Deckers, No Bullshit Social Media, is a strategic blue-print manual for social media marketing. During the show we will cover the following from Jason’s book: *Why Jason believes social media marketing is not about technology? *When tools change do the messages change as well? *How important is planning, measuring and metrics to build brand awareness? Following the interview, AK will GeekItOut and share her App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don’t forget to join the conversation on Facebook.

This week, AK Stout & Deb Evans will interview Dave Kerpen, CEO of Likeable Local and NY Times Bestselling Author, and his wife, Carrie Kerpen, CEO of Likeable Media.  Dave and Carrie will talk to us about how they got started (anyone remember theKBuzz?!), Likeable Media, writing a NY Times Bestselling book (Likeable Social Media), and what life is like as an adorable, social media crazed, super couple!  Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don't forget to join the conversation on Facebook!  

This week, AK Stout & Deb Evans will interview Coryon Redd, Owner batteries4less.com and Coryon Marketing. Coryon will spend time explaining the complex world of internet marketing in ways that everyone can understand and implement immediately. During the show we will cover *Keyword research and tools *Competitor research *Getting to the top of Google Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don't forget to join the conversation on Facebook!

This week we are joined by Dave Delaney, a recognized leader, consultant and speaker on digital marketing, social media strategy, and business networking. He hosted one of the first parenting podcasts from 2005-2008, and has been blogging for nearly a decade! Today, Dave conducts Content Marketing & SEO Training and will share tips on developing quality,creative content that actually gets shared. Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Delaney Digital Marketing Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE and @AKStout18 and don't foget to join the conversation on Facebook    

We will reply one of  Social Geek Radio's 2012 popular shows with Greg Goodson, cofounder of Rafflecopter. Rafflecopter is an app that makes it super-easy to run and manage giveaway promotions on your blog or Facebook Page. During the show you'll learn best practices for running online giveaways and why it might be a good idea for your business or blog. Well also discuss the often misunderstood Facebook Promotions guidelines.    If you are considering online giveaways for 2013, you don't want to miss this show! Don't forget to engage with Deb and AK on Facebook. Tell us what you liked about the show and we will send you a SGR koozie. You will find Greg on the Rafflecopter Facebook page!  

  Bonnie Sharon aka Gadgetista is our guest this week. Bonnie is Director of Social Media at Wireless Zone Gadgetista: One who pushes the envelope on wireless devices and accessories to realize their full capabilities and help you; the end user, scratch the surface of what they can do to help make your life easier and more productive. We will discuss: hot tech gadgets of 2012, holiday tech gift ideas and gadgets that can help your productivity! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Join the conversation on Facebook!

  This week, Sarah Robinson will join AK Stout & Deb Evans  Sarah is a business coach, strategist, advisor, speaker and author of Fierce Loyalty. Sarah helps businesses and nonprofits small and large stand apart from the pack. During the show we will cover: -Clear, specific steps for creating and maintaining a community -How to build a community around a company or brand -How to find or create those evangelists who will care enough to return and spread the word. Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don't forget to join the conversation on Facebook!

This week, AK Stout & Deb Evans will interview Matt Job, VP Sales, Local Search Masters. Matt will share some tips on best practices for local search optimization. Local Search Masters were recent finalists for the  Nashville Best in Business Awards and Small Business Awards and ranked #3 nationally on Google for “Local SEO Best Practices.” During the show they will cover: -Local Search Optimization Best Practices -Local Search Optimization Biggest Myths -How Long It Will Take to See Results After Optimization Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don't forget to join the conversation on Facebook!

It’s the Social Geek Recommended Spring Reading List with several authors from the franchise community sharing their stories. On today's show: Toni Harris Taylor, Kevin Moehlenkamp, and Scott Greenberg.   Thanks Citrin Cooperman, Northeast Color, AnswerConnect, and Hughes. https://www.citrincooperman.com/ https://www.northeastcolor.com/ https://www.answerconnect.com/franchise https://www.hughes.com/franchise

This week, AK Stout & Deb Evans are excited to bring Shelley Roth back to the show! Shelley is a recovering sales shark.  She has learned how to get out of the "eat -what-you-kill" mode into the “give-to-grow” philosophy of winning. Shelley is a social media trainer, speaker, consultant and author. She has over 25 years of successful business development, sales and educational leadership skills. A few hours prior to show time, Shelley will be launching her new book, “Shedding Your Sales Shark: Lessons from a Recovering Sales Shark and How to Apply them to Social Media Marketing and Life.”  During the show we will cover: -Engagement Marketing: The New "Non-Sales" technique -Digital Body Language -Adding Value to Your Community Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don't forget to join the conversation on Facebook!

This week, AK Stout & Deb Evans will interview Sterling Mckinley, Entrepreneur, Online Marketing Expert, CEO, Speaker & Blogger. Sterling has over 10 years of experience in online marketing which includes search engine marketing, online lead generation and web site development. Sterling’s experience encompasses working directly with small business owners & corporations helping them get more clients using online marketing. During the show, we will discuss questions such as: -Is social media mobile? -What does SoLoMo stand for? -What kind of content do on-the-go consumers want to see? Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio Don't forget to join the conversation on Facebook!

This week Deb Evans and AK Stout interview Kelly Kim. Kelly is co-founder of Twylah – a startup company and content marketing platform.  A popular guest on top blogs, chats, radio shows, and more, Kelly is known for her knowledge of new media business and her leadership in marketing for big brands and celebrities.  Prior to founding Twylah, Kelly was a development officer at Northwestern and Stanford universities.  She received a Bachelor of Arts and Master of Arts in English from Northwestern University. During the show, Kelly will address questions such as: - What are your best tips for creating a great brand presence on Twitter (and Twylah)? - Why is storytelling important for brands?  - What are some of the biggest mistakes you see people making on Twitter and in their Twitter marketing efforts? SGR Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE & @AKStout18 and tweet comments and questions using  #SocialGeekRadio.  Don't forget to join the conversation on Facebook!

This week AK will be interviewing Walt Rampata, Chief Marketing Officer at SocialToaster.  In 1999 Walt co-founded digitalorganism, an Interactive Multi-Media Marketing Company. He was the mastermind behind the company's strategic focus. Since digitalorganism, Walt has worked to help organizations construct, grow and manage their interactive and online marketing operations. Today Walt manages all marketing related activities for SocialToaster. During this episode, Walt will answer such questions as: How do you identify brand ambassadors/Super Fans? What is the quickest way to grow your Super Fan base? Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE,  @AKStout18 and tweet comments and questions using  #SocialGeekRadio Don't forget to join the conversation on Facebook!

Tune in and meet CEO and Founder of DejaVu, Keith Murphy.  Deja Vu is an application that makes your mobile social by bridging the gap in local search, combining check-ins from your Facebook friends with deal sites like Groupon and Living Social, and including consumer reviews for all locations provided by Yelp!. In local search, we’re able to show you if your friends have been to any of the places around you and see if there are any deals — with the click of a button! Deja Vu also has the ability to see where friends have previously checked-in and get personal reviews for those locations. Following the interview with Keith, AK Stout will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek! Social Geek Radio Sponsors: Deb Evans Consulting, LLC and Saying It Social, LLC Follow along with @DebCE,  @AKStout18 and tweet comments and questions using  #SocialGeekRadio  Don't forget to join the conversation on Facebook!

Due to technical difficulties the original interview with Gene Gurkoff, Charity Miles was not recorded. If at first you don't succeed then try again so join AK Stout and Deb Evans as they interview Gene Gurkoff (Founder, CEO) the entrepreneur and lawyer who conceived of Charity Miles.  After graduating Harvard Law School in 2004, Gene practiced corporate law for two of the world’s most respected law firms.  At the same time, Gene represented several charities pro bono and became the pro bono General Counsel to The Michael J. Fox Foundation for Parkinson’s Research. Gene has run in over thirty marathons and five Ironman triathlons to raise money and awareness for Team Fox in honor of his grandfather who has Parkinson’s. Tune in and learn: What is Charity Miles and why was it developed? What charities are part of Charity Miles? Will the app work inside? What are the future plans for Charity Miles? Social Geek Radio Sponsors: Saying it Social, LLC and Deb Evans Consulting, LLC

After reading The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave,  both AK Stout and Deb Evans knew that they could dedicate an entire show around the book. Join them as they interview BJ Emerson, VP Technology, Tasti D-Lite and co-author of the Tasti D-Lite Way. Find out why AK spent a Saturday evening reading the book and says that it was a page turner. Did you know that she live tweeted while reading? A summary of her tweets can be found here: The Tasti D-Lite Way: A Twitter Summary By the end of the show, you will learn what and how to become a "brandividual". Show Sponsors: Saying It Social, LLC and Deb Evans Consulting, LLC

AK Stout and Deb Evans will be joined by Andy Steggles, President of Higher Logic, a social media and mobile software company. Andy is also the author of "Social Networking for Non-Profit: Increasing Engagement in a Mobile and Web 2.0 World  http://higherlogic.com/snfnp. Andy will share how to connect, collaborate, engage and empower franchisees with a connected digital community. “An engaged community converts to better retention, more effective recruitment and higher revenue”. We will learn how a Social CRM (an online platform for creating private and secure communities) builds engagement and sharing within an organization. He will also share how a Social CRM can bring new life to conferences and engagement with local communities. Join the Conversation Tweet your questions using #SocialGeekRadio or join us in the chatroom live. Don’t forget to engage with us on Facebook where we post social technology tips and tricks. If you missed previous #GeekItOut segments, check out our Pinterest board. Social Geek Radio Sponsors Saying It Social, LLC and Deb Evans Consulting, LLC

What do Microsoft, Black & Decker and Bayer have in common?  Not very much, except this: when they want to know what's about to happen in the social media realm, they turn to Matt Goddard. Goddard, founder and Chief Executive Officer of R2integrated, is among the top tier of forward thinking visionaries in the digital and social marketing field.  A regular speaker at major conferences and counsel to multinational corporations, Goddard isn't interested in the next hot social network or the latest fad technology.  His obsession?  Understanding the trends that will shape social media for the next decade – and making certain his clients benefit.   Now, for the first time, Goddard is making public his predictions for the near future.  His reason? “We're entering the most critical six months in the history of the social web.  What I see coming has opportunities – and pitfalls – that must be addressed now, for the general good of brands, consumers and the social web as a whole."

  Join AK Stout and Deb Evans as they interview co-founders Kim Oksenberg and Meredith Dennes of Project Eve. Project Eve is a social media platform dedicated to supporting, promoting, and celebrating female entrepreneurship and women owned businesses. The core of their platform is a social network that helps women build and grow successful, scalable and innovative ventures. They connect their membership to resources, a global network extending across industry sectors, and provides a forum to share and test ideas.  Their virtual network gives current and aspiring female entrepreneurs the ability to be a part of a social work environment, a network to share and test ideas, access to resources, and support. Tweet your questions using #SocialGeekRadio or join us live in the chatroom! Connect with Kim and Meredith: @ProjectEve1 and @ProjectEve2 www.facebook.com/projecteve1 www.projecteve.com Social Geek Radio Sponsors: Saying It Social, LLC and Deb Evans Consulting, LLC

The Franchise News Podcast with Jack Monson for January 31, 2024   Thanks to Text Request   https://www.textrequest.com/

  Creating a buzz via social platforms about your event can bring incredible benefits. Today creating a viral sensation about an event can be accomplished with the right street team and event hashtag. The members of the team will create a buzz and energize others to attend or follow the event. Understanding the audience and where street team members spend their time is crucial to the online event marketing campaign. Grand Prix of Baltimore: AK Stout was part of the #SocialGP team. She was live tweeting and instagraaming from the Grand Prix of Baltimore events using the hashtag #GPoB  and #SocialGP. Join us as AK shares how she was selected as part of the social team and all she was involved in during the weekend Grand Prix events in Baltimore Fierce Loyalty: Deb Evans was selected to be a member of  Sarah Robinson’s street team for her new book,  Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities. Deb will share what is expected of her as a member of this exclusive street team and how you can help! Tweet your questions using #SocialGeekRadio or join us live in the chat! Social Geek Radio Sponsors: Saying It Social and Deb Evans Consulting, LLC

         This will be the last Thursday night show. Would you know how to handle a social media crisis? Do you have the steps in place to reply and respond to the crisis  where the crisis began? Are there plans in place to follow up and follow through? This week AK and Deb will be joined by Leslie Farnsworth, President and CEO of FrogDog, a strategic marketing and communications consulting firm based in Houston. Leslie will share these key takeaways on how to handle a social media crisis: How to identify issues early-before too much time elapses and too much damage is done.How to respond to crises the moment they happen and as they unfold.· When it's possible to turn crises into opportunity: how to recognize these possibilities and make them happen. Tweet your questions using #SocialGeekRadio, post to facebook.com/socialgeekradio, or join us in the chatroom! Follow @akstout18, @debce and @lfransworth as they prepare and share valuable information before, during and after Social Geek Radio! Social Geek Radio Sponsors: Saying It Social, LLC  and Deb Evans Consulting, LLC